Adidas D Rose adiZero Rose 2 The Bull TV Ad

New commercial for the Adidas adiZero Rose 2 basketball shoe with “The Bull”, the ad features Derrick Rose battling Spanish bullfighters.

Credits:
Developed by ad agency 180 Los Angeles, Executive Creative Director William Gelner, Creative Director Gavin Milner, Creative Director Grant Holland, Copywriter Dave Horton, Art Director Matthew Woodhams-Roberts, Head of Production/managing partner Peter Cline, Producer Natasha Wellesley, Planning Director Matt Johnson.

Filming shot by director Stacy Wall via Imperial Woodpecker, director of photography Joost Van Gelder, senior executive producer Doug Halbert, producer Mary Livingston, production designer Pablo Tregebov, stylist Paco Delgado, casting director Cecilia Bayonas.

Editor Paul Watts, Rock Paper Scissors, executive producer Carol Lynn Weaver, producer Cassie Hulen, assistant editor Chris Urmston, assistant editor Anton Capaldo Smith.

Post production by The Mill, VFX supervisor Ant Walsham, Flame artists Ant Walsham and Gareth Parr, compositor Will Voss, CG artist Ed Hicks, colorist Adam Scott, head of production Ben Hampshire, producer Sue Troyan.

Heineken Occasionally Perfect Billboard off to Chicago

The Heineken "Occasionally Perfect" billboard campaign continued when the Billboard traveled to Chicago for a concert featuring Broken Social Scene.
The billboard made it's way from Manhattan where a simple billboard was made occasionally perfect with a surprise performance by TV on the Radio. In Chicago the Heineken billboard was placed in the Wrigleyville neighborhood. The band, Broken Social Scene, played for 30 minutes, and buzz on social networks leading up to the event spread the word among Chicagoans.
Credits:
Agency:Wieden + Kennedy
Client:Heineken Light
Creative Director:Scott Vitrone
Creative Director:Ian Reichenthal
Copywriter:Charles Hodges
Art Director:Gary Van Dzura
Head of Agency Production:Gary Krieg
Content Producer:Nik Traxler
Digital Strategist:Marshall Ball
Production Company:Show Cobra
Director:Matt Boyd
Executive Producer:Jason Ross
Line Producer:Bryan Walters
Director of Photography:Matt Boyd
Post Production Company:Show Cobra
Editor:Dominic Whitworth
Audio Post-Production Company:Show Cobra
Executive Producer:Tony Berger

New Lynx/Axe Spot Uses Shortcut Scrubbing In Viral Ad

Tired of the all the Lynx/Axe viral spots yet, well this one created by Razorfish uses a cool effect called "shortcut scrubbing." Razorfish says it's the first time it's ever been used in an ad, view the spot to see the interactive instructions. Play this video, click on the timeline and press 5 7 3 8 to get the Lynx Effect. Good stuff.
Keep your eye on the clown in background too.

EA Sports FIFA Soccer 12 United States of FIFA "Get Ready" Spot

In the commercial for the new EA Sports FIFA Soccer 12, United States of FIFA they claim It's not just a game, it's a movement. The ad title "Get Ready" features NBA star Steve Nash, Seth Meyers from SNL and US Soccer goalie Hope Solo, the music is Ice Cream by The Battles.

Credits:
Agency: Heat, San Francisco
ECD: Steve Stone
CD: Warren Cockrel
ACD: Anna Rowland
Sr. CW: Ben Salsky
AD: Mark Potoka
Executive Producer: Brian Coate
Content Producer: Jonathan Matthews
Director of Client Service: Aaron Lang
Account ManagerNathan Shamban
Production Company: SKUNK
Director: Brent Harris
Executive Producers: Matt Factor, Shelly Townsend
Line Producer – Gunther Campmine
DP: Christopher Doyle
Production Designer: Floyd Albee
Editorial: Arcade Edit
Editor: Paul Martinez
Assistant Editor: Sean Stender
Executive Producer: Deanne Mehling
Producers: Ali Reed, Cristina Matracia
Finish & GFX: Ntropic
Online Artist & Visual Effects: Nate Robinson
Producer: Jenna Louie
Color: Company 3
Telecine Artist: David Hussey
Music Licensing: Beta Patrol
Executive Producer: Dayna Turcotte
Track: Ice Cream
Artist: Battles
Mix & Sound Design: One Union
Audio Engineer: Joaby Deal

Parker Pens "What The World Calls A Pen" TVC/Ad

Luxor Writing Instruments has just launched a new commercial for ‘Parker’ pens. The commercial, a Lowe Lintas creative effort, revolves around positioning the brand as "What the world calls a pen."
Pooja Jain, Executive Director, Luxor Group, said, “What you take out from your pocket to sign that important document or letter does say a lot about your taste and persona. With over 120 years of international heritage, every ‘Parker’ is not just an epitome of sophistication but also an assurance of the highest quality performance and comes with a tag of being globally recognised as the choice for a real connoisseur. With its distinguished appeal and charisma, it has been a favourite world over for decades now.”
The TVC opens with actor Amitabh Bachchan dressed in an elegant suit, sitting on a stylish couch in a posh hotel lobby. A gentleman approaches him and asks for a pen. Bachchan is filled with admiration for the pen that he holds in his hand and ignores him. The gentleman again asks for a pen. Bachchan, in awe of the passionate craftsmanship, shows the gentleman different Parkers, telling him how people across the world pronounce it. The gentleman recognises Bachchan’s context and asks for a ‘Parker’ instead of a pen. Bachchan instantly acknowledges the request of the Irishman and hands him a ‘Parker’.

“People are now more conscious about the brands they use. Parker holds a unique place in the writing instruments category. When you hold a Parker, it is a Parker and not a pen. We wanted to capture this in our brand communication and the Lowe team has done a wonderful job,” Jain said.

Speaking about the TVC, R Balki, Chairman & Chief Creative Officer, Lowe Lintas, said, “The new Parker film revolves around the new positioning for the brand. The film depicts the global recognition of the brand and this is captured throughout the script while showing different forms of pronunciation of the word ‘Parker’ in different languages as used in different countries. The film also reflects that Parker is a choice for the real connoisseur. It enhances the overall brand stature.”

“Amitabh Bachchan has again stood apart with respect to the overall brand personality, perception and value. His personality compliments Parker’s personality of being a globally recognised and valued brand which gets bigger and more prestigious with time,” Balki added.

Credits:
Advertiser: Luxor Writing Instruments Pvt. Ltd
Agency: Lowe Lintas
Creative team: R Balki, Amer Jaleel
Servicing team: Tanul Bhartiya
Planning: Ritu Bhandari
Film production: Chrome Pictures
via: http://www.bestmediainfo.com

Pear Drop "Turn The Air Pear" Viral Ads | Date and Barrel

Pear Drop drinks and JWT London, created these viral ads promoting their canned soda's in a rather unique way. The tagline "Turn The Air Pear" couldn't be any more fitting for the burping couple in the "Date" spot.
PEAR DROP "Date"

PEAR DROP "Barrel"

Credits:
Advertising Agency: JWT, London, UK
Executive Creative Director: Russell Ramsey
Art Director: Craig Hunt
Copywriter: James Humphreys
TV Producers: Rosie Evatt, Emma Hovel
Director: Austen Humphries
Production Company: Rattling Stick
Editor: Richard Orrick
Sound: Sam Ashwell / 750MPH
Exposure: Viral

LEGOLAND Florida Ford Explorer Built From 380,000 Lego Bricks

380,000 Lego blocks/bricks...
2,500 people...
22 hours...
That's what it took to construct the Ford Explorer made ​​entirely out of LEGO bricks.
The Explorer replica was built to mark the opening of the second Legoland in the United States, Florida,(the fifth in the world) The replica also marks the beginning of a long-term alliance between Ford and LEGOLAND® Florida theme park.

McDonald's Family Time Forever TV Spot

Leo Burnett's launched new ad campaign for McDonald's entitled "Family Time Forever".
The campaign focus' on the fact that families in the Middle East suffer from the same problem families all over the world do...less and less time spent together. As a family restaurant, McDonald's wanted to recognize a good work/life balance and do something about it.
The 45 second commercial tells the story of a group of kids stealing their parents away from their work to spend time with them.
I've never really been big on any of the McDonald's spots but for the first time I can say I like this one.
Credits:
Advertising Agency: Leo Burnett, Dubai, UAE
Director: Karen Cunningham
Executive Creative Director: Peter Bidenko
Creative Director: Marwan Chahine
Production company: Joy Films
Executive Producer: Rita El Hachem
Agency Producer: Basma El Mujtahed
Post production: Spitfire
Music and Sound Production: Mad Planet

Audi A6 "HummingBird " Fly Through The Air Advert

The newest advert/commercial campaign for Audi's A6 Avant created by BBH entitled "Hummingbird." The animated spot was directed by Oscar winner Daniel Barber. The features a metal hummingbird resembling the Audi that zips around, fueled by its lightness and speed, when it comes face to face with the new Audi vehicle.

The hummingbird mischievously glides through its world to the strains of Johann Strauss's Open Road, song title "Open Sky" sung by legendary American baritone and automobile lover John Charles Thomas.
My pick for the best Audi Ad is still the "Progress Is Beautiful" spot, check it out by clicking HERE.
Credits:
Advertising Agency: BBH, UK
Creatives: Paul Yull, Adi Birkinshaw
Creative Directors: Nick Kidney, Kevin Stark
Producer: Ruben Mercadal
Team Manager: Polly Knowles
Team Director: Simon Coles
Production Company: Knucklehead
Director: Daniel Barber
Producer: Matthew Brown
DoP: Stephen Blackman
Post Production / Animation: The Mill
Lead 3D Artist: Tom Bussell
Editor / Editing House: Adam Marshall / The Whitehouse
Sound: Factory

8 Famous Branded Condom Packages Who's Slogans Are Just Too Good

Some famous brands and their slogans are just too good to not be on a condom package. Here are just 8 of them that we thought might actually be top selling condoms the world over.
M&M's | It Melts in your mouth not in your hands.
The Home Depot | You can do it, we can help.
Monster Energy | Unleash The Beast
Gatorade | is it in you?
XBox LIVE | Its good to play together.
KFC | Finger lickin' good.
Pringles | Once you pop, you can't stop.
 Energizer | It keeps going and going and going...
Discovered these over at "Food For Thoughts" Tumblr...NewCondoms http://newcondoms.tumblr.com/

Weetabix Chocolate Spoonsize Advert with Street Dancer Phenomenon Arizona Snow

The new ad stars nine-year old UK Streetdance phenomenon Arizona Snow, 'popping', 'locking' and 'tutting' her way through a high energy street dance routine in her bedroom.
The music track is 'A New World' by Mord Fustang.

Take a look at the behind scenes filming of the Weetabix Chocolate Spoonsize and find out how the teddy bears came to life.

Credits:
Advertising Agency: BBH, London, UK
Director: "Daniels"
Creative Director: Dominic Goldman
Choreographer: Omari Carter
Dancer: Arizona Snow
Costume: Mr Gammon
Puppetters: Matthew Lloyd, Molly Freeman

Ikea "Climber" Commercial

New advert for Ikea entitled "Climber" “Nu har vi fler vitvaror än nÃ¥gonsin” (Now we have more appliances than ever).

Credits:
Developed at Forsman & Bodenfors, Stockholm, by art director Silla Levin, copywriters Marcus Hägglöf and Rickard Hallberg, agency producer Magnus Kennhed, working with IKEA project manager Maria Bergqvist.

Filming was shot by director Tomas Mankovsky via Folke Film, with producer Joi Persson, project manager Madde Otto, director of photography Göran Hallberg, set designer Wilda Wilholm.

Post production was done at The Chimney Pot. Offline editor was Thomas Lagerman. Sound was produced at Ljudligan/Frippe. Online editing was done at Swiss.

Smoking Billboard for OutBack SteakHouse Back Fires

A new billboard went up on Interstate 85 in Norcross, Ga. for the OutBack Steakhouse with the tag line "Wood Fire Grill. Good for steaks. Bad for Billboards." The billboard installation included smoke machines to create that fire grilled illusion, pretty cool your thinking, maybe but the 911 operators didn't expect all the calls they got from motorists reporting that the billboard was on fire.

"We are unveiling our new wood fire grill steaks and thought this would be a way to catch drivers attention," said spokesman Hassiba Braggs.

The company said it alerted the Gwinnett County Fire Rescue about the billboard, but according to fire officials, the word was not passed along before both police and fire trucks were dispatched to the area because of calls to 911.

Interactive Sound Installation for the Virgin Mobile FreeFest "The Echo Temple"

MPC Digital launched in the US with an Interactive Sound Installation that allowed users to play virtual musical instruments by moving their bodies in front of motion-tracking cameras. The unique musical experience conducted by the audience, was a concept by the agency Mother New York, and was the centerpiece of Kyocera's activation at Virgin Mobile's FreeFest, the full day music festival featured Cee Lo, Patti Smith, and was attended by more than 50,000 people.
The Echo Temple included six monolithic speaker towers with motion tracking cameras encircling a central tower including subwoofers. Participants standing in front of the monoliths were able to manipulate a different melodic instrument's volume, pitch or unique audio effect by moving their body and waving fans branded with special symbols. The central tower produced the core of the mix: drums, bass, drones and the main harmonic progressions, and had architectural bamboo that could be tapped to trigger percussive sounds within the mix.

The installation's technology combined Ableton Live, Cycling74 Max and a custom build of ReacTIVision. Cameras in each tower were fed into embedded systems running a custom build of ReacTIVision which tracked both symbols as well as body movement and camera activity. This was all sent to MaxMSP, which in turn was used to transform the raw input into meaningful musical control information for Live.

See more about the agile development process HERE.

Credits:
Client: Kyocera and Virgin Mobile
Advertising Agency: Mother, NY
Production Co: MPC
Head of Digital Content, US: Wayne Robins
Creative Technologist: Neil Voss
Developer: Brian Chasalow
Composers: Neil Voss & Chris Chapman
Audio Tech: Christopher Burdett
Producer(s): Christos Mountzouros and Matthew Ward
Director: Wayne Robins
Camera: Adam Donald
Production Assistant: Alliah Mourad
Editorial Company: Cut & Run
Edit: Alex Dondero, Adam Donald & Wayne Robins
Flame Artist: Alex Lovejoy
Colorist: Mark Gethin
via: TRUST: http://www.trustcollective.com
Under Creative Commons License: Attribution Share Alike

Chevrolet "The Warehouse" Commercial

New commercial for Chevy Europe claims "Life is full of opportunities, don't let them go. Make it Happen. A simple message. A new generation of cars. This is the brand new Chevrolet campaign for Europe". Ad was shot by Nacho Gayan with the ZZ Top song "La Grange" playing subtly in the background.

Advertising Agency: Herezie, Paris, France
Executive Creative Director: Andrea Stillacci
Copywriter: Jean-Laurent Py
Art Director: Sebastien Boutebel
Agency Producer: Robert Leisewitz
Account Supervisor: Daniela Knecht
Planners: John Lawery/Luc Wise
Producer: Sylvaine Mella
Director: Nacho Gayan
Cinematographer: Linus Sandgren
Editor: Mario Battistel
Editing Company: Nightshift
Sound Design / Arrangement: Tranquille Le Chat
Post Production: Nightshift
Animation: Big Lazy Robot
Production Designer: Marcos Luytens
Special Effects / Computer Graphics: Yann Blondel / Blr – Colo

2012 Doritos Crash The Super Bowl Hollywood Edition

Doritos Crash The Super Bowl is back with the Hollywood Edition.
Official Press Release
DORITOS CHALLENGES FANS TO CRASH THE SUPER BOWL AND VIE FOR A ONCE-IN-A-LIFETIME OPPORTUNITY TO WORK WITH THE LONELY ISLAND
Doritos turns over creation of Super Bowl ads to consumers and The Lonely Island; $1 million on the line for top-ranking spot on USA TODAY Ad Meter
PLANO, Texas (Sept. 27, 2011) — The Doritos brand today kicked off the groundbreaking Crash the Super Bowl program with the most life-changing contest grand prize to date: a guaranteed opportunity to work on a future Doritos project with one of the hottest entertainment teams in the industry today – the award-winning trio of Andy Samberg, Akiva Schaffer and Jorma Taccone that make up The Lonely Island.  As in previous years, consumers are invited to create homemade ads for Doritos, one of the marquee brands from PepsiCo’s Frito-Lay division.  It is then up to America to vote for the lucky fan finalist who will have the opportunity to see their ad air during The Big Game, as well as win the grand prize career opportunity. In one of the contest’s most unique twists to date – The Lonely Island will also create a Doritos ad that will air during the Super Bowl XLVI broadcast, going head-to-head with the winning consumer-created spot. If the consumer-generated Doritos ad scores No. 1 on the USA TODAY Ad Meter, its creator will win a $1 million bonus; if The Lonely Island Doritos ad scores No. 1 on the USA TODAY Ad Meter, Doritos will donate $1 million to their charity of choice. The Super Bowl XLVI broadcast is set for Sunday, Feb. 5, 2012, on NBC.
read more
“Much like those who enter Crash the Super Bowl, we started out with a camera and a dream to work in entertainment,” said The Lonely Island members Samberg, Schaffer and Taccone. “We’re excited to now have the chance to help open the door for someone else. But don’t get us wrong, we fully intend to win the million-dollar prize for charity.”
Founded in 2001 and made up of Samberg, Schaffer and Taccone, The Lonely Island has become one of the most sought-after creative teams in the entertainment business with success in television, film, music and on the web. The Emmy-winning trio is best known for directing, writing and starring in hilarious, off-the-wall digital shorts, including Grammy-nominated “I’m On A Boat,” “Lazy Sunday,” and a series of popular SNL digital shorts with Justin Timberlake.
“For the past five years, our fans have competed at the highest level when it comes to Super Bowl advertising, dominating the Ad Meter every year and taking home millions of dollars in prize money to help them pursue their dreams,” said Tony Matta, vice president of marketing, Frito-Lay North America. “Now it’s time to take the game to the next level and reward our winning fan in a truly unprecedented way – by offering them a career-changing opportunity to work on a future Doritos project with the help of one of the most talented teams out there. It’s an experience we hope will help catapult our winner to the big time and change his or her life in an incredible way.”
Last year’s Crash the Super Bowl winners JR Burningham and his fiancée/business partner Tess Ortbals helped officially kick off this year’s contest live from New York City. The dramatic moment was broadcast on gigantic screens that reach 22 stories high above Times Square. Burningham and Ortbals’ ad, “Pug Attack” became one of the most popular ads coming out of Super Bowl XLV, ranking first on USA TODAY's Ad Meter and winning its creators $1 million in prize money. This year, Burningham and Ortbals will join the Crash the Super Bowl team as special advisors to consumers, making themselves available via the Doritos Twitter handle (www.twitter.com/DoritosUSA) and Facebook page (www.facebook.com/DoritosUSA) on select occasions to answer fan questions and provide advice and tips during the submissions phase.
“Frito-Lay continues to introduce exciting opportunities for NFL fans to connect with the Super Bowl in creative ways,” said Mark Waller, the NFL’s chief marketing officer. “The Doritos ‘Crash the Super Bowl’ platform has delivered over the years some of the most talked about Super Bowl commercials and we look forward to seeing what fans produce this year.”
Participants can enter this year’s Crash the Super Bowl contest by uploading :30 commercials that share their love for Doritos tortilla chips to www.crashthesuperbowl.com from Oct. 3, 2011, to Nov. 21, 2011. To help competitors amp up their creative masterpieces, the site also houses a toolbox where Doritos logos, product shots, music and animations are available for download and use.
Five finalist ads will be announced in January 2012. Then it will be up to fans to vote for their favorite consumer-created ad online and determine the winning Doritos spot. Each of the five finalists will win $25,000 and a trip to Indianapolis to attend Super Bowl XLVI in a private luxury suite at the game, where they will tune in to learn for the first time which consumer ad will compete for the top spot in the USA TODAY Ad Meter before a worldwide audience. Bonus prizing will be awarded, based on how each ad ranks on the USA TODAY Ad Meter:

• $1 million will be awarded for an ad that scores the No. 1 spot on the USA TODAY Ad Meter
• $600,000 will be awarded for an ad that scores the No. 2 two spot on the USA TODAY Ad Meter
• $400,000 will be awarded for an ad that scores the No. 3 spot on the USA TODAY Ad Meter

If awarded to a consumer winner, this potential cash prize can help fund future projects and make dreams come true. If The Lonely Island is awarded a bonus prize, it will be donated to a charity of their choice. Beginning today, details about the challenge are available at www.crashthesuperbowl.com.
                The USA TODAY Super Bowl Ad Meter tracks the second-by-second responses of a panel of viewers to ads during the national broadcast of the Super Bowl and ranks them favorite to least favorite.  Created in 1989, USA TODAY’s Ad Meter has been regarded as the most influential Super Bowl ad rating in the advertising industry. USA Today Ad Meter does not sponsor and is not affiliated with the contest.
Doritos tortilla chips is one of the billion-dollar brands that make up Frito-Lay North America, the $13 billion convenient foods business unit of PepsiCo (NYSE: PEP), which is headquartered in Purchase, NY.  To learn more about Doritos, visit its website at www.doritos.com or on Twitter at www.twitter.com/DoritosUSA.  
PepsiCo offers the world's largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that generate more than $1 billion in annual retail sales each. Our main businesses -- Quaker, Tropicana, Gatorade, Frito-Lay, and Pepsi Cola -- also make hundreds of other enjoyable and wholesome foods and beverages that are respected household names throughout the world. With net revenues of approximately $60 billion, PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment, including by conserving energy and water usage, and reducing packaging volume; to provide a great workplace for our associates; and to respect, support, and invest in the local communities where we operate. For more information, please visit www.pepsico.com.

BBC Animated QR Code Trailer For The Fades

The BBC three promotes their new program The Fades with an animated QR Code teaser advert. The QR code points directly The Fades microsite.
Try scanning the code for yourself....if your a Fades fan.
Credits:
Agency: Red Bee Media

Dominos Artisan Pizza Ad with Fabio Viviani

Dominos introduces their new Artisan Pizza with a commercial campaign featuring celebrity Top Chef Fabio Viviani. Watch the spot and see how Dominos pizza chef, Brandon Solano is not very impressed.

Credits:
Ad Agency: Crispin Porter + Bogusky
via: The Denver Egotist

Branko The Prostate Czech Trailer | Cancer Awareness Campaign

Branko The Prostate Czech Trailer is a hilarious viral campaign created to raise awareness for prostate cancer prevention.
The spots are filmed in Toronto, and after some digging I believe the campaign is the work of the digital advertising agency with social media on their minds Feast Interactive Inc.
See all of Branko's cancer awareness spots at www.theprostateczech.com.

Agent Provocateur L'Agent Teaser Spot

Get a sneak peek at "L'Agent" Premiere launch Teaser by Agent Provocateur. Also available on the new Facebook App: http://on.fb.me/rnwOhp the rest of the mystery to be unveiled this Friday, September 30th.

Credits:
Produced by: Douchebag Corp. and Vernhes & Zenier Ltd.

Donovan Bailey for Grace Coconut Water Hydrate Well

Donovan Bailey the legendary track and field star from Canada wants us to remember three things from his new Grace Coconut Water commercial...Hydrate Hydrate and Hydrate.

Credits:
Client: GraceKennedy, Canada
Title: GCW Remember
Duration: 20secs
Production House: Vidquip
Motion Graphics: ElFuNkO

JD Sports Could you be the face of JD?


Could you be the face of JD? -- Have you got what it takes to star in the next advertising campaign? JD, the UK’s leading sports fashion retailer, is launching its first ever nationwide campaign to find 16 people to be the ‘The Face of JD’.
The lucky winners will appear in the company’s November nationwide advertising campaign. Entering is easy, all people need to do is visit www.faceofjd.com and upload a photo of themselves which can then be voted on. The top 20 most-voted-for entries will automatically go through to one of the castings, JD’s judging panel of experts will also be making their way through all the entries to select a further 800 people to attend a casting at a secret location. JD isn’t looking for supermodels; they want real people with real style and the confidence to match.
You can submit your face here on their Facebook page.
Credits: Advertising Agency: Blazin Star, London, England

TAG Heuer "History" New TV Ad

Newest commercial for TAG Heuer entitled "History Begins Every Morning"
Ad Agency Credits to follow.

AT&T "Jobs" TV Commercial

In an effort to keep the AT&T merger with T-Mobile alive, At&T started airing a new TV ad entitled "Jobs". The spot claims..."With the planned merger with T-Mobile, AT&T will begin to bring 5,000 jobs to America from overseas. This investment will create as many as 96,000 American jobs."

Puss In Boots "The Cat Haz Swagger" Old Spice Spoof Ad

Had enough of the Old Spice spoof commercials yet, Puss N Boots "The Cat Haz Swagger" is undoubtedly the best one yet.

Check out the DreamWorks Animation's PUSS IN BOOTS promo trailer, in cinemas this December.

Gio Compario for Gocompare.com Stone Age Advert

Opera singer Gio Compario rocks out in the Stone Age in the latest ad for Gocompare.com. The ad, which airs on Monday (26 September), shows Compario flown into the Stone Age by a flying reptile. Aiming to draw on comparisons with the Raquel Welch film, ‘One Million Years BC’, the ad features two young attractive cave women who have just invented the wheel.

The ad continues to use Compario’s famous ‘Go compare’ song with a rock twist. It was created by Yellow Boat Music and features American drummer Shay Godwin and lead guitarist Jan Cyrka.
The campaign was created by Gocompare.com’s in-house marketing team. The creative concept was developed by Siân and Chris Wilkins, and Groundglass was the production company.
Nick Hall, head of marketing at Gocompare.com, said: "This advert takes ‘rock opera’ to a whole new level. We think viewers are going to love it. The CGI characters and backgrounds are fantastic and every time you watch it, you see more of the detail.
"The rocked-up version of the Gocompare song is our favourite so far and it will definitely wake people up in the ad breaks. Move over Queens of the Stone Age – the King of the Stone Age is here and his name is Gio Compario."
Story via: Campaignlive.co.uk

Behind The Scenes with Pitbull "Here We Go" Bud Light Commercial

A behind the scenes look at the soon to air new Bud Light commercial featuring Hip-Hop artist Armando Christian Perez aka "Pitbull". The Bud ad will also feature Pitbull's song Bon Bon. The campaign which is set to start airing in a couple of weeks, was created by Bud Light Hispanic ad agency LatinWorks.
Credits:
Ad Agency: LatinWorks
Production: OndaMax Film Productions

Maggie Gyllenhaal Got Milk? Ooh La Latte Print and TV Ad

Maggie Gyllenhaal does her first Got Milk? ad and the Oh La Latte 1-2-3 commercial.

Toyota Yaris It's A Car Funny Ads with Michael Showalter

Funny man Michael Showalter for the new Toyota Yaris "It's A Car" campaign. Done in much the same style as the recent Honda "Good Reasons" ads with Patrick Warburton, it would actually be pretty funny to see these two guys battle it out like Apple's Mac vs PC commercials.
2012 Toyota Yaris -- Airbags
2012 Toyota Yaris -- Wheels
2012 Toyota Yaris -- Colors
2012 Toyota Yaris -- Soft-Touch Dash
2012 Toyota Yaris -- USB
Credits:
Ad Agency: Saatchi & Saatchi, LA.
Watch the Honda "Good Reasons" ads with Patrick Warburton Here.

Facebook Introduces TimeLine Feature


At this year’s Facebook f8 conference, CEO Mark Zuckerberg unveiled the new Timeline feature which will be rolled out to all Facebook users in the next few weeks. Timeline is a tool that algorithmically organizes everything you’ve done on Facebook into a virtual scrapbook. Users are able to view an overall history of all their activities that includes their photos, friends, ‘likes’, status updates and much more. Timeline will also have a ‘Way Back’ feature where users can add details of events pre-Facebook time.

The reaction from Facebook users who are currently testing out Timeline have been mixed. Some users think the new enhancement is great and will allow them stroll down memory lane. While others, believe that Timeline will expose too much of their life to the public. Some couples are already concerned about having to explain past relationship status updates to their current partners or having illicit photos unexpectedly surface.

Via PSFK

Athletes and Ad Agency Crew Get Naked for Athena Happy Boxers

Not only does the client, Athena convince members of the French Athletics Team to go naked for their promo of "Athena HappY", but the athletes convince the ad agency (Euro RSCG 360) crew to get naked during the shoot for the campaign too.
Credits:
Athena, number one seller of men underwear in retail stores across France is launching its brand new line while anouncing its partnership with the French Athletics team. The brand strategy brought by EURO RSCG 360 brings a new playful spirit to the brand. Gone is the idealized image of the muscle man, welcome fun and humor for a campaign as colorful as the new boxers. 4 athletes strip down in the first step of the integrated campaign in a series of outdoor ads and a making of that reveals the naked truth about advertising.
Advertising Agency: Euro RSCG 360, France
Advertiser's supervisors: Dominique Seau, Anouk Ribard, Françoise Chauvin
Agency's CEO: Pascal Allard
Agency's Managing Director: Vincent Mayet
Executive Creative Director: Hugues Pinguet
Account supervisors: Vanessa Bernard-Granger, Anne-Flore Seringe
Art Director: Thomas Derouault
Copywriter: Dimitri Hekimian
Art Buyer: Isabelle Baud
Agency Producer: Christophe Demeure
Photographer: Jean-Yves Lemoigne
Retoucher: Asile
Director: Agathe Riedinger
Production Company: Marcassin
Athletes: Renaud Lavillenie, Kevin Mayer, Martial Mbandjock, Romain Barras

An Advertsing First The "iAd" Gyro Tech

Mobile advertising just created a whole new way to advertise with....ready for this, iAds! The all-new Nissan Versa, in this first-of-its-kind fully immersive iAd. Using the iPhones gyro technology for a 360 experience, it's as if you're there in the Versa, where shoes change, hats swap and phone messages play at your command.
Credits:
Advertising Agency: TBWA\Chiat\Day, Los Angeles
Vice President / Marketing Communications: Jon Brancheau
Director / Marketing Communications: Bill Peffer
Senior Manager / Marketing Communications: Phil O'Connor
Sr. Planner, Marketing Communications: Mike Awdish
Chief Creative Officer: Rob Schwartz
Creative Director: Tito Melega
Associate Creative Directors: Garman Yip, John Figone
Senior Art Director: Andrew Reizuch
Senior Copywriter: Cat Edwards
Managing Director: Jon Castle
Account Director: Craig Werwa
Management Supervisor: Lisa Togami
Account Supervisor: Jennifer Boswell
Assistant Account Executive: Peter Estermann
Product Strategy Director: Joel Weeks
Product Strategy Associate Director: John Frazier
Sr. Product Strategist: Mark McNaul
Product Strategist: Travis Ray
Business Managers: Robin Rossi, Nestor Gandia
Director of Creative Technology: Ricardo Diaz
Director of Digital Production: Chincha Evans
Senior Interactive Producer: Brian Jarmon
Motion Design Lead: Kevin Reid
Interactive Designer: Tony Lee
Integrated Content Director: Stevo Chang

Zombies for Yoga and a Fedex Zombie Outbreak in 2 Great Ads

Zombies and Yoga, you just have to love it. Spy Films and the John St. ad agency created this campaign for the "Reach Out for Yoga Outreach Challenge." Check out the challenge here.
Credits:
Prod Co: Spy Films
Director: Ben Steiger Levine
Exec Producer: Luc Frappier
Producer: Peter Oad
Agency: John St.

Fedex loves Zombies too, here's a new commercial created by BBDO entitled the Fedex Zombie Outbreak.


Credits
Ad Agency: BBDO Guerrero, Makati City, The Philippines
Chief creative officer: David Guerrero
Executive creative director: Brandie Tan
Creative team: Joe Dy, Meggy De Guzman, Rizza Garcia
Agency producer: Jing Abellera
Account supervisor: Katy Parr (Bbdo Hong Kong).
Director: Tim Bullock via Prodigy Films, Sydney
Producer: Serena Paull
Director of photography: Geoffrey Hall
Editor Adam Wills
Sound designed at Song Zu by Simon Kane. Music was produced at Sound Planet by Damian De Boos-Smith.

British Airways Advert 2011 To Fly To Serve "Aviators"


Client: British Airways
Campaign: British Airways Brand Campaign
Creative Credits for TV campaign:
Client name and title: Abigail Comber, Head of Brand Engagement
Creative Team: Justin Moore & Hamish Pinnell
Creative Director: Nick Gill
TV Producer: Helen Powlette
Assistant Producer: Jemima Bowers
Digital Producer: Austin Vernon
Team Manager: Natalie Hellon
Strategic Business Leads: Richard Lawson and Keir Mather
Strategy Director: Ross Berthinussen
Commercial Strategy Director: Heather Alderson

Production Company: Academy Films
Director: Frederic Planchon
Producer: Simon Cooper
DoP: Martin Ruhe
Post Production: MPC
Editor/Editing House: Jonnie Scarett at The Quarry
Sound: Jack Sedgewick at Wave Studios
Photographer: Mark Stenning

Throwback New Pepsi Commercial Ad Debuts on X-Factor "Tonight Is the Night"

The new Pepsi commercial is a collection of some the most popular Pepsi ads from the past, featuring clips of Pepsi ads with Michael Jackson, Ray Charles, Mariah Carey, Kanye West and Britney Spears..."Who's Next?" Tagline "Where there's Pepsi, there's music." The spot above is one of two set to debut September 21, 2011 on Simon Cowell's X Factor, the second ad features Kevin McHale, who plays Artie Abrams on "Glee," McHale tells viewers, "With Pepsi you'll experience the show in ways you have never imagined. ... So, get ready to be part of music history."
The Pepsi ad also features the song "Tonight Is The Night" by Outasight.
Credits:
Ad Agency: TBWA/Chiat/Day with Content Collective and Ghost Robot partnering on the spot with Kevin McHale.

Honda Odyssey "A Man is Still A Man"

Brilliant new ad campaign for the Honda Odyssey, A Man is Still A Man is a non-commissioned web video created Raging Artists,LA. Features the music of David Della Santa, song lyrics by Raging Artists and vocals by Pismo. Take note ad creatives, this how you advertise a mini-van.
Credits:
“A Family Man is Still a Man.” It all started with this phrase, and plans for evolved an experimental piece that would offer an alternative perspective for minivan buyers. The RA team – all minivan-driving dads themselves – envisioned a day off in the life of an Odyssey driver. The story, as written, conveyed a day filled with fun, spontaneity, and yes, responsibility. But unlike so many depictions of family life, this one would show that husbands and dads embrace their lives and that car seats and brotherhood can coexist in harmony. Director Tim Damon immediately sparked to idea and jumped on board, with the caveat that everyone take full advantage of the liberties afforded by non-commissioned work: have a lot of fun, push some buttons, and abandon any “car spot” conventions. The result is a spirited journey somewhat reminiscent of “Hot Tub Time Machine” in its whirlwind pacing and fun-loving bromantic attitude. After all, “A Family Man is Still a Man."

Advertising Agency: Raging Artists/LA, USA
Creative Directors: Justo Diaz, Hesh Rephun, Ernie Noh
Associate Creative Director: Justin Young
Production Company: Square Planet
Director / Cameraman: Tim Damon
Producer: Kendra Wester
Song: Day of the Hunter
Music Company: Volume Music + Sound/SF
Composer: David Della Santa
Lyrics: Raging Artists
Vocal: Pismo
Audio Post Company: M Squared Productions
Mixer: Mark Pitchford
Editorial Company: Raging Artists
Editor: Brendon DeVore
Digital Color Correction: New Hat/Santa Monica
Digital Colorist: Bob Festa
via: Ads Of The World

John Lewis TV Advert Never Knowingly Undersold "Through The Ages"

New John Lewis Never Knowingly Undersold TV advert showcasing the role their electrical products have played with customers' lives over the years. This is played against a backdrop of iconic music tracks. The advert consists of seven scenes, each representing a different era, ending with two teenagers enjoying a performance of "Shine On" by the Kooks on the latest internet enabled Sony Internet TV.
Commercial/Ad Title: Through The Ages
Credits:
Product: John Lewis
Campaign: Never Knowingly Undersold
Agency: Adam & Eve
Commissioner / Producer: Leila Bartlam
Creative Directors: ben priest, ben tollett and emer stamp
Creatives: sidney rogers and harry bugden
Production Company: Rattling Stick
Director: Ringan Ledwidge
Producer: Sally Humphries
Editing Company: Work
Editor: Rich Orrick
Mill Office (LDN, NY, LA): LDN
Producer: Gemma Smith
Colourist: Mick Vincent
2D Lead Artists: Barnsley + Andy Dill

Lowes New "Never Stop Improving" TV Ad

Home improvement giant Lowe's launches a new commercial campaign and tagline "Never Stop Improving." The ad is the work of BBDO and features the music of 23-year-old New Zealander Gin Wigmore, song title "Don't Stop." This spot is a winner all the way around.

Credits:
Ad Agency: BBDO

Google Introduces "Google Wallet" with Classic Seinfeld Bit

Jason Alexander better known as Seinfeld's George Costanza discovers Google Wallet, the app that makes your phone your wallet. The ad takes a scene from a Seinfeld episode where in typical Costanza fashion he's flubbering fool.

Candid Camera Parking Ticket T-Mobile Advert Prank


T-Mobile promotes their new mobile plan, where the consumer can adjust their minutes and data contract every month, T-Mobile decided to prove that no one likes unpleasant surprises.
Traffic parking officers randomly ticketed vehicles, driving everyone mad only too.....smile your on candid T-Mobile camera.

Shaun White and Yeti Stride WhiteMint Commercial


Great new TV ad for Stride gum featuring snowboarder Shaun White, promoting Stride WhiteMint gum, you know the one…the ridiculously long lasting gum. You have to love Yeti the snow-sasquatch’s approach at getting this guy to spit out his gum.
Yeti will get ya to spit it out

Stride did not disclose any financial details, but White is estimated to earn at least $2 million annually for each endorsement deal.  Bloomberg Businessweek ranked White, 25, who also competes professionally as a skateboarder, the second most powerful athlete of 2011, with quarterback Peyton Manning in the top spot. White “combines dominance on the slopes with a friendly face and personality,” said Businessweek. “All this adds up to instant marketability.”
Credits:
Ad Agency: JWT NewYork

Call of Duty: Black Ops Rezurrection - Zombie Lab Phase 2 Promo in HD


Credits:
Advertising Agency: TBWA\Chiat\Day, LA, USA
Chief Creative Officer: Rob Schwartz

Group Creative Director: Brett Craig
Creative Director: Bill Roden
Art Director: Travis Swingler
Copywriter: Daniel Sanders
Head of Production: Richard O'Neill

Executive Agency Producer: Anh-Thu Le
Agency Producer: Chris Spencer
Group Account Director: Peter Bracegirdle
Account Director: Mike Parseghian
Account Supervisor: John Moloney
Account Executive: Erik Wade
Assistant Account Executive: Rohit Bal
Group Planning Director: Oke Mueller
Sr. Planner: Natalie Puccio
Senior Digital Strategist : Zack Jerome
Director of Business Affairs: Linda Daubson
Business Affairs Manager: Jill Durand
Senior Broadcast Traffic: Jerry Neill
Production Company: MJZ
Director: Rocky Morton
President: David Zander
Senior Executive Producer: Jeff Scruton
Line Producer: Mark Conley
Post Production: The Ant Farm
Co-President: Rob Troy
Creative Director: Scott Carson
Editor: Scott Grayson
Producer: Jonathan Wright
Associate Producer: Aaron Fenn
Visual Effects: Eight VFX
Executive Producers: Baptiste Andrieux, Shira Boardman

VFX Supervisor: Philip Ineno
3D Supervisor: Fred Hopp
3D Artist: Greg Gangemi
Flame Artist: Joe Chiao
Roto: Marianne Magne, Natalia Schkliar
VFX Producer: Marsi Frey

VFX Coordinator: Doug Scruton

Color: CO3
Colorist: Stefan Sonnenfeld
Online: Therapy
Lead Artist: Wren Waters
Post Producer: Allegra Bartlett
Sound Design: Johannes Hammers / Hammers Project

Having a Foggy Moment - Optifog: The Butcher The Dog The Doll

Funny new commercials for Optifog, the 3 TV Ads show us scenarios that really may not be too far off from actually happening to anyone who wears glasses having a foggy moment. Well now you can stop the fog with Optifog Lenses.
Optifog - The Butcher

Optifog - The Doll and a Hot Dog Bun

Optifog - The Dog

Credits:
Advertising Agency: Herezie, Paris, France
Executive Creative Director: Andrea Stillacci
Copywriters: Jean-Laurent Py, Edouard Dorbais
Art Directors: Remy Arnaud, Julian Brice, Sebastien Boutebel
Agency Producer: Barbara Vaira
Head of planning: Luc Wise
Planners: Celine Choueri, Delphine Monnier
Director: Christopher Hutsul
Cinematographer: Tico Poulakakis
Production Company : Hard Citizen
Executive Producers : Eva Preger, Jacinte Faria, Link York
Producer: Nick Sorbara
Production Manager: Roman Hul
Audio: Vapor Music
Editing: Ross Birchall, Bijou Editorial
Post Production: Alter Ego

New Ebay Ads "When It's On Your Mind"

The campaign is fully integrated, blending new and traditional channels including TV, outdoor display and social media. Outdoor displays ads will be seen in New York, Chicago, San Francisco and Los Angeles starting October 17. Street-level outdoor executions of the ad campaign will use custom Quick Response (QR) codes that can be accessed using eBay’s RedLaser mobile scanning technology. This will allow consumers to shop for products on the spot, whether in a train station or outside a pedestrian shopping area. QR codes will lead to custom eBay landing pages featuring great shopping finds for all shopping enthusiasts.
Online ads will consist of takeovers on YouTube and Yahoo, banner placements will be on Mashable, eHow, The New York Times, SF Gate, InStyle and Pandora.
Credits:
Ad Agency: Venables Bell & Partners, San Francisco.
via: The Inspiration Room

George Clooney gets married in new DnB Nor TV Ad


Norway's largest bank DnB NOR uses Hollywood's biggest leading man George Clooney in their newest ad campaign and it's a strange one...Clooney gets married, wears a horse head and he's looking for a nice honeymoon destination, whoa!
Credits:
Ad agency: Try/Apt, Norway

Rhian Sugden for Male Cancer Awareness PSA Advert


Lingerie model and page 3 girl Rhian Sugden convinces young men to be aware of themselves with this short film shot by photographer Rankin.
The educational viral film aims to eliminate the embarrassment surrounding young men—particularly 18-35 year-olds checking themselves and understanding the early signs for testicular cancer.
MCAC - Male Cancer Awareness Campaign www.malecancer.org
Advert Credits:
Ad Agency: JWT London

New Samsung Galaxy S II Way We’re Wired TV Commercial


Credits:
Client: Samsung Telecommunications America
Title: “Way We’re Wired”
Agency: Leo Burnett
Executive Creative Director: Shane Hutton
SVP Creative Director: Colin Selikow
VP Creative Director: Vince Cook
Executive Producer: Ron Nelken
Senior Producer: Matt Blitz
Production Company: Slim Pictures
Director: Nicholas Caicoya
VFX/SPX: Radar Studios
Editorial: Beast
Editor: Lucas Eskins
Music Company: The Elements
Director of Photography: Paco Femenia

Ford Mustang Customizer Demo Video


Credits Via Creativity-Online.com
Team Detroit and Firstborn return with a new Customizer website from Ford , which lets users design their dream Mustang. An evolution of the original Customizer launched in 2009, the site lets you play with a Mustang V6, GT, Boss 302 or Shelby GT500. Users can change up backgrounds, add accessories and different angles.
A requisite social media add-on also lets you upload and share your designs, and even enter them into "battle" with others, a new feature.
And if you really want to get serious, you can download a PDF design of your customized vehicle and get into a conversation with your nearest Ford dealer to make your dream into a reality.
The 2009 version of the Customizer, from Wunderman/Team Detroit and Firstborn, allowed visitors to collaborate with friends on design projects, by giving it a "video-game" feel.
Ad Agency: Team Detroit
Client: Ford
Digital Production: Firstborn
Check out the Ford Mustang Customizer here

World Premiere "Great Happyfication" by Coca-Cola and the Happiness Factory

What better way to start the weekend than with a new Coke Happiness Factory ad campaign. The Great Happyfication is a six minute anthem/mini movie distilling the secrets of happiness in five lessons.

Full press release:
A longtime champion of happiness, Coca-Cola has always tried to express a refreshingly positive view of the world, bringing us, among others, “Enjoy Life” (1924), the creation of the Coca-Cola Santa Claus (1931), and more recently “Open Happiness” (2009).

The latest installment of the Emmy & TIME nominated Happiness Factory series, The Great Happyfication is an all-singing, all-dancing six-minute animation that distills the secrets of happiness.
“The brief was huge. We wanted to make the happiest 6 and a half minutes in film. No half measures. We also wanted to get the world singing the Coca-Cola 5 notes”, says Jonathan Mildenhall, VP Global Advertising Strategy & Content Excellence of Coca-Cola. “I am absolutely delighted with the work from W+K, Psyop and Human. This is a partnership that has steered the direction of Happiness Factory for the last six years. In truth the work just keeps on getting better and better. Rather like drinking a bottle of ice cold Coke, you just never want it to end.”

Created by the people who brought you the Happiness Factory, advertising agency Wieden+Kennedy Amsterdam, animation and design studio Psyop and music company Human, the Great Happyfication is set across the epic landscapes of said Factory. Viewers are guided through the film by narrator Pete, a wham-bam-magic-man, and Wendy, the most enthusiastic cheerleader you will ever meet, meeting a glamorous trio of penguins, kissy puppies and a mortar man along the way.

Mark Bernath, Executive Creative Director at Wieden+Kennedy Amsterdam comments "Coke doesn't want to keep all of its formulas a secret. In fact, when it comes to how to be happy, the brand is more than ready to sing from the rooftops about it. We created The Great Happyfication as a musical celebration of the tenets of happiness, and we hope people feel good just from watching it."

Launched at the World of Coca-Cola attraction in Atlanta in June, the Great Happyfication will premiered on the global stage on Facebook at 3pm GMT / 10am EDT today to over 34 million of Coca-Cola’s Facebook fans, and will be supported by seeding and social media.


Credits:
The Great Happyfication
The Coca-Cola Company
VP Global Advertising Strategy and Content Excellence: Jonathan Mildenhall
Global Communications Manager: David Campbell
Group Director Film and Music Production: Nick Felder
Creative Producer, Film & Music, Global Content Excellence: Rachel Holbrook
Creative Director World of Coca-Cola: Craig Lovin
Agency: Wieden+Kennedy Amsterdam
Executive Creative Director: Eric Quennoy, Mark Bernath
Creative Directors: Eric Quennoy, Mark Bernath
Art Director: Mathew Jerrett
Copywriter: Sean Vij
Broadcast Director: Erik Verheijen
Agency Producers: Olivier Klonhammer
Planner: Amanda Feve
Group Account Director: Andrew Kay
Account Director: Philip Jacobson
Account Manager: Ilkay Dibekoglu
Project Manager: Kate Blumer
Business Affairs: Karen Crossley
Production Company: Psyop / Smuggler
Director: Psyop
Psyop Creative Directors: Todd Mueller, Kylie Matulick
Executive Producer: Kim Wildenburg
Producer: Amanda Miller
Assistant Producer: Chase Masterson
Animation Lead: Dan Vislocky
3D Lead: Kyle Cassidy
Compositing Leads: Danny Koenig, Jason Conradt
Storyboard Artist: Josh Weisenfeld
Editor: Brett Nicolletti
Lead Flame: Miles Essmiler
Lead Desktop Compositor: Danny Koenig
Compositors: Sohee Sohn, Falko Paeper, Cris Kong, Jason Conradt, Joseph Chan
Modelers: Wendy Klein, Rie Ito
Riggers: Sean Kealey, Vadim Kivayev
Animators: Matt Ornstein, Matt Connolly, Minor Gaytan, Chris Meek, Jakob Frey, David Bokser, Lindsey Butterworth, Sashdy Arvelo, Frantz Vidal, Kevin Koch, Jason Shum, Yvain Gnabro, Michael Cawood, Michael Warner
Texture: Wendy Klein, Rie Ito
Lighters: Kyle Cassidy, Katie Yoon, Robby Branham, Ryan McDougal, Barry Kreigshauer, Stephen Delalla, Yuichiro Yamashita
Particles: Kiel Gnebba, Wayne Hollingsworth, Victor Garza
Script: Jesse Kretschmer
Sound Design: Henry Boy
Sound Designer: Bill Chesley
Executive producer: Kate Gibson
Audio Post: Grand Central Sound Studios
Sound Designer/Mixer: Raja Sehgal
Music Company: Human
Composers: Edmond Dunne, Timothy Moore, Andrew Bloch, Morgan Visconti

Any Device on Conan TBS Commercial

To promote the new TBS streaming TV everywhere app, TBS created a new ad campaign entitled Any Device on Conan. That's right Conan O'Brien suited up in a tablet and smart phone robotic suit and film a fake commercial, works for me.

CREDITS:
Client: TBS
Spot: "Any Device on Conan"
Director: Bryan Buckley
Production Company: Hungry Man
Managing Partner/EP: Kevin Byrne, NY
EP: Cindy Becker, LA
EP/Line Producer: Mino Jarjoura
DP: Scott Henriksen
Agency: TBS
VP of Production: Tonya O'connell
SVP, Creative Director On Air: Ron Korb
SVP, Creative Director Of Design: Neil Dufine
VP, CD: Bret Havey
Editor: Chris Franklin @ Big Sky
Post EFX Supervisor: Ryan Sears @ Big Sky

GreenPeace Celebrates "40 Years" New Ad

GreenPeace celebrates 40 years of disrupting business tycoons daily operations in this new ad entitled "40 Years."

Credits:
Advertising Agency: DDB, Paris, France
Creative Director: Alexandre Hervé
Copywriter: Olivier Lefebvre
Art Director: Benjamin Marchal
Agency Producer: Sophie Mégrous
Account Supervisor: Paul Ducré, Xavier Mendiola
Advertiser’s Supervisor: Axel Renaudin
Prod Compagny: Georgeous, Les Télécréateurs
Director: Peter Thwaites
Producer: Anne Hashmi, Geneviève Triquet
Sound Production: THE

Cosmo For Guys The What Girls Look At Experiment


Anthony wants to find out which one of his body parts girls look at when they first meet him. Four hidden cameras are placed on his body to conduct this experiment: a crotch cam, a bicep cam, a butt cam, and a glasses cam (so the viewer can always see what/who Anthony is looking at). All videos are being recorded onto HD DVRs that are placed in Anthony's backpack.

Anthony walks around New York City and approached different girls, asking them for directions. The video is a montage of some of the girls who chose to take a peek at either his butt, his crotch, or his biceps.
The concept was created by Thinkmodo for the second edition of iPad magazine Cosmo For Guys. The first one, iPad Head Girl, featured a girl walking around with iPads around her noggin, based on the idea of "What do girls think about?"

Credits:
Agency: Thinkmodo
Client: Cosmo For Guys
Creative Director: James L. Percelay
Creative Director: Michael Krivicka
Editing: Michael Krivicka

Toyota Prius Family People Person Ad

The new ad campaign for the Toyota Prius Family entitled People Person created by Saatchi & Saatchi, LA. The spot has me a little confused; is Saatchi's work that good, even too good considering who the audience is? Judging by some of the comments left on YouTube they are not liking it.

How did they do it? Watch the making of the ad below.

Credits:
Agency: Saatchi & Saatchi Los Angeles
Client: Toyota Prius
ECD: Margaret Keene
ECD: Chris Adams
ECD: Mike McKay
Creative Director: Ryan Jacobs
Creative Director: Jeff Church
ACD/Copywriter: Andy Kadin
ACD/Designer: Zach Richter
Copywriter: Kimberley Ragan
Art Director: Rebecca Johnson-Pond
Production Artist: Clint Hudspet
Director of Integrated Production/Multimedia: Tanya LeSieur
Broadcast Senior Producer: Jennifer Pearse
3D Producer: Carl Deo
Director: Mr. Hide
Production Co.: The Sweet Shop
Chief Executive Officer: Paul Prince
Global Executive Producer: Sharlene George
Executive Producer: Tracy Mays
Head Of Production: James Okumura
Producer: Tim Fermino
Director of Photography: John Toon
Art Director: Justin Trask
Production Designer: Sean Hargeaves
Editing Company: Bikini Editorial
Exec. Producer: Gina Pagano
Editor: Avi Oron
Assistant Editor: Sterling Robertson
Finish/Special Effects: Eight VFX
VFX Supervisor: Jean Marc Demmer
Exec. Producer: Baptiste Andrieux
Exec. Producer: Shira Boardman
VFX Producer: Donna Langston
VFX Coordinator: Douglas Scruton

Cadbury Dairy Milk "Icons" Advert with "Abracadabra"

Newest Cadbury Dairy Milk "Icons" advert and the Steve Miller Band's song "Abracadabra" make for one chocolaty good commercial.

Jonathan Notaro and his BNS colleagues are very proud to detail their latest project: Developed in partnership with Publicis QMP Ireland and Cadbury, the sumptuous :60 broadcast/web spot for Cadbury Dairy Milk entitled “Icons” recently debuted as a key part of the brand’s biggest ever integrated marketing campaign in Ireland.

As the project’s director, Jonathan’s challenge began with what he describes as “a beautifully poetic script” and a detailed agency briefing, which called for an ad that would “seduce” viewers with footage of tempting, mouth-watering chocolate in all its glory and perhaps involve “hints of cheeky humour.”

“We all felt that this project would build on some of our previous work while offering us a new direction with its dark, dramatically slick tone,” Jonathan says. “Using the process as a starting point we began designing abstract scenes that were surreal and terrestrial to create a mysterious visual narrative. We wanted to capture the behavior of these different elements with a little sleight of hand, so we decided to fuse photo-sonic photography for the scenes we could capture in-camera and CG for the scenarios that were impossible to film.”


Credits:
Project Name: Cadbury Dairy Milk "Icons"
Length: :60
Debut Date: Sept. 3, 2011
Film Studio/Location: Duke's Island Studios, West London
Main Tools: Photron FASTCAM BC2 HD camera system, 99K Linear Longstrike Lightning Strike lights, Adobe Creative Suite and Autodesk Maya, V-Ray.
Client: Cadbury
Marketing Manager: Greta Hammel
Brand Manager: Aideen Murphy
Advertising Agency: Publicis QMP, Ireland
Creative Director: Ronan Nulty
Copywriter: Darragh Carey
Art Director: Avril Durkan
Account Director: Kerry Fitzgerald
Agency Producer: Margaret Levingstone
Production Company: Brand New School London
Executive Creative Director: Jonathan Notaro
Director: Jonathan Notaro
Art Director: Ricardo Villavicencio
Director of Photography: Tim Green
Executive Producer (London): Geraldine McCarthy
Executive Producer (NY): Devin J Brook
Producer (London): Georgina Poushkine
Production Manager (London): Michaela Miesen
Post Producer (NY): Madison Brigode
Storyboards: Will Rosado
Designers: Ricardo Villavicencio, Freddy Arenas, Mario Sader, Wakako Ichinose, Sakona Kong, Andy Bernett, Caleb Halter
CG/VFX Supervisor: Vadim Turchin
Animator: Meng-Han Ho, Walter Lubinski, Jerry Chow, Michael Garcia, Seon Crawford, Oyekunle Jegede, Jeff Bryson
3D Lighter: Ryan Lang, Eric Concepcion, Bill Dorais
3D Modeler: Alek Vacura, Piotr Glabinski
Flame Artists/Compositors: Aska Otake, Joe Vitale, Elsa Tu, Sheila Sullivan
Practical Visual Effects Company: Artem Visual Effects London
Music Track: Steve Miller Band's "Abracadabra"
Sound Design and Final Mix Company: Mutiny Sound Studios Dublin

State Farm "Empire State of Mind" 9/11 Tribute in HD

To commemorate the 10th anniversary of 9/11, State Farm Insurance partnered with director Spike Lee to film a tribute thanking the heroes of New York. 150 school children (ages 8-11) from the New York City area visited four firehouses and thanked the firefighters through song. The moving piece features James Davis Jr. and The Children of New York City singing the song "Empire State of Mind."
Credits:
Empire State of Mind TV campaign created by DDB Chicago
Chief creative officer: Ewan Paterson
Group creative director: Barry Burdiak
Creative directors: John Hayes and Geoff McCartney
Director of integrated production: Diane Jackson
Executive producer: Scott Kemper
Music producer: Eric David Johnson
Music production manager: Linda Bres
Broadcast talent manager: Rubye Hardy.
Director: Spike Lee via Pony Show Entertainment
Executive producers: Susan Kirson and Jeffrey Frankel
Director of photography: Ellen Kuras
Producer Fern Martin.
Editor: Hank Corwin Lost Planet

Droid Bionic "Arena" - Verizon Commercial Ad


Credits:
Agency: mcgarrybowen
Managing Partner/ Executive Creative Director: Mark Koelfgen
Executive Creative Director: Russell Lambrecht
ACD/Copywriter: Tiffany Smith
ACD/Art Director: Michael Cannova
Head of Production: Roseanne Horn
Executive Producer: Celia Williams
Executive Producer: Drew Lippman
Producer: Chad Garber
Director of Music Production: Jerry Krenach
Music Producer: Jean Scofield
Production Company: Biscuit Filmworks
Director: Noam Murro
Managing Director: Shawn Lacy
Executive Producer: Colleen O'Donnell
Visual Effects: Method LA
Visual Effects: Method Studios
Senior Creative Director/Senior VFX
Music: Original Music by Q Department
Sound Design: Brian Emrich for Trinitite Studios

New Heineken "Legendary Football" Movie and Ads


Heineken officially launches their newest ad campaign, entitled "Legendary Football," for the 2011/2012 UEFA season.
The commercials star five famous footballers; Gianluigi Buffon, Rene Adler, Patrick Vieira, Clarence Seedorf and Ruud Van Nistelrooy. Heineken aims to highlight the ‘stage’ of magical moments that UEFA Champions League and football legends create.
Two 30-second TV ads will be cut from the film, in-between program breaks or "bumpers" will also air in over 180 countries worldwide.

The " Heineken Opera" advert takes place in a opera house, with Seerdorf lining up to take a shot at Buffon, who is on a balcony. The "Pantheon" ad features Vieira and Van Nistelrooy battling to win a header at Alder's goal. This takes place in a more historical setting of an ancient Roman gladiator ring.

Cyril Charzat, Global Brand Director at Heineken, said: “As a long-term partner of the UEFA Champions League, Heineken understands the magic of the tournament and the masterpiece moments which make it so special. Legendary Football captivates the excitement of the very best that club football has to offer and the enjoyment of these high standards is something that Heineken has in common with football enthusiasts”.

Jennifer Lopez "Papi" for the Fiat 500 Ad

New 30 second commercial trailer for the 2012 Fiat 500 featuring JLO (Jennifer Lopez) new song "Papi".

The Johnny Cash Project by Google Chrome


For all the Johnny Cash fans: Johnny Cash fans from around the world use the web to join together and create a music video memorializing his last recording. Each fan illustrates their own frame of the video. As people all over the world contribute, the project continues to evolve and grow, one frame at a time. Watch, and then get an exclusive Johnny Cash theme for Chrome here: Johnny Cash Chrome
For the complete work visit http://www.TheJohnnyCashProject.com. Created by Chris Milk, Aaron Koblin and Rick Rubin.
via

New FedEx AAAAAAAAAAAA Auto Repair TV Ad

FedEx and BBDO, New York nail a winner with their newest commercial featuring AAAAAAAAAA Auto Repair.

Credits:
Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Executive Creative Directors: Mike Smith, Greg Hahn
Executive Producer: Elise Pavone
Senior Creative Director / Copywriter: Peter Kain
Senior Creative Director / Art Director: Gianfranco Arena
Production Company: O Positive
Director: Jim Jenkins
EP: Ralph Laucella
Line Producer: Marc Grill
Prod. Designer: Jason Edmonds
Director of Photography: Larry Fong
Edit House: Mackenzie Cutler
Editor: Ian Mackenzie

Honda "Good Reasons" Online and TV Ad Campaign with Patrick Warburton

Patrick Warburton is the perfect spokesman for the new Honda "Good Reasons" ad campaign.

Honda will launch a fully integrated national advertising campaign on Sept. 12, starring actor Patrick Warburton ("Rules of Engagement," "Family Guy," "Seinfeld") and highlighting the company's long tradition of earning top industry accolades and recognition for safety, reliability, high quality and exceptional resale value. The extensive brand campaign, developed by Honda's longstanding agency of record, RPA, features a range of Honda's vehicles, including the Accord, Civic, Pilot, CR‐V, Odyssey and Fit.


The "Good Reasons" campaign features a self-assured Warburton espousing the truth about car buying and advertising in over-the-top discussions ranging from legal disclaimers to whether sex can help sell cars. He employs a bevy of accolades from the powers-that-be in the automobile-influencer world, including, J.D. Power and Associates, Kelley Blue Book and Edmunds.com, to substantiate Honda's ability to deliver one of the top vehicle-owning experiences in America.

"In this campaign, we took the values that are core to Honda's brand image-simple, smart and straightforward-and made them really engaging and fun," said RPA SVP/GCD Jason Sperling. "We created a layer of honesty that isn't seen from most car manufacturers. And we show Honda's many strengths in a way that cuts through the clichés and usual tactics and feels incredibly fresh."


The TV campaign will launch during high-traffic programming with a pair of 60-second spots, including "Disclaimers," which is representative of both the campaign's quirky ambassador and its overarching message. To make a point about how advertisers attempt to hide things in legal lines, Warburton declares himself the "best TV spokesman ever," as a slim disclaimer along the bottom of the screen reads, "Based on a study of one individual's opinion. Me." He then talks about a much more conclusive J.D. Power and Associates study where Honda received the awards for "Highest Ranked in Initial Quality: Sub-Compact Car, Compact Car, Compact Crossover/SUV, Midsize Car, Midsize Crossover/SUV, Midsize Pickup"*—more than any other automaker, a disclaimer Warburton goes through with a fine-tooth comb.

A series of 30-second spots, including "Denier," "83" and "Pay Attention," follow the same themes of quality and levity with Warburton alternately cajoling, teasing and educating the viewer into carefully considering Honda vehicles.

At goodreasons.shophonda.com, Warburton leads users through six online tutorials summarizing Honda's core strengths while directing them to online shopping tools, vehicle information and dealer locations. In one video, "Competitive," Warburton references the ridiculous lengths some car companies are going to by offering a "... billion-mile, swear-on-their-mother's-grave, this-isn't-a-piece-of-junk worry-free agreement: a thick stack of paper filled with tiny little elf-lawyer writing that you probably wouldn't read. Even if you could." He then talks about making a good car-buying decision and points to actual media coverage detailing Honda's value and built-to-last attributes.

"Since 86 percent of our buyers go online as part of the vehicle-shopping process (according to Strategic Vision's new-vehicle buyer survey), these humorous online videos and the overall campaign will connect with existing and potential car shoppers and candidly shows how Honda is viewed through the lens of trusted top voices in the auto industry," said Jenny Howell, manager of Honda Regional Marketing for American Honda Motor Co., Inc.

TV
Agency: RPA
EVP, ECD: Joe Baratelli
SVP, GCD: Jason Sperling
Senior Art Director: Hobart Birmingham
Art Director: Cheston Kwan
Art Director: Brian Farkas
Copywriter: Perrin Anderson
Copywriter: Tylynne McCauley
Jr. Copywriter: Josh Hill
SVP, Executive Producer: Gary Paticoff
Senior Producer: Isadora Chesler
Assistant Producer: Faye Armstrong

Live-action/Digital Prod Co.: Tool
Director: Evan Silver
DP: Scott Henriksen
EP(s): Brian Latt, Oliver Fuselier
EP Digital: Dustin Callif

Editorial: The Reel Thing
Editors: Sally Banta, Adam Parker
Executive Producer: Doug Klekner
Music: Mophonics
Telecine: MPC
Colorist: Mark Gethin

INTERACTIVE
EVP, ECD: Joe Baratelli
SVP, GCD: Jason Sperling
Senior Art Director: Hobart Birmingham
Art Director: Cheston Kwan
Art Director: Brian Farkas
Copywriter: Perrin Anderson
Copywriter: Tylynne McCauley
Jr. Copywriter: Josh Hill
SVP, Executive Producer: Gary Paticoff
Senior Producer: Isadora Chesler
Assistant Producer: Faye Armstrong
VP, Program Director: Dave Brezinski
Program Manager: Samira Poulos
Technology Manager: Bradley Stone
Flash Production: Chris Gomez

Live-action/Digital Prod Co.: Tool
Director: Evan Silver
DP: Julian Whatley
EP Digital: Dustin Callif
EP(s): Brian Latt, Oliver Fuselier

On Honda's Facebook® page, users can have fun with the sex sells-themed Civic "Pay Attention" TV spot by watching several alternate endings, ranging from goofy to racy. Users can then vote on their favorite alternate ending; the ending with the most votes will be featured on TV in October. Also on Facebook, users can earn a "Stellar Comment Award" from Warburton. Every so often a commenter on one of Honda's Facebook pages will receive the shout-out award via a Honda Facebook post.

Read more: http://www.trustcollective.com/portfolio/content/rpa_hondagoodreasons.php##ixzz1XmBipZ6H
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