Real Time Data Visualized It's A Thing Of Beauty | IBM Spot



Streaming data from the most sophisticated Operation Center in the world, located in Rio de Janeiro, where the first live generative art banner was created by IBM.
More than 200.000 people were impacted per day, showing that real data visualization weather forecast can provide a quick and qualitative understanding of information that helps citzens to make better and safer decisions.

Credits:
Advertising Agency: Ogilvy, Brazil
Executive Creative Director: Marcos Ribeiro
Copywriters: Marcos Ribeiro, Rafael Campos, Leandro Neves
Art Directors: Marcos Ribeiro, Micky Huang, Renato Rozenberg, Mussashi Shintaku
General Manager: MaurĂ­cio Tortosa
Regional Business Director: Chad Cathers
Account Director: Carla Parretti
Account Supervisor: Bruno Perez
Media Director: Gracieli Beraldi
Media Manager: Gabriela Nose
Media Assistants: Pedro Rotta, Gabriela Ricchetti
Planner: Tiago Sato