On September 27th Guinness Beer lovers will be celebrating Arthur's Day, and with that a new advert entitled "Paint The Town Black." Arthur's Day you ask...It's simply a celebration in honor of Guinness' founder Arthur Guinness.
The new global advert brings to life the remarkable spirit of Arthur's Day and encourages people from around the world to be a part of the annual celebrations by raising a toast to the man behind the iconic pint, Arthur Guinness.
Agency: Saatchi & Saatchi London
Client: Guinness
Executive Creative Director: Kate Stanners
Executive Creative Director: Paul Silburn
Copywriter: Gavin Torrance
Art Director: Danny Hunt
Planner: Charlie Finnigan
Producer: Rebecca Williams
Production Company: Somesuch & Co
Director: Daniel Wolfe
Editor: Dominic Leung
Editing Company: Trim
Producer: Dougal Meese
Post Production: Framestore CFC
Audio Post Production: Wave