Embrace Life Advert up for YouTube Ad of the Year

Embrace Life, always wear your seatbelt the ad created by Alexander Commercials to encourage road safety from the Sussex Safer Roads Partnership. This award winning spot is up for yet another award, short listed on YouTube's ad of the year. Get over to YouTube and vote now.
All material © 2010 Sarah Alexander/Daniel Cox/Sussex Safer Roads Partnership.
Writer/Director: Daniel Cox (http://www.daniel-cox.com)
Producer: Sarah Alexander
Executive Producer: Neil Hopkins
Father: Austin Spangler
Mother: Lara Corrochano
Daughter: Clare Denning
Composer: Siddhartha Barnhoorn
Assistant Director/ Production
1st Assistant Director: Lucy Wigmore
Assistant Producer: Vicky Del Campo
Runner: Tom Harburt
Director of Photography: Luke Scott
Phantom Technician: Jason Berman
Focus Puller: John Mitchell
Gaffer: John Cantwell
Spark: Gary Nagle
Camera assistant: Steve Mayhew
Art Department:
Production Designer: Aoife Wilson
Art Director: James Custance
Storyboards: Peter Johnston
Hair and Make-up
Make-up Designer: Victoria Riches
Hair Stylist: Haylie Jay
Set Build:
Construction Manager: Callum Andrews
Transport Captain: Bernard Cox
Editor: Daniel Cox
Colorist: Pat Wintersgill
Graphics Designer: Laylah Driscoll - Insert Graphics
Marketing and Promotion lead: Neil Hopkins
Communications Team: Mims Davies and Steve Whitehead
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