Mercedes-Benz faces its competitors, on a test-drive, that has not been seen yet.
And in the end it's the all new Mercedes-Benz Actros that really convinces the competition.
The idea: We teamed up with a taxi service to collect people from the MAN and Volvo headquarters, with Mercedes-Benz Actros Taxi.
Credits:
Advertised brand: Mercedes-Benz Actros
Advert title: Actros-Taxi
Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany
CCO: Armin Jochum
Creative Director: Holger Oehrlich, Philipp Barth, Michael Zoelch
Art Director: Sven Kratzsch, Marisa BrĂ¼ser
Head of Marketing: Sascha Thieme