Charles Barkley teams up with Weight Watchers in new "Lose Like a Man" online ad campaign. Weight Watchers International, recently introduced National Basketball Association (NBA) Hall of Famer and current "NBA on TNT" studio analyst Charles Barkley as the ambassador of its new Weight Watchers for Men campaign. The dominant and outspoken former power forward and current television personality will appear in print, broadcast, and online marketing beginning December 25, 2011, as part of the new "Lose Like a Man" advertising platform.
Above, a behind the scenes of a Weight Watchers commercial with Charles Barkley as he talks about his decision to get healthy.
Charles Barkley tells us why he's getting healthy with Weight Watchers in this commercial "Being A Role Model."
Charles Weighs in on "Nicknames" in this ad.
This time Sir Charles Weighs in on Man Food.
ParaNorman Official Teaser Trailer 90 sec HD TV promo
Official movie trailer for "ParaNorman" in theaters August 2012. From Laika, the makers of Coraline, comes ParaNorman, a stop motion, ghost-filled zombie comedy in 3D. A film about a small town that is invaded by zombies, where the local boy Norman, who is able to speak with the dead and the zombies, takes on ghosts, witches and the grown-ups, to save his town from a centuries-old curse.
The ParaNorman trailer features the music of Donovan and his 1966 song, "Season of the Witch."
ParaNorman will feature the voices of Kodi Smit-McPhee, John Goodman, Anna Kendrick, Casey Affleck, Elaine Stritch, Leslie Mann, Christopher Mintz-Plasse and Jeff Garlin.
ABSOLUT Kher - Print Ad Absolut Vodka
ABSOLUT, one of the world's most iconic brands is set apart by its collaborations with unique artistic minds. Bharti Kher uses "bindi" as a metaphor for the third eye and its constant search for truth, creating something truly ABSOLUT, and with that we get another great print ad for Absolut Vodka.
Credits:
Advertiser: Pernod Ricard
Brand: Absolut Vodka
Advert title: Absolut Kher
Creative Agency: Ogilvy, India
Published: December, 2011
Credits:
Advertiser: Pernod Ricard
Brand: Absolut Vodka
Advert title: Absolut Kher
Creative Agency: Ogilvy, India
Published: December, 2011
Great Ads for the Google Galaxy Nexus
Google is going all out and creating some great ads for the Google Galaxy Nexus, all three TV commercials are the work Boston based ad agency Mullen who created Google+ Hangouts: Social MC's spot, Calling All and my favorite the Google+ Hangouts: Bohemians which features Queens Bohemian Rhapsody.
Credits:
Advertising Agency: Mullen, Boston, MA, USA
Chief Creative Officer: Mark Wenneker
Executive Creative Directors: Tim Vaccarino, Dave Weist
Chief Digital Officer: Mauro Cavalletti
Associate Creative Director / Art Director: Jeff Da Silva
Associate Creative Director / Copywriter: Jon Ruby
Content Creator: Emile Doucette
Executive Director of Integrated Production: Liza Near
Executive Producer: Zeke Bowman
Associate Producer: Vera Skuratovsky
Account Service: Tara Inskip, Hannah Hewitt
Production Company: Arts & Sciences
Director: Matt Aselton
Executive Producer: Marc Marrie
Producer: Dina Oberley
DP: Jo Willems
DP 2nd Unit: Corey Walter
Editorial: ps260
Editor: Maury Loeb
Assistant Editor: Ned Borgman
Assistant Editor: Colin Reilly
Executive Producer: Laura Lamb
Patterson Animation/Graphics: Brickyard VFX
Artist: Robin Hobart
VFX: Brickyard VFX
Lead VFX Artist: Geoff McAuliffe
Executive Producer: Kirsten Andersen
Audio Post: Soundtrack
Sound Design / Mixer: Mike Secher
Credits:
Advertising Agency: Mullen, Boston, MA, USA
Chief Creative Officer: Mark Wenneker
Executive Creative Directors: Tim Vaccarino, Dave Weist
Chief Digital Officer: Mauro Cavalletti
Associate Creative Director / Art Director: Jeff Da Silva
Associate Creative Director / Copywriter: Jon Ruby
Content Creator: Emile Doucette
Executive Director of Integrated Production: Liza Near
Executive Producer: Zeke Bowman
Associate Producer: Vera Skuratovsky
Account Service: Tara Inskip, Hannah Hewitt
Production Company: Arts & Sciences
Director: Matt Aselton
Executive Producer: Marc Marrie
Producer: Dina Oberley
DP: Jo Willems
DP 2nd Unit: Corey Walter
Editorial: ps260
Editor: Maury Loeb
Assistant Editor: Ned Borgman
Assistant Editor: Colin Reilly
Executive Producer: Laura Lamb
Patterson Animation/Graphics: Brickyard VFX
Artist: Robin Hobart
VFX: Brickyard VFX
Lead VFX Artist: Geoff McAuliffe
Executive Producer: Kirsten Andersen
Audio Post: Soundtrack
Sound Design / Mixer: Mike Secher
Moods Condom Commercial - Their Doing It Everywhere
Funny new commercial for Moods Condoms sets the mood for the unsuspecting victims of the aftermath of said condom usage...you time, your place, your moods.
Credits:
Advertising Agency: R K Swamy BBDO, India
Director: Manav Menon
Producer: Pavithra Kumar
Creative Director: Navneet Virk
Cinematography: Barun Mukherjee / Thiru
Music: Troy Kline, Steve Rice
Art Direction: Nagu.R.K
Post Production: Infinite Frameworks
Post Production: Red/Pixion
Sound Studio: Mindscreen
Offline Editor: E M Arun
Assistant Directors: Aruna Rakhee, Vaishnavi.L, Saravana Prabhu, Anirudh
Casting Director: Aysha Rau,Shashi Varma
Costumes: Pavithra Kumar, Vaishnavi.L
Makeup: Babu
IBM Unveils its Sixth Annual "Next 5 in 5" - Innovation 3 Mind Reading
IBM unveils its sixth annual "Next 5 in 5" -- a list of innovations with the potential to change the way people work, live and play over the next five years. The Next 5 in 5 is based on market and societal trends expected to transform our lives, as well as emerging technologies from IBM's Labs around the world that can make these innovations possible.
In this installment: you will be able to power your home with the energy you create yourself; you will never need a password again; mind reading is no longer science fiction; the digital divide will cease to exist; and junk mail will become priority mail.
Akim "Thank You" Restaurant Commercial
A great new ad for Akim, The National Association for the Habilitation of Children and Adults with Intellectual Disabilities. The simple yet so powerful "Thank You for treating us like regular people" commercial was created by Shalmor Avnon Amichay/Y&R Interactive for Akim who are celebrating their 60th year.
Credits:
Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv, Israel
Chief Creative Officer: Tzur Golan
Executive Creative Director: Amit Gal
Creative Director: Paul Paszkowski
Art director: Arbel Berman
Copywriter: Orit Bar-Niv
Executive Client Director: Adam Polachek
Client Director: Daniel Meirovich
Supervisor: Anat Ruderman
Account Manager: Inbal Stern
Agency Producer: Sigal Nugasy
Director: Gil Levanon
Production Company: OG Productions
Tag Heuer "The Frog - Everything Can Change in 1/1000th Of A Second"
This is some really awesome 3D animation work for Tag Heuer, "the frog". Thanks to Stash Media for discovering the spot and tracking down Mécanique Générale, (the Paris based 3D print and animation film production company) who created the Tag Heuer spot.
Loving the tagline too....Everything can change in 1/1000th of a second.
Credits:
Production Co: Mécanique Générale, Paris.
A Visual History of Advertising
Here's a cool little illustration of the history of advertising, the advertising timeline dates back to 2000BC when Egyptians first invent outdoor advertising by carving public notices in steel, to the year 2011 where online advertising worldwide becomes second in budget priority, typically at the expense of print and radio.
The illustration was created by/for InfoLinks, you know the ad company that places pop-up in-text ads.
I know there may be some disagreement with the info-graphic on dates and who did what and when, either way it's a fun illustration of where advertising has been.
The illustration was created by/for InfoLinks, you know the ad company that places pop-up in-text ads.
I know there may be some disagreement with the info-graphic on dates and who did what and when, either way it's a fun illustration of where advertising has been.
Rubik's Cube "Little Bad Guy" Short Film
This funny 2-minute short film will definitely make you smile. The video is part of the latest Rubik's Cube ad campaign, which incorporates humorous editorial content into their advertisements.
Detectives Tanner and McGloin are in big trouble because of a little package. Will they be able to foil a puzzling scheme by their tiny arch-nemesis, Little Bad Guy? Presented by FunnyOrDie.com, “Little Bad Guy” features the world’s top-selling puzzle game, the famous Rubik's Cube.
Thanks Annette
NBA "So Happy Together" The New Big Head Commercial
Here is a great new ad for the NBA entitled "So Happy Together". The commercial features some of the biggest heads, I mean names in the NBA (D. Wade, Lebron James, Kobe, Shane Battier, Pierce and many more) who appear as bobble heads and all singing the song "So Happy Together."
Credits:
Advertising Agency: Goodby Silverstein & Partners
Client: NBA
Great New Ad Campaign for Google+ Hangout Featuring the Muppets and more
The Muppets rock out in a new commercial for Google+ Hangouts, the spot features the music of Queen and the song "Under Pressure."
Laugh, share news, celebrate, learn something new or just hang out together in a Google+ Hangout is theme of the second ad for Hangouts.
Bill Walton, Kenny Smith, Spero Dedes, Steve Kerr and Jon Barry watch YouTube hoops clips in a Google+ Hangout.
Interactive Racing Game in New York Times Square for the Hyundai Veloster
As part of the 2012 Veloster's global launch, Hyundai transformed New York's Times Square into a giant arcade. By uploading the new adrenaline-fueled game Hyundai Veloster HD into their iPhones, people were able to wirelessly race the Veloster on the massive digital screen overlooking the bustling center of Manhattan.
Credits:
Advertising Agency: Momentum, New York, USA
Game Developer: 2XL Asia, Seoul, Korea
Chevy Sonic 3-D Interactive Projection Billboard
The world's largest 3-D interactive projection billboard was created to promote the Chevy Sonic on the Roosevelt Hotel in Las Vegas.
Hollywood Boulevard was taken over last week, where they re-created the giant-sized, 3D version of the old-school claw game in front of the famous Roosevelt Hotel. Passers-by were given a chance to use a human-sized joystick to direct the claw which was projected onto the side of a building and had a chance to win an array of prizes including a $4,000 vacation, a Burton snowboard, and one for lucky person, a 2012 Chevy Sonic.
The project was the work of Goodby Silverstein & Partners and Pearl Media. "With Pearl's innovative approach to experiential advertising and Sonic's willingness to try 'firsts,' we at Chevy wanted to take the partnership into groundbreaking territory. So we added the real-time experiential claw-game piece," said Kevin Mayer, Chevrolet's director-advertising and sales promotion. "Sonic is up for any challenge, and Pearl's Claw Game pushed the Sonic into a new gaming realm that combined old-school fun with cutting-edge technology."
The famous Roosevelt Hotel is no stranger to being used for 3-D projections, Lexus put a twist on traditional Earth Day activities when it brought Earth Night to Hollywood as part of the launch of the all new CT 200h. Lexus transformed The Roosevelt Hotel with a 3D projection featuring architectural light mapping technology. Using state-of-the-art projection, lighting, shadows and 3D animation, the imagery popped from the walls and windows of the hotel to animate the landmark.
Pearl also did one for the release of the X-Men film on the Roosevelt.
BP Gulf Coast Update - Our Ongoing Commitment TV Ad
A new ad campaign from BP that will begin airing today, "BP Gulf Coast Update - Our Ongoing Commitment," is the first commercial we've seen from BP since 2010. Their newest spot is a progress report of the cleanup in the Gulf Coast region after the Deepwater Horizon disaster in the spring of 2010.
The first in a series of TV spots features Iris Cross from New Orleans, a 29-year veteran of BP who, among other things, reports that all Gulf beaches and waters are open.
As BP shifts it's efforts from clean up into into an environmental-restoration and research phase Geoff Morrell, BP America's VP-communications said: "We made a commitment not only to restore the Gulf but also to keep the American people informed of that effort. We've made significant strides over the past year and believe it's a good time to provide a progress report to the nation."
What do you think of the new ad from BP?
Nissan Frontier Snowboarding Commercial
A Nissan Frontier goes snowboarding at Devils Ridge in Utah for Nissan's newest TV commercial. Pretty cool and might go madly viral as Nissan's last ad, the landing gear trick, check it out here.
Yes people it is just a "Fantasy, Trucks Can't Snowboard...Do Not Attempt", just in case you missed it at the beginning of the clip.
Credits:
Ad Agency: TBWA\Chiat\Day
Title: Mountain Ride
Brand: Nissan
SnöBar - Frozen Alcohol-Infused Ice-Pops and Ice Cream
Here is a new spot for SnöBar, the ad introduces us to what they claim to be the Cocktail for the 21st Century. Are we ready to embrace an alcoholic popsicle?
Credits:
Breakthrough innovations within the spirits category have been few and far between.SnöBar is changing all of that. SnöBar has successfully created a fun way to enjoy cocktails by launching gourmet, frozen alcohol-infused ice-pops and ice cream. Made with natural ingredients and premium alcohol, there’s a full cocktail in every serving, the alcohol infused desserts are guaranteed to stimulate and please even the most sophisticated palate.
Copywriter: Billy Pollina
Producers: Billy Pollina, Dave Goldberg, Ron Dumont
Executive Producer: Shannon Masjedi
Co -Director: Billy Pollina
Co-Director: Dave Goldberg
Art Director: Jason Larimer
Director of Photography: Brian Vilim
Editor: Dave Goldberg
Production Services: AZ Studios, Los Angeles
Camera: HDiablo
Mark Sanchez and Rex Ryan for Pepsi Max - New York Jets Locker Room Ad
The New York Jets locker room gets plowed over by a Pepsi Max truck in their newest commercial, the ad features Mark Sanchez and Rex Ryan along with the entire Jets team.
Credits:
Advertising Agency: TBWA\Chiat\Day, LA, USA
Chief Creative Officer: Rob Schwartz
Group Creative Director: Brett Craig
Creative Director: Marlon Hernandez
Art Director: John Baker
Copywriter: Chris Jones
Executive Producer: Mila Davis
Agency Producer: Lacy Plunk
Managing Director: Bill Brooks
Group Account Director: Mike Litwin
Account Supervisors: Andrew DeBenedictis, Andrew Krensky
Account Executive: Brienne Monty
Director of Business Affairs: Linda Daubson
Business Affairs Manager: Laura Drabkin
Talent Payment Coordinator: Nora Said
Santa's Elves Take Over An airBaltic Plane
airBaltic created a nice surprise for the young and old at Riga Airport in Latvia with this creative projection of Santa's Elves on one of their planes.
Credits:
Advertising Agency: Cube, Riga, Latvia
Creatives: Mārcis Miķelsons, Oskars Cirsis, Ingus Augstkalns
Design and Animation: Kristaps Šteinmanis, Gints Gūtmanis
Projection mapping: Krišjānis Rijnieks
Sound and SFX: Kristaps Šteinmanis
Video: Oskars Cirsis, Artūrs Cirsis, Mārcis Miķelsons
Account Director: Artis Kalveits
Santa Raps The Google Search Tips | Google Santa Rap Video
A number of Google employees wrote, produced and starred in the Santa Google Search Tips Rap video.
Credits go out to the following for this great video:
Lyrics by Matt Kane, Google Content and User Education Specialist and hip hop enthusiast
Music by Ranidu, Google Business Systems Integrator and musician: http://raniduonline.com/album/
Video produced with the help of our friends at Seedwell: http://seedwell.com
Lyrics:
Yo, I run a few searches before the big flight,
To save me more time on this magical night.
I type [sunrise and city] of my last stop,
I got plenty of time before my last drop.
If I don't know the time in a certain city,
I peep it on search before my chimney shimmy.
Tyle [time and town] before I come into town,
To see if Johnny's in bed before I hit ground.
Go Santa, Santa work it!
Go Santa, Santa search it!
But before I go flying through the frosty air,
I do a weather search to decide what to wear.
Mrs. Clause, should I bring my extra warm down jacket?
[Mrs. Clause]: Hmmm, yes. You should definitely pack it.
And please pack these cookies that I baked for you.
Shhhhh! I researched the recipe with recipe view,
And used the low cal filter, I must admit:
I wanna make sure that jacket still fits!
Go Santa, Santa work it!
Go Santa, Santa search it!
Check one, check two: yes I check twice.
Santa's Google Doc called 'Naughty and nice.'
With control+F, I find a name in the doc n',
I hope I don't have to put coal in a stockin'
When I'm cruising in my sleigh with my hands on the reigns,
Voice input is handy, 'cause typing is a pain.
If on a wish list I spot a gift I never heard: schlittschuhe,
I use the translate app to speak the foreign word.
Go Santa, Santa work it!
Go Santa, Santa search it!
Go! Go! Go! Go! Go! Ho, Ho, Ho, Ho.
Go Santa, Santa work it!
Go Santa, Santa search it!
Go! Go! Go! Go! Go! Yeah!
Bad FedEx Delivery Guy....An Epic Fail
At Great-Ads we love to share truly great advertising campaigns, and sometimes we need to remind ourselves here that it's the creatives behind the work that we want to compliment and not the brands. Ok so why are we rambling on.......FedEx, oh FedEx with so many a great ad featured here like The Enchanted Forest, the Dominoes spot from BBDO, Toronto, and one my personal favorites The FedEx AAAAAAAAA Auto Repair Shop ad...one of your delivery guys does this!!!
"goobie55" who uploaded this video on YouTube, obviously upset about how her package was handled by the FedEx delivery man, was even more surprised considering she was home with her front door wide open.
Note To FedEx: the best advertising campaign is useless when videos like this are as common as your commercials.
"goobie55" who uploaded this video on YouTube, obviously upset about how her package was handled by the FedEx delivery man, was even more surprised considering she was home with her front door wide open.
Note To FedEx: the best advertising campaign is useless when videos like this are as common as your commercials.
Mumbai Mirror "I AM MUMBAI" Powerful New TVC
I'm really liking this new ad/web film for the Mumbai Mirror entitled "I Am Mumbai." The last 15 seconds of the commercial truly nails the message....Mumbai Speaks Every Morning, Are You Listening?
Credits:
Agency: Taproot India
Client: Bennett & Coleman
Brand Team: Rahul Kansal, Priya Gupta
Creative Directors: Santosh Padhi, Agnello Dias
Writer: Agnello Dias
Account Management: Mandar Sawant
Production House: RDP
Director: Abhinay Deo
Music: Ram Sampath
Executive Producer: Apurba Sengupta
YouTube Blog: Ads that entertain: YouTube’s top spots of 2011
YouTube Blog: Ads that entertain: YouTube’s top spots of 2011
We always knew people liked to watch the ads. At least some ads, like the great ones people talk about after the Super Bowl. Then YouTube came along in 2005 and brought with it the notion that ads can be great content that earn their way onto screens of all types, spread by consumers who vote, share, like, comment, blog, plus-one, or even create response videos or spoofs.
YouTube is the ultimate meritocracy for video, and advertisers are adapting to this world by creating content that people want to share. It’s no surprise, for example, that among the top-10 most-watched ads on YouTube in 2011 are two Super Bowl ads.
Most watched video ads of the year (eliminating music videos and trailers):
1. VW - The Force
2. T-Mobile - Royal Wedding
3. Chrysler - Imported From Detroit
4. DC Shoes - Ken Block's Gymkhana Four: The Hollywood Megamercial
5. smartwater - Jennifer Aniston goes viral
6. Team Hot Wheels - The Yellow Driver's World Record Jump
7. Old Spice - Scent Vacation
8. Apple - Introducing Siri on iPhone 4S
9. Samsung - Unleash Your Fingers
10. adidas - D Rose: adiZero Rose 2 The Bull
What is surprising is that the majority of YouTube’s top “ads” of 2011 (seems strange to call them that) never appeared on traditional TV at all.
Videos like T-Mobile’s Royal Wedding, itself a spoof of the JK Wedding Dance, were made for the web and made to amuse, entertain, and to be passed around, as are mini-movies like DC Shoe’s Gymkhana Four, stunts like Hot Wheel’s record jump, and Old Spice’s “Scent Vacation.”
Even the two Super Bowl ads making the list, Chrysler and Volkswagen, were part of elaborate campaigns made to live significant lives on the web. In the past, advertisers treated their Super Bowl spots like state secrets, but Volkswagen posted “The Force” on YouTube two weeks before the Super Bowl last year, and had 10 million views before the game began. Chrysler took the opposite approach, but created a video four times the length of a typical TV ad, perfect for extended watching on the web after the game.
For brands, creating great content—advertainment, if you will—isn’t just for big TV events like the Super Bowl anymore. Increasingly, advertisers and their agencies are focusing on the content and the strategy, and letting that content distribute itself. That doesn’t mean they aren’t doing traditional advertising. Indeed all of these campaigns were backed up by significant spending to seed and promote these videos on YouTube and elsewhere. But paid media only gets you so far. In the end, it doesn’t matter if they paid $3 million for 30-seconds in the Super Bowl or much less to get the conversation started. In the end, it’s the content that counts.
We always knew people liked to watch the ads. At least some ads, like the great ones people talk about after the Super Bowl. Then YouTube came along in 2005 and brought with it the notion that ads can be great content that earn their way onto screens of all types, spread by consumers who vote, share, like, comment, blog, plus-one, or even create response videos or spoofs.
YouTube is the ultimate meritocracy for video, and advertisers are adapting to this world by creating content that people want to share. It’s no surprise, for example, that among the top-10 most-watched ads on YouTube in 2011 are two Super Bowl ads.
Most watched video ads of the year (eliminating music videos and trailers):
1. VW - The Force
2. T-Mobile - Royal Wedding
3. Chrysler - Imported From Detroit
4. DC Shoes - Ken Block's Gymkhana Four: The Hollywood Megamercial
5. smartwater - Jennifer Aniston goes viral
6. Team Hot Wheels - The Yellow Driver's World Record Jump
7. Old Spice - Scent Vacation
8. Apple - Introducing Siri on iPhone 4S
9. Samsung - Unleash Your Fingers
10. adidas - D Rose: adiZero Rose 2 The Bull
What is surprising is that the majority of YouTube’s top “ads” of 2011 (seems strange to call them that) never appeared on traditional TV at all.
Videos like T-Mobile’s Royal Wedding, itself a spoof of the JK Wedding Dance, were made for the web and made to amuse, entertain, and to be passed around, as are mini-movies like DC Shoe’s Gymkhana Four, stunts like Hot Wheel’s record jump, and Old Spice’s “Scent Vacation.”
Even the two Super Bowl ads making the list, Chrysler and Volkswagen, were part of elaborate campaigns made to live significant lives on the web. In the past, advertisers treated their Super Bowl spots like state secrets, but Volkswagen posted “The Force” on YouTube two weeks before the Super Bowl last year, and had 10 million views before the game began. Chrysler took the opposite approach, but created a video four times the length of a typical TV ad, perfect for extended watching on the web after the game.
For brands, creating great content—advertainment, if you will—isn’t just for big TV events like the Super Bowl anymore. Increasingly, advertisers and their agencies are focusing on the content and the strategy, and letting that content distribute itself. That doesn’t mean they aren’t doing traditional advertising. Indeed all of these campaigns were backed up by significant spending to seed and promote these videos on YouTube and elsewhere. But paid media only gets you so far. In the end, it doesn’t matter if they paid $3 million for 30-seconds in the Super Bowl or much less to get the conversation started. In the end, it’s the content that counts.
The Hobbit An Unexpected Journey Promo Trailer (Extended HD)
Official Trailer for The Hobbit An Unexpected Journey, in theaters December 14, 2012.
"The Hobbit: An Unexpected Journey" follows title character Bilbo Baggins, who is swept into an epic quest to reclaim the lost Dwarf Kingdom of Erebor, which was long ago conquered by the dragon Smaug. Approached out of the blue by the wizard Gandalf the Grey, Bilbo finds himself joining a company of thirteen dwarves led by the legendary warrior, Thorin Oakensheild.
Their journey will take them into the Wild; through treacherous lands swarming with Goblins and Orcs, deadly Wargs and Giant Spiders, Shapeshifters and Sorcerers. Although their goal lies to the East and the wastelands of the Lonely Mountain first they must escape the goblin tunnels, where Bilbo meets the creature that will change his life forever ... Gollum. Here, alone with Gollum, on the shores of an underground lake, the unassuming Bilbo Baggins not only discovers depths ofguile and courage that surprise even him, he also gains possession of Gollum's "precious" ring that holds unexpected and useful qualities ... A simple, gold ring that is tied to the fate of all Middle-earth in ways Bilbo cannot begin to know.
The Hobbit Stars:
Ian McKellen, Martin Freeman, Cate Blanchett, Orlando Bloom, Ian Holm, Christopher Lee, Hugo Weaving, Elijah Wood, Andy Serkis, Richard Armitage, Jed Brophy, Adam Brown, John Callen, Stephen Fry, Ryan Gage, Mark Hadlow, Peter Hambleton, Stephen Hunter, William Kircher, Sylvester McCoy, Bret McKenzie, Graham McTavish, Mike Mizrahi, James Nesbitt, Dean O'Gorman, Lee Pace, Mikael Persbrandt, Conan Stevens, Ken Stott, Jeffrey Thomas, Aidan Turner.
Via: Warner Bros. Pictures
A Sexy Santa Surprise You Wont Believe
Very few things leave me speechless anymore, but this viral video simply entitled "Sexy Santa" has. The promo was created by the Social media company Denizen for the gaming Destructoid.
Christmas Laser Graffiti for Vodafone
This Christmas, Vodafone wanted to do something a little different - so they shipped in some cutting-edge laser graffiti technology from Spain and asked Ireland's most talented graffiti artists to paint Christmas messages from their Vodafone Playground Facebook wall on the sides of buildings across Ireland.
Armed with this seriously cool kit the team, including renowned street artist Maser, created spectacular shows in three Irish cities, painting the sides of iconic buildings with lasers, surprising and delighting unsuspecting Christmas shoppers.
Credits:
Ad Agency: Cybercom
Client: Vodafone
Go Daddy Super Bowl XLVI "The Cloud" Sneak Peak with Danica Patrick and the PussyCat Dolls
Go Daddy is one of the first 2012 Super Bowl advertisers to give us a sneak peak at what they are up too. Go Daddy's Super Bowl commercials include two spots this year, "The Cloud" features Danica Patrick and The PussyCat Dolls and what seems to be some short of heavenly angel thing, which reminds me of the Axe Fallen Angel ads.
SCOTTSDALE, Ariz.–(BUSINESS WIRE)– Super Bowl 2012 will mark a product milestone for Go Daddy. The world’s largest provider of Web hosting, domain name registrations and net-new SSL Certificates is known for its edgy ads with smokin’ hot Go Daddy Girls, but for the first time ever, Go Daddy is using one of its two edgy new Super Bowl commercials to specifically reference its cloud-based offerings.
Go Daddy has long delivered services “in the cloud” – providing individuals and businesses more efficient and less expensive online options. Now, it’s taking its product marketing to Super Bowl viewers with fun references to Go Daddy’s innovative offerings such as 4th Generation Hosting, known as 4GH.
The 30-second ad is called The Cloud. It features Go Daddy Girl Danica Patrick and the new Pussycat Dolls, along with several core product references in a “divine” setting. The Cloud is also Go Daddy’s most ambitious production in the company’s eight-year Super Bowl history. The storyline includes a revealing moment and an extravagant set design.
“How can we produce a Super Bowl ad that’s fun, edgy, slightly inappropriate and also speak to cloud-based products?” asked Go Daddy CEO and Founder Bob Parsons. “Like only Go Daddy can … trust me, it’ll be as GoDaddy-esque as ever. Danica will surpass her most revealing Go Daddy moment, from back in 2008 when she gave us the big unzip!”
Danica recently ranked the Internet’s Most Searched Athlete and she’s also a sort of Super Bowl staple. By most observers’ count, Danica has been in more Super Bowl ads than any other celebrity, and with this year’s campaign, she will have 11 big game ads on her resume, all with Go Daddy Productions.
“Doing Go Daddy’s Super Bowl commercials is always interesting, but this year’s are epic,” Danica said. “The commercials are very funny – there’s physical humor, and in The Cloud there’s a big-time dance routine. Yes, I dance. And I’ll say this, the dance sequence is as GoDaddy-esque as it gets!”
Go Daddy’s other 2012 Super Bowl ad also features Danica, along with her Go Daddy Girl colleague and fitness guru Jillian Michaels. Like Danica, Jillian is a strong woman and successful entrepreneur.
“I like the way Bob and Go Daddy portray women as strong and successful,” Jillian said. “Yes, the commercials are edgy and hot … but the Go Daddy Girls always have the last laugh, they are the ones in control. A lot of people don’t realize this, but Bob’s executive staff is made up of more women than men.”
The 30-second ad featuring Jillian and Danica is designed to bring massive consumer attention to the .CO domain, the Internet’s most popular new domain name extension. While Go Daddy is working to keep the specifics of the storyline under wraps for now, it has said the ad features a stunning international supermodel whose world-class body drew this comment from Jillian on-set: “If I made a DVD about how to get a body like hers, I’d be a gazillionaire.”
.CO Internet S.A.S. CEO Juan Diego Calle makes a cameo appearance in the Internet-only version of the commercial, along with Bob Parsons. “Not only was filming the Super Bowl ad a fun way to spend a work day, we know it will help take dot-CO to the next level – driving more business and boosting brand awareness,” said Calle. “Last year’s Super Bowl ad helped us to finish our first year with more than one million dot-CO domain names registered by people in more than 200 countries – and made dot-CO the hottest new Web address in the world!”
Go Daddy partnered with .CO Internet for the first time in the 2011 Super Bowl with great success. As for its cloud-based products and services, Go Daddy has been in the cloud since before the term was coined. Not surprisingly though, most people have more awareness of Go Daddy’s commercial campaigns … that may change with this year’s advertising leap into the cloud.
For the Pussycat Dolls, featured prominently in The Cloud’s outrageous dance scene, 2012 marks their first-ever Super Bowl commercial and serves as the unofficial launch of the new Pussycat Dolls.
Top 10 Most Viewed Videos on YouTube for 2011
For all you stats junkies here is the official YouTube Rewind 2011 edition of the top 10 videos by view count.
One of our favorite ads of the year, the Volkswagen Commercial "The Force" is number 9 on the list with over 45 million views.
And here is the Top 10 List:
Rebecca Black - Friday (OFFICIAL VIDEO) - http://youtu.be/kfVsfOSbJY0
Ultimate Dog Tease - http://youtu.be/nGeKSiCQkPw
Jack Sparrow (feat. Michael Bolton) - http://youtu.be/GI6CfKcMhjY
Talking Twin Babies - OFFICIAL VIDEO - http://youtu.be/_JmA2ClUvUY
Nyan Cat [original] - http://youtu.be/QH2-TGUlwu4
Look At Me Now - Chris Brown ft. Lil Wayne, Busta Rhymes (Cover by @KarminMusic) - http://youtu.be/khCokQt--l4
The Creep (feat. Nicki Minaj & John Waters) - http://youtu.be/tLPZmPaHme0
Maria Aragon - Born This Way (Cover) by Lady Gaga
The Force: Volkswagen Commercial - http://youtu.be/R55e-uHQna0
Cat mom hugs baby kitten - http://youtu.be/Vw4KVoEVcr0
Credits:
Video Produced by Portal A Interactive [http://portal-a.com]
Cockburn's Port The 12 Inch Pianist
Here is a funny commercial for Cockburns Special Reserve Port, entitled the 12 Inch Pianist, and be sure to pronounce responsibly when making a wish with your Genie.
Credits:
Advertising Agency: BETC London, UK
Creatives: Neil Dawson, Clive Pickering
Production Company: Hungry Man
Director: Neil Dawson
Producer: Camilla Cullen
Post House: Framestore
Editing: Marshall Street
Sound: Angell Sound
via: Ads of the World
Zales 2011 Holiday Commercial - Expressions in Love at it's Finest
Zales kicks up the love factor with their 2011 Christmas Holiday commercial. The ad also features the music of the Alabama Shakes and the song title is "You Ain't Alone".
Apple iPhone 4S TV Ad Santa and Siri
The new Apple iPhone commercial shows us just how great Siri can be to even Santa Claus.
Credits:
Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Directors: Eric Grunbaum, Scott Trattner
Group Creative Director: Chuck Monn
Creative Director: Chris Ribeiro
Associate Creative Director: Paula Cristalli
Art Director: Parker Grant
Senior Copywriter: Krista Wicklund
Agency Producers: Perrin Rausch, Alejandra Ravassa, Chelsea Larner
Production Co: Imperial Woodpecker
Director: Stacy Wall
DP: Peter Donahue, Jason McCormick
Editorial Co: Nomad Editing Company
Editor: Kevin Clark
Post Co: DTrain FX
Artists: Ben Gibbs
John Lewis The Long Wait Advert
John Lewis, The Long Wait commercial...what's so amazing about it is everything.
Music is "Please, Please, Please let me get what I want", originally recorded by the Smiths, and has been rerecorded by emerging artist Slow Moving Millie.
Credits:
Title: "The Long Wait"
Agency: Adam & Eve Group Ltd
Advertiser: John Lewis
Tagline: For gifts you can't wait to give
Production Company: Blink London
Gianluigi Buffon and Eleonora Abbagnato for FERRARELLE "Essere Italiani"
Eleanor Abbagnato and Gianluigi Buffon for the Italian water company Ferrarelle wishing everyone a Merry Christmas.
For all you Buffon fans, you can see another great spot of the Italian superstar goalkeeper below.
Credits:
Ad Agency: 1861united
Spot Title: "Buon Natale effervescente naturale."
2nd spot: "Liscia, gassata o Ferrarelle?"
All Music, Scores and Licensing: THEMUSICBANK
Director: David Lodge
Production co: (h) films
"Love Glow" A Duo Condom Commercial - How Much Glow Is Enough?
Here's a comical new commercial for Duo Condoms, Love Glow. I'm curious though how many of you would really enjoy a green, alien like super bright glow in the dark condom. If that's your thing then the Duo Condom is for you.
Credits:
Directed by Blicker
Ted Danson Talks About "Stuff" For Red Cross
Ted Danson is the voice of a great new commercial suggesting we forget about all our stuff do something something different this year for Christmas.
The "Stuff" ad created by BBDO, New York reminds us what a waste of time all this stuff really is, and I love the spot, Danson's beautiful voice doesn't hurt either.
Credits:
Agency: BBDO
CCO: David Lubars
Client: Red Cross
EVP: Linda Honan
ACD/Copywriter: Nick Sonderup
ACD/AD: Kim Haxton
Sr. Producer: Jesse Brihn
Prod. Co.: Elastic
Director: Andy Hall
CG Lead: Kirk Shintani
Music: Search Party
Sound Design: POP Sound
Looking Back on 2011 Top Searches with Google Zeitgeist
Google salute's the year's biggest stories with Google Zeitgeist 2011. This a pretty cool run down of exactly how the world searched the internet in 2011 that nicely looks back at the top news stories, people, sports and so much more and yes Rebecca Black.
See how the World Searched with Google's 2011 Zeitgeist (google zeitgeist)
Credits:
Music: "Sooner or Later" by Mat Kearney
Directed by Scott Chan
Produced by Whirled Creative
Heineken Legendary Hero Enjoys "The Sunrise" in New Web Film
Cool new web film by Publicis, Milan for Heineken, "Sunrise". The Heineken Legendary hero finds away to enjoy the party responsibly, and ends his night by enjoying a spectacular sunrise with the star DJ Audrey Napoleon. The female protagonist of the campaign is one of the world’s top international female DJ’s and features an exclusive new song called “ My Sunrise”.
Credits:
Advertising Agency: Publicis, Milan, Italy
Creative Directors: Bruno Bertelli, Cristiana Boccassini
Copywriters: Rachele Proli, Michela Talamona
Art Director: Fabrizio Tamagni
Production Company: Sonny, London
Film Director: Fredrik Bond
Production Company Producer: Alicia Richards
Agency Producer: Mariella Maiorano
Client Service Director: Stefania Savona
Account Manager: Giada Salerno
Campaign Mediator: Bela Ziemann
DOP: Mattias Montero
Visual Effects: Cutting Edge
DJ: Audrey Napoleon
Editor: Patrick Ryan
Santa Doesn't Do Poor Countries | Unicef Spot
Santa Doesn't Do Poor Countries is the newest ad for Unicef. The commercial might seem harsh, but that's the point.
The ad, by Forsman & Bedenfors, starts off like so many Christmas commercials, with jolly St. Nick laughing merrily in his workshop, snow falling gently outside. But it quickly takes a left turn when he inspects one box of presents and realizes it contains nothing but medical supplies. Taken aback, he insists that such gifts, life-saving though they may be, simply aren't good Christmas presents—and he flatly refuses to deliver them. "I don't do poor countries," he says with a grim stare. via: adweek
Credits:
Client: Unicef
Agency: Forsman & Bedenfors, Stockholm, Sweden
Production Company: Acne
Director: Tomas Skoging
Animal Planet - Welcome to Slothville Trailer
Animal Planet's Too Cute Baby Sloths debuts on December 17th, you wont be able to resist watching the trailer over and over. Welcome to Slothville, dubbed "The Home of Grade A Sloth-based Cute Crack."
The Sloths are Coming trailer was filmed at the world's only sloth orphanage in Costa Rica.
Bing Originals Decisions That Shaped 2011
A commercial/web film for Bing pays tribute to the top news and entertainment stories, triumphs, disasters and celebrates a few unsung heroes of 2011.
The song is "Save The World" by Swedish House Mafia.
Credits:
Client: Bing
Production Company: level4.tv
Director: Josh Karchmer
Koko Productions Can Make Anything Sound Good Even Cow @&$!
Koko Productions is a sound house that claims it can make anything sound good. So we asked: anything, anything? Yup, turns out it’s anything. Even this.
Credits:
Advertising Agency: DDB, Vancouver, Canada
Creative Directors: Dean Lee, Cosmo Campbell
Associate Creative Director: Daryl Gardiner
Copywriters: Amina Halim, Daryl Gardiner
Art Directors: Daryl Gardiner, Amina Halim
Agency Producers: Sue Bell
Account Services: Sue Bell
Film Company: Transmission Inc.
Director: Joe LaFleur
Director of Photography: Mike Hawley
Line Producer: Joe La Fleur
Post Production Co: Transmission Inc.
Editor: Bradley Smith
Post Facility: Transmission Inc.
Online Editor: Bradley Smith
Colourist: Bradley Smith
Audio House: Koko Productions
Audio House Producer: Steve Lowe
Audio House Engineer: Murray Price
Composer / Actor / Flautist: Murray Price
Lexus Unveils The Lexus Fashion Workshop
The Lexus Fashion Workshop will appear in the January 2012 issue of Vogue, on newsstands this week.
Elevating the notion of recycling to an art form, Lexus challenged four of fashion’s most inventive designers to rethink their notions of automotive design for an advertising campaign to appear in Vogue. Using some of the more than 2,000 individual parts of a completely dismantled Lexus CT hybrid, a vehicle that is 90 percent recyclable*, the designers created fashionable works of art as part of The Lexus Fashion Workshop.
From crank bearings to exhaust gaskets, the designers took on the challenge with verve, turning some of the best engineered auto parts into innovative fashion accessories – all while driving home the beauty of recycling.
·“Environmental Crown of Virtue”—A truly head-turning piece designed by Moss Lipow using a transmission starter and exhaust manifold gasket.
·“The Valve Collection”—Designed by jewelry creator Eddie Borgo using valve lifters, crank bearings and hose clamps.
·“Nomadic Sanctuary”—A sleek trench coat, shorts and clutch designed by John Patrick, featuring floor mats made from plant-based plastic, sustainable sound-dampening material, wire harness, leather seat covers and cargo covers
· “The Luna Shoe”—Created by Alejandro Ingelmo using armrest leather trim and clear plastic tubing.
“Merging the worlds of luxury automobiles, art and fashion is another example of how Lexus is 'Engineering Amazing' or maybe more appropriately, 'Engineering Unexpected',” said Brian Smith, vice president of marketing for Lexus. “We were able to challenge four designers to turn one of our most progressive hybrid vehicles into innovative fashion pieces, inspiring the designers, and the world, to see things differently.”
The four pieces will be highlighted in a six-page advertisement in the January 2012 issue of Vogue.Behind-the-scenes videos of the Lexus CT hybrid being dismantled piece-by-piece are available at Vogue.com/Promotions/Lexus. Additionally, a series of exclusive interviews with the four designers will be posted throughout December.
More here.
Amber Rose Smirnoff "Fluffed & Whipped" Commercial
Director David LaChappelle brought his usual style and flair to a new ad for Smirnoff Vodka called "Fluffed & Whipped," which features music from Thwak! Music UK, the London office of the noted music house company led by Creative Director Tony Verderosa
Thwak! Music provided on the raunchy blues track heard on the back end of the spot, representing the "Whipped" Smirnoff product. The music heard in the beginning provided by Human.
Creative Credits:
Client: Smirnoff
Project: "Fluffed & Whipped" TV :30
Agency: J. Walter Thompson, New York
CCO: Peter Nicholson
ECD: Matt MacDonald/ Jeremy Postaer
Art Director: Eric Larkin
Director of Content: Sergio Lopez
Producers: Carrie Lewis / Andrea Curtin
Director of Music: Paul Greco
Sound Design: Alan Friedman
Audio Post Mix: Andy Green
HSI, Los Angeles
Director: David LaChappelle
Music Supervision/Music License: Thwak! Music UK
Additional Music License: Human Worldwide
Jennifer Lopez for Harmon Kardon TV Spot Beautiful Sound
Jennifer Lopez is the new spokes woman for Harmon Kardon Europe, the commercial: Beautiful Sound was directed by Martin Campbell who directed the James Bond film, Casino Royale.
Harman Kardon President and CEO Dinesh C. Paliwal said, "We have found a perfect fit in megastar Jennifer Lopez to be a global ambassador for Harman Kardon's 'Beautiful Sound' message. She personifies beauty, elegance, and style, and consistently delivers outstanding musical performances."
Credits:
Created by the ad agency Doner
Directed by filmmaker Martin Campbell
Hyundai Ad Campaign - Valet Parking - Faster Acting
Mighty director Alexander Paul recently lensed a three-spot package promoting Hyundai's Genesis R-Spec and Equus vehicles.
MIB 3 Official Trailer Men In Black 3
Just released, the official trailer for Men in Black 3, enjoy the teaser.
The Sony Pictures film is set be in theaters May 25, 2012 in 3D. The MIB duo of Agent Jay and Agent Kay are back in action. When the world is threatened by an evil alien, Agent Jay travels back in time to 1969, where he teams up with the younger Agent Kay to stop the evil villain Boris from destroying the world in the future. Emma Thompson will play take-charge MIB operative Agent Oh, who is monitoring a prison breakout.
Directed by: Barry Sonnenfeld
Cast:
Will Smith as Agents Jay
Tommy Lee Jones as Agent Kay
Josh Brolin as Young Agent K
Jemaine Clement as Boris (villian)
Rip Torn as Zed
Emma Thompson as Agent Oh
"Who Cares About This Planet" by Made Wade for iQ Eco Cleaning Products
"Who Cares About This Planet?" is a spoken word poem that expresses this conflict between concern and ignorance for our planet, written and performed by Made Wade.
Made Wade is an emerging artist in Toronto who has performed on both local and international stages, most recently performing at TEDxToronto in 2011. His unique story-telling ability and insightful writing style has inspired and challenged audiences everywhere.
iQ is a line of eco-friendly cleaners that challenges cleaning habits and urges users to re-use their bottles to reduce packaging waste by 80% and the carbon footprint by 70%.
Music Credits:
Max Richter
Fat Cat Records
maxrichtermusic.com
Who cares about this Planet Transcript
Who cares about this planet?
All this h20 and soil please...
Life's about luxuries.
I'm talkin' little plastic bags
For little plastic cutleries.
I'm talkin' fossil fuel worship into the point we shatter an ecosystem like porcelain'.
I'm talkin' 5 cent polyethylene purchasin' because mother-nature nurturin' never did nothin' for my tax bracket.
You ask why though?
This is social class survival.
I need a SUV with an engine that's broaderrr...
They claim the effects make the climate get hotterrr.
But, so what?
I mean wouldn't paradise be so nice?
As far as I'm concerned, it can burn baby burn in the name of progress!
Oh yes!
Our urban centers become more crammed in...
So we demolish farmlands...
And we call it expansion.
Just say goodbye wildlife while I enhance my wild life style.
and ain't nobody complainin'...
As long as you build them a brand new theatre...
Or a state of the art sports arena.
Or even as the means get meaner...
And the resources get leaner...
Who cares about this planet?
Well...gluttony aside,
Future generations tend to.
Plus, women and men who come from cultures that are indigenous still.
Not to mention sections of the globe that need to stay frigid and chill...
Yet we create landfills of bottles made from synthetics.
We spill oil into water bodies and all we can be is apologetic?
But man made social bandages won't bring justice to a kingdom where we are the only animals that can speak for ourselves!
If we don't respect the butterfly effect...
That means we're placin' monetary wealth, above well-being and health...
And ultimately life itself.
So who cares about this planet?
I like to think I do but do I?
Discoverd via
Male Model Andrej Pejić Sells A Push Up Bra For HEMA
The supermodel Andrej Pejić is the face and body of a new print and bus shelter ad campaign for the Dutch company HEMA. So what's the big deal your asking...nothing really except for the fact Andrej Pejić is a man and he is selling push-up bras!
Credits:
Agency: Doom & Dickson
Concept: John de Vries, Rene Verbong
Art director: John de Vries
Account: Frieda Ulsamer de Waard, Karin van Dalen
Photographer: Wendelien Daan, Unit
Client: Rosa Arents, Caroline Turennout (HEMA)
Credits:
Agency: Doom & Dickson
Concept: John de Vries, Rene Verbong
Art director: John de Vries
Account: Frieda Ulsamer de Waard, Karin van Dalen
Photographer: Wendelien Daan, Unit
Client: Rosa Arents, Caroline Turennout (HEMA)
Episode 1 of The @&!% Girls Say
Having grown up around women, Kyle Humphrey and Graydon Sheppard have a keen ear for the things that only girls say. One day, after throwing around a few of these phrases, the pair decided to start a Twitter account documenting them.
The tweets come from the girls in their life and on the street, overheard on the subway or at the mall. When the twitter account started gaining a loyal following of girls and the guys that admire them, it seemed only natural to turn the tweets into short videos.
Juliette Lewis was an early supporter of the site and often Tweeted and retweeted the feed, and since she is in Toronto shooting a television series, it seemed like a perfect opportunity to approach her to be a part of it, and the pair were thrilled when she agreed to come out for the videos. In the coming weeks you can expect to see more episodes and more Juliette Lewis. @shitgirlssay has been live since April 2011 and has more than 50,000 followers to date. http://twitter.com/shitgirlssay
Credits:
Director: Graydon Sheppard
Producer: Nick Sorbara
Executive Producer: Jacinte Faria at Hard Citizen
Cast: Juliette Lewis, Graydon Sheppard
Director of Photography: Jonathon Cliff
Assistant Director: Aleysa Young
Assistant Camera: Jonathan Staav
Sound Recordists: Scott Tremblay, Jeff Scheven
Music: "And The Bells They Rang" by Find The Others
Hornby "A Passion for Every Generation" New Advert
Hornby, the model/toy railway and train maker releases their first advert in three years, the ad was created by sassy Films. The heart-warming ad, "Hornby generations", launched on Friday and focuses on the generations of children that have enjoyed playing with a Hornby train set.
The 30-second spot starts in black and white, before showing one man growing up using a Hornby train set as a young boy, through to becoming a grandfather. The strapline reads: "A passion for every generation and the next". The spot will be shown before this years Christmas blockbusters in cinemas around the UK, including Hugo, Happy Feet 2, Puss In Boots, Alvin & The Chipmunks.
Nat Southworth, marketing director at Hornby Hobbies, commented: "This campaign is the beginning for Hornby. We focus on the generational love for Hornby trains and our proud history. The closing frame focuses on our future."
Credits:
Created by Sassy Films
Media planning & buying by Arena Media
Creative and art director: Steve Kemsley
The 30-second spot starts in black and white, before showing one man growing up using a Hornby train set as a young boy, through to becoming a grandfather. The strapline reads: "A passion for every generation and the next". The spot will be shown before this years Christmas blockbusters in cinemas around the UK, including Hugo, Happy Feet 2, Puss In Boots, Alvin & The Chipmunks.
Nat Southworth, marketing director at Hornby Hobbies, commented: "This campaign is the beginning for Hornby. We focus on the generational love for Hornby trains and our proud history. The closing frame focuses on our future."
Credits:
Created by Sassy Films
Media planning & buying by Arena Media
Creative and art director: Steve Kemsley
The Beatles TV Ad "Covers" for Apple iTunes
Credits:
Client: Apple iTunes
Spot: "The Beatles - Covers"
Agency: TBWA\Media Arts Lab
CCO: Duncan Milner
ECD: Steve Turner
CD: Drew Stalker, Ben Kay
ACD/CW: Claire Morrisey
AD: Deborah Casswell, Antoine Minczeles
CW: Aimee Lewis, Tim Holden
Agency Producers: Serena Auroux, Christopher Shaw
Animation/Editorial/Post: Wolf and Crow
Managing Director: Kevin Shapiro
Creative Director: Kevin Stein
Best Buy "Game On Santa" - Roof Top Mom
The Best Buy "Game On" ad campaign has mom kick it up a notch...literally.
Credits:
Advertising Agency: CP+B, USA
Worldwide Chief Creative Officer: Rob Reilly
Vp Creative Director: Steve Babcock
Creative Director: Dave Cook
Associate Creative Director: Brandt Lewis
Senior Copywriter: Rich Ford
Vp Executive Integrated Music Producer: Bill Meadows
Senior Integrated Producer: Ramon Nuñez
Jr. Integrated Producer: Ben Majoy
Integrated Account Coordinator: Caitlin Sullivan
Production Company: Mjz
Director: Craig Gillespie
Executive Producer: Emma Wilcockson
Producer: Deb Tietjen
Director Of Photography: Gyula
Editorial Company: No6
Post Producer: Leslie Tabor
Editor: Chan Hatcher
Editor: Kevin Zimmerman
Music Company: Honor Roll Music & Thwak! Music
Composers: Alex Wurman, Read Fasse
Animation Company: Stardust
Visual Effects Company: Method Studios
Visual Executive Producer: Robert Owens
Visual Effects Producer: Paula Jimenez
Macy's Justin Bieber and Mariah Carey "All I Want For Christmas Is You"
Justin Bieber and Mariah Carey Macy's video remake of Mariah Carey’s 1994 song “All I want for Christmas is You”. The video filmed at the Macy’s store on West 34th Street, New York. Mariah looks fabulous, and I want to thank Justin for ruining this for me.
Credits:
Directed by Sanaa Hamri via Rockhard Films
Executive producer Nicole Acacio, commissioned by Mildred Delamota at Island Def Jam.
Singing Tweets by the Calgary Philharmonic Orchestra
To help warm up the Calgary Philharmonic Orchestra Chorus this winter season, Calgary Tourism asked Calgarians to tweet their tips on how to keep warm in Calgary's winter wonderland.
The performance was filmed at the Jack Singer Concert Hall in the Calgary EPCOR Center, and the singing tweets are set to O Fortuna.
Filmed and edited Nur Films.
WalMart's Yodeling Cat Sings Jingle Bells
Enjoy the Yodeling Cat as he sings Jingles Bells to us all on behalf of Walmart. Apparently this is a preview to soon air TV commercial.
Credits:
Ad Agency: The Martin Agency
BBC One David Attenborough Wonderful World Advert
This short film/advert entitled "What A Wonderful" for BBC, all set to beautiful song "What A Wonderful World" by Louis Armstrong, the lyrics and ad are narrated by David Attenborough.
Credits:
RKCR/Y&R has created a trail paying homage to David Attenborough’s final appearance on the BBC. The 2 minute spot, which was released last night after the final episode of Frozen Planet, shows clips of wildlife footage voiced over by Attenborough saying the lyrics to Louis Armstrong’s “What a Wonderful World”. The challenge was to create a trail that explicitly showcased the phenomenal content the BBC has brought, and will continue to bring, the nation and to implicitly pay homage to the legend that is Sir David Attenborough.
Advertising Agency: RKCR/Y&R, UK
Executive Creative Director: Mark Roalfe
Creatives: Ted Heath, Paul Angus
Business Directors: Jo Bacon, Holly Smith
Account Director: Josh Harris
The Staples Holiday Rehearsal
Great new commercial for Staples, "Holiday Rehearsal". Watch this great cast of characters as they practice opening their gifts.
Credits:
Advertising Agency: MacLaren McCann Toronto, Canada
Creative Director: Sean Davison
Group Creative Director: Gary Lennox
Art Director: Sean Davison
Copywriter: Gary Lennox
Account Team: Ryan Timms, Sarah Lostracco, Kiara Wilson
Production Co: Steam Films
Director: Benji Weinstein
Cinematography: Brendan Steacy
Exec. Producer: Tasha Litt
Producer: Andrew Graham
Post House: School Editing
Editor: Brian Wells
Music Co: Pirate
Colour Correct: Notch
New House of Costello Advert "Marquis De Castello"
In Mother's first TV and web campaign for Castello Cheese, we are introduced to the Marquis de Castello, a man with a passion for cheese, women and wild parties. Set in a lavish castle, the spot is set in the 18th Century with a modern twist. Each cheese brings a different mood to the party at the House of Castello seducing the revelers until dawn.
Everyone is talking about the Marquis de Castello®...
Take a deeper look inside the House of Castello®, an adventurous world of decadence and extraordinary cheeses.
This is the world where Castello® was created. From rich and feisty Creamy Blue to the invigorating and full-bodied Herrgård®, from the fiery and experimental Black Pepper Halo to the seductive Creamy White.
Credits:
Client: Castello Cheese
Spot Title: "Marquis De Castello"
Ad Agency: Mother London
Production Company: RSA London
Director: Jonas Akerlund
DP: Tim Bret-Day
Producer: Scott Horan
Editorial Company: Fresh Editorial/Los Angeles, CA
Editor: Richard Cooperman
Executive Producer: Sean DeVeaux
Post Production: The Moving Picture Company, London
Sound Production: Siren, London
Music Production: Massive Music, Amsterdam
3.2 Million Ink Dots = Hero by Miguel Endara
This video is the making of "Hero," a drawing of Miguel Endara's dad composed entirely out of 3.2 million ink dots.
Miguel created this fantastic piece with, believe it or not just one pen, the pen is a micron .005, made in Germany.
He states the 3.2 million is not an exact number, but very very close to the real number. He multiplies his speed of plotting (how many dots he puts down per 10 seconds) with the number of hours he worked on each section.
Credits:
Music by Bonobo - Noctuary
Created and Produced by Miguel Endara
Wonderbra Adriana Cernanova Billboard - Ultimate Plunge
Wonderbra wants to give women "the confidence to embrace the plunging neckline trend" with their new bra called the Ultimate Plunge. Wonderbra introduced the bra by installing a giant billboard at the Battersea Power Station in London of Adriana Cernanova wearing the new Ultimate Plunge.
Oh it gets better...A crane was set so women could bungee jump into Cernanova's mondo-cleavage.
Oh it gets better...A crane was set so women could bungee jump into Cernanova's mondo-cleavage.
Dr. Dre The Beats Commercial | A Colorful Explosion
Dr. Dre stars in a new commercial for his own "The Beats" Dr. Dre Studio Headphones. The ad focuses on the flashy new colors the headphones are now available in, Dre appears himself in the spot entitled "Colors" where he throws paint filled balloons at DJ Mia, pro skater Justin Eldridge
lifestyle blogger Levi Maestro and Beats model Vildane Zeneli.
The music is Nero and song title "Me and You" from the album Welcome Reality.
lifestyle blogger Levi Maestro and Beats model Vildane Zeneli.
The music is Nero and song title "Me and You" from the album Welcome Reality.
Dirty Hands - Epic Purell Commercial
Credits:
WLP & Wagner Films
Starring: Gabe Witmer
Produced by: Liz Wagner
Cinematography by: Daniel Garcia
Screenplay, Edited, and Directed by: Joshua W Wagner
Music by Rob Dougan song title: Clubbed to Death
Turn A Walk of Shame Into A Stride of Pride | Harvey Nichols
The new Harvey Nichols advert wants us party going ladies to "Turn a Walk of Shame into a Stride of Pride".
Those proud enough can share your walk of shame on twitter using #walkofshame.
The music in the Harvey Nichols commercial is an instrumental version of the song "Morning has Broken" originally done by Cat Stevens.
Isaiah Mustafa is MANta Claus For Old Spice
Isaiah Mustafa is back in a new ad campaign for Old Spice, MANta Claus and Old Spice plan to give out 7 billion gifts.
Day 1 -- The Man Your Man Could Smell Like begins his quest to give a gift to every single person on Earth this holiday season, including an elegant pair of ladyshoes made out of necklaces to a close, personal friend.
Day 1 - 25 friends get 25 bear-shaped deodorant protectors, and 25 criminals get 25 reasons to not steal any deodorant.
Day 1 -- "The Greatest City in America" gets a promotion-promoting letter-gift in the December 6th edition of the Baltimore Sun.
Day 1 - After 1.5 kabillion years, The Man Your Man Could Smell Like finally gets around to explaining how Australia got awesome.
Day 1 results as of December 5,2011....Isaiah Mustafa, The Old Spice MANta Claus has given gifts to 25,390,651 people.
Credits:
Ad Agency: Wieden + Kennedy
Day 1 -- The Man Your Man Could Smell Like begins his quest to give a gift to every single person on Earth this holiday season, including an elegant pair of ladyshoes made out of necklaces to a close, personal friend.
Day 1 - 25 friends get 25 bear-shaped deodorant protectors, and 25 criminals get 25 reasons to not steal any deodorant.
Day 1 -- "The Greatest City in America" gets a promotion-promoting letter-gift in the December 6th edition of the Baltimore Sun.
Day 1 - After 1.5 kabillion years, The Man Your Man Could Smell Like finally gets around to explaining how Australia got awesome.
Day 1 results as of December 5,2011....Isaiah Mustafa, The Old Spice MANta Claus has given gifts to 25,390,651 people.
Credits:
Ad Agency: Wieden + Kennedy
The Lamborghini Project
One of the world’s most elite (and expensive) cars recently became a canvas for the creative whims of the techie minds at The Media Merchants, a technology-driven production agency based in Vancouver.
In November, the agency gathered influencers in the city’s creative, technology, design, advertising and automotive sectors for The Lamborghini Project, an exclusive audio-visual event centered around projection mapping onto a Lamborghini Reventon.
At $1.5 million, the Reventon is the luxury automaker’s priciest road car. Only 20 have been produced and sold to the public. Using its raw, understated and angular exterior as inspiration, creative technical director Anthony Diehl and animator Stuart Langfield projection mapped a series of real-time visuals on to the vehicle’s dark grey, semi-matte finish.
Initially, Media Merchants conceived The Lamborghini Project exclusively as a projection mapping experience but once they began the meticulous process of mapping animated images onto the car, they realized they had a one-of-a-kind opportunity to do something even more ‘live.’
“One of the surprising and fun elements of the project was getting everything aligned perfectly and then discovering that we had a pretty awesome VJ setup sitting in front of us,” says Anthony Diehl, creative technical director on the project. “Although it wasn’t part of the original plan, we couldn’t help ourselves and took the opportunity to run a live VJ set with visuals created in real-time.”
Diehl and Langfield developed the animated visuals using hybrid 3D and 2D techniques developed specifically for the purpose of projection mapping onto 3D objects. Working from the idea of ‘contrast,’ they sought to highlight the Reventon’s dark, moody and clean lines through a combination of predefined op-art imagery and improvised, real-time effects.
“It’s a scalable technique, allowing us to add or remove projectors for the final execution depending on technical or budget considerations, even after the animated content has been produced,” explains Diehl. “We really tested out the extent of this process on the Lamborghini project and it worked beautifully.”
The video content was created using MadMapper and Modul8 VJ software run off two Macbook Pro laptops networked together for playback sync and then plugged into three 7000 Lumen Panasonic projectors and one 6000 Lumen Christie Projector.
For the music, Media Merchants turned to Mitch Lee of Redemption Audio for a soundtrack that contrasted pure and crisp strings, pianos and snyths with distorted percussion, dissonant noise and an ominous silence. The end result perfectly underscored The Lamborghini Project’s gorgeously subtle symmetry.
Credits:
Projection Mapping: The Media Merchants
Creative Technical Director: Anthony Diehl
Animation Director: Stuart Langfield
Sound Design: Mitch Lee for Redemption Audio
Post Production: JUMP Studios
Videography: Perfect Pictures, Van Media
Director of Photography: Dan Dumouchel
Lamborghini Reventon: SR Auto Group
via: GlossyInc.
In November, the agency gathered influencers in the city’s creative, technology, design, advertising and automotive sectors for The Lamborghini Project, an exclusive audio-visual event centered around projection mapping onto a Lamborghini Reventon.
At $1.5 million, the Reventon is the luxury automaker’s priciest road car. Only 20 have been produced and sold to the public. Using its raw, understated and angular exterior as inspiration, creative technical director Anthony Diehl and animator Stuart Langfield projection mapped a series of real-time visuals on to the vehicle’s dark grey, semi-matte finish.
Initially, Media Merchants conceived The Lamborghini Project exclusively as a projection mapping experience but once they began the meticulous process of mapping animated images onto the car, they realized they had a one-of-a-kind opportunity to do something even more ‘live.’
“One of the surprising and fun elements of the project was getting everything aligned perfectly and then discovering that we had a pretty awesome VJ setup sitting in front of us,” says Anthony Diehl, creative technical director on the project. “Although it wasn’t part of the original plan, we couldn’t help ourselves and took the opportunity to run a live VJ set with visuals created in real-time.”
Diehl and Langfield developed the animated visuals using hybrid 3D and 2D techniques developed specifically for the purpose of projection mapping onto 3D objects. Working from the idea of ‘contrast,’ they sought to highlight the Reventon’s dark, moody and clean lines through a combination of predefined op-art imagery and improvised, real-time effects.
“It’s a scalable technique, allowing us to add or remove projectors for the final execution depending on technical or budget considerations, even after the animated content has been produced,” explains Diehl. “We really tested out the extent of this process on the Lamborghini project and it worked beautifully.”
The video content was created using MadMapper and Modul8 VJ software run off two Macbook Pro laptops networked together for playback sync and then plugged into three 7000 Lumen Panasonic projectors and one 6000 Lumen Christie Projector.
For the music, Media Merchants turned to Mitch Lee of Redemption Audio for a soundtrack that contrasted pure and crisp strings, pianos and snyths with distorted percussion, dissonant noise and an ominous silence. The end result perfectly underscored The Lamborghini Project’s gorgeously subtle symmetry.
Credits:
Projection Mapping: The Media Merchants
Creative Technical Director: Anthony Diehl
Animation Director: Stuart Langfield
Sound Design: Mitch Lee for Redemption Audio
Post Production: JUMP Studios
Videography: Perfect Pictures, Van Media
Director of Photography: Dan Dumouchel
Lamborghini Reventon: SR Auto Group
via: GlossyInc.
Here Comes The iTrain | Apple Store in Grand Central
Get ready for the iTrain. In preparation of the the grand opening of the Apple store in Grand Central Station this Friday, Apple had it's own version of a schedule board erected in Grand Central.
Barbie and Hot Wheels Come To Life in Mattel Commercial
Credits:
Advertising Agency: ageisobar, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Director: Henrique Mattos
Copywriter: Daguito Rodrigues
RTVC: Juliana D´Antino
Director: Rodrigo Pesavento
Production Company: Zeppelin Filmes
Music Company: S de Samba
Music Directors: Dimi Kireeff, Henrique Nicolau
Smirnoff "Crazy Nights"
Smirnoff launches it's "Crazy Nights" new TV ad created by JWT.
The song in the commercial, "Crazy, Crazy Nights" is a cover of the original Kiss song from 1987. It is sung by Sun For Moon and was arranged by Big Foote Music.
Credits:
Chief creative officer: Peter Nicholson
Executive creative director: Matt MacDonald
Creative director/art director: Scott Bassen
Art director: Paul Sidharta
Creative director/copywriter: Chuck Pagano
Copywriter: Juhi Kalia, Ai Lin Tan
Planner: Yusuf Chuku
Director of integrated production: Clair Grupp
Director of content production: Sergio Lopez
Producer: Andrea Curtin, Carrie Lewis
Director of music production: Paul Greco
Account executive: Amy Frisch, Sandra Ciconte
Project manager: Terea Shaffer
Director: Samir Mallal
Production company: Smuggler
Post-production: Lost Planet
Editor: Hank Corwin, Paul Snyder
Editing house: Lost Planet
Music: Big Foote Music
Song: “Crazy, Crazy Nights” (Paul Stanley, Adam Mitchell)
Media agency: Carat
The song in the commercial, "Crazy, Crazy Nights" is a cover of the original Kiss song from 1987. It is sung by Sun For Moon and was arranged by Big Foote Music.
Credits:
Chief creative officer: Peter Nicholson
Executive creative director: Matt MacDonald
Creative director/art director: Scott Bassen
Art director: Paul Sidharta
Creative director/copywriter: Chuck Pagano
Copywriter: Juhi Kalia, Ai Lin Tan
Planner: Yusuf Chuku
Director of integrated production: Clair Grupp
Director of content production: Sergio Lopez
Producer: Andrea Curtin, Carrie Lewis
Director of music production: Paul Greco
Account executive: Amy Frisch, Sandra Ciconte
Project manager: Terea Shaffer
Director: Samir Mallal
Production company: Smuggler
Post-production: Lost Planet
Editor: Hank Corwin, Paul Snyder
Editing house: Lost Planet
Music: Big Foote Music
Song: “Crazy, Crazy Nights” (Paul Stanley, Adam Mitchell)
Media agency: Carat
Coca-Cola - What Would You Do If You Found A Wallet
Coca-Cola shows us we still have reasons to believe in a better world with the Rivalry Wallet campaign. Here's the story line: A wallet is planted in Portugal's Benfica Soccer club MegaStore, the wallet has a rival club's ticket inside and it's just days before a big match. What would you do?
It was nice to see that 95% of the people returned the wallet, and not only were they given a ticket to the game, but they were honored on the big jumbo tron.
BGH Quick Chef Music | Awesome Microwave That Plays Music
Say good bye to your old microwave and that annoying "Beep...beeep...beeeep" when your food is ready. Thanks to a brilliant idea from the ad agency Del Campo Nazca Saatchi & Saatchi who came up with idea of a music playing microwave for the firm BGH. The test was so successful that they are going begin mass production of the Quick Chef Music Microwave and available to buy in 2012.
And yes, that is the music of The Mamas & The Papas in this commercial and the wildly popular song "California Dreamin."
Credits:
Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina
Executive Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Directors: Diego Medvedocky, Ignacio Ferioli
Creatives: Guilherme Souza, Breno Costa
Producer: Camilo Rojas
Agency Producers: Adrian Aspani, Lucila D'Amico
Account director: Jaime Vidal
Account Executive: Manuela Sorzana
Microwave product development: Marcelo Da Torre / Creavis
Production Company: Pank
Directors: Pablo Fusco, Juan Chappa
Executive Producer: Lucas Urquiza
Photography Director: Federico Cantini
Post Production Company: La Sociedad Post
Music: Diego Grimblat
Advertiser's Supervisors: Ezequiel Devoto, Viviana Insaurralde
Nokia Lumia Featuring Music of deadmau5 Lights Up London Amazing 4D projection
The new Nokia Lumia 800 phone brought the music of deadmau5 and the world's most advanced 4D technology together and created an amazing free light show at Millbank Tower, in London.
Millbank was plunged into darkness with the iconic tower acting as the canvas for a never-before-seen spectacular. Each of the 120 meter high building's 800 windows were covered with vinyl as 16 powerful projectors, stationed 300 meters away on the other side of the river, beamed 3D images onto the structure. Huge butterflies flew across the London skyline and the tower was twisted, pulsated and even fell down. Billed as the "future of live events" the spectacular show was accompanied by music from super producer deadmau5, who created exclusive remixes for the performance, adding the 4th dimension.
Millbank was plunged into darkness with the iconic tower acting as the canvas for a never-before-seen spectacular. Each of the 120 meter high building's 800 windows were covered with vinyl as 16 powerful projectors, stationed 300 meters away on the other side of the river, beamed 3D images onto the structure. Huge butterflies flew across the London skyline and the tower was twisted, pulsated and even fell down. Billed as the "future of live events" the spectacular show was accompanied by music from super producer deadmau5, who created exclusive remixes for the performance, adding the 4th dimension.
The FedEx Enchanted Forest Ad
Simply a beautiful commercial for FedEx, the spot entitled "Enchanted Forest" is the work of Psyop.
Credits:
A shipping giant befriends a forest -- thanks to sustainability solutions from FedEx, including more electric trucks, more recycled shipping materials and a growing number of lower-emission planes.
Production by: Psyop
McDonald’s "The Package"
I just love this new commercial for McDonald's entitled "Package", created by DDB Germany. This little guy smartens up after having all his McDonald's lunch eaten up by bullies in the park by disguising his cherished McD's with a Burger King bag...cute.
Credits:
Advertising Agency: DDB, Berlin, Germany
Advertising Agency: Heye & Partner, Berlin, Germany
Chief Creative Officer: Eric Schoeffler, Mathias Jahn
Executive Creative Director: Bastian Meneses von Arnim, Markus Lange
Copywriter: Res Matthys
Production Company: Hager Moss, München
Film Director: Sven Lützenkirchen
Production Company Producer: Frances Rehn, Steff Schröder
Agency Producer: Sascha Driesang
Account Manager: André Musalf
Planning: Thilo Ritz
Cameraman: Sven Lützenkirchen
Cameraman, Assistance: Nicole Müller
Post Production: Philipp Bartel, Julia Eberl, Julia Dobler
Sound Design: Stephan Moritz, Robert Dreiseitl
Light Design: Tim Harlinghausen
Media: Björn Deuter, Mareen Naupert
Project Manager: Tina Bockeloh
Editor: Sven Lützenkirchen
Uma Thurman Looks Great in new Schweppes Print Campaign
Advertising Agency: FRED & FARID Paris, France
Creative Directors: Fred & Farid
Copywriters: Frédéric Raillard, Farid Mokart
Art Directors: Frédéric Raillard, Farid Mokart, Feng Huang
Photographer: David Lachapelle
Client Account Direction: Hugues Pietrini, Stanislas de Parcevaux
Agency Account Management: Nathalie Chopra
Agency Art Buying: Carmela Guiragossian
Jaguar at Play | Newest TV Spot
Jaguar is launching today a new television advertisement in the U.S. that communicates the brand’s resurgence by spotlighting its high performance cars and their innovative new design. The new 30-second spot is the first ad from Jaguar’s new global ad agency of record, Spark44, and showcases the brand’s highest performance models: the XFR, XJL Supersport and XKR-S.
“Jaguar represents seductive design, innovation and performance. This new television spot truly communicates the excitement surrounding the brand with our new high performance line-up,” said David Pryor, Brand Vice President of Jaguar North America. “The ad boldly shows off the three highest performing models in the Jaguar fleet, the XFR, XJL Supersport and XKR-S. We couldn’t be more proud of our 2012 model year collection and are thrilled to showcase it through a spot that reflects a new, progressive approach to the brand.”
In “Jaguar at Play,” the models are shown as animated objects -- teasing, challenging and playing with each other in a variety of environments, ranging from the rural forests of northern San Francisco to urban industrial locations. The spot communicates the heightened sense of life drivers feel when they get behind the wheel -- agile, powerful and exhilarated.
The spot debuts on the NFL Network on December 1 and will also air, in the U.S. only, on national cable and locally, including CNN, ESPN and Comedy Central. It was directed by Vic Huber, of Coyote Productions, and features an original score from Anthony Marinelli.
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