These two print adverts were placed on consecutive pages in automotive magazines, the idea was to promote AWtech and their premium automotive products providing the highest level of shine and depth of polish to automotive finishes.
Not only is the AWtech finish one brilliant shine, but judging by where their model landed it is one smooth finish. Funny adverts at its finest and one gorgeous car too.
Not only is the AWtech finish one brilliant shine, but judging by where their model landed it is one smooth finish. Funny adverts at its finest and one gorgeous car too.
Advertising Agency: McCann, Malmö, Sweden
Creative Director: Albin Wendel
Art Director: Björn Lindén
Copywriter: Lars Larsson
Photographer: Maserati + Jeff Richt
Other additional credits: Imago media
Published: October 2008