"BeWitch" Liquid Soap Art by Gabriel Moreno

What if an artist could use liquid soap to make art? Spanish artist Gabriel Moreno created the first painting ever made with liquid soap, Unilever's Lux Magic Spell was used to create this masterpiece. The finished product was named "Bewitch" and it is actually a stunning piece of work.

Gabriel created the painting in front of a live audience at the official launch event for the soap...not only is it beautiful but it smells good too.

Advdertising Agency: JWT
Regional Creative Director: Tay Guan Hin
Executive Creative Director: Juhi Kalia
Art Director: Aurelien Bigot
Producer: Gerry Hamill
Assoc Creative Director: karen muck
Business Director: Sue Mulhall, Hinoti Joshi, Anjali Bewtra
Editor: Mark Doney

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