McDonald's: Freshness Box Salad Advertising

The idea and the art direction behind this bus shelter advert for Mcdonald's is fantastic, but lets be serious...I have never seen such beautiful fresh vegtables come out of any Mcdonald's drive thru. This is advertising at it's best.
Nice to see Mcdonald's using fresh food instead of the Big Mac in their advertising for a change too.
Advertising Agency: Heye Group, Unterhaching, Germany
Executive Creative Directors: Alexander Bartel, Martin Kiessling
Creative Director: Ralph Taubenberger
Art Directors: Henning Janzen, Frank Widmann
Art Buyer: Rosina Bischur
Account Supervisors: Carina Eickmann, Kai Lapinski
Advertiser's Supervisor: Markus Pichler
Media: Marcus Emersic
Creative Ret.: Mathias Remmling
Concept: Frank Widmann
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