It wasn't so much about the partially clothed man and woman on the law firm's ad. It was the phrase that lawyers Corri Fetman and Kelly Garland chose that drew scores of complaints from neighbors and from other attorneys who said it reflected poorly on their profession.
A city alderman who lives nearby found a technical reason to jettison the sign.
"I called the building inspector and told him to do his job and he did," said Alderman Burton Natarus. "It has nothing to do with content or anything else. They did not have a permit and they were ordered to take it down."
Fetman and Garland say they're upset the sign was removed.
"They ripped our billboard down without due process," Fetman said. "We own that art. I feel violated."
Despite its brief run, the sign apparently was good for business. Since it went up last week, the two attorneys said calls to their law firm have gone up dramatically.
The old adage "sex sells" has raised its controversial head recently in a series of TV commercials that offer the promise of sex (or sexual experience) if you buy the sponsor's product.
Take Paris Hilton, a socialite-turned-actress, whose current 30- second appearance in a Carl's Jr. "That's Hot" Spicy BBQ burger campaign is turning heads. Scantily clad in a sexy and revealing swimsuit., Paris seductively washes a black Bentley automobile with wild, soapy abandon.
In between sudsing the car and herself, Paris pulls out a hefty Carl's Jr. hamburger which she sensuously devours on camera for an intended target audience of adolescent male (and assorted lesbian) consumers.
“This commercial is basically soft-core porn,” said Melissa Caldwell, research director for the Parents Television Council. “It’s inappropriate for television.”
Hilton's ad is similar to a 30-second Monday Night Football TV commercial for Sirius Satellite Radio starring Pamela Anderson who wore a wet tank-top as she scrubbed down a young man's car with her curvaceous body (and polished the chrome with her bottom).
Models in London are being paid £30 to have their toned tums painted and then strut their stuff around town and for a change we can stare without fear of being slapped. It’s an interesting idea and they could be advertising anything besides we don’t need many an excuse to stare at a women with a bit of flesh on show (and there’s even a bloke for our female readers)
Our latest TV ad - featuring massive paint explosions - took 10 days and 250 people to film. Huge quantities of paint were needed to accomplish this, which had to be delivered in 1 tonne trucks and mixed on-site by 20 people.
The effect was stunning, but afterwards a major clean-up operation was required to clear away all that paint!
The cleaning took 5 days and 60 people. Thankfully, the use of a special water-based paint made it easy to scrape-up once the water had evaporated.
Keeping everyone safe was also an important factor. A special kind of non-toxic paint was used that is safe enough to drink (it contains the same thickeners that are sometimes used in soups). It was also completely harmless to the skin.
The Director: Jonathan Glazer - The new BRAVIA TV commercial will be directed by award-winning director Jonathan Glazer, who is responsible for a dazzling array of original work in the fields of commercial, music video and film production.His credits include videos for bands such as Jamiroquai, Massive Attack and Radiohead, some of the most memorable ads for Guinness and Stella Artois, and the feature films Birth and Sexy Beast.
Rolling Stone Magazine, early advertising
Back in the '70s, the notorious anti-establishment, self-proclaimed gonzo journalist Hunter S. Thompson was managing editor of Rolling Stone. He authored a subscription renewal letter that was completely different from what any other magazine had ever contemplated.
The letter, short and to the point, declared that Rolling Stone was Thompson's only legitimate source of income. It went on to say that if you didn't respond, he would be thrown into utter despair and probably wind up in Needles, California, "sucking from a nitric oxide tank down to the bottom death blast of freon, listening to German tourists describe their coyote sightings."
Basically, Thompson threatened the recipient, demanding a response, or else. To underline the warning, the outside envelope featured "I KNOW WHERE YOU LIVE," scrawled in large handwriting across the front. Not your everyday Time or Newsweek renewal letter, to be sure.
This direct mail subscription effort was a huge success, and Rolling Stone used it the entire time Thompson was on the payroll. It was so much fun to read. So different. So Hunter Thompson. So exciting.
I love this new commercial for motorola, the new moto E815, this is one really funny commercial. Yes people, be careful where you leave your cell phones you just never know who might pick it up. Hmm, why doesn't my wife send me great messages like that?