Helping out a fellow Torontonian...Jeremy is "The Out Of Work Ad Guy". Brilliant idea best of luck to you, 2010 will be a good year for you.
Jeremy Salzman is a creative director who has been laid off by the ad agency he worked at along with 52 other people, but Jeremy took this brilliant self promoting idea to find work. Check out the site: http://OutOfWorkAdGuy.com Advertising Agency: OutOfWorkAdGuy, Toronto, Canada Creative Director: Jeremy Salzman
Director Cyril Guyot recently tapped Company X Editor Lisa Mogol to create a risqué new spot for D&G Time, the signature wristwatch line by Italian luxury fashion house Dolce & Gabbana. Shot in Paris via production company Bandits, the stylish and provocative spot, "D&G Time," depicts a tryst turned upper-class ménage à trios. The 30-second commercial is currently airing in the US and internationally, as well as on the Web. Set to the chamber sounds of "Perfume" by Sparks, "D&G Time" opens with a mademoiselle luring her beau through a luxurious Parisian flat. Amid the twosome's sensual exchanges, tension escalates when another man arrives, peering from the shadows of the ominous quarters. The mademoiselle greets the second suitor, with sultry eyes, before a seductive game of cat-and-mouse entangles the trio into a bold rendezvous. As the temptress indulges in the sensuality of both men vying for her affection, the spot culminates in cunning fashion when, suddenly, her mother interrupts the decadent scene, letting out an appalled screech. Credits: Creative Direction: Domenico Dolce, Stefano Gabbana Production Company: Bandits, Frédéric Blamont Director: Cyril Guyot Editorial Company: Company X Editor: Lisa Mogol Stylist: Zakia Kadri Make-up Artist: Houda Remita Hair Stylist: Karin Bigler Models: Teresa Dilger @ Elite, Johan Johansson @ Marylin Alexandre Gaillot @ Marylin, Olivia Dutron @ Profi I (mother) Music: Sparks Location: Map Studio, Grosrouvre, Paris, France
Advertising Agency: JWT, New York, USA Agency Producer: Mustafa Imam Creative Director: Raphael Milczarek Copywriter: Humberto Jiron Art Director: Jeremy Argue Directors: Miles Goodall, Gareth Paul Director of Photography: Rob Malpage Production Co & City: Suburban, Johannesburg Producer: Liz Dahl Post Production & City: Condor, Cape Town/ Riot Post Production Editor & Company: Nick, Pudding
You can’t help but be happy with SKY TV at home Credits: Advertising Agency: DDB, New Zealand Executive Creative Director: Toby Talbot Creative Director: Adam Kanzer Art Director: James Tucker Copywriter: Simon Vicars Director: David Shane Head Producer: Judy Thompson Senior Producer: Tania Jeram
Kobe Bryant and Lebron James are back with a new commercial campaign for the Nike MVP Puppets. Three ads included "we're Back", "Missing" and "Mystery Solved"
MVPuppets Kobe & LeBron : Mystery of the Missing Nike Air Max LeBron VII (7)
And finally the Mystery is Solved in this spot.
Client: Nike Title: We're Back Agency: Wieden+Kennedy Portland Creative Directors: Jeff Williams, Alberto Ponte Copywriter: Edward Harrison, Desmond Marzette Art Director: Sasha Swetschinski, Matt Murphy Senior Agency Producer: Matt Hunnicutt Agency Producer: Jessica Staples Agency Head of Production: Ben Grylewicz Production Company: Imperial Woodpecker, Los Angeles Director: Stacy Wall Director of Photography: Tami Rieker Executive Producer: Doug Halbert Producer: Jeff McDougall Puppets: Legacy Effects Editorial: Rock Paper Scissors Editor: Terence Biff Butler Post Producer: Tricia Sanzaro Post Executive Producer: Carol Lynn Weaver Assistant Editor: Aaron Morris Telecine Artist: Angus Wall VFX: A52 Mix: Lime Mixer: Rohan Young Mix Producer: Jessica Locke Voice Over: David Allen Grier, Kenan Thompson
Great new commercial for the new Seat Ibiza by Volkswagen.
The dramatic new ads see SEAT put a typically irreverent spin on the classical legend of Cupid, with a winged archer flying above the stunning new SEAT Ibiza Cupra and targeting people as they see the car for the first time.
The heart-shaped arrows he fires cause everyone who sees the car to fall in love with it – a natural reaction, of course, that’s already happening in SEAT showrooms across the country.
The multi-million pound campaign, which also features 4,000 bus stop billboards nationwide as well as print ads in glossy lifestyle titles such as Empire, Q, Heat, Closer and Now, will run well into 2010 as SEAT looks to build on a record-breaking 12 months of new and used car sales.
The adverts were filmed over the course of five nights in the central business district of Johannesburg in South Africa and use the latest computer-generated imagery, plus super-slow motion cameras, to create the unique pictures we’ll see on our screens.
Fully exploiting the growing influence of digital social media, SEAT’s winged love warrior will be starting his own Facebook page while ‘viral’ videos of both the TV advert and an interview with its main character will be appearing on YouTube.
SEAT UK National Communications Manager Rob Taylor said: ‘The premise of this campaign is built around the obvious love for SEAT’s sexy new Ibiza models. ‘But, SEAT being SEAT, we knew we couldn’t go for the clichéd image of a Cupid-style persona. We wanted to develop a different type of character, an archer with real attitude and street cred who spreads the love for Ibiza in an inimitable way.’
The TV ads, which have been cleared to run after 7:30 pm by Clearcast, broke on terrestrial television, Sky and a variety of digital channels on Saturday. Credits:
Advertiser: Volkswagen Group Brand: Sear Ibiza Cupra Title: Cupid SEAT UK National Communications Manager: Rob Taylor
Newest ad for the LG Chocolate Phone featuring a promo of the Avatar Portal movie.
Advertising Agency: BBH, Shanghai, China Executive Creative Director: Johnny Tan Producer/Head of Production: Rebecca So Creative Director: Kelly Pon Editorial Company: N/A Editor: Bob Mori, Santa Monica, CA Visual Effects Company: Radium, Santa Monica, CA Exec Prod: Jeff Blodgett Production company: Backyard Productions, Venice, CA Director: Rob Pritts DP: Christophe Lanzenberg Producer: Carr Donald Exec. Producer: Kris Mathur Where Shot: LA Aired: December 2009
Just in time for Christmas Apple's newest commercial for the iPhone is the 12 apps for Christmas.
Credits: Advertising Agency: TBWA\Media Arts Lab, USA Chief Creative Officers / Executive Creative Directors: Duncan Milner, Eric Grunbaum Creative Directors / Associate Creative Directors: Alain Briere, Alicia Dotter Art Directors: Paula Cristalli, Doug Mukai, Parker Grant Copywriters: Ted Kapusta, Claire Morrissey, Louise Shieh Agency Producers: Hank Zakroff, Janet Cao Production Co: Green Dot Films Director: Mark Coppos & Virginia Lee DP: Rebecca Baehler Editorial Co: Nomad Editing Company, Inc. Editor: Jared Coller Post Co: Company 3 Artists: Brian Robinson, Stefan Sonnenfeld
Promo spot for Google Goggles. The spot itself isn't anything special but what Google Goggles is, well it simply out of this world!
Google Goggles is a visual search app for Android phones. Instead of using words, take a picture of an object with your camera phone: we attempt to recognize the object, and return relevant search results. Goggles also provides information about businesses near you by displaying their names directly in the camera preview.
Brilliant new ad campaign for Google Chrome, created by BBH, New York. The video showcases the features of Chrome by Google in very entertaining way.
Credits: Agency: BBH New York Calle Sjoenell, Pelle Sjonell – ECD Aaron Royer – Agency Producer Steve Peck – Art Director Jared Elms – Copywriter
1stAveMachine – Production Company Aaron Duffy – Director Sam Penfield – EP Jennifer Brogle Jones – Producer Claire Mitchell – Head of Creative Development Jennifer Stratton – Production Coordinator
Bob Partington – Art Director, Fabrication Nathan Asquith – Fabrication Peter Erickson – Fabrication Carlos Ancalmo – Storyboards & Design Mario Romeo – Assistant Director Vi Nguyen – Technical Director Daniel Roman – Compositor George Vincent – Compositor Jason Tsang – Compositor John Laughlin – Compositor Kathleen Tobin – Compositor Lily Feng – Compositor Ryan Hooks – Compositor Sohee Sohn – Compositor Ralph Scaglione – 3D Tracking Val Gnaedig – Costume Patrick Scola – Documentation Emery Wells – Colorist
Creative Design and Visual Effects companies Shade and De Motu teamed up with their EP Shira Boardman of Red Magnet to collaborate on a pair of visually explosive :30s launching HP's latest innovative products. The team worked closely with noted @radical.media Director Dave Meyers and the respected creative team at McCann, SF to produce spots that would exactly fit HP's product vision and reputation for design excellence. The creative synergy between the two post production companies was made effortless by Boardman's ability to provide a singular point of communication to all involved.
"This was the perfect opportunity to showcase the diversity, flexibility and capability of the talent assembled at Shade and De Motu," noted Boardman. "HP, radical, and McCann are names long associated with excellence, and it is a testament to the post teams that they trust our creative and technical expertise. Everyone, from Dave (Meyers) to Brad, Gerald, Ryan and Vince at McCann, were the ideal partners in creating these innovative spots - no small task when dealing with an iconic brand long known for fresh and unforgettable advertising."
De Motu's 2D expertise is displayed primarily in Patty Cake, a hard-driving showcase of HP's TouchSmart PC. Standing before the interactive computer, a montage of users actively engages the dynamic new product, dashing their hands across the screen to access endless applications and communications possibilities. The De Motu team, led by Lauren Mayer-Beug and with on-set assistance from Shade, handled all post and FX, including a sizzling replication sequence that makes it appear multiple HP users are working in a row. Additional touches that display De Motu's ability to operate on a more conceptual level are the multiple manufactured images of people's reflections on HP screen shots, which symbolize the dynamic interaction between user and machine.
So thorough was De Motu's planning for the shoot that it inspired multiple creative choices for the director, agency, and client. "Our previs inspired Meyers to shoot the talent on individual turntables, which gave us several options for both creative and execution in post production," noted Mayer-Beug. "We also worked closely with the sound design team at Eleven and the edit crew at Final Cut to choreograph the user movements and the flurry of on-screen applications."
Dominoes shows off Shade's ability to create exciting virtual environments and action. With VFX Director Bryan Godwin at the lead, Shade's team, along with creative collaboration from De Motu created a sequence of thousands of uniquely colored laptops of various sizes, makes, and designs standing upright and falling like dominoes, sometimes collapsing onto a flat surface, at other times toppling over cliffs or spiraling down intricate, geometrically complex ramps and funnels. Shade coordinated the action with a voiceover extolling the advanced capabilities of HP's new dv6t laptop. Knowing the concept for Dominoes would be very challenging to achieve in camera, Godwin worked closely with Meyers and production designer Michael Gaw to pre-build dozens of laptops and accurately recreate sets based on Gaw's designs.
"By heavily pre-producing our assets, we were able to execute an almost entirely 3D virtual field of thousands of laptops in under 3 weeks," said Godwin. "Everyone was really easy to work with and we look forward to teaming up with both @radical.media and McCann in the future."
Santa Monica-based Red Magnet, Shade and De Motu work collaboratively in the space previously occupied by Method. The three share ideas and strategies, which maximizes their output and efficiencies while allowing for fierce competition. The Creds:
Client: Hewlett Packard Spots Title: Patty Cake, Dominoes Air Date: December 2009
Agency: McCann - San Francisco ECD: Brad Cohn Group Creative Director / Art Director: Gerald Lewis Copywriter: Ryan Hartsfield Executive Producer: Vince Genovese
Prod Company: @radical.media Director: Dave Meyers EP: Frank Scherma Producer: Derek Roberto
Editorial: Final Cut Editor: J.D. Smythe (Patty Cake) Editor: Matt Murphy (Dominoes) Producer: Kelly Garcia
Telecine: CO3 Colorist: Dave Hussey
Post/Effects: De Motu (Patty Cake) Lead VFX: Lauren Mayer-Beug (Patty Cake) On Set VFX Supervisor: Bryan Godwin (Patty Cake) Designers/Animators: Nathan Boldman, Lauren Mayer-Beug, Brad Strickman, Ryan Hooks, Steve Galvez (Patty Cake) Executive Producer: Shira Boardman Producers: Tom Slovick, Daughn Godd Ward (Patty Cake)
Post/Effects: Shade (Dominoes) VFX Director: Bryan Godwin (Dominoes) Executive Producer: Shira Boardman Head of Production: Sheri Patterson (Dominoes) Production Coordinator: Shane Paugh (Dominoes) Technical Directors: John Riddle, John Tumlin (Dominoes) Animation: Jason Donnely (Dominoes) Lighting: Kenny Jackson (Dominoes) Compositing: Deke Kincaid, Ryan Trippansee (Dominoes) Producer: Tom Slovick (Dominoes) Sound Design: Eleven Sound Designer: Jeff Payne Shoot Location: South Bay Studios Via: TrustCollective.com
The National Institute of Prevention and Health Education (INPES) from France is airing a brilliant, epic television commercial campaign reminding the French population not to ruin their chances of survival.
The ad starts of by narrating a historical story, "13.7 billion years ago when all was just a vast expanse of nothingness, we had around one chance in 200 billion for the big bang to occur and for the universe to expand…" Credits: Ad Agency: DDB Paris Creative Director Alexandre Hervé Art Director: Faustin Claverie Copywriter: Fabien Teichner Agency Producer: Julie Mathiot Account Director: Mathieu Roux Account Supervisors: Orane Faivre De Condé and Vanessa Emsallem. Filming by Directors: Manu et Fleur via Les Télécréateurs and UFO, Paris. Music and Sound was produced at THE.
New commercial for the Renault Megane by ad agency Saatchi & Saatchi, Milan Italy titled "Ink". This is a remake of the original version from Italian to English.
"The New Renault Mégane Sportour goes further on a full tank than any other car in its class." Advertising Agency: Saatchi & Saatchi, Milan, Italy Creative Directors: Agostino Toscana, Alessandro Orlandi Deputy Creative Directors: Luca Lorenzini, Luca Pannese Art Director: Luca Pannese Copywriter: Luca Lorenzini Production Company: Kapsel Productions Director: Luca Perazzoli
The Brand Agency, Perth has put to air a new spot for Crazy Domains that features Baywatch goddess and arguably the most famous blond on the planet, Pamela Anderson. Looks a lot like a typical GoDaddy commercial now doesn't it?
Credits Client: Crazy Domains (crazydomains.com) Agency: the brand agency, perth Director: Simon Frost Executive Creative Director: Craig Buchanan Creative: James Wills, Des Hameister, David Donald, Craig Buchanan Agency Producer: Kate Downie
One Gift.A Thousand Fantasies. The Victoria's Secret commercial directed by Michael Bay. This premiered during the Victoria's Secret Fashion Show on 12.2.09. Includes a lot of things Michael Bay is known for, including a helicopter and of course, explosions.
Modeled by a team of socially committed Canadian athletes from a wide range of sports, Roots will present, for the first time, its Canada Collection By Roots. A portion of proceeds from all purchases of the collection will benefit Right To Play, the Canadian-based humanitarian organization that improves the lives of children around the world suffering from war, poverty, and disease. Almost 700,000 children in 23 countries benefit from Right To Play programs each week.
The Canada Collection by Roots will be sold in all Roots stores in Canada starting Nov. 6 and will be the focus of a major MasterCard TV ad campaign. Filmed in Africa, the commercial highlights the organizations work and explains how it will benefit from the Canada Collection By Roots.
Credits: Agency: Maclaren Mccann, Toronto Agency Producer: Sarah Michener Art Director: Robert Kingston
Production Company: Soma Films, Australia Director: Sean Meehan Executive Producer: Sam Mcgarry
Editor: David Baxter, Panic And Bob Editing Visual Effects: David Whiteson, Crush Inc.
Carlsberg Beer/Lager shares their Secret in the newest ad by Owens DDB, Ireland.
Beer drinkers can now share in the secret of Carlsbergs brewing success in Carlsbergs new TV commercial, developed specifically for the Irish market. The ad, titled "The Secret", celebrates the fact that Carlsberg perfected the secret of brewing quality lager in 1883 and then shared it with other breweries. Why? Because Carlsberg knew that the original could not be beaten. Credits: Brand: Carlsberg Agency: Owens DDB Agency Producer: Ruth Drury Byrne Creative Director: Donal O'Dea Director: Johnny Green Production: Knucklehead Producer: Tim Katz Director of Photography: Joost van Gelder Post Production: Framestore Editor: Tim Thornton-Allen (Marshall Street)
From our Canadian friends at BBDO Toronto and Proximity Canada comes the new Mitsubishi Outlander spot titled "Invisible", but I have been told that is called "Stand Out". Nice work guys!
The music is by a band called Band Of Arrows, the song is titled "Magic". Credits: Advertising Agency: BBDO Toronto/Proximity Canada Creative Director: Carlos Moreno, Peter Ignazi Art Director: Jaimes Zentil Copywriter: Craig McIntosh Agency Producer: Terry Kavanagh Production Company: The Mill Director: Aron Hjartarson CG Producer: Camila De Biaggi Senior VFX Producer: Victoria Kendall Editorial Company: Whitehouse Editor: Adam Robinson Executive Producer (Editorial): Corina Dennison Producer (Editorial): JoJo Scheerer Sound Design/Audio Post: Pirate, NY Sound Designer(s): Dave Rivera, Gary Tole Mixer: Gary Tole Creative Director: Tag Gross Executive Producer: Bob Montero Music: M.A.G.I.C. by `The Sound of Arrows’ Shoot Location: Los Angeles
Thirty-five years ago, Richard Wilde launched the BFA Advertising and Graphic Design Department at the School of Visual Arts in New York. Today, he still is still chair running the program with enthusiasm and unparalleled leadership, recruiting the top industry talent as instructors to maintain the college's reputation as one of the best of its kind. He is nothing less than a living icon in the world of graphic design and advertising. So when Director Benita Raphan (SVA alumna) approached SUSPECT CD Hoon Chong (also SVA alumunus), to handle the open for, "The Wilde Ones", a documentary tribute for Wilde's 40-year anniversary at the school, he readily accepted. Raphan quickly expanded the offer to include all post and effects for the film.
The film is built around a series of interviews with some of Wilde's most accomplished professors and industry icons, including George Lois, Paula Scher, Carin Goldberg, James Victore, Paul Sahre, and Gail Anderson, extolling the enthusiasm, professionalism, consistency and brilliance that helped Richard build the school into one of the world's preeminent graphic design and advertising institutions.
But these testimonials don't stand alone, SUSPECT created a stunning and surreal graphical montage that is laced throughout the film, old photographs, countless samples of student work, and other artifacts that lend the narrative context, scope, and a sense of history.
"I would not want to work with anyone else in the industry for my graphics - SUSPECT is top notch, and the owners are the most generous and gracious people imaginable" stated Raphan, who has worked with Chong on three other projects, including Great Genius and Profound Stupidity, (with Merce Cunningham currently airing on The Sundance Channel), and The Critical Path (also on The Sundance Channel). "Hoon has impeccable taste and a great graphic sense. His team embraced the project with passion and dedication, and I cannot wait to work with them on my next project."
SUSPECT also handled the open and close, which featured extensive and elaborate stop-motion scenes shot on a Canon 5D MARK II and constructed of found objects, handmade props, and tin toys (part of Richard Wilde's personal collection) in honor of Wilde's playful nature, collection of antique toys and love of Outsider Art. They also crafted the name title cards. The stage, props and technology were all on hand for stop motion, research and test shoots.
"It was an incredible honor that Benita came to us and asked us to do graphic art for a film tribute to an industry legend," stated Hoon. "Benita was very open and gave us tremendous freedom, so we were able to truly tap into the awesome creativity and imagination of our staff. We played the role of students and only created with things we could borrow or find, making objects with our hands and only using computers to put the pieces together."
"Working on this film allowed us a glimpse 'behind the scenes' into the world of the very accomplished and talented faculty at the School of Visual Arts," noted SUSPECT Executive Producer Rob Appelblatt. "It is educators such as Richard Wilde and his fine department that are helping to nurture, refine and grow talent that will in turn define and shape the future of our exciting business. With a portion of our staff being alums from SVA it was nice to see this come full circle. It was an honor to be included in this tribute to great educators."
"The Wilde Ones" was shown at the School of Visual Arts as part of "The Wilde Years: 4 Decades of Shaping Visual Culture", an exhibit celebrating Wilde's 40 year career that was on display at the college's West 26th Street gallery in Manhattan, and is tentatively scheduled to be reprised the Art Directors Club in NYC in 2010. The film premiered at the AIGA, selected by Chapter President Drew Hodges, (SVA alumnus). Wilde's exhibition included the work of 125 graduates of the department and included magazine and book covers, subway ads, spots, music videos, and many other artifacts. Raphan is pushing it to film festivals, industry award shows, design museums and TV networks. Credits: Film Title: The Wilde Ones A Film Written and Produced By: Benita Raphan Written By: Richard Wilde; Benita Raphan; and Richard Pels Commentary: George Lois; Paula Scher; Carin Goldberg; Paul Sahre; James Victore; Gail Anderson Director of Photography: David Morabito Additional Cinematography: Robert Aumer Sound Mixer: David Powers Production Assistant: Pablo Delcan
JSM CD/EP Joel Simon led a team of composers in the creation of lively soundtracks complementing the action in four new spots promoting the Lincoln MKS luxury vehicle. The series of :15s, created in specifically for UniWorld, showcase JSM's ability to enliven even the most limited action sequences with an original score.
Drive stars a smiling woman piloting her MKS through rolling, verdant terrain. A funky, upbeat track accompanies the action as the driver accelerates using the car's environmentally friendly yet powerful EcoBoost technology.
Go also promotes EcoBoost, as a determined man uses the system to accelerate from the gloom of a rainstorm to the sunshine of open countryside. The music perfectly complements the transition from dark to light, shifting from a slightly menacing beat to a lilting, whimsical tune by the final sun-soaked beach scene.
Play, shot almost entirely in the car's interior, stars a man in lighthearted awe of the MKS's Active Park Assist, which parallel parks the Lincoln without human assistance. A playful tune synchs joyously with the motions of the smiling driver, who appears to be dancing with the steering wheel as it backs the car into its space.
Stay features the voice-activated navigation system, and introduces a driver stalled in a traffic jam who calls out to the system, and, with new directions, heads off on the open road. A subdued, carefree beat evokes the ease of the new technology and the relaxed element that it introduces to the man's life.
"The challenge here was to make meaningful soundtracks for :15s; trying to capture the exact mood of each spot in a very short spot," noted Simon. "UniWorld was extremely cooperative in sharing fully at each phase of the creative process so we could really fine tune each score to the spot's message."
CREDITS: Client: Lincoln Spot Title: Go, Drive, Play, Stay Air Date: November 2009 Agency: UniWorld VP/Group Creative Director: Lisa Llewellyn ACD/Art Director: Jarek Carrethers Sr. Producer: Marjorie Clarke Production Company: Backyard Productions Director: Jeffrey Karoff Producer: Karen Chen Post/Effects: Rhino CD: Vico Sharabani Designer/Animator: Kevin Quinlan Producer: Linda Gallagher COO/EP: Camille Geier CEO: Zviah Eldar Managing Director: Rick Wagonheim Editorial: Lost Planet Editor: Bob Jenkis Music: JSM Composer(s): John Sneider (Go, Play, Stay), Adam Elk (Drive, Stay), Joel Simon (Go, Drive, Play, Stay) EP: Joel Simon
The Michelin Man saves critters with his tires that stop in a shorter distance, is theme of their newest commercial.
Credits: Client: Michelin Brand: Michelin Tires Title: Saddest Road Creative Agency: TBWA\Chiat\Day New York Chairman & CCO: Mark Figliulo ACD/Art Director: Anthony DeCarolis ACD/Copywriter: Erik Fahrenkopf Executive Producer Media Arts: Matt Bijarchi Director of Broadcast Production: Ozzie Spenningsby Senior Producer: Jason Souter Production: Psyop Director: Psyop Creative Director: Marie Hyon/Marco Spier Executive Producer: Lucia Grillo Senior Producer: Lydia Holness Producer: Lisa Munoz Lead Designers: Anh Vu, Helen Choi Designers: Kitty Lin, Jaye Kim, Ben Chan, Pete Sickbert-Bennett Lead Technical Director: Tony Barbieri Lead CG Animator: Pat Porter CG Animators: Gooshun Wang, Royce Wesley, Kevin Phelps, Michael Shin, Angelo Collazo, Russ Wooton Lead Ligthing TD: Anthony Patti CG Lighters: Cody Chen, Szymon Weglarski, Helen Choi, Jeff Chavez CG Modelers: Soo Hee Han, Tom Cushwa, Rie Ito, Tony Jung, Dan Fine CG Rigging: Goo-shun Wang, Stanley Llin, Jordan Blit FX: Miguel Salek, Jonah Friedman Lead Compositor: Jason Conradt Compositors: Manu Gaulot, Gabriel Regentin Editorial: Psyop Editor: Cass Vanini Mix: Sound Lounge Sound Engineer – Philip Loeb Sound Design: Sound Lounge Sound Designer- Marshall Grupp Producer: Martia Guinn Music: Human Composer: Human Executive Producer: Lauren Bleiweiss
Shilo recently had the pleasure of directing a new spot for BBDO and their clients at AT&T Wireless. To dramatically demonstrate smart phone touchscreen performance on AT&T, the nation's fastest 3G network, Shilo filmed award-winning rising star pianist Kwan Yi with help from director of photography Max Goldman, capturing Yi's performance with a practical "smart phone piano" on stage at Broadway Stages' Studio D in Brooklyn.
Classic Beethoven piece on a piano made of Samsung Flight and Mythic touchscreens smart phones. Title: AT&T "Piano" Length: :30 Debut Date: Nov. 23, 2009 Film Location: Studio D at Broadway Stages, Brooklyn, NY: www.broadway-stages.com
Advertiser/Client: AT&T Wireless
Advertising Agency: BBDO SVP, Creative Directors: Darren Wright, David Skinner Senior Art Director: Michael Bae Senior Copywriter: Ashton Rose Agency Producers: Becky Burkhard, Bob Emerson Senior Account Executive: Kitsy Fischer
Director: Shilo Production Company: Shilo Creative Director: Andre Stringer Associate Creative Director: Cassidy Gearhart Lead CG Artist: Christopher Fung Director of Photography: Max Goldman 3D Lighter: Craig Kohlmeyer, Christopher Fung 3D Modeling: Youngmin Kim 3D Previs: Richard Cayton Compositing: Dorian West, Christopher Fung, Cassidy Gearhart, Shiouwen Hong, Helen Kim 2D Animation: Shiouwen Hong 3D Tracking: Eric Epstein, Matt Broeska, Emily Meger Roto: Jihyae Ham, Adriana Vallejo Editors: Nate Caswell, Cassidy Gearhart Line Producer: Chris Palladino Production Coordinator: Damon Smith Production Manager: Rob Smyth Executive Producer: Tracy Chandler Post Producer: Amy Fahl
Sound Design & Music Company: Mophonics
Final Mix Company: Sonic Union Mixer: Mike Marinelli
The Gap introduces Sprize™, shopping turned on its head.
Gap is literally turning shopping on its head with the Vancouver launch of a new loyalty program. Called Sprize™, the program, which is a retailing first, allows shoppers to buy clothing at full price and receive automatic credits should it go on sale any time in the following 45 days. “We’re taking away the frustration and worry over buying a product at full price, and then seeing the price drop soon afterwards,” said Marka Hansen, president of Gap Brand North America, in a release. “Sprize will give our customers the confidence and instant gratification of buying what they want when they want it.” Advertising Agency: Cossette, Vancouver, Canada Creatives: Bart Bachelor, Bryan Collins, Rob Sweetman Producer: Wendy Moriarty Account Management: Bianca Knop, Nadine Wilson Aired: November 2009
Newest commercial for Jack Daniel's Old No. 7 titled the Label Story. The spot tells a brief story of how know one really knows why Jack Daniel's named his whiskey Old No. 7.
Along with "Label Story" themed game flow executions for exhibition at major sporting events, Brand New School has also produced three spots for Arnold's new Jack Daniel's campaign, entitled "Old No. 7," "Tennessee" and "Proud." Advertising Agency: Arnold City/State: Boston, Mass. Chief Creative Officer: Pete Favat Creative Directors: Wade Devers, Wade Paschall Associate Creative Directors: Lee Walters, Chad Leitz Executive Producer: Billy Near Assistant Producer: Reaghan Puleo Account Director: Chris Ferko Business Manager: Maria Rougvie
Production: Brand New School City/State: Bicoastal, USA Director: Jonathan Notaro Art Directors: Mario Stipinovich, Eric Conception Designers: Ricardo Villavicencio, Stephen Kelleher, Emmett Dzieza CG Lead: Vadim Turchin 3D Animation: Eric Concepcion, Han Ho, Mike Garcia, Walter Lubinski, Kim Kehoe, Andre Salyer, Carmine Laietta, Adam Rosenzweig, Dave LoGiudice, John Kalagian 2D Animation: Stieg Retlin Storyboard Artists: Will Rosado Compositor: Eric Concepcion, Dave LoGiudice, Michal Finegold Executive Producer: Danny Rosenbloom Head of Production: Devin Brook Producer: Toby Sowers, Mike Sullo Production Coordinator: Ilona Klaver
Original Music: The Lodge City/State: New York, NY Creative Directors: Eric Hillebrecht & Colin Thibadeau Composers "Old No. 7": Alex Weinstein Executive Producer: Sallie Moore Producer: Heather Weisberg
Honda What if a car was designed with such flexibility that you could fit anything inside it? That's the premise behind 303’s latest 'Imagination' TV commercial for the Honda Jazz. Honda's Power of Dreams DNA provides a rich canvas for imagination and creativity.
The number of brinks used was chosen because it is the maximum number that can fit in a Honda Jazz.
“Two weeks” was written and performed by Grizzly Bear (Christopher Bear, Ed Drostee, Daniel Rossen and Chris Taylor), and recorded with Warp Records, published by French Fried Music. The track’s use was produced for the commercial by BETC Music, by supervisor Christophe Caurret.
Talent in the Doors commercial were Jason Beaudoin (father), Shauna Johannes (mother), Russ Gresiuk (teenage boy), Keenan Shick (younger boy), Elene and Niya Middleton (twin girls), Adam Abrams (hot dog seller), Sandy Silver (tourist), Caara Cridland (contortionist) and Bernard Amsellem (clown). Credits: Agency: BETC Euro RSCG Worldwide, Paris Chief creative officer: Rémi Babinet Creative director: Anne-Cécile Tauleigne Art director: Hugues Pinguet Copywriter Olivier Apers Agency producer: Fabrice Brovelli
International planner: Clarisse Lacarrau Production administrator: Sophie Sanchez
Director: Stephen Cafiero Production: Partizan Midi Minuit, Paris Director of photography: Toby Irwin Filming was shot in Vancouver.
Crossroads Director Harvey in collaboration with RH Advertising, just completed a beautiful spot for watchmaker Swatch. The :30 Seasons spot, used a number of imaginative techniques to create a surreal and abstract golden snowball fight that appears to take place in the vastness of deep black space.
Seasons opens on what appears to be a shimmering golden meteor whistling toward the camera in slow motion through space and exploding in a cloud of dust and glitter that settles in extreme slow motion on a previously hidden woman, who appears as a stylishly dressed silhouette. The mesmerizing figure then flings a golden snowball into space, setting off a spectacular golden-glittery snowball fight between countless similar gold-silhouetted characters.
The glitter highlights modern snow jackets, amazing directional hairstyles, snow shades and footwear in this happening crowd. The spot closes with a golden snowball whistling toward the camera and exploding into a shower of sparks falling through the blackness to reveal the beautifully lit Perles D'Encre Swatch watch sparkling in the darkness, the fallout of the snowball shimmering around it.
The music, handled by Point Blank, London is a perfect complement to the mysterious snowballs hurdling through space and exploding. Magical twinkles over the exploding snowballs and the Swatch reveal add to the awe of the event and create a wondrous sense that something special and valuable is being revealed.
Post house Envy, worked closely with Harvey in the studio, monitoring the blacked out set and gold glitter snowballs.
"It was a very messy shoot in that glitter covered everyone and everything," stated Harvey. "While technically challenging from various angles, we were able to come up with a number of techniques that simplified and sped up the process." Client: Swatch Spot Title: Seasons Air Date: December 2009
Agency: RH Advertising CD: Franco Reda Client Director: Matthew Howells Client Support: Paula Chapman Weston
Two light beams are attracted to the Ford Focus. As the vehicle drives through the city streets, the light beams playfully interact with it and transform into light graffiti figures of Marilyn Monroe, Paparazzi and hitchhikers who try to attract the attention of the Focus. Shot in Portugal, the film uses the theme of how we all like to attract a little attention and continues the story of Ford kinetic Design. Agency: Ogilvy Director: Vaughan Arnell Production Company: Serious Pictures (UK) & Ready to Shoot (Lisbon) Post Production: Drew Downes @ MPC Editor: Leo King @ Cut and Run Composer: Morgan Van Dam Title of song in TV spot: Halfway Home
Agency: GSD&M Idea City, Austin Executive Creative Director: Mark Taylor Group Creative Directors: Tom Gilmore, Rich Tlapek Art Director: Christopher Colton Writer: Travis Waid Executive Producer: Monique Veillette Producer: Aaron Kovan Account Service: Lee Pilz, Norah Rudyk Marketplace Planning: John D’Acierno, Madhavi Reese
Live Action Production Company: MJZ, Los Angeles Live Action Producer: Paul Manix Director: Phil Joanou
VFX Company: MassMarket, Los Angeles Executive Producer: Christine Schneider Producer: Blythe Dalton Designer: Richard Lee Storyboard Artist: Keith Thompson Matte Painter: Tim Matney Lead Flame: Thibault Debaveye Flame: John Shirley Flame Assistant: Marcelo Pasqualino Lead Desktop Compositor: Lane Jolly Previz: Joe Jones, Tony Vela Modelers: Andy Kim, Wendy Klein, Sean Durnan, Matt Berenty, Clay Osmus Rigger: John Riggs Animators: Joon Lee, Colin Cromwell, Yvain Gnabro Texture: Andy Kim, Wendy Klein, Sean Durnan, Matt Berenty, Clay Osmus Lighters: Kyle Cassidy, Katie Yoon, Jin Chong Lead Roto: Jeff Kim Roto: Austin Brown, Melissa Muerta Trackers: Joanna Goslicka, Colin Cromwell GFX : Chad Howitt, Joseph Chan Particles: Keil Gnebba 3D Lead: Mike Dalzell, Andrew Romatz Environment: Stefano Dubay
Editorial Company: Beast Editorial Editor : Paul Norling
New commercial for the newest BlackBerry Storm 2 (Verizon Wireless Edition) titled the perfect storm. Spot features the music of Switchfoot song title The Sound.
With Wi-Fi capabilities, tons of apps, and an ultra-responsive touch screen, see why everyones talking about the supercharged new Blackberry Storm2. Credits: RSA, Los Angeles President: Jules Daly Line Producer: Karen Lin ANIMATION, VISUAL EFFECTS & EDITORIAL by Digital Domain, Inc. President of Commercials, Executive Producer: Ed Ulbrich Executive Producer / Head of Production: Karen Anderson Visual Effects Supervisor: Jay Barton CG Supervisor: Ronald D. Herbst VFX Producer: Chris Fieldhouse VFX Coordinator: Stephanie Escobar VFX Coordinator: Nathan Bayne Flame Artist: Brian Buongiorno Flame Artist: Brad Scott Flame Artist: Matthew J.D. Bramante Nuke Compositor: Sven Dreesbach Nuke Compositor: Brian Smallwood Digital Artist: Tim Jones Digital Artist: Adrian Diamond Digital Artist: Adrian Graham Digital Artist: Jun Watanabe Paint Artist: Daniel Thron Roto Artist: Hilery Johnson Copeland Integration Tracker: Scott Gsop Edelstein Editor: Russ Glasgow Sound Designer: Steve Rosen @ Sonic Union Music: Switchfoot “The Sound”
The new VodaFone commercial titled the Christmas Present, gives us a charming young man making it snow for his girlfriend....isn't the spirit of the holidays beautiful. Credits: Client: Vodafone, Ireland Agency: DDFH&B Dublin Production Company: Outsider Director: James Rouse Production company: Outsider Copywriter: Roisin Keown Art Director: Peter Snodden Producer: Steve Elgar DoP: Alex Melman Agency Producer: Aisling O'Dwyer Editor: Neil Smith @ Work Country: United Kingdom
Credits - discovered at scaryideas.com Agency: Storåkers McCann, Stockholm Copywriter: Hanna Belander Art Director: Patrik Reuterskiöld Production Manager: Malin Almqvist Agency Producer: Colony, Mats Sandin Production Company: Flodellfilm, Stockholm Director: Tomas Jonsgården Producer: Magnus Åkerstedt DP: Pedro Castro Editor: Marcus Lindqvist Post-Production: The Chimney Pot Sound editor: Frippe Jonsäter @ Ljudligan Music: Plan8 Production Service Company: Todd Harter @ Bootleggers Inc, Los Angeles Stylist: Carolina Pepe Production designer: Darcy Scanlin
The JC Penny Dog House ad is back with the new Return to the Doghouse version this year. This year its personal and the guys cant seem to stay out of the doghouse. Find out what it takes for the Review Board to set them free.
Credits: Client: JC Penney Agency: Saatchi & Saatchi New York Production Company: Hungry Man Director: Stephen Pearson EP: Kevin Byrne Executive Creative Director: Gerry Graf Creative Director: Josh Rubin, James Cooper Art Director: Jason Musante Agency Producer: John Doris & John Swartz Country: United States of America DP: John Lindley Editor: Ian MacKenzie
Mercedes-Benz celebrates 30 years of the G-Class in their newest commercial with a cool fireworks display.
Credits: Advertised brand: Mercedes-Benz Advert title: Fireworks Advertising Agency: Jung von Matt/Alster Werbeagentur GmbH Agency website: http://www.jvm.com Executive Creative Director: Deneke von Weltzien, Armin Jochum Creative Director: Thimoteus Wagner Creative Team: Jonas Keller & Daniel Pieracci Art Director: Jonas Keller Copywriter: Daniel Pieracci Agency Producer: Meike van Meegen / Vanessa Fischbeck Account Supervisor: Christian Hupertz, Yves Rosengart, Alexander Kerkow, Maria Groh Production Company: MARKENFILM GmbH & Ko KG Producer: Frauke Weisheit Director: Dirk Urbaniak D.O.P/Lighting/Cameraman: Michael Goljanek Music: Artist/Title: Georg Friedrich Händel Sound Design/Arrangement: INFECTED Postproduction GmbH, Mikis Meyer Post Production: INFECTED Postproduction GmbH Postproduction Producer: Henrik von Müller, Julian Büchner Flame Artist: Dirk Urbaniak (INFECTED), Niko Papoutsis (Digital Straik) 3D Artist: Christian Keller (INFECTED), Tim Borgmann (Freelancer) Special Effects: Mathea van Kann, Eddie Dregis, Richard Stanley
New commercial ad for Bavaria Beer, one drop of water on a journey to become a Bavaria Beer.
The spot tells the tale of a single drop of water making its way from one of the purest wells in the world to a tap of Bavaria Beer. On its journey, our little drop faces myriad challenges, trying to remain pure amidst tough terrain and bad weather, before it can be mixed with hopps and wheat. He even experiences a very close call with a predatory spider. No spoilers here, though; you have to watch the ad to find out how our valiant hero's journey ends. Advertising Agency: Selmore, USA Art Director: Jarr Geerligs Copywriter: Kim Triesscheijn Account: Olivier Koning, Floor Schroeiers Client: Marco van Bilsen, Frenkel Denie, Peer Swinkels, Mathieu Veldhuijzen VFX: Eight VFX VFX EP: Baptiste Andrieux VFX Supervisor: Vania Alban-Zapata AD, Shoot Supervision and Matte Painting: Yann Mallard Compositors: Nicolas Cadorette Vigneau, Jean-Marc Demmer, MC Animators: Freddy Burgos, Chien-I Kao CG Artists: Giancarlo Lari, Shuichi Nakamara, Mathias Jourdes, Raphael Protti Digital Integration: Yannick Leblanc Roto Artists: Marianne Magne, Joe Chiao VFX Producer: Marsi Frey Production: Bonkers Director: Matthijs van Heijningen Executive Producer: Saskia Kok Producer: Daan Hofman Sound: FC Walvisch Music: Massive Music Post Production: HecticElectric, MacGyver Editor: Jono Griffith, Michael Horvers
Great new Canon commercial titled Freeze Tag, where they play a digital version of Freeze Tag. Now this is pretty cool!
An all out game of war using Canon cameras...Canon Cameras were handed out to various people and many of their shots made it in the commercial. Director: Saman Keshavarz Producers: Romson Niega, Tom Lee Associate Producer: Francis Pollara Cinematographer: Don Burton Editor: Nate Tam Sound Editor: Dan Bartolucci Titles: Andrew Johnson
Visa Go World Winter Olympics 2010, Anthem commercial with Morgan Freeman.
Advertising Agency: TBWA\Chiat\Day Los Angeles, USA Global Director of Media Arts: Lee Clow Chief Creative Officer: Rob Schwartz Executive Creative Director: Patrick O’Neill Creative Director: Olivier Rabenschlag Associate Creative Directors: Becca Morton, Gage Clegg Art Directors: Scott Brown, Clemente Bornacelli Copywriter: Christine Call Designer: Helena Skonieczny Executive Director of Integrated Production: Richard O’Neill Agency Producers: Rob Saxon, Jane Krull Assistant Producer: Chris Spencer Executive Art Producer – Stills: Karen Youngs Director of Business Affairs: Linda Daubson Senior Business Manager: Lisa Lipman Senior Traffic Manager: Jerry Neill Photographer Still Photographer – Get Closer: Poby / CPi Assistant Photographer – Get Closer: Josh Dick Editorial / Design & Animation: Superfad Executive Producer: Kevin Batten Creative Directors: Justin Leibow & Peggy Oei Head of Production: Angela De Oliveira Producer: Camille Labouchere Editor: Charles Jensen Assistant Editor: Jeff Jenkins Editorial: Nomad Executive Producer: Susye Melega
The new Honda Accord Crosstour commercial. "Instruments" relies on atypical, pronounced polygonal animation and rhythmic music to showcase the all-new Honda Accord Crosstour, a modern alternative to the SUV/CUV category. Noteworthy music, a remix of "Fever," helps the spot reveal how lifestyles and experiences, as well as the stuff needed to facilitate these pursuits, fit completely into the Crosstour. "Instruments" and the forthcoming campaign spots began with a few pencil drawings and the directive to create a "look" that had never been seen before. This was accomplished by Andy Hall, Elastic and their team going the opposite direction of where computer animation is headed these days: instead of using super small polygons, these spots use large, pronounced polygons to create vibrant, memorable graphics. They're all about shape and shadow. Though larger polygons could imply retro technology, the lighting effects and movement in these spots are at a level of sophistication that could only be accomplished with today’s computer technology.
Project Name: Honda Accord Crosstour "Instruments" Running Time: :30 Release Date: 11.15.09 Client: Honda Advertising Agency: RPA Chief Creative Officer: David Smith Creative Director: Pat Mendelson Writer: Seth Prandini Art Director: Chuck Blackwell Executive Producer: Gary Paticoff Production/Design Company: Elastic Director: Andy Hall DP: Toby Irwin Live Action Producer: David Wolfson Executive Producer: Jennifer Sofio Hall Designers: An Nguyen, Henry de Leon, Eunice Kim, Max Ulichney VFX/Finishing Company: a52 CG Lead: Max Ulichney 3D Artists: Paulo de Almada, Ian Ruhfass, Christina Lee, Rick Glenn, Kevin Culhane, Joe Chiechi Lead Compositor: Shahana Khan Rotoscoping: David Hochstadter Colorist: Angus Wall Assistant Producer: Heather Johann Producer: Sarah Haynes Executive Producer: Jennifer Sofio Hall Music: HUM Arrangement by: Alex Kemp & Robert Lopez Executive Creative Director: Jeff Koz Creative Director: Alex Kemp Executive Producer: Debbi Landon
A stop-motion video featuring animated lips that clean up a rundown home titled Clean It Up. The Wrigley's Orbit Gum spot features the artwork by: Goons, a street artist out of Chicago and music for Keep It Clean by Camera Obscura.
Agency: Evolution Bureau Client: Orbit Executive Creative Director: Stephen Goldblatt Agency Producer: Christine Gomez Earned Media Director: Craig Batzofin Artist: Goons Music: Keep It Clean Music Company: Camera Obscura Production Company: Partizan Executive Producer: Sheila Stepanek Head Of Production: Ian Bearce Producer: Charles Spano Director: Ace Norton Production Manager: Ross Girard Director of Photography: Ross Riege Production Designer: Chelsea Oliver Animator: Musa Brooker Animator: Sihanouk Mariona Animator: Alex Kamer Animator: Celeste Leipham Animator: Nancy Parczyk Animator: Max Winston Animator:Melissa Goodwin Color Grade: Steven Drypolcher VFX: Steven Drypolcher Sound Design: Rohan Young Sound Design: Joel Waters Sound Design Company: Lime Studios Editor: Isaac Hagy Editorial Company: Bonnie Brae Editorial
New commercial advert for Toshiba titled the Space Chair Project. Armchair viewing redefined.
Credits: Agency: Grey London Creatives: Andy Amadeo Nils Leanord Producer: James Covill Production Company: Hungryman Director: Andy Amadeo DP: Harris Producer: Matt Jones Editing Company: The Whitehouse Editor: Russell Ike & Ed Enayat Post Production: The Mill Producer: Chris Batten Colourist: Seamus O’Kane Lead 2D: Adam Grint Flame Assist: Da Kit: Baselight/Flame
Beautiful new ad by Walmart supporting our troops this holiday season, titled the Anthem Christmas Wish.
Anonymous Content Director Andrew Douglas stirs up a moving tribute to U.S. troops for the 2009 holiday season. Anthem Christmas Wish, done for Walmart via Martin Agency, Virginia, stars a group of soldiers returning from an exhausting patrol in the torrid desert heat. As the heroes drop their helmets and packs to the ground, a miracle occurs - snowflakes drift down and soon cover the encampment, injecting the troops with an unmitigated joy. The scene then shifts to a little boy, presumably thousands of miles away, leaving the cozy confines of Santa's workshop. When his mother asks the boy what he wished for, he smiles and says, "Something for Dad."
To recreate arid atmospheres, Douglas shot the spot over a two-day period on Mystery Mesa in Santa Clarita, Calif. A pair of Marine captains and a retired Navy SEAL supervised the shoot to ensure that everything from the look of the uniforms to the handling of weapons reflected military standards and norms. Even the snow was authentic - Anonymous brought in 45 tons of ice, which was shredded and shot skyward to create real powder. Anonymous also created the jovial Christmas scene populated by the boy and his mother.
Walmart created the spot to say thank you to U.S. troops for their brave service. The spot debuted during Game 6 of the World Series, an enormous television event that guaranteed a large audience. Over the next two months, the :30 will run in theaters, online, and during some of the most popular programs on TV, including The Today Show, Good Morning America, and Sunday Night Football. The :60 version will be broadcast on the American Forces Network and Walmart's in-store network. Credits: Client: Walmart Spots Title: Anthem Christmas Wish Air Date: November 2009 Agency: Martin Agency CD: Nancy Hannon Sr. Art Director: Kevin Thoem ACD/Copywriter: Wade Alger Broadcast EP: John McAdorey Assistant Producer: Katie Chirgotis Prod Company: Anonymous Content Director: Andrew Douglas DP: Flor Collins EP/Head of Commercials: Dave Morrison Head of Production: Sue Ellen Clair Producer: Aris McGarry Editorial: Beast Editorial Editor: Michael Elliot Assistant Editor: Joe Rounseville Producer: Aris McGarry Post: The Mill Online Editor: Dan Williams Colorist: Fergus McCall Effects: The Mill VFX Artist: Gavin Wellsman Producer: Dan Roberts Audio Post/Sound Design: Sound Lounge Mixer/Sound Designer: Philip Loeb Music: Human Shoot Location: Santa Clarita, CA
The characters shine in a hilarious new stop-motion spot for Diet Dr Pepper, part of the soft drink brand's Unbelievable campaign directed by Bent Image Lab's Ken Lidster in conjunction with Deutsch/LA.
Contest is a follow-up to the first spot done in the 50s-inspired animation style, which premiered last month. The :15 spot returns to the "I Exist!" support group for mythical characters in the middle of a competition to decide who is the most unbelievable figure in the room: Santa Claus or the guy who delivers a "satisfying diet drink." As the characters, Sasquatch, Alien, Leprechaun and the Tooth Fairy look on, the Easter Bunny declares a tie between the nervous contestants.
"There's only one way to settle this!" the Tooth Fairy exclaims, pouring a glass of Diet Dr Pepper for Sasquatch. Just watch it to find out what Sasquatch thinks.
"It's been a lot of fun to develop these characters", Lidster said. "We have worked very closely with Deutsch/LA to develop these well known celebrities. So when creative director Chris Ribeiro gave us another great script, we felt that we really knew the cast's personalities, exactly what they would do. Animating the subtle expressions that make them so real came naturally. The characters really took on lives of their own."
Lidster brings a long history of stop-motion success to this project. Lipton Brisk's Dojo, a stop-motion battle pitting martial arts legend Bruce Lee against the Karate Kid, earned an animation category honor in the 2000 AICP Show and inclusion in the MoMA's film archives. Lidster also directed stop-motion campaigns for brands such as Chips Ahoy!, Kellogg's, Oscar Mayer and Quaker Oats. Bent Image Lab is renowned for retro-inspired visuals, including Office Max (Santa's Helper) with Eddie Steeples, an AFLAC spot featuring Rudolph the Red-Nosed Reindeer, two Alltel holiday campaigns, and two Saturday Night live shorts for Robert Smigel.
"The support group is just a brilliant setting," Lidster said. "It allows us to find out what really makes some of the world's most beloved mythical characters tick. It's clear they've needed an outlet for their existential fears for some time, and we hope to keep the 'I Exist!' group going long enough to help them out."
Bent created duplicates of the sets and triples of the nine-inch-high characters to streamline production. They then shot the stop-motion on high-resolution digital cameras. Certain shots, such as the soda pour, were done on one of the studio's in-house Red cameras, using the Red Ultra Prime lenses.
"You can really see Ken's mastery of character development here with all the non-verbals going on," said Bent Partner/EP Ray Di Carlo. "The whole Bent team's attention to subtle detail helped make this animation so much fun. But it all starts with a great idea and a funny script to play off of. On this project the agency provided both. We're very happy to have such a creative working relationship with Deutsch." The Credits: Client: Diet Dr Pepper Spot Title: Unbelievable - Contest Air Date: November 2009 Agency: Deutsch, LA President/Chief Creative Officer: Eric Hirshberg SVP/Group CD: Chris Ribiero Sr. Designer: Marius Gedgaudas Sr. Producer: Tracy Jones SVP/Group Account Director: Valencia Gayles Account Director: Helen Murray Production Co: Bent Image Lab, Portland, OR Director: Ken Lidster Executive Producer: Ray Di Carlo Senior Producer: Tsui Ling Toomer Producer: Kara Place Coordinator: Ryan Shanholtzer Director of Photography: Mark Eifert Product Shoot Director of Photography: Jay Wesley Jones Stage Manager: Jim Birkett Art Director/ Set Designer: Curt Enderle Art Department Director: Solomon Burbridge Art Department: Greg Fosmire, Marty Easterday, Kimi Kaplowitz, Mary Blankenburg, Daniel Miller, Huy Vu, Jayme Hansen, Kate Fenker, Brandi Cochrane Storyboard Artist: Steve Hess Character Design: Brett Superstar, Steve Hess, Monique Ligons, Colin Batty Principal Animators: Jerold Howard, Jeff Riley Editorial Supervisor: JD Dawson After Effects Supervisor: Tarn Fox Composite Artists (After Effects): Orland Nutt, Brian Kinkley Composite Artists (2D): Traci Cook Post Production Co: Mission Control, Portland, OR Colorist: Mike Quinn Audio Post: Lime Studios
Ford keeps the ball rolling with another great ad created by JWT for the new Ford Everest, titled "Bear".
Sweet new ad for the Ford Everest, where a teddy bear key chain comes to life after the Everest owner drops his keys and embarks on a journey to get the keys back to him. Credits: Agency: JWT Creative Director: Paul Strappini Art Director: Neil Lindsay Copywriter: Aadil Dhalech Producer: Cathy Collins Production: Luma Animation Director: Paul Meyer Team Leader and VFX: Erik Kruger Lighting and animation: Tim Morer Modelling and animation: Sue Sauer VFX and tracking: George Bergh Tracking: Ryan Crocker Animation, Lighting: Martin Sen Animation: Sam Cutler Matte Painting: Brendan Noeth Compositng/Flame: Jean du Plessis Producer: Nikki Shackleford Director: Greg Rom Producer: Julia Schnurr
To hype Warner Bros. holiday film Sherlock Holmes, AKQA developed a two-player online game named after the detective's famed Baker St. address.
To celebrate release of Guy Ritchie's new Sherlock Holmes movie, starring Robert Downey Jr. and Jude Law, Warner Bros. Pictures has unveiled the unique two-player online game 221B. This adventure is to be played in the eight weeks leading up to the launch of the film across the UK on Boxing Day, December 26th 2009. In 221B, players team up as Holmes and Watson, who together will chase villains, interact with other characters from the movie, explore locations and make deductions as they journey through eight chapters of intrigue and mystery. www.221B.sh Credits: Agency: AKQA, London Co-Chief Creative Officer : James Hilton Art Directors: Nick Morland, Shahpour Abbasvand Creative Development Director : Rick Williams Senior Creative Developers : David Wiltshire, Paddy Keane, Thijs Triemstra, Tristan Holman User Experience Architect: Chris Dowsett Senior Web Developers: James Turner, Francis Saul Web Developer: Alex Gemmell: Paul Anderson Creative Developers: Denis Nemytov, Huy Dinh Senior Software Engineer : Josh Duck Senior QA Analyst: Noaman Tareen, Andrew Khamlu Associate Post Production Assistant: Andy Briscoe Technical Director: Ben Jones
Game Designers & Co-Creators: Hide & Seek AI Developers: Existor Flash Game Developers: Johnny Two Shoes Video Production and Editing: Spicer Moore
Just in case your still wondering about the effectiveness of Social and Digital Media then this clip created by SocialNomics might enlighten you. Interesting statistics from companies like Burger King, Volkswagen, and Ford, who have used the power of social media to effectively increase sales.
Social Media ROI: Socialnomics is by Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies. Music is by Bob Sinclair ("Tennessee")
Great new commercial for the Volkswagen Polo titled "Rumour", and as you will see from the ad it is full of rumors. Nicely done!
Credits: Advertising Agency: AGENCY. V., FRANCE,PARIS (SAINT OUEN) Agency website: http://www.agence-v.com/ Creative Director: CHRISTIAN VINCE Art Director: Romain Guillon Copywriter: Pierre Riess Assistant Art Director: Nicolas MARTIN Director: Fredrik Bond
This new spot for Verizon ups the ante in the carrier's smackdown of AT&T's spotty 3G coverage. Created out of McCann, the spot depicts a hapless iPhone landing on the Island of Misfit Toys (from the Xmas classic Rudolph the Red Nosed Reindeer).
Credits: Advertised brand: Verizon Wireless Advert title(s): Misfit Toys Advertising Agency (Name, City, Country): McCann Erickson, New York, USA Agency website: http://www.mccannny.com Chief Creative Officer: Joyce king Thomas Executive Creative Director: George Dewey Group Creative Director/Art Director: Marco Cignini Group Creative Director/ Copywriter: Daniel Donovan Executive Producer: Michele Ferone Producer: Daniel Miller Published/Released (Month, Year): November 8, 2009
Nice, what else can we say. This is one of the best underwear ads we've had the honor of sharing with everyone at Great-Ads, great work PACT. This video was a collaboration between Terri Timely Studios and PACT. Terri Timely is the awarding-winning directing duo of Ian Kibbey and Corey Creasy.
The Droid has arrived, and so has the new TV spot for the Verison|Google Droid. The commercial was created by New York based mcgarrybowen, nice work guys.
Credits: Agency: mcgarrybowen, New York Executive Creative Director: Mark Koelfgen Executive Creative Director: Warren Eakins Copywriter: Tiffany Smith Art Director: Michael Cannova Head of Broadcast Production: Rosanne Horn Production Company: MJZ, Los Angeles Director: Rupert Sanders Executive Producer: Eric Stern Director of Photography: Alwin Kuchler Line Producer: Laurie Boccaccio Editorial Company: Spot Welders Editor: Neil Smith Visual Effects: Asylum Executive Producer: Michael Pardee Visual Effects Supervisor: Robert Moggach Music: Q Department Sound Designer: Brian Emrich
Guinness Beer launches its most ambitious commercial yet. In a parallel with the way a pint of Guinness is created, the ad shows a group of men bringing "a world to life."
Taking on the extreme challenge of creating this epic ad, Director Johnny Green recruited an elite team including Oscar winning set designer Grant Major and Oscar nominated Director of Photography Wally Pfisher. Credits: Advertising Agency: AMV BBDO, UK Creative: Paul Brazier Producer: Yvonne Chalkley Production Company: Knucklehead Director: Johnny Green DP: Joost Van Gelder, Wally Pfister Producers: Tim Katz, Fergus Brown Editing Company: The Quarry Editor: Ted Guard Post Production: The Mill Producer: Lucy Reid, Ben Stallard Colourists: Adam Scott, Aubrey Woodiwiss Shoot Supervisors: Russell Tickner, Michael Gibson Lead 2D: Rich Roberts Lead Flame: Rich Roberts, Barnsley, Pete Rypstra Flame Assist: Gareth Brannan Lead 3D: Russell Tickner, Jordi Bares 3D: Teemu Eramaa, James Spillman, Andy Nicholas, Rick Thiele, Adrien St. Girons, Laurent Makowski, Ed Shires, Tom Blake, Andy Guest, Aidan Gibbons, Sergio Xisto, Suraj Odedra, Jules Janaud, Francois Roisin Matte painting: Dave Gibbons, Lee Matthews
The Discovery Channel newest TV spot titled The World is just Awesome. The commercial is pretty awesome too!
Featured in the video are familiar stars of Discovery Channels hit series singing along in very familiar surroundings including Captains Sig Hansen, Phil Harris, Johnathan and Andy Hillstrand and Keith Colburn of DEADLIEST CATCH hauling off crab pots; DIRTY JOBS host Mike Rowe busting throw muck and dirt; MYTHBUSTERS Adam Savage and Jamie Hyneman mischievously experimenting at M5; STORM CHASERS Reed Timmer racing toward the eye of a tornado; Ben Bailey host of the Emmy® award-winning CASH CAB cruising Times Square; SURIVORMANs Les Stroud wading waist deep in swamp waters; and extreme sports fisherman MAN VS FISHs Matt Watson diving on top of a marlin.
In addition to Discovery Channel talent, the new spot includes personalities and places that illustrate the wonders of the world including sixteen year old Zac Sunderland, the youngest person to circumnavigate the world; Dean Kamen, the inventor of the Segway®; the Transformers and Europes massive Hadron Collider, the largest and highest energy particle accelerator. In addition to newsmakers and noteworthy places, the fourth graders of Miami Elementary School in Clinton Township, Michigan make an appearance with their own homegrown version of Boom de Yada.
The original spot premiered in March 2008 and went on to pick up several prestigious industry awards including a Promax, Clio, One Show, International Andy and an Art and Technique of the American Commercial (AICP) Award for musical arrangement.
Credits: Client: Discovery Channel Agency: 72andSunny Creative Director: Glenn Cole CD/Designer: Bryan Rowles CD/Copywriter: Jason Norcross Agency Executive Producer: Sam Baerwald Agency Producer: Angelo Ferrugia Production Company: Outsider Director: James Rouse Director of Photography: Max Goldman Producer: Jeremy Barrett Editorial Company: Mad River Post Editor: Lucas Eskin Producer (Editorial): Ann Kirk VFX: Method VFX/Online Artist: Alex Kolansinski VFX Producer: Helena Lee Music: Beacon Street Studios Composer: Brian Chapman Producer (Music): Adrea Lavezzoli Sound Design: Lime Studios Mixer: Loren Silber Telecine: Company 3 Colorist: Stefan Sonnenfeld