When the two standouts face off in Crosby's basement, firing pucks across the room into Sidney's childhood clothes dryer, Recker ensured that the booming noise of the puck colliding with the metal crossbar, and additional game play sounds, synched perfectly with the onscreen action. audioEngine also facilitated the transition from live action to the still logo shots with the mix of an upbeat track that kicks in at the contest's conclusion.
Credits:
Client: Reebok
Spot title: Sid vs Max Full
Air Date: March 2010
Agency: Gotham
CD: Michael Jordan
AD: Pat Walsh
Copy: Michael Jordon
Producer: Neal Bergman
Prod Co: Smuggler NYC
Director: Henry Alex Rubin
DP: Darren Lew
Producer: Elizabeth Amaral
Editorial Co: PS 260
Editor: JJ Lask
EP: Zarina Mak
Producer: Amy Kommats
Audio Post Co: audioEngine NYC
Mixer: Rex Recker
Producer: Charles Nickles
Shoot Location: Pittsburgh, Pennsylvania