Travelers Insurance - Drifters (New Floating Umbrella Commercial)

Travelers new TV spot, featuring the music of Langhorne Slim, "Worries", shows red umbrellas drifting through the countryside and city scapes before coming together to protect the things that people care about most.In the latest spot in the celebrated Travelers Insurance campaign, joining Rupert Sanders' Emmy nominated "Delivery" and Daniel Kleinman's charming bone-obsessed dog in "Prized Possession," comes "Drifters." Directed by Frank Budgen, the story unfolds in the skies above America, as we see thousands of small red umbrellas elegantly floating above. As we hear "Worries" from the incomparable folk star Langhorne Slim, we watch as the hypnotic flotilla moves from the ocean, over the countryside and, finally, into the skyscraper-filled canyons of a city where they gently drift down to protect a home, a car and a business.
Client: Travelers Insurance
Agency: Fallon
Creative Directors: Scott O'Leary, Ryan Peck
Art Director: Scott O'Leary
Copywriter: Ryan Peck
Director of Integrated Production: Vic Palumbo
Executive Producer: Kate Talbott
Production Company: Gorgeous Enterprises
Director: Frank Budgen
Director of Photography: Ellen Kuras/Frank Budgen
Executive Producer: Cassie Hulen
Producer: Alicia Richards
Production Manager: Judy Vermeulen
Editorial Company: Rock Paper Scissors
Editor: Angus Wall
Executive Producer: Linda Carlson, Carol Lynn Weaver
Producer: Kim Colen
Editorial Assistant: Grant Surmi
Visual Effects Company: a52
VFX Supervisor: Patrick Murphy
Colorist: Angus Wall
Flame Artists: Patrick Murphy, Stefan Gaillot, Mike Bliss, Andy Hall
CGI Supervisor: Kirk Shintani
CGI Artists: Andy Hall, Paulo de Almada, Joe Chiechi, Adam Newman, Ian Ruhfass, Terry Shigemitsu
VFX Producer: Jenny Bright
Executive Producer: Jennifer Sofio Hall
Mix Company: Eleven Sound
Mix Engineer: Jeff Fuller
Music Track: "Worries" Langhorne Slim