For all you Cadbury Dairy Milk chocolate lovers comes a great new commercial entitled "Pinata" and oh ya there is a giant pinata in this one. The ad from Ogilvy & Mather, Toronto and production company Holiday Films introduces two new Cadbury Dairy Milk flavours: Cookie Crunch and Salty Caramelized Peanut by staging a giant pinata on a busy city street. Eager stick swingers attempt to bang it open, after a few attempts the pinata splits open dumping thousands of chocolate bars onto the street where a crowd of Cadbury lovers dives in...Welcome to Joyville.
Credits:
Client: Cadbury Canada
Brand: Dairy Milk
Title: Pinata
Creative Agency: Ogilvy & Mather Toronto
Chief Creative Officer: Ian MacKellar
Group Creative Director/Art Director: Todd Cornelius
Group Creative Director/Copywriter: Jamie Marcovitch
Account Supervisor: Daniel Koppenol
Agency Producer: Dena Thompson
Production Company: Holiday Films, Toronto
Production Service Company: The Big Picture Company, Cape Town
Director: Greg Brunkalla
Executive Producers: Josefina Nadurata, Derek Sewell
Line Producer: Josefina Nadurata and Kirsten Bowman
Director of Photography: Michael Cleary
Editorial: Bijou Editorial
Editor: Ross Birchall
Editorial Executive Producer: Stephanie Hickman
Original Music: Central Services/The Office by Michael Kamen
Sound Design and Mixing: RMW
Colour Grading: Alter Ego
Colourist: Eric Whipp