I love it when small virtually unknown companies come up with commercials that can compete with their big budget multinational competitors. I'm talking to you General Electric. Case in point is this privately owned florescent lighting company based out of Thailand called Lamptan Lighting Technology, who have created a funny new shoe string budget TV spot to promote their Setronic lights. All this clever ad needed was an elephant, a fan and a brave Mahout named Peter to lift the tail of a flatulent pachyderm.
Credits:
Created by Ogilvy & Mather Advertising Thailand
Executive Creative Director: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn
Creative Director: Torpun Lersin
Copywriter: Nopparat Wattanawaraporn
Art Director: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn/Virayut Khunvithayapaisal
Agency Producer: Uravasee Chaturongakul
Account Supervisor: Thassanai Chonglertlux
Account Manager: Triyaporn Yongsuvimol
Film Production Company Mum Films Co., Ltd
Director: Suthon Petchsuwan
Cinematographer: Thanakrit Teeranakul
Film Producer: Surayut Sritrakul
Editor: Dechmongkol Prasertsit
Sound Production Company: Cinesound Co., Ltd
Sound Engineer: Kulsak Thamsanong