AT&T Helps Hansel and Gretel Find Their Way Home in this Commercial

Hansel and Gretel are out exploring New York City, and drop breadcrumbs along their path in order to find their way home. Suddenly they realize that it's getting dark, but they can't retrace their path as their breadcrumbs have all either been eaten, blown away and moved. Using their AT&T mobile device featuring GPS, Hansel & Gretel are able to download a map that directs them back.

Agency: BBDO, New York/Atlanta
Creative Group Head: Susan Credle
Copywriters: Matt Zaifert, Darren Wright
Art Director: Rodney White, Dave Skinner
Agency Producer: Bob Emerson
Music Producer: Melissa Chester
Production Company: Biscuit Filmworks USA, Los Angeles
Director: Noam Murro
DP: Mott Hupfel
Editor: Jason MacDonald @ Number Six
VFX: Framestore
Original Music: Stimmung
Composer: Dave Winer
Audio: Sonic Union
Mixer: Michael Marinelli