The New Walk In Fridge Heineken Commercial Ad

The Walk In Heineken Fridge Commercial. So how many guys are going to be asking their wives if they can build a walk in fridge for all that beer?



Every mans dream come true and every woman's dream walk-in closet all in one beer commercial...now that is brilliant. If anyone has the credits for this Heineken ad please post them in the comments.

Pepsi Takes Over Times Square To Promote Their New Logo

Pepsi is taking over Times Square this New Years eve to introduce the new Pepsi logo. Featuring their new Refresh Everything message of hope, optimism and a perfect world through Pepsi's new advertising campaign. Pepsi debuted the new commercial "Worldplay" on the famous Times Square big screens for the world to see. Up until December 31, six other Times Square screens will display Pepsi's optimistic messages commercial campaign. On December 31 from noon to 4PM, a Pepsi Pop Up store will take over the Good Morning America studio offering the public free Pepsi Max and swag.



This spot features the music of "The Apples In Stereo" and the song "Energy"

Spaghetti For Women Only psa Commercial Campaign

A public awareness campaign for the Greater Chicago Food Depository encouraging food donations. A good message but, who new that spaghetti could play such a role in what could just as easily be a great advertising campaign for one of the trendy perfume or fashion industry giants like Hugo Boss, Channel or even a Dolce & Gabbana ad campaign.



Credits:
Agency: Leo Burnett, Chicago
Executive Creative Directors: Bob Winter, Reed Collins
Copywriter: Dave Derrick
Art Director: Stephanie Simpson
Agency Executive Producer: David Moore
Agency Producer: Topher Cochrane
Production Company: Dictionary Films, Chicago
Director: Chris Markos
DP: Russ Harper
Executive Producer: Megan Maples
Line Producer: Nathan Brown
Editorial Company: Cutters
Editor: Kathryn Hempel
Music/Sound Design: Another Country
Composer/Engineer: John Binder

Tree Trimming Mac vs PC Christmas Ads

Mac and PC decide to take a break from their disagreements and do something fun together in Apple's second of two new Christmas commercials for 2008. The Get A Mac cartoon ads are sweet, they titled this one Tree Trimming. What I found interesting were the lights on the tree at the end of the spot flashing PC Rules, it could almost have the reverse effect.

Mac vs PC 2008 Christmas Commercial I Can Do Anything

Keeping with the holiday spirit for the next week or so leading up to the holidays here is Apple's newest Mac vs PC 2008 Christmas commercial "I Can Do Anything". These are cute animated commercials with a whimsical charm, but don't let that fool you, Mac keeps the message alive and well in these ads.


Find more videos like this on AdGabber


You can't help but feel sorry for PC sometimes; I will have the second of the two spots posted soon.

AKQA Wishes Us A Merry Xmas With Singing Microwaves via A Viral Ad

AKQA, one of my favorite ad agencies created a brilliant viral spot wishing us all a Merry Christmas. They synchronized a rather large number of microwave ovens to play us the holiday Christmas tune we all know and love "Jingle Bells".Actually they used 49 microwave ovens to play us Jingle Bells. Who is AKQA? They have created work for companies of likes of: Nike, Visa, Double Click, ESPN, Virgin, The Gap, McDonald's and Coca-Cola just name a few.



Thank you AKQA for this, it is awesome and Merry Christmas to you all too.
Executive Creative Director: James Hilton
Creative Director: Colin Byrne/James Capp
Agency Producer: Mays Al-Ali
Produced by Bikini and AKQA.FILM
Director: Jonty Toosey
DOP: Bruce Jackson
Producer: Phil Barnes
Art Dept: David Rosen
Executive Producer : Kate Elson
Edit by Cut And Run
Editor: Ben Campbell
Sound design by Adelphoi
Sound designer: Shervin Shaeri
Producer: Sean Atherton
Post Production/TK by Rushes
Producer: Carl Grinter
Cameras supplied by Take2
Lighting supplied by Aim Image & Arri Focus
Filmed at Pinewood Studios, London

Classic Maxell Ad featuring the "Blown-Away Guy"

When Maxell first produced advertisements infamously known as "Blown Away Guy" for its line of audio cassettes tapes in the ealry 80's, little did they know it would become an iconic advert in both print and TV. Photographer Steve Steigman created a minimalistic ad using the music of Richard Wagner's "Ride of the Valkyries" to great effect. The ad has been spoofed ever since from Family Guy to the John Ritter movie Stay Tuned.

Coca-Cola Classic Ad featuring "Mean Joe Greene"

One of the most famous Coca-Cola TV commercials in history, which first aired in September 1979, starred NFL Hall of Famer "Mean Joe Greene" and a little boy named Tommy Okon. This iconic TV spot has been credited in starting the athlete endorsement craze in advertising and has spun off many imitators and recent updated versions, including fellow Pittsburgh Steeler star Troy Polamalu. But just like Coke, nothing beats the original.

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McDonald's Four Bucks is Dumb Billboard

I'm Lovin' It, McDonald's finally gets exciting with their advertising. Billboards starting popping up around Seattle Washington the home of Starbucks for McDonald's, the billboards read "Four Bucks is Dumb" now serving espresso; other billboards read "Large is the New Grande". McDonald's released a statement calling the advertising campaign "a light-hearted, fun approach to our brand," aimed at promoting the company's McCafe coffee products. I'm sure Starbucks is not sharing in the same sentiments about the ad campaign.

"four bucks is dumb. now serving espresso"

Deb Trevino, director of global communications for Starbucks, responded to the McDonald's campaign by saying: "Comparative campaigns are all well and good but only when they're credible and authentic. If the claim is not supportable or the tone is off, you risk losing credibility."
Let the corporate bickering begin, I personally love the billboard it ads some excitement to the advertising world; let's hope Starbuck's comes back with a light hearted attack on McDonald's, they could be great considering the reputation of McD's food, do you really think they could make an espresso as good as Starbuck's?

The Whopper Virgins by Burger King Challenges McDonalds with Viral Ads

Burger King's "The Whopper Virgins" advertising campaign challenges McDonalds.
The agency Crispin Porter & Bogusky, used popular documentary filmmaker Stacy Peralta to create these new commercials and viral ads. They sent a research team to villages in Thailand, Greenland and Romania and used the old Coke or Pepsi style of taste testing challenge to ask people who have never tasted a burger to compare the Whopper with McDonald's Big Mac; promoting the Whopper as "the world's purest taste test". What has advertising become? The response to the Burger King Whopper Virgins campaign has been tremendous online; I'm still not sure what to make of this.



Agency: Crispin Porter + Bogusky
Executive Creative Directors: Rob Reilly/ Andrew Keller
Creative Director: Bill Wright/ James Dawson-Hollis
Associate Creative Director: Paul Caiozzo/ Ryan Kutscher
Sr. Art Director: David Swartz
Sr. Copywriter: Andrew Ure
Vp/Director of Integrated Productions: David Rolfe
Integrated Head of Video: Matt Bonin
Senior Integrated Producer: Anthony Nelson
Production Company: Nonfiction
Director: Stacy Peralta
Executive Producer: Michael Degan/ Loretta Jeneski
Producer: Nadine Brown
Executive Producer: Crissy Desimone
Music: Amber Music

Pablo The Drug Mule Dog Anti Cocaine Commercial

New advert for the UK government's 'Frank' drugs awareness campaign, focusing on cocaine and featuring the character 'Pablo the drug mule dog', voiced by Peep Show star David Mitchell.



Commercial Agency credits for Pablo The Drug Mule.
Agency: Mother, London
Copywriter: Mother
Art Director: Mother
Producer: Matt C. Minor
Production Company: Hotspur & Argyle, London
Director: Big Red Button
Executive Producer: Danny Fleet
Producer: Linsey Romano
DP: Ole Bratt Birkeland
Post-Production: Munky
Audio: Factory
Editor: Jane Cina @ Trim

Simple Math Commercial for Nike and the Jordan Brand

The Jordan brand by Nike just released a new commercial "Simple Math". Created by Wieden & Kennedy, New York for Nike's popular Micheal Jordan brand. The spot features a football practice, with all the players in Nike attire of course; and the narrator explaining the "simple math" of how their team got to where they are today.



Credits:
Creative Directors: Keith Cartwright
Copywriter: Josh Dimarcantonio Joe Ventura
Art Director: Keith Cartwright
Account team: Andrew Goldberg, Michael Dunn, Juan Reyes
Media Planners: Troy Valls, Blake Barkin
Project Manager: Bianca Jose
Executive Creative Directors: Todd Waterbury, Kevin Proudfoot
Strategic Planner: Chuck Welch
Media Planner: Troy Valls, William Hearst
Effects: Nice Shoes
Color Correction: Company 3- Billy Gabor
Online: Nice Shoes
Sound Company: Henryboy
Sound Mixer: Philip Loeb
Production Company: Anonymous Content
Director: Mark Romanek

Miss Dior Cherie Director Sofia Coppola and Maryna Linchuk in Dior Commercial

New Miss Dior Cherie fragrance commercial with Maryna Linchuk, directed by Sofia Coppola. Sofia Coppola captures a dreamy day in the life of model Maryna Linchuk; music is by Brigitte Bardot titled "Moi Je Joue". This advert just too "dreamy" for me, I will give Coppola credit for doing a good job and the music is great; Miss Dior Cherie, it is growing on me.



Production Company: The Directors Bureau, Los Angeles/Les Telecreateurs, Paris
Director: Sofia Coppola
DP: Harris Savides
Production Designer: Anne Ross
Music: "Moi Je Joue" by Brigitte Bardot

Stella Artois "Doves" Commercial Originally Crafted For The Holidays

Beautiful new Stella Artois commercial created by Lowe Roche, Toronto. Stella Artois; Originally Crafted For The Holidays. The spot, directed by Psyop and a microsite at www.stellaartois.com tell the story of a master craftsman who creates a magical paper cut world. The concept draws parallels to Stella Artois’ own brewing process and unique holiday heritage. Music by: Paul Leonard-Morgan , Sound engineer: Ben Gulvin , Sound House: 750mph, London.


“We wanted to explain the ties Stella Artois has to the holiday season, while honoring their cinematic and interactive advertising traditions. We took this project as our opportunity to bring an element of magic and fantasy to the Stella Artois brand.” said Christina Yu, Vice President, Creative Director, Lowe Roche. “After all, what better way to celebrate the season than with a beer created just for it?”
Project: Le Noël
url: stellaartois.com
Spot title: Dove
Client Company: InBev
Brand: Stella Artois
Creative Agency: Lowe Roche, Toronto
Worldwide Creative Director: Matthew Bull
Creative Director: Christina Yu
Art Directors: Christina Yu, Patrick Shing
Copywriters: Rob Sturch, Joseph Bonnici
Producer: Dan Heighes
Digital Production Director: Trisha Quenneville
Flash Developer: Dan Purdy
Business Management: Anna Crabtree, Oliver Clark

Lebron James Chalk Commercial for Nike Zoom LeBron VI Featuring Lil Wayne

Nike and Lebron James team up for another great commercial. Nike debuted its latest television commercial, Chalk, featuring basketball star LeBron James. The 30 and 60-second U.S. television spots draw its inspiration from LeBrons pre-game ritual of tossing talcum powder into the air at the scorers table before each home and away game. The spot is part of Nike's integrated marketing and communication support for LeBrons latest signature sneaker the Zoom LeBron VI. The music is "Candyman" by Cornershop, the commercial also has star cameo appearances by basketball players Greg Oden, LaMarcus Aldridge, Brandon Roy, Daniel Gibson, Anderson Varejao, J.J. Hicks and platinum recording hip-hop artist Lil Wayne.
The opening line of the song is great - I'm The Candyman and The Candyman is Back.



Nike Chalk Commercial Credits:
Agency: Wieden+Kennedy, Portland
Creative Directors: Alberto Ponte, Tyler Whisnand, Jeff Williams
Copywriter: Caleb Jensen
Art Director: Taylor Twist
Executive Creative Directors: Mark Fitzloff, Susan Hoffman
Agency Producer: Erika Madison
Production Company: Anonymous Content, Los Angeles
Director: Mark Romanek
Executive Producer: Dave Morrison
Producer: Aris McGarry
Head of Production: Sue Ellen Clair
Director of Photography: Adam Kimmel
Editor: Robert Duffy
Post-Production: Spot Welders
Senior Flame Artists: Chris De Cristo, Andrew Eksner, Jonny Hicks, Pilon Lectez
Talent: LeBron James, Anderson Varejao, JJ Hickson, Daniel Gibson, Greg Oden, Brandon Roy, LaMarcus Aldridge, Lil Wayne, Jamie Nared
Music: "Candyman" by Cornershop

Martini Bianco with George Clooney The World's Most Beautiful Drink 2008 European Version

A hot new commercial for Martini Bianco 2008 with George Clooney. The new TV spot for Martini is much like last years advertising campaign with George and the silly little mustache he was sporting. The commercial is the Italian version and in typical Italian style showcases many beautiful women, the music in the commercial is by Roxy Music and the song title is "More Than This".

Martini Bianco - The Worlds Most Beautiful Drink

See The Light GHD Commercial UK Advert

New GHD commercial "See The Light". Created by the Ad Agency TBWA/Manchester, the GHD advert "See the light" ad was filmed in South Africa, the spot features four girls in four scenarios leading up to a final scene where each of the models is "empowered" after discovering their true beauty. One of the four model looks a lot like Jessica Alba, anyone have info for us?

GHD - A New Religion For Your Hair


“Our customers go to great lengths to tell us that ghd has changed their lives. The new campaign celebrates this miracle and invites women to join the new religion for hair’” says Sarah Lambley, group marketing director for ghd.

The GHDHair See The Light Models, check back later I will have their names updated.

Lebron James and Nicole Scherzinger Nike After Six Sneaker Promo Commerical

Nike After Six commercial with Lebron James and Nicole Scherzinger, not sure why there are two versions of this commercial, After Six and the other is called Over and Under, both spots are identical and the funniest commercial I have seen in awhile. The music in the Nike commercial is "Westchester Lady" by Bob James and "In the Mood" by Tyrone Davis.


Nike After Six - Lebron James and Nicole Scherzinger Promo Commercial

Client: Nike
Title: Over and Under or After Six
Agency: Wieden + Kennedy, Portland
Creative Directors: Alberto Ponte, Jeff Williams, Tyler Wisenand
Creatives: Eward Harrison, Sasha Swetschinski, Desmond Marzette
Executive Producer: Ben Grylewicz
Agency Producer: Endy Hedman
Production Company: Hungry Man, Los Angeles
Director: Brian Billow
Executive Producers: Cindy Becker, Dan Duffy
Producer: Nate Young
Post Production: Filmcore
Audio Post: Joint Mixer: Charlie Keating
Music: "Westchester Lady" by Bob James and "In the Mood" by Tyrone Davis

Absolut Vodka Winning Lotto Numbers Billboard

Creative Billboard for Absolut, In An Absolut World The Winning Lottery Numbers Billboards. These are currently running in New York and Los Angeles, the numbers displayed change to show the winning combination's for upcoming lottery draws. To give the creative more contextual relevance they placed the New York board alongside a traditional lotto billboard showing the upcoming jackpot amount.Advertising Agency: TBWA\Chiat\Day New York, USA Chief Creative Officer: Mark Figliulo Group Creative Director: Rob Smiley Art Director: Dave Sakamoto Copywriter: Jonathan Marshall Retoucher: E-Graphics

JC Penny "Beware Of The DogHouse" Commercial

The JC Penny Beware Of The DogHouse commercial reminds men to put some thought into the gifts the give their wives and girlfriends, this JC Penny four minute epic web film shows just what really happens to men when they are sent to the doghouse. Just in time for the Christmas holidays, gentlemen you have been warned.

Credits:
Agency: Saatchi & Saatchi, New York
Chief Creative Officer: Gerry Graf
Executive Creative Director: Amie Valentine
CD/Copywriter: Josh Rubin
CD/Art Director: Jason Musante
Head of Digital Production: John Swartz
Integrated Producer: Kwame Taylor-Hayford
Production Company: Hungry Man
Director: Bryan Buckley
Producer: Mino Jarjoura
Post-production/editorial: Big Sky
Editor: Chris Franklin
Visual Effects: Big Sky
Effects Artist: Ryan Sears
Colorist: Chris Ryan @ Nice Shoes
Production Company (interactive): TerraLever
Audio Post: Sound Lounge
Sound Engineer: Philip Loeb

Coca Cola 2008 Holidays Are Coming Commercial

Coca Cola "Holidays Are Coming" Commercial 2008. The tradition of Coca Cola and their wonderful holiday advertising campaigns continues this year with newest advert "Holidays Are Coming". The Coke commercials created by the Ad Agency Mother, haven't changed much, and they don't have to, they are great just they way they are.
Christmas On The Coke Side Of Life.



Same idea for this campaign, but this is the European version of The Holidays Are Coming Coke campaign. the music they used in this version is Tamee Harrison's "Beautiful Time". This is my personal favorite.

Norte Beer "My Friend The Computer Expert" Funny Commercials

Funny commercial from Argentina for Cerveza Norte (it's a beer brand) titled My Friend The Computer Expert. This is a funny commercial created by Saatchi & Saatchi Argentina, as is much of their work, this is fantastic. The words the duo sing to each or bang on, I'm sure many of us can relate and know exactly who your computer expert go to guy is.


The subtitles are great, but lets hope an English version is done for this funny commercial.

Agency: Del Campo Nazca Saatchi & Saatchi
General Creative Director: Maxi Itzkoff/Mariano Serkin
Creative Director: Javier Campopiano
Creative Team: Juan Pedro Porcaro /Santiago Galibert/Juampi Lufrano.
Production Company: Primo Buenos Aires
Director: Felipe & Pancho
Executive Producers: Maxi Vazquez & Facu Perez
Agency Production Director: Adrian Aspani
Agency Producer: Camilo Rojas
Agency Production Assistant: Pato Martinez
DP: Leandro Filloy
Transfer: High Defenition - Che Digital Lab
Color Correction: Davinci Resolve 4K - Jorge Ruso.
Post production: Che Revolution Post- HD
Music: Supercharango

Sony Bravia Print Ad Colors BeCome Alive

Beautiful new print ad for The Sony Bravia LCD televisions "Colors Become Alive". Created by the Advertising Agency Euro RSCG, in Argentina. The Sony Advert may hurt the eyes so be careful.Sony Bravia "Colors Become Alive"

Best Buy Funny Commercial 2008 Holiday Giving

Funny new Best Buy OMG commercial, the holidays just around the corner and Best Buy and their ad agency Zig, Toronto have created another funny commercial with the giddy gift shoppers in mind who are looking for that perfect gift.



Client: Best Buy Canada
Agency: zig
Agency web site: www.zigideas.com
Executive Creative Director: Martin Beauvais
Art Director + Writer: Niall Kelly
Team Leader: Christine Harron
Strategic Planner: James Powell
Coach: Andy Macaulay
Agency Producer: Dave Medlock
Director: James Haworth
Production House: Partners
Production House Producer: Todd Huskisson
Executive Producer: Gigi Realini
Editor: Brian Williams

British Airways Aquarium The Good Life Commercial

New British Airways commercial, "The Good Life" Aquarium commercial. Simply a stunning advertising campaign where they convert terminal 5 into an aquarium. If only that was truly possible, just imagine the possibilities. The music in the British Airways commercial is by Julie London titled The Good Life.



British Airways had this to say about about the commercial: "The creation of Terminal 5 has been a once-in-a-lifetime opportunity for us to redefine air travel. Our aim was to replace the queues, the crowds and the stress with space, light and calm."
Advertising Agency: Bartle Bogle Hegarty, London.
Directed by Daniel Barber of Knucklehead.
Post production was done at Framestore.
Music is “The Good Life”, performed by Julie London. Publishing and master licenses were brokered at Leap Music, London.

Viagra Commercials Win Big at the ADCC Awards

The Viagra commercials cleaned up this week at the Advertising and Design Club of Canada's 59th annual awards show. Pfizer the makers of Viagra should be very thrilled with the results of their advertising campaign that won Gold at the ADCC Awards in the Advertising Broadcast TV Campaign category. The Viagra commercial campaign also took home the gold award for the 15 second spots. See all the Viagra Denise, Vivian, Michelle and even Bobby Advertising and Design Club of Canada winner's here.
Viagra Intermission "Denise".




Creative Director: Steve Mykolyn/Ron Smrczek
Art Director: Jason Hill
Writer: Michael Murray
Agency Producer: Alina Prussky
Production House: Radke Film Group
Director: Eric Lynne
Production House Producer: Shannon Barnes
Executive Producer: Miriana Diquinzio
Cinematographer : Shawn Kim
Editor: Brian Williams/Barry Potter
Video Post Facility / Editing Company: Panic & Bob/Sam McLaren
Compositor / Online: Andrew Hobbs/Amigo
Special Effects: Amigo
Animation: Amigo
Colorist / Transfer: Notch/Bill Ferwerda
Audio Post Facility / Music House: Pirate Group Inc/Terry O'Reilly
Music Producer / Sound Design: Terry O'Reilly/Chris Tait/Joanne Uyeyama

John Lewis With Love From Me To You Xmas 2008 UK Commercial

John Lewis launched its Christmas advertising campaign titled "From Me To You". The five week long John Lewis campaign, created by Lowe London, consists of one 60 second TV ad, two 40 second and six 10 second spots with a feel-good soundtrack of a re-recording of The Beatles track “From Me To You”. The track includes vocals from Matt Spinner, a member of the John Lewis music society who works in IT at John Lewis’s head office. The re-recorded re-arranged track – which can be listened to on You Tube - received the thumbs up from both the Lennon and McCartney estates.

The £5.6m campaign focuses on the idea of matching people and presents, and demonstrates that if someone has really put thought into choosing the perfect gift the recipient will feel special and understood. The tagline is: “If you know the person, you’ll find the present”.

Ed Morris, Lowe’s Executive Creative Director said "We're approaching the crescendo to what has been a disconcerting year. Intuiting the nation’s current sensitivity has helped us push the work to what will be the refreshing antidote to the usual retail din."

Supporting digital executions will go live on 11th November with press running the following week on 17th November and outdoor from 1 December. As well as other traditional outdoor formats, the 10” TV ads will also run on digital escalator panels and cross track projections across the London underground.

He concludes, "The campaign is very intimate in feel, with close up portraits of people – and a pet - used as cues for what might be their perfect gift. As the portraits are very close up, we cast actors who could capture that feeling with a tilt of a chin, the raising of an eyebrow and in the case of the dog, a flick of an ear."
Ad Agency: Lowe London
Copywriter: Ed Morris
Art director: Ed Morris
Planner: Tracey Follows
Media agency: MG OMD
Media planner: Tim Pearson
Production company: Therapy Films
Director: Malcolm Venville
Editor: Final Cut
Post-production: Shiny
Audio post-production: Morgan Bandan

Heidi Klum Guitar Hero World Tour Commercial - Directors Cut

Heidi Klum dancing in lacy black lingerie in new commercial for Guitar Hero World Tour. The ad campaign to launch the latest Guitar Hero video game in a homage to the famous underwear scene in Tom Cruise's 'Risky Business'.

Guitar Hero World Tour Heidi Klum Director's Cut, Directed by Brett Ratner.




Klum appears in the global ad backing the release of Activision's '"Guitar Hero World Tour", which hits the UK on November 7.

In the commercial, Klum is shown lip-syncing to Bob Seger's "Old Time Rock and Roll", while dancing around the living room with the wireless guitar controller, after stripping to her underwear at the start of the commercial.


Advertiser: Activision
Brand: Guitar Hero World Tour
Director: Brett Ratner

Mercedes Benz Night Vision Print Ad

Mercedes Benz released a new print ad commercial to communicate the new Mercedes Night View or Night Vision as it is more commonly known. Mercedes stickered the back of a bus to show us the idea of just how their new Night Vision system might work if you were behind the wheel.Advertising Agency: FHV BBDO, Amsterdam, The Netherlands
Creative Directors: Mark Muller, Bart Bus
Art Director: Yona Hümmels
Copywriter: Stef Jongenelen
Account: Bas Verdoorn
Published: September 2008

For those curious about the Night View by Mercedes, here is promo campaign released by Mercedes Benz last year.

SuperBowl 2009 XLIII Doritos Crash The SuperBowl Commercial Contest

Following up on the Doritos Crash The SuperBowl XLIII contest details from a few weeks ago, the entries are pouring in at the Doritos website. In case you missed it, Doritos is giving you a chance to win a cool million dollars if you can create a commercial that makes it onto the USA Today's Top Superbowl commercials list. With still plenty of time to enter I wanted to share my two favorite commercials entered so far.
One Man Has A Bid Decision To MAke; Directed by David



To Buddies Get Ready To Watch The Big Game; Directed by Hasmorecoyne



Doritos Crash The Superbowl contest winners from last years contest click here to view details and view last years winners.

Amnesty International World Leaders "We Can Change What They Do"

Funny commercial from Amnesty International, "We Can Change What They Do". Award winning TV Spot by Scholz & Friends, Germany has us admiring the great present day world leaders and the message in this public awareness campaign: we can change what they do. Come on, it is pretty funny.



This spot was a 2008 ward show winner at the Cresta Awards 2008 TV/Cinema/Digital Winner.
Credits:
Agency: Scholz & Friends
Creative Director: Oliver Handlos / Wolf Schneider / Matthias Spaetgens
Copywriter: Edgar Linscheid / Fabio Straccia
Art Director: Sara Vieira
Agency Producer: Nina Heyn / Nele Juergens / Daniel Klessig
Production Company: Markenfilm Berlin GmbH
Director: Benjamin Wolff
Cinematographer: Lutz Hattenhauer

Wassup 8 Years Later Budweiser True 2008 Commercial

The famous Budweiser Wassup commercial is back with "Wassup 8 Years Later". What a fantastic commercial.
In support of Barack Obama and their powerful it's time for change, the wassup boys are at again.

Wassup 2008 True, 8 Years Later...Change That's Whats Up.



This is the original Budweiser True "Wassup" cmmercial with the 8 Years Later, It's Time For Change Wassup following right after.



Its been eight long years since the boys said wassup to each other. Even with the effects of a down economy and imminent change in the White House, the boys are still able to come together and stay true to what really matters.

Client: Wassup08.com
Production Company: Believe Media
Director: Charles Stone
Director of Photography: Shane Hurlbut
Producer: Katie Matson Walker
VFX Company: Mass Market
VFX Artist: Rich Rama
Editorial Company: Union Editorial
Editor: Nico Alba
Sound Design: Bill Chesley,
Henry Boy
Sound Mix: Sound Lounge
Mixer: Philip Loeb

Apple Get A Mac Mac VS PC "Bean Counter" Commercial

New Mac VS PC "Bean Counter" commercial.

Apple creates another funny commercial in the Mac VS PC advertising saga. The newest commercial release titled "Bean Counter" takes a good shot at Vista. Our favorite PC is sitting back adding more money to be spent on Vista advertising and very little to fixing all the problems with Vista. Of course, with the suggestion by Mac, PC decides to spend all the money on advertising and leave Vista just the way it is. It is a funny commercial.




Get A Mac Commercial Credits:
Agency: TBWA\Media Arts Lab
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Director: Jason Sperling
ACD/Sr. AD: Chuck Monn, Jamie Reilly
Senior Copywriters: Kevin Tenglin, Krista Wicklund
Agency Producer: Serena Auroux
Production Co: Epoch Films
Director: Phil Morrison
DP: Peter Donahue
Editorial Co: Mad River Post
Editor: Lucas Eskin
Post Co: Company 3
Brian Robinson, Stefan Sonnenfeld

AWTech Extreme Finish For Your Car

AWtech Car Polish Finish, Extreme Finish For Your Car.

These two print adverts were placed on consecutive pages in automotive magazines, the idea was to promote AWtech and their premium automotive products providing the highest level of shine and depth of polish to automotive finishes.Not only is the AWtech finish one brilliant shine, but judging by where their model landed it is one smooth finish. Funny adverts at its finest and one gorgeous  car too.

Advertising Agency: McCann, Malmö, Sweden

Creative Director: Albin Wendel

Art Director: Björn Lindén

Copywriter: Lars Larsson

Photographer: Maserati + Jeff Richt

Other additional credits: Imago media

Published: October 2008

Brazilian Press Association "The Comma"

The Brazilian Press Association commercial spot "The Comma". Who knew a comma could be so powerful. The Brazilian press Assoc. has been fighting for 100 years so know one will change a single comma from your information. This is brilliant how powerful the comma can be: A comma can be used as a pause, it can make your money disappear, a comma can accuse the wrong person, a comma can change everything.



Here is the original version of "The Comma". Advertising pros are claiming the english version was done just in time to qualify for all the advertising awards, either way they are brilliant commercials.



Original Brazilian version credits
Agency: Africa Sao Paulo Publicidade Ltda.
Production: Visorama Diversões Eletrônicas
Music: Sonido Produções Musicais

English version credits:
Advertising Agency: Africa Sao Paulo, Brazil
Creative Directors: Nizan Guanaes, Sergio Gordilho, Fabio Seidl, Bruno Brasil
Art Director: Bruno Brazil
Copywriters: Fabio Seidl, Luiz Gonzaga Saraiva
Production Company: Visorama
Director: Jose Bessa
Aired: August 2008

Adidas Print "All Day I dream About Sneakers"

Adidas "All Day I Dream About Sneakers". A few new print adverts for Adidas created by Dimitri Kalagas. These print ads were published in Australia and I believe they call sneakers trainers down under. Still, these are very unique, a whole new way of looking at your runners huh. I wonder what Nike could do with this idea.Advertising Agency: Lifelounge, Melbourne, Australia
Creative Director: Daniel Pollock
Associate Creative Director: David Ponce de Leon
Art Director: Dimitri Kalagas
Copywriter: Chris Cork
Designers: Dimitri Kalagas, Yolanda Collins, Michael Pham
Published: September 2008

2009 TDI Clean Diesel Volkswagen Beach Commercial "Power and the Environment"

New Beach commercial for the 2009 Volkswagen VW TDI Clean Diesel. If your a guy a commercial can never go wrong when you are standing along a beach and a beautiful woman is running towards you in a bikini. Volkswagen's new tagline for the TDI Clean Diesel "Power and The Environment, Together At Last".



Advertiser: Volkswagen
Product: 2009 TDI Clean Diesel
Agency: PALM Communication, Montréal
Creative Director: Pascal De Decker
Art Director: Ellie Roy
Copywriter: Stuart Macmillan, Pascal De Decker, Marcus Hildebrandt
Agency Producer: Marielle Mougeot
Director: Matthieu Mantovani
DoP: André Chemetoff
Production Company: Films Traffik
Country: Canada

MasterCard "Priceless" Pep Talk and TimeLine Commercials

The Mastercard priceless advertising campaign has thrilled us with some wonderful commercials, and they continue too. The two newest Matercard commercials: Pep Talk and TimeLine truly are priceless. If you are familiar with Bobby Orr then "TimeLine" will send shivers down your spine as it cronicles the career and injuries of Bobby Orr throughout his NHL career. The second Priceless TV spot entitled "Pep Talk" is just as good, I must warn you that if you have never played the game or been around hockey players you wont get the idea; for us that have: Priceless!


Above MasterCard Pep Talk Priceless commercial, and below the Bobby Orr TimeLine commercial.



Agency: MacLaren McCann, Toronto
Group Creative Director / Art Director: Robert Kingston
Group Creative Director / Writer: Wade Hesson
V.P./ Dir. of Broadcast Services: Franca Piacente
Producer: Angy Loftus
Group Account Director: Ryan Timms
Account Executive: Emily MacLaurin-King
Production Company: Suneeva, Toronto
Director: Laurence Thrush
Executive Producers: Geoff Cornish, Michi Lepik-Stahl
Producer: Gene Walker
Director of Photography: Gary Young
Editorial: Panic and Bob, Toronto
Editor: David Baxter
Visual Effects: Crush, Toronto
Lead Compositer: David Whiteson
Compositor: Pat Moore
Executive Producer: Jo-ann Cook
Producer: Debbie Cooke
Music (Timeline): Vapor, Toronto

Sony Bravia Domino City Commercial

Sony Bravia Domino City Commercial, another beautiful commercial epic from Sony. The spot was shot entirely on location in India, and the Sony dominoes runs to the Taj Mahal in Agra. The music is beautiful, anyone know the artist.


Sonal Dabral, of Bates141, Singapore, explains the idea behind the Sony Domino's commercial:
“In this commercial we introduce the large dominoes into the setting with an intriguing chemistry of hyper-real dominoes set against the exotic naturalism of the location. The vibrancy and accuracy of the new BRAVIA is perfectly illustrated by the colorful dominoes. These dominoes are the full gambit – the full spectrum of colour, seen in among the hennas and browns and ivories of this earthy place. The environment offered a great canvas for us to reinforce the spectrum of color for BRAVIA, set against the primarily sepia, monochromatic locations.”

Agency: Bates141, Singapore
Executive Creative Director: Sonal Dabral
Creative Director: Travis Sorge, general advertising manager Edward Pank and account director Sharon Sarinas.
Filming by: Nic Finlayson of Film Construction
Executive Producer: Roy De Giorgio
Produced by: Phil Liefting.

Nissan Crossovers Murano VS Qashqai +2

New Nissan Crossovers commercial, The new Murano VS. Qashqai +2 dancing battle commercial, now this is the way all advertising should be done.



Nissan Commercial Credits: via advertolog.com

This fall Nissan Europe will be launching 2 new models: the New Murano (in October) and the New Qashqai+2 (in September). With the launch of Qashqai in 2007, these 2 new models will make Nissan the first car manufacturer to have a unique Crossover range.
In a soon-to-be cluttered segment by 2010 where competitors will have more media fire power, the strategic challenge was to benefit from a first entrant advantage and establish a clear positioning for Nissan crossovers with the aim to be perceived as the most daring ones. The comms strategy was to leverage Qashqai’s urbanproof positioning and extend it to the whole range to fit the same target mindset: people who embrace the unexpected, thrive on novelty and love to anticipate change. Nissan crossovers share the same urban proof attitude.

TBWA\G1 and TBWA\Paris took on the challenge and found a creative idea that would allow individual cars from the range to express their unique personality yet be part of the same family. What if Murano and Qashqai were actually two Gangs from a City … Murano comes from the upscale part of the city while Qashqai and Qashqai +2 come from the more gritty areas. Murano is refined and imposing while Qashqai is quick and agile. These two gangs like to challenge each other but as they both own the city, they also share similar values and respect each other. They will settle their differences through a dance battle where each of their moves reflect their respective attitude and personality before ending in a beautifully choreographed finale inspired from classic American musicals.

TBWA\ and Nissan have chosen the famous French director Frederic Planchon to shoot this TVC. The film was shot in Berlin for 5 days. All post-production work including CGI was handled by BUF in Paris, taking almost 2 months for completion.

The campaign will be aired in 25 European countries from October 2008 in 60 sec, 40 and 30 sec formats.

Client : Nissan Europe
Jean-Pierre Diernaz : Marketing Communications General Manager
Caroline Mechaï : Advertising & Media Manager
Lisette Nieuwenhuis : Advertising Section Manager
Agency: TBWA\G1 and TBWA\Paris
Erik Vervroegen : Executive Creative Director
Parag Tembulkar : European Creative Director
Ewan Veitch : Executive Managing Director
Marianne Fonferrier : Art Director
Ghislaine De Germon : Copy Writer
Maxime Boiron : Head of TV
Virginie Chalard : TV Producer
Alexandre Fay Keller : Head of sound department
Benoit Dunaigre : Sound producer
Guillaume Chupeau : Account Director
Céline Duval : Account Manager
Raphaël Bouquillon : Account Executive
Filippo Dell’Osso : Planning Director

Life Cereal Mikey Commercial | He Likes It He Really Likes It

Life Cereal "Mikey" He Likes It Hey Mikey!
Two hundred million of us fell in love with the freckle-faced little Mikey whose older brothers made him a guinea pig for a new Life cereal in this incredibly popular commercial. On a personal note and at the risk of aging myself it was this commercial that started my love for advertising.
Quaker Oats Life Cereal
Agency: Doyle Dane Bernbach
Writer: Bob Levinson
1972-1987

1984 Apple SuperBowl Ad Introducing The Mac

In 1984, back when the Macintosh was considered a subversive, counter-culture tool (which of course it was), Apple Computer launched the Mac with a single broadcast of the now famous $1.5 million commercial based on George Orwell's 1984, and directed by Ridley Scott (Alien, Blade Runner, Thelma & Louise, Gladiator, Kingdom of Heaven).The commercial was broadcast during the 1984 Super Bowl XVIII. Steve Jobs' intention with the ad was to equate Big Brother with the IBM PCand a nameless female action hero, portrayed by Anya Major, with the Macintosh. The 1984 Apple ad was a subset of Ridley's direction of Blade Runner, starring Harrison Ford.

Today Blade Runner is considered one of the most important science fiction films of the 20th century and is usually discussed along with William Gibson's novel Neuromancer as initiating the cyberpunk genre.

Scott personally supervised a digitally restored Blade Runner and approved the Final Cut, which is to be finally released in 2007.

Zales Love Rocks "String" Commercial

Zales Jewelers Love Rocks commercial titled "String".

An absolutely beautiful commercial for Zales Jewelers, featuring the music of Robert Francis. The original romantic ballad is written by Robert entitled "Don't Forget Love" and he sings it beautifully. Nicole Dionne of PrimalScream, the Music's creative director said: "I knew that Robert was the ideal choice to elicit the emotional overtones of the spot. He is an incredibly talented songwriter and his authentic, acoustic style perfectly captures the raw emotion and longing required to underscore the visuals."

Well done, The Richards Group should be present at the advertising award shows for sure this year. I'm sure thanks to the Zales commercial we will be hearing more music from Robert Francis.

Client: Zales
Spots Title(s): String
First Air Date: 10/13/08
Agency: The Richards Group
Writer: Mike Duckworth
Agency Senior Producer: David Rucker
Art Director: Terence Reynolds
Creative Director: Chris Smith
Production Company: MJZ
Director: Ray Dillman
DP: Pieter Vermeer
EP(s): Jeff Scrutin
Producer: Phillip Ruddy
Music: PrimalScream Music
Executive Music Producer: Nicole Dionne
Producer: Scott Burton

Pepsi Kung Fu Fighting Commercial Brasil

Great new Pepsi commercial "Kung Fu Fighting", directed by Fredrik Bond for Almap BBDO Sao Paulo, Brazil. Nothing beats a good fight/dancing scheme with Kung Fu Fighting playing in the background of a crowed city street, and of course enjoying a Pepsi.
I love this commercial it is funny, all the little things going are hilarious in this Pepsi Spot.

Pepsi Express More...Kung Fu Fighting.

Credits:
Advertiser: Pepsi
Agency: Almap BBDO São Paulo
Creative Director: Luiz Sanches
Art Director: Luiz Sanches
Copywriter: Tales Bahu
Agency Producer: Egisto Betti
Producer: Ran Holst
Director: Fredrik Bond
Editor: Tim Thornton-Allan
DoP: Toby Irwin
Production Company: Sonny London
Country: United Kingdom

Cadbury Roses Chocolate Commrcial New 2008

New from Cadbury, Roses Chocolate commercial. I love these simple sweet feel good commercials. While a woman waits at a bus stop she is showered with Cadbury Roses. The tag line: "Cadbury Roses, Give A Little Thanks"



Advertiser: Cadbury Schweppes
Brand: Cadbury Roses Agency: Publicis Mojo Melbourne
Editor: Simon Njoo @ Guillotine
Executive Creative Director: Darren Spiller
Creative Director: Leon Wilson
Art Director: Rob Beamish
Copywriter: Sean Larkin & Michelle Withers
Agency Producer: Corey Essey
Producer: Oliver Lawrance
Director: Scott Otto Anderson
Production Company: Independent Films, Sydney
Post Production: Fin Design & Effects
Music Production : Level Two Music
Line Producer: Florence Tourbier
DOP: Oliver Lawrance

Doritos Superbowl XLIII Ad- Crash The Super Bowl Contest

Who will have the best Super Bowl ad this year? Doritos is putting up $1,000,000 that says you will. So, arm chair advertising fans here is your chance to show the big advertising giants that a commercial written, directed and made by you can be better than theirs at the 2009 Super Bowl.
Shoot it, submit it and make it as one of the five finalists and win $25,000. If America votes it their favorite your commercial video it will air as a Doritos Brand commercial during the 2009 Super Bowl XLIII. Here is the good part if the commercial you create gets top spot on the USA TODAY Ad Meter, Doritos will give you a $1,000,000 bonus.

From Ann Mukherjee, group vice president, marketing, Doritos.
"We've always believed our fans have the talent and passion to compete at the highest level, and we are putting $1 million on the table to demonstrate our confidence and also help our winner fulfill their own destiny. Whether it goes toward funding a short film, opening an advertising agency or anything in between, we’re empowering them with an unmatched stage to compete on and a motivation to make it happen."
Doritos “Crash the Super Bowl” contest details include:
Participants can upload :30 commercials that share their love for Doritos tortilla chips to www.crashthesuperbowl.com from October 3, 2008 to November 16, 2008 to be considered for the coveted Super Bowl spot
Five finalists’ ads will be announced in January 2009
It then will be up to fans to vote for their favorite ad online and determine the winning Doritos spot to air during the Super Bowl XLIII broadcast on February 1, 2009 on NBC
Each of the five finalists will win $25,000 and a trip to Tampa Bay, Florida to attend Super Bowl XLIII in a private luxury suite at the game, where they will tune in to learn for the first time which ad won when it airs for a worldwide audience

Doritos "Mouse Trap", one of the finalists from last year and my favorite.

Sean Connery 2008 Louis Vuitton Print Ad Campaign

Sean Connery in the new Louis Vuitton print ad campaign for 2008.
Connery looks just as good as a model for Louis Vuitton as he did as everyone's first choice as the greatest James Bond.Louis Vuitton also had Francis Ford Coppola and his daughter Sofia Coppola pose for the 2008 Louis Vuitton print ad campaign. The tag line couldn't be better: "There are journeys that turn into legends".

Guinness Beer Commercial Fridge Magnet Slam into Guinness Truck

Guinness It's Alive Inside - Fridge Magnet.

Great new Guinness Beer commercial, refrigerators turn into fridge magnets and fly through the streets, attracted to the Guinness beer truck.
The music used in the Guinness fridge magnet commercial is called "Destination" by My Red Cell.




Agency: IIBBDO, Dublin
Creative Director: Mal Stevenson
Art Director: Pat Hamill
Copywriter: Mark Nutley
Agency Producer: Onagh Carolan
Production Company: Sonny, London
Producer: Ran Holst
Director: Fredrik Bond
Director of Photography: Crille Forsberg
Post-production House: MPC, London/LA
Post Producer: Scott Griffin
3D: Duncan McWilliam
2D: Frank Lambertz
Editor: Tim Thorton-Allan @ Marshall Street Editors
Music: "Destination" by My Red Cell

LaDainian Tomlinson and Troy Polamalu for Nike Leave Nothing Commercial "Fate"

Leave Nothing-Fate-Nike Commercial

LaDainian Tomlinson and Troy Polamalu star in the new Nike football commercial "Fate", Leave Nothing. Wieden & Kennedy create another great Nike commercial and released at the perfect time as the NFL season starts to heat up after week 6.



Nike uses two of the most popular stars in the NFL in Tomlinson and Polamalu for this commercial where we see them as newborns and grow into football stars and "Fate" would lead them to finally meet in an NFL game.

Update number two: The music featured in the Nike commercial with Polamalu and Tomlinson Leave Nothing commercial is originally from the movie "The Good, The Bad & The Ugly, created by Ennio Morricone - The Ecstasy of Gold, the beat was redone by Jay Z for this commercial.

The music for the Nike Fate commercial is a specific beat form the song called "Blueprint 2" by Jay-Z, but I have also been told the song is from the good the bad and the ugly, the cemetery scene at the end.
I should add that in Italian, it's called "L'estasi Dell'oro".

This commercial is becoming so popular, and football fans are just loving it, lets hope Nike saves this one and creates a new version for this years SuperBowl.

Credits:
Agency: Wieden + Kennedy, Portland
Creative Directors: Jeff Williams, Alberto Ponte, Tyler Whisnand
Copywriter: Jason Bagley
Art Director: Ryan O'Rourke
Senior Agency Producer: Matt Hunnicutt
Associate Producer: Juliana Montgomery
Production Company: Anonymous Content, Los Angeles
Director: David Fincher
Director of Photography: Emmanuel Lubezki
Executive Producer: Jeff Baron
Producer: Robin Buxton
Editorial: Rock Paper Scissors
Editor: Angus Wall

BMW 3 Series New Glass Road Commercial

The new BMW 3 Series Glass Road commercial from GSD&M's Idea City, Austin. The advert takes a new BMW Series 3 through a winding glass road suspended in air. Very nicely done, I like this great commercial.



Credits:
Agency: GSD&M Idea City Austin
Advertiser: BMW
Product: 3 Series
Tagline: The Ultimate Driving Machine
Creative Director: Wade Alger
Creative Director: Jay Russell
ACD/Copywriter: Andy Miller
ACD/Art Director: Robert Linn
Agency Producer: Florence Babbit
Production Company: Psyop, Los Angeles
Directors: Chris Staves and Laurent Ledru, Psyop
Executive Producer: Neysa Horsburgh
Line Producer: Michael Schlenker
Visual Effects: MassMarket, Los Angeles
Executive Producer: Christine Schneider
Previz Producer: Michele Watkins
Producer: Blythe Dalton
Mix House: Play, Los Anegels
Mixer: John Bolen
Music: Felix Bloxsom

"The Trident Girls" Trident Insurance UK Commercial

Sexy Trident Commercial - Insurance

Trident Insurance from the UK released this rather interesting commercial using what is being tagged as "The Trident Girls" to sell insurance. Trident admits that dealing with insurance is dull, with all those terms and conditions, with the use of the Trident Girls they are going to give their customers top dollar service and no compromises.



Trident did not have much success with the Get It On campaign -the clip below- so I can only assume that the new approach using the Trident Girls to sell insurance just might work out better for them. Judging by the view count it is working.



Commercial credits to follow. If any of you have any info on the Trident Insurance campaigns please share it with us.

Black Thinking Viral Advertising "Scratch Me" 2nd of the Series

The second of a series of Viral Ads created for BlackThinking.com, the clothing brand decided on going only viral across the internet with their advertising campaign. The "Scratch Me" features two cats being used as turntables, music, special effects and composition by: Andrés Reymondes, Sebastián Baptista and Santi Justribó.


Title: “Scratch me”
Client: Republic Technologies
Product: OCB
Advertising agency: Road (Barcelona)
Executive creative director: Emilio Lezaun
Creative director: Xavi Solé
Creative team: Iolanda Mora, Marc Mallafré
Account team: Natàlia Aznar, Ilonka Von Spanyar
Client contact: Valérie Amiguas, David Petit
Production company: boolab
Director: Nico Casavecchia
Executive producers: Lucas Elliot, Coke Ferreiro
Producer: Silvia Romero
Creative supervision: Lucas Elliot
Music and SFX: Andrés Reymondes
Head of composition: Sebastián Baptista
Composition: Santi Justribó
3D and animation: Lactea Studio (Anais Denti, Alvaro Ucha, Alberto Gracia, Hector Muñoz, Marc Felicó)

Mercedes Benz Crash Test

Mercedes-Benz
"Some Tests You're Better Off Not Doing Yourself"

Click to enlarge image, I love how Mercedes Benz placed a real woman in the drivers seat to further enhance the message in this print advert.

The Dutch Cancer Society decided this past August/2008 that they would not recommend women to preform their own monthly breast exams. Research suggested that self examinations neither lead to early detection or lower mortality rates in breast cancer, and some disadvantages to preforming self exams as opposed to being examined by a professional.

Having said that: the month of October has focused on breast cancer for several years now, and the Pink Ribbon magazine was launched within this context in 2004. All the proceeds of the publication go to the breast cancer foundation. Mercedes-Benz placed a 1/1 advertisement in this magazine again this year. Just like last year’s placement, this advertisement focuses on the correlation between breast cancer research and the research that Mercedes Benz continually conducts to make its cars safer for people.

The theme of this year’s advertisement is ‘self-examination is good, but examination by experts is better’.

Advertised brand: Mercedes-Benz
Advert title: Crash test
Headline: Some tests you’re better off not doing yourself.
Advertising agency: FHV BBDO (Amsterdam, Netherlands)
Agency website: www.fhv.bbdo.nl
Campaign target: Pink Ribbon advises women to no longer perform monthly breast self-examinations.
.Art Director: Joris van Elk
Copywriter: Mark Muller
Account: Bas Verdoorn
Client: Peter Zijlstra
Photography: Jaap Vliegenthart
Retouch: Souverein

Mercedes Benz Print Campaigns 2008

Two new print advertising campaigns for Mercedes Benz. The E-Class Classic Style, Sportive Extras from Russian advertising agency BBDO Moscow and the Mercedes Benz "Masterpiece" campaign for the Mercedes Benz CL 500."Drive A Masterpiece all year round. The Mercedes Benz CL-500 with 4Matic All-Wheel drive."

"Classic Style. Sportive Extras.The E-Class Premium Sport Edition with sports steering wheel and seats, 18 inch alloys, sport suspension kit and enhanced breaking system."

Advertising Agency: BBDO Moscow, Russia
Creative Director: Mihai Coliban
Art Director: Holger Paasch
Copywriter: Viktor Sokolov
Photographer: Yoris van Velzen
Retouching: Main Works, Frankfurt/M

Guinness Reach For Greatness the "Spoken Word" Commercial 2008

Guinness Beer Reach For Greatness commercial created by Saatchi & Saatchi London. Guinness released this commercial titled "Spoken Word" this month in the UK. . The Guinness spot has amazing graphics and special effects and the spoken word is creative but I'm not thinking Guinness Beer at the end of it. 10 of 10 for creativity.

Guinness "Spoken Word" 60 second spot Reach For Greatness.

Credits:
Brand: Guinness Beer, UK
Advertising agency: Saatchi & Saatchi London
Creative Director: Andre Stringer
Production: Hanrahan
Director: Shilo (Visuals and animation)
Artist: Ainsley Burrows

MACY'S 150 Years Anniversary Anthem Commercial

Macy's Department Store, the 150 Years Commercial Celebration. That's The Magic of Macy's.

The history of Macy's, as told through 150 years of American popular culture. This is a wonderful compilation celebrating 150 years of the Macy's Department Store. Created by JWT, New York, the commercial tugs are our emotions with brief glimpses of memorable TV moments and celebrities that will never be forgotten.

Just a few of the notable people in the Macy's 150th commercial are: Charlie Chaplin, Bob Hope, Gerry Seinfeld, Stewie Griffen, Julia Louis-Dreyfus, Johnny Carson, Lucille Ball, Heidi Klum, Kayne West Snoopy and Charlie Brown. Macy's commercial also features spots from: I Love Lucy, A Miracle on 34th Street, King Kong, and The Macy's Thanksgiving Day Parade.
The music was written and recorded by Todor Kobakov of Major Maker.

Macy's 150 Years Anniversary Celebration Commercial Credits: Client: Macy's
Agency: JWT, New York
Executive Creative Director: Andy Clarke
Art Director: Damian Totman
Copywriter: Matt MacDonald
Executive Agency Producer: Robin Feldman
Associate Agency Producer: Kate Schwerin
Editorial Company: Lost Planet
Editor: Jennifer Dean
Post Production: Elephant Post
Sound: Sound Lounge
Music: Todor