Pedigree First Ever Super Bowl Ad

Pedigree gets into the Super Bowl Ad game with their first commercial to ever air during the much loved Super Bowl. The Pet food marketer is known for ads that tug at our heartstrings, for the Super Bowl they are going for laughs, and this spot accomplishes just that.

For its first Super Bowl commercial, Pedigree goes for laughs to highlight the role pets play in our lives. The 30-second ad, which will run during the first quarter of Super Bowl XLIII, imagines life with wild animals instead of dogs: a dog sticking its head out the car window is replaced with a wild boar, and rather than a pup chasing the mailman, it's an ostrich, this one should make the top 10 ads of the game on the ads meter.
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