The Out Of Work Ad Guy

Helping out a fellow Torontonian...Jeremy is "The Out Of Work Ad Guy". Brilliant idea best of luck to you, 2010 will be a good year for you.

Jeremy Salzman is a creative director who has been laid off by the ad agency he worked at along with 52 other people, but Jeremy took this brilliant self promoting idea to find work.
Check out the site: http://OutOfWorkAdGuy.com
Advertising Agency: OutOfWorkAdGuy, Toronto, Canada
Creative Director: Jeremy Salzman

Dolce & Gabbana D&G Time Commercial

Director Cyril Guyot recently tapped Company X Editor Lisa Mogol to create a risqué new spot for D&G Time, the signature wristwatch line by Italian luxury fashion house Dolce & Gabbana. Shot in Paris via production company Bandits, the stylish and provocative spot, "D&G Time," depicts a tryst turned upper-class ménage à trios. The 30-second commercial is currently airing in the US and internationally, as well as on the Web.
Set to the chamber sounds of "Perfume" by Sparks, "D&G Time" opens with a mademoiselle luring her beau through a luxurious Parisian flat. Amid the twosome's sensual exchanges, tension escalates when another man arrives, peering from the shadows of the ominous quarters. The mademoiselle greets the second suitor, with sultry eyes, before a seductive game of cat-and-mouse entangles the trio into a bold rendezvous. As the temptress indulges in the sensuality of both men vying for her affection, the spot culminates in cunning fashion when, suddenly, her mother interrupts the decadent scene, letting out an appalled screech.
Credits:
Creative Direction: Domenico Dolce, Stefano Gabbana
Production Company: Bandits, Frédéric Blamont
Director: Cyril Guyot
Editorial Company: Company X
Editor: Lisa Mogol
Stylist: Zakia Kadri
Make-up Artist: Houda Remita
Hair Stylist: Karin Bigler
Models: Teresa Dilger @ Elite, Johan Johansson @ Marylin
Alexandre Gaillot @ Marylin, Olivia Dutron @ Profi I (mother)
Music: Sparks
Location: Map Studio, Grosrouvre, Paris, France

Smirnoff "Gong" Commercial


Advertising Agency: JWT, New York, USA
Agency Producer: Mustafa Imam
Creative Director: Raphael Milczarek
Copywriter: Humberto Jiron
Art Director: Jeremy Argue
Directors: Miles Goodall, Gareth Paul
Director of Photography: Rob Malpage
Production Co & City: Suburban, Johannesburg
Producer: Liz Dahl
Post Production & City: Condor, Cape Town/ Riot Post Production
Editor & Company: Nick, Pudding

Durex Condom Ad "Enjoy Moaning"

Well here is a rather entertaining new ad for Durex Condoms, appropriately titled "Enjoy Moaning".

Advertising Agency: Exis, Shanghai, China
Creative Directors: Hoya Lee, Yu Zhang
Art Director / Copywriter: Yu Zhang
Illustrator: Ian Guo

SKY TV: Que Sera Sera ad

You can’t help but be happy with SKY TV at home
Credits:
Advertising Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Creative Director: Adam Kanzer
Art Director: James Tucker
Copywriter: Simon Vicars
Director: David Shane
Head Producer: Judy Thompson
Senior Producer: Tania Jeram

Lebron James and Kobe Bryant MVPuppets We're Back Commercial

Kobe Bryant and Lebron James are back with a new commercial campaign for the Nike MVP Puppets. Three ads included "we're Back", "Missing" and "Mystery Solved"
MVPuppets Kobe & LeBron : Mystery of the Missing Nike Air Max LeBron VII (7)
And finally the Mystery is Solved in this spot.

Client: Nike
Title: We're Back
Agency: Wieden+Kennedy Portland
Creative Directors: Jeff Williams, Alberto Ponte
Copywriter: Edward Harrison, Desmond Marzette
Art Director: Sasha Swetschinski, Matt Murphy
Senior Agency Producer: Matt Hunnicutt
Agency Producer: Jessica Staples
Agency Head of Production: Ben Grylewicz
Production Company: Imperial Woodpecker, Los Angeles
Director: Stacy Wall
Director of Photography: Tami Rieker
Executive Producer: Doug Halbert
Producer: Jeff McDougall
Puppets: Legacy Effects
Editorial: Rock Paper Scissors
Editor: Terence Biff Butler
Post Producer: Tricia Sanzaro
Post Executive Producer: Carol Lynn Weaver
Assistant Editor: Aaron Morris
Telecine Artist: Angus Wall
VFX: A52
Mix: Lime
Mixer: Rohan Young
Mix Producer: Jessica Locke
Voice Over: David Allen Grier, Kenan Thompson

See It Love It CUPID Seat Ibiza Range Advert

Great new commercial for the new Seat Ibiza by Volkswagen.
The dramatic new ads see SEAT put a typically irreverent spin on the classical legend of Cupid, with a winged archer flying above the stunning new SEAT Ibiza Cupra and targeting people as they see the car for the first time.

The heart-shaped arrows he fires cause everyone who sees the car to fall in love with it – a natural reaction, of course, that’s already happening in SEAT showrooms across the country.

The multi-million pound campaign, which also features 4,000 bus stop billboards nationwide as well as print ads in glossy lifestyle titles such as Empire, Q, Heat, Closer and Now, will run well into 2010 as SEAT looks to build on a record-breaking 12 months of new and used car sales.

The adverts were filmed over the course of five nights in the central business district of Johannesburg in South Africa and use the latest computer-generated imagery, plus super-slow motion cameras, to create the unique pictures we’ll see on our screens.

Fully exploiting the growing influence of digital social media, SEAT’s winged love warrior will be starting his own Facebook page while ‘viral’ videos of both the TV advert and an interview with its main character will be appearing on YouTube.

SEAT UK National Communications Manager Rob Taylor said: ‘The premise of this campaign is built around the obvious love for SEAT’s sexy new Ibiza models.
‘But, SEAT being SEAT, we knew we couldn’t go for the clichéd image of a Cupid-style persona. We wanted to develop a different type of character, an archer with real attitude and street cred who spreads the love for Ibiza in an inimitable way.’

The TV ads, which have been cleared to run after 7:30 pm by Clearcast, broke on terrestrial television, Sky and a variety of digital channels on Saturday.
Credits:

Advertiser: Volkswagen Group
Brand: Sear Ibiza Cupra
Title: Cupid
SEAT UK National Communications Manager: Rob Taylor

LG Chocolate Phone Avatar Portal Commercial

Newest ad for the LG Chocolate Phone featuring a promo of the Avatar Portal movie.

Advertising Agency: BBH, Shanghai, China
Executive Creative Director: Johnny Tan
Producer/Head of Production: Rebecca So
Creative Director: Kelly Pon
Editorial Company: N/A
Editor: Bob Mori, Santa Monica, CA
Visual Effects Company: Radium, Santa Monica, CA
Exec Prod: Jeff Blodgett
Production company: Backyard Productions, Venice, CA
Director: Rob Pritts
DP: Christophe Lanzenberg
Producer: Carr Donald
Exec. Producer: Kris Mathur
Where Shot: LA
Aired: December 2009

Apple iPhone The 12 Apps of Christmas Ad

Just in time for Christmas Apple's newest commercial for the iPhone is the 12 apps for Christmas.

Credits:
Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officers / Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Directors / Associate Creative Directors: Alain Briere, Alicia Dotter
Art Directors: Paula Cristalli, Doug Mukai, Parker Grant
Copywriters: Ted Kapusta, Claire Morrissey, Louise Shieh
Agency Producers: Hank Zakroff, Janet Cao
Production Co: Green Dot Films
Director: Mark Coppos & Virginia Lee
DP: Rebecca Baehler
Editorial Co: Nomad
Editing Company, Inc.
Editor: Jared Coller
Post Co: Company 3
Artists: Brian Robinson, Stefan Sonnenfeld

Google Goggles Promo Video

Promo spot for Google Goggles. The spot itself isn't anything special but what Google Goggles is, well it simply out of this world!
Google Goggles is a visual search app for Android phones. Instead of using words, take a picture of an object with your camera phone: we attempt to recognize the object, and return relevant search results. Goggles also provides information about businesses near you by displaying their names directly in the camera preview.

Banned Commercial for the New Toyota Yaris

This is a new ad for the Toyota Yaris that was banned before it was even considered to air on TV. Anyone have any info on the ad agency who created it? Personally I think it is very funny.

Google Chrome Features Ad Promo Video

Brilliant new ad campaign for Google Chrome, created by BBH, New York. The video showcases the features of Chrome by Google in very entertaining way.

Credits:
Agency: BBH New York
Calle Sjoenell, Pelle Sjonell – ECD
Aaron Royer – Agency Producer
Steve Peck – Art Director
Jared Elms – Copywriter


1stAveMachine – Production Company
Aaron Duffy – Director
Sam Penfield – EP
Jennifer Brogle Jones – Producer
Claire Mitchell – Head of Creative Development
Jennifer Stratton – Production Coordinator

Bob Partington – Art Director, Fabrication
Nathan Asquith – Fabrication
Peter Erickson – Fabrication
Carlos Ancalmo – Storyboards & Design
Mario Romeo – Assistant Director
Vi Nguyen – Technical Director
Daniel Roman – Compositor
George Vincent – Compositor
Jason Tsang – Compositor
John Laughlin – Compositor
Kathleen Tobin – Compositor
Lily Feng – Compositor
Ryan Hooks – Compositor
Sohee Sohn – Compositor
Ralph Scaglione – 3D Tracking
Val Gnaedig – Costume
Patrick Scola – Documentation
Emery Wells – Colorist

HP Patty Cake Commercial

Creative Design and Visual Effects companies Shade and De Motu teamed up with their EP Shira Boardman of Red Magnet to collaborate on a pair of visually explosive :30s launching HP's latest innovative products. The team worked closely with noted @radical.media Director Dave Meyers and the respected creative team at McCann, SF to produce spots that would exactly fit HP's product vision and reputation for design excellence. The creative synergy between the two post production companies was made effortless by Boardman's ability to provide a singular point of communication to all involved.

"This was the perfect opportunity to showcase the diversity, flexibility and capability of the talent assembled at Shade and De Motu," noted Boardman. "HP, radical, and McCann are names long associated with excellence, and it is a testament to the post teams that they trust our creative and technical expertise. Everyone, from Dave (Meyers) to Brad, Gerald, Ryan and Vince at McCann, were the ideal partners in creating these innovative spots - no small task when dealing with an iconic brand long known for fresh and unforgettable advertising."

De Motu's 2D expertise is displayed primarily in Patty Cake, a hard-driving showcase of HP's TouchSmart PC. Standing before the interactive computer, a montage of users actively engages the dynamic new product, dashing their hands across the screen to access endless applications and communications possibilities. The De Motu team, led by Lauren Mayer-Beug and with on-set assistance from Shade, handled all post and FX, including a sizzling replication sequence that makes it appear multiple HP users are working in a row. Additional touches that display De Motu's ability to operate on a more conceptual level are the multiple manufactured images of people's reflections on HP screen shots, which symbolize the dynamic interaction between user and machine.

So thorough was De Motu's planning for the shoot that it inspired multiple creative choices for the director, agency, and client. "Our previs inspired Meyers to shoot the talent on individual turntables, which gave us several options for both creative and execution in post production," noted Mayer-Beug. "We also worked closely with the sound design team at Eleven and the edit crew at Final Cut to choreograph the user movements and the flurry of on-screen applications."

Dominoes shows off Shade's ability to create exciting virtual environments and action. With VFX Director Bryan Godwin at the lead, Shade's team, along with creative collaboration from De Motu created a sequence of thousands of uniquely colored laptops of various sizes, makes, and designs standing upright and falling like dominoes, sometimes collapsing onto a flat surface, at other times toppling over cliffs or spiraling down intricate, geometrically complex ramps and funnels. Shade coordinated the action with a voiceover extolling the advanced capabilities of HP's new dv6t laptop. Knowing the concept for Dominoes would be very challenging to achieve in camera, Godwin worked closely with Meyers and production designer Michael Gaw to pre-build dozens of laptops and accurately recreate sets based on Gaw's designs.

"By heavily pre-producing our assets, we were able to execute an almost entirely 3D virtual field of thousands of laptops in under 3 weeks," said Godwin. "Everyone was really easy to work with and we look forward to teaming up with both @radical.media and McCann in the future."

Santa Monica-based Red Magnet, Shade and De Motu work collaboratively in the space previously occupied by Method. The three share ideas and strategies, which maximizes their output and efficiencies while allowing for fierce competition.
The Creds:

Client: Hewlett Packard
Spots Title: Patty Cake, Dominoes
Air Date: December 2009

Agency: McCann - San Francisco
ECD: Brad Cohn
Group Creative Director / Art Director: Gerald Lewis
Copywriter: Ryan Hartsfield
Executive Producer: Vince Genovese

Prod Company: @radical.media
Director: Dave Meyers
EP: Frank Scherma
Producer: Derek Roberto

Editorial: Final Cut
Editor: J.D. Smythe (Patty Cake)
Editor: Matt Murphy (Dominoes)
Producer: Kelly Garcia

Telecine: CO3
Colorist: Dave Hussey

Post/Effects: De Motu (Patty Cake)
Lead VFX: Lauren Mayer-Beug (Patty Cake)
On Set VFX Supervisor: Bryan Godwin (Patty Cake)
Designers/Animators: Nathan Boldman, Lauren Mayer-Beug, Brad Strickman, Ryan Hooks, Steve Galvez (Patty Cake)
Executive Producer: Shira Boardman
Producers: Tom Slovick, Daughn Godd Ward (Patty Cake)

Post/Effects: Shade (Dominoes)
VFX Director: Bryan Godwin (Dominoes)
Executive Producer: Shira Boardman
Head of Production: Sheri Patterson (Dominoes)
Production Coordinator: Shane Paugh (Dominoes)
Technical Directors: John Riddle, John Tumlin (Dominoes)
Animation: Jason Donnely (Dominoes)
Lighting: Kenny Jackson (Dominoes)
Compositing: Deke Kincaid, Ryan Trippansee (Dominoes)
Producer: Tom Slovick (Dominoes)
Sound Design: Eleven
Sound Designer: Jeff Payne
Shoot Location: South Bay Studios
Via: TrustCollective.com

Give Yourself A Chance - INPES Chance For Smokers Epic Ad

The National Institute of Prevention and Health Education (INPES) from France is airing a brilliant, epic television commercial campaign reminding the French population not to ruin their chances of survival.
The ad starts of by narrating a historical story, "13.7 billion years ago when all was just a vast expanse of nothingness, we had around one chance in 200 billion for the big bang to occur and for the universe to expand…"
Credits:
Ad Agency: DDB Paris
Creative Director Alexandre Hervé
Art Director: Faustin Claverie
Copywriter: Fabien Teichner
Agency Producer: Julie Mathiot
Account Director: Mathieu Roux
Account Supervisors: Orane Faivre De Condé and Vanessa Emsallem.
Filming by Directors: Manu et Fleur via Les Télécréateurs and UFO, Paris.
Music and Sound was produced at THE.

Renault Mégane Sportour Ink Commercial

New commercial for the Renault Megane by ad agency Saatchi & Saatchi, Milan Italy titled "Ink". This is a remake of the original version from Italian to English.

"The New Renault Mégane Sportour goes further on a full tank than any other car in its class."
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Agostino Toscana, Alessandro Orlandi
Deputy Creative Directors: Luca Lorenzini, Luca Pannese
Art Director: Luca Pannese
Copywriter: Luca Lorenzini
Production Company: Kapsel Productions
Director: Luca Perazzoli

Reebok EasyTone commercial "Black and White"

Here is yet another ad from the Reebok Easy Tone Better Legs and a Better Butt advertising campaign. In case you missed the first commercial here you go.....Better Legs and a Better Butt.

Pamela Anderson Stars in the New TV Ad for Crazy Domains

The Brand Agency, Perth has put to air a new spot for Crazy Domains that features Baywatch goddess and arguably the most famous blond on the planet, Pamela Anderson. Looks a lot like a typical GoDaddy commercial now doesn't it?

Credits
Client: Crazy Domains (crazydomains.com)
Agency: the brand agency, perth
Director: Simon Frost
Executive Creative Director: Craig Buchanan
Creative: James Wills, Des Hameister, David Donald, Craig Buchanan
Agency Producer: Kate Downie

Victoria's Secret Commercial By Michael Bay

One Gift.A Thousand Fantasies.
The Victoria's Secret commercial directed by Michael Bay. This premiered during the Victoria's Secret Fashion Show on 12.2.09. Includes a lot of things Michael Bay is known for, including a helicopter and of course, explosions.

MasterCard Priceless Right to Play Commercial

Modeled by a team of socially committed Canadian athletes from a wide range of sports, Roots will present, for the first time, its Canada Collection By Roots. A portion of proceeds from all purchases of the collection will benefit Right To Play, the Canadian-based humanitarian organization that improves the lives of children around the world suffering from war, poverty, and disease. Almost 700,000 children in 23 countries benefit from Right To Play programs each week.

The Canada Collection by Roots will be sold in all Roots stores in Canada starting Nov. 6 and will be the focus of a major MasterCard TV ad campaign. Filmed in Africa, the commercial highlights the organizations work and explains how it will benefit from the Canada Collection By Roots.

Credits:
Agency: Maclaren Mccann, Toronto
Agency Producer: Sarah Michener
Art Director: Robert Kingston

Production Company: Soma Films, Australia
Director: Sean Meehan
Executive Producer: Sam Mcgarry

Editor: David Baxter, Panic And Bob Editing
Visual Effects: David Whiteson, Crush Inc.

Music: Deschamps, Toronto

Carlsberg Beer "The Secret" Advert

Carlsberg Beer/Lager shares their Secret in the newest ad by Owens DDB, Ireland.
Beer drinkers can now share in the secret of Carlsbergs brewing success in Carlsbergs new TV commercial, developed specifically for the Irish market. The ad, titled "The Secret", celebrates the fact that Carlsberg perfected the secret of brewing quality lager in 1883 and then shared it with other breweries. Why? Because Carlsberg knew that the original could not be beaten.
Credits:
Brand: Carlsberg
Agency: Owens DDB
Agency Producer: Ruth Drury Byrne
Creative Director: Donal O'Dea
Director: Johnny Green
Production: Knucklehead
Producer: Tim Katz
Director of Photography: Joost van Gelder
Post Production: Framestore
Editor: Tim Thornton-Allen (Marshall Street)

Mitsubishi Outlander New "Invisible" Commercial Ad

From our Canadian friends at BBDO Toronto and Proximity Canada comes the new Mitsubishi Outlander spot titled "Invisible", but I have been told that is called "Stand Out". Nice work guys!
The music is by a band called Band Of Arrows, the song is titled "Magic".
Credits:
Advertising Agency: BBDO Toronto/Proximity Canada
Creative Director: Carlos Moreno, Peter Ignazi
Art Director: Jaimes Zentil
Copywriter: Craig McIntosh
Agency Producer: Terry Kavanagh
Production Company: The Mill
Director: Aron Hjartarson
CG Producer: Camila De Biaggi
Senior VFX Producer: Victoria Kendall
Editorial Company: Whitehouse
Editor: Adam Robinson
Executive Producer (Editorial): Corina Dennison
Producer (Editorial): JoJo Scheerer
Sound Design/Audio Post: Pirate, NY
Sound Designer(s): Dave Rivera, Gary Tole
Mixer: Gary Tole
Creative Director: Tag Gross
Executive Producer: Bob Montero
Music: M.A.G.I.C. by `The Sound of Arrows’
Shoot Location: Los Angeles

Richard Wilde's World "The Wilde Ones"

Thirty-five years ago, Richard Wilde launched the BFA Advertising and Graphic Design Department at the School of Visual Arts in New York. Today, he still is still chair running the program with enthusiasm and unparalleled leadership, recruiting the top industry talent as instructors to maintain the college's reputation as one of the best of its kind. He is nothing less than a living icon in the world of graphic design and advertising. So when Director Benita Raphan (SVA alumna) approached SUSPECT CD Hoon Chong (also SVA alumunus), to handle the open for, "The Wilde Ones", a documentary tribute for Wilde's 40-year anniversary at the school, he readily accepted. Raphan quickly expanded the offer to include all post and effects for the film.

The film is built around a series of interviews with some of Wilde's most accomplished professors and industry icons, including George Lois, Paula Scher, Carin Goldberg, James Victore, Paul Sahre, and Gail Anderson, extolling the enthusiasm, professionalism, consistency and brilliance that helped Richard build the school into one of the world's preeminent graphic design and advertising institutions.

But these testimonials don't stand alone, SUSPECT created a stunning and surreal graphical montage that is laced throughout the film, old photographs, countless samples of student work, and other artifacts that lend the narrative context, scope, and a sense of history.

"I would not want to work with anyone else in the industry for my graphics - SUSPECT is top notch, and the owners are the most generous and gracious people imaginable" stated Raphan, who has worked with Chong on three other projects, including Great Genius and Profound Stupidity, (with Merce Cunningham currently airing on The Sundance Channel), and The Critical Path (also on The Sundance Channel). "Hoon has impeccable taste and a great graphic sense. His team embraced the project with passion and dedication, and I cannot wait to work with them on my next project."

SUSPECT also handled the open and close, which featured extensive and elaborate stop-motion scenes shot on a Canon 5D MARK II and constructed of found objects, handmade props, and tin toys (part of Richard Wilde's personal collection) in honor of Wilde's playful nature, collection of antique toys and love of Outsider Art. They also crafted the name title cards. The stage, props and technology were all on hand for stop motion, research and test shoots.

"It was an incredible honor that Benita came to us and asked us to do graphic art for a film tribute to an industry legend," stated Hoon. "Benita was very open and gave us tremendous freedom, so we were able to truly tap into the awesome creativity and imagination of our staff. We played the role of students and only created with things we could borrow or find, making objects with our hands and only using computers to put the pieces together."

"Working on this film allowed us a glimpse 'behind the scenes' into the world of the very accomplished and talented faculty at the School of Visual Arts," noted SUSPECT Executive Producer Rob Appelblatt. "It is educators such as Richard Wilde and his fine department that are helping to nurture, refine and grow talent that will in turn define and shape the future of our exciting business. With a portion of our staff being alums from SVA it was nice to see this come full circle. It was an honor to be included in this tribute to great educators."

"The Wilde Ones" was shown at the School of Visual Arts as part of "The Wilde Years: 4 Decades of Shaping Visual Culture", an exhibit celebrating Wilde's 40 year career that was on display at the college's West 26th Street gallery in Manhattan, and is tentatively scheduled to be reprised the Art Directors Club in NYC in 2010. The film premiered at the AIGA, selected by Chapter President Drew Hodges, (SVA alumnus). Wilde's exhibition included the work of 125 graduates of the department and included magazine and book covers, subway ads, spots, music videos, and many other artifacts. Raphan is pushing it to film festivals, industry award shows, design museums and TV networks.
Credits:
Film Title: The Wilde Ones
A Film Written and Produced By: Benita Raphan
Written By: Richard Wilde; Benita Raphan; and Richard Pels
Commentary: George Lois; Paula Scher; Carin Goldberg;
Paul Sahre; James Victore; Gail Anderson
Director of Photography: David Morabito
Additional Cinematography: Robert Aumer
Sound Mixer: David Powers
Production Assistant: Pablo Delcan

Editorial: Crew Cuts
Editor: Catherine Gionofriddo
Producer: Jessica Gonsalves
Consultant: Clayton Hemmert

Post/Effects: SUSPECT
Creative Director: Hoon Chong
Executive Producer: Robert Appelblatt
Designer/Animator: Frank Lee
Designer/Animator: Donnie L. Miller

Music Composer: Hayes Greenfield
Sound Design: Marshall Grupp
Audio Mixing House: Sound Lounge
VIA: Trust Collective

2010 Lincoln MKS With Active Park Assist "Play" Commercial

JSM CD/EP Joel Simon led a team of composers in the creation of lively soundtracks complementing the action in four new spots promoting the Lincoln MKS luxury vehicle. The series of :15s, created in specifically for UniWorld, showcase JSM's ability to enliven even the most limited action sequences with an original score.

Drive stars a smiling woman piloting her MKS through rolling, verdant terrain. A funky, upbeat track accompanies the action as the driver accelerates using the car's environmentally friendly yet powerful EcoBoost technology.

Go also promotes EcoBoost, as a determined man uses the system to accelerate from the gloom of a rainstorm to the sunshine of open countryside. The music perfectly complements the transition from dark to light, shifting from a slightly menacing beat to a lilting, whimsical tune by the final sun-soaked beach scene.

Play, shot almost entirely in the car's interior, stars a man in lighthearted awe of the MKS's Active Park Assist, which parallel parks the Lincoln without human assistance. A playful tune synchs joyously with the motions of the smiling driver, who appears to be dancing with the steering wheel as it backs the car into its space.

Stay features the voice-activated navigation system, and introduces a driver stalled in a traffic jam who calls out to the system, and, with new directions, heads off on the open road. A subdued, carefree beat evokes the ease of the new technology and the relaxed element that it introduces to the man's life.

"The challenge here was to make meaningful soundtracks for :15s; trying to capture the exact mood of each spot in a very short spot," noted Simon. "UniWorld was extremely cooperative in sharing fully at each phase of the creative process so we could really fine tune each score to the spot's message."

CREDITS:
Client: Lincoln
Spot Title: Go, Drive, Play, Stay
Air Date: November 2009
Agency: UniWorld
VP/Group Creative Director: Lisa Llewellyn
ACD/Art Director: Jarek Carrethers
Sr. Producer: Marjorie Clarke
Production Company: Backyard Productions
Director: Jeffrey Karoff
Producer: Karen Chen
Post/Effects: Rhino
CD: Vico Sharabani
Designer/Animator: Kevin Quinlan
Producer: Linda Gallagher
COO/EP: Camille Geier
CEO: Zviah Eldar
Managing Director: Rick Wagonheim
Editorial: Lost Planet
Editor: Bob Jenkis
Music: JSM
Composer(s): John Sneider (Go, Play, Stay), Adam Elk (Drive, Stay), Joel Simon (Go, Drive, Play, Stay)
EP: Joel Simon

The Michelin Tires Man "Saddest Road" Commercial

The Michelin Man saves critters with his tires that stop in a shorter distance, is theme of their newest commercial.

Credits:
Client: Michelin
Brand: Michelin Tires
Title: Saddest Road
Creative Agency: TBWA\Chiat\Day New York
Chairman & CCO: Mark Figliulo
ACD/Art Director: Anthony DeCarolis
ACD/Copywriter: Erik Fahrenkopf
Executive Producer Media Arts: Matt Bijarchi
Director of Broadcast Production: Ozzie Spenningsby
Senior Producer: Jason Souter
Production: Psyop
Director: Psyop
Creative Director: Marie Hyon/Marco Spier
Executive Producer: Lucia Grillo
Senior Producer: Lydia Holness
Producer: Lisa Munoz
Lead Designers: Anh Vu, Helen Choi
Designers: Kitty Lin, Jaye Kim, Ben Chan, Pete Sickbert-Bennett
Lead Technical Director: Tony Barbieri
Lead CG Animator: Pat Porter
CG Animators: Gooshun Wang, Royce Wesley, Kevin Phelps, Michael Shin, Angelo Collazo, Russ Wooton
Lead Ligthing TD: Anthony Patti
CG Lighters: Cody Chen, Szymon Weglarski, Helen Choi, Jeff Chavez
CG Modelers: Soo Hee Han, Tom Cushwa, Rie Ito, Tony Jung, Dan Fine
CG Rigging: Goo-shun Wang, Stanley Llin, Jordan Blit
FX: Miguel Salek, Jonah Friedman
Lead Compositor: Jason Conradt
Compositors: Manu Gaulot, Gabriel Regentin
Editorial: Psyop
Editor: Cass Vanini
Mix: Sound Lounge
Sound Engineer – Philip Loeb
Sound Design: Sound Lounge
Sound Designer- Marshall Grupp
Producer: Martia Guinn
Music: Human
Composer: Human
Executive Producer: Lauren Bleiweiss

AT&T "Piano" Spot with Kwan Yi

Shilo recently had the pleasure of directing a new spot for BBDO and their clients at AT&T Wireless. To dramatically demonstrate smart phone touchscreen performance on AT&T, the nation's fastest 3G network, Shilo filmed award-winning rising star pianist Kwan Yi with help from director of photography Max Goldman, capturing Yi's performance with a practical "smart phone piano" on stage at Broadway Stages' Studio D in Brooklyn.
Classic Beethoven piece on a piano made of Samsung Flight and Mythic touchscreens smart phones.
Title: AT&T "Piano"
Length: :30
Debut Date: Nov. 23, 2009
Film Location: Studio D at Broadway Stages, Brooklyn, NY: www.broadway-stages.com

Advertiser/Client: AT&T Wireless

Advertising Agency: BBDO
SVP, Creative Directors: Darren Wright, David Skinner
Senior Art Director: Michael Bae
Senior Copywriter: Ashton Rose
Agency Producers: Becky Burkhard, Bob Emerson
Senior Account Executive: Kitsy Fischer

Director: Shilo
Production Company: Shilo
Creative Director: Andre Stringer
Associate Creative Director: Cassidy Gearhart
Lead CG Artist: Christopher Fung
Director of Photography: Max Goldman
3D Lighter: Craig Kohlmeyer, Christopher Fung
3D Modeling: Youngmin Kim
3D Previs: Richard Cayton
Compositing: Dorian West, Christopher Fung, Cassidy Gearhart, Shiouwen Hong, Helen Kim
2D Animation: Shiouwen Hong
3D Tracking: Eric Epstein, Matt Broeska, Emily Meger
Roto: Jihyae Ham, Adriana Vallejo
Editors: Nate Caswell, Cassidy Gearhart
Line Producer: Chris Palladino
Production Coordinator: Damon Smith
Production Manager: Rob Smyth
Executive Producer: Tracy Chandler
Post Producer: Amy Fahl

Sound Design & Music Company: Mophonics

Final Mix Company: Sonic Union
Mixer: Mike Marinelli

The GAP Sprize™ Loyalty Program Launch

The Gap introduces Sprize™, shopping turned on its head.
Gap is literally turning shopping on its head with the Vancouver launch of a new loyalty program. Called Sprize™, the program, which is a retailing first, allows shoppers to buy clothing at full price and receive automatic credits should it go on sale any time in the following 45 days.
“We’re taking away the frustration and worry over buying a product at full price, and then seeing the price drop soon afterwards,” said Marka Hansen, president of Gap Brand North America, in a release. “Sprize will give our customers the confidence and instant gratification of buying what they want when they want it.”
Advertising Agency: Cossette, Vancouver, Canada
Creatives: Bart Bachelor, Bryan Collins, Rob Sweetman
Producer: Wendy Moriarty
Account Management: Bianca Knop, Nadine Wilson
Aired: November 2009

Jack Daniel's "Label Story Old No. 7"

Newest commercial for Jack Daniel's Old No. 7 titled the Label Story. The spot tells a brief story of how know one really knows why Jack Daniel's named his whiskey Old No. 7.
Along with "Label Story" themed game flow executions for exhibition at major sporting events, Brand New School has also produced three spots for Arnold's new Jack Daniel's campaign, entitled "Old No. 7," "Tennessee" and "Proud."
Advertising Agency: Arnold
City/State: Boston, Mass.
Chief Creative Officer: Pete Favat
Creative Directors: Wade Devers, Wade Paschall
Associate Creative Directors: Lee Walters, Chad Leitz
Executive Producer: Billy Near
Assistant Producer: Reaghan Puleo
Account Director: Chris Ferko
Business Manager: Maria Rougvie

Production: Brand New School
City/State: Bicoastal, USA
Director: Jonathan Notaro
Art Directors: Mario Stipinovich, Eric Conception
Designers: Ricardo Villavicencio, Stephen Kelleher, Emmett Dzieza
CG Lead: Vadim Turchin
3D Animation: Eric Concepcion, Han Ho, Mike Garcia, Walter Lubinski, Kim Kehoe, Andre Salyer, Carmine Laietta, Adam Rosenzweig, Dave LoGiudice, John Kalagian
2D Animation: Stieg Retlin
Storyboard Artists: Will Rosado
Compositor: Eric Concepcion, Dave LoGiudice, Michal Finegold
Executive Producer: Danny Rosenbloom
Head of Production: Devin Brook
Producer: Toby Sowers, Mike Sullo
Production Coordinator: Ilona Klaver

Original Music: The Lodge
City/State: New York, NY
Creative Directors: Eric Hillebrecht & Colin Thibadeau
Composers "Old No. 7": Alex Weinstein
Executive Producer: Sallie Moore
Producer: Heather Weisberg

Boost Mobile Mrs. Claus Unwronged Commercial Campaign

This latest ad for Boost Mobile created by agency 180, Los Angeles, features Mrs. Claus doing something very, very bad with frosty the snowman. It seems Santa Claus has been too busy for Mrs. Claus.
Take a peek into Boost Mobiles first-ever stop motion animation spot and latest installment in the Unwronged campaign featuring Mrs. Claus and her snowy friend spending some quality time together.

Honda Jazz Imagination TV Spot

Honda What if a car was designed with such flexibility that you could fit anything inside it? That's the premise behind 303’s latest 'Imagination' TV commercial for the Honda Jazz. Honda's Power of Dreams DNA provides a rich canvas for imagination and creativity.

The number of brinks used was chosen because it is the maximum number that can fit in a Honda Jazz.

Credits
Agency: 303
Animation: Animal Logic

Peugeot 5008 "Doors" Commercial featuring the Music of Grizzly Bear

“Two weeks” was written and performed by Grizzly Bear (Christopher Bear, Ed Drostee, Daniel Rossen and Chris Taylor), and recorded with Warp Records, published by French Fried Music. The track’s use was produced for the commercial by BETC Music, by supervisor Christophe Caurret.

Talent in the Doors commercial were Jason Beaudoin (father), Shauna Johannes (mother), Russ Gresiuk (teenage boy), Keenan Shick (younger boy), Elene and Niya Middleton (twin girls), Adam Abrams (hot dog seller), Sandy Silver (tourist), Caara Cridland (contortionist) and Bernard Amsellem (clown).
Credits:
Agency: BETC Euro RSCG Worldwide, Paris
Chief creative officer: Rémi Babinet
Creative director: Anne-Cécile Tauleigne
Art director: Hugues Pinguet
Copywriter Olivier Apers
Agency producer: Fabrice Brovelli

International planner: Clarisse Lacarrau
Production administrator: Sophie Sanchez


Director: Stephen Cafiero
Production: Partizan Midi Minuit, Paris
Director of photography: Toby Irwin
Filming was shot in Vancouver.

Swatch Seasons Spot by Crossroads

Crossroads Director Harvey in collaboration with RH Advertising, just completed a beautiful spot for watchmaker Swatch. The :30 Seasons spot, used a number of imaginative techniques to create a surreal and abstract golden snowball fight that appears to take place in the vastness of deep black space.

Seasons opens on what appears to be a shimmering golden meteor whistling toward the camera in slow motion through space and exploding in a cloud of dust and glitter that settles in extreme slow motion on a previously hidden woman, who appears as a stylishly dressed silhouette. The mesmerizing figure then flings a golden snowball into space, setting off a spectacular golden-glittery snowball fight between countless similar gold-silhouetted characters.

The glitter highlights modern snow jackets, amazing directional hairstyles, snow shades and footwear in this happening crowd. The spot closes with a golden snowball whistling toward the camera and exploding into a shower of sparks falling through the blackness to reveal the beautifully lit Perles D'Encre Swatch watch sparkling in the darkness, the fallout of the snowball shimmering around it.

The music, handled by Point Blank, London is a perfect complement to the mysterious snowballs hurdling through space and exploding. Magical twinkles over the exploding snowballs and the Swatch reveal add to the awe of the event and create a wondrous sense that something special and valuable is being revealed.

Post house Envy, worked closely with Harvey in the studio, monitoring the blacked out set and gold glitter snowballs.

"It was a very messy shoot in that glitter covered everyone and everything," stated Harvey. "While technically challenging from various angles, we were able to come up with a number of techniques that simplified and sped up the process."
Client: Swatch
Spot Title: Seasons
Air Date: December 2009

Agency: RH Advertising
CD: Franco Reda
Client Director: Matthew Howells
Client Support: Paula Chapman Weston

Prod Company: Crossroads
Director: Harvey
Producer: Francesca Barnes
EP: Carly Stone

Telecine: Rushes
Colorist: Simone Grattarola

Post Production: Envy, London
Lead VFX: Marcus Dryden
Nuke: Olivia O'Neil
VFX Support/Particle Generation: James Knopp
3D: Howard Bell
Producer: Rachel Stones

Music: Point Blank, London
Composer: Eddie Yanez

Ford Focus Light Graffiti Commercial

Two light beams are attracted to the Ford Focus. As the vehicle drives through the city streets, the light beams playfully interact with it and transform into light graffiti figures of Marilyn Monroe, Paparazzi and hitchhikers who try to attract the attention of the Focus. Shot in Portugal, the film uses the theme of how we all like to attract a little attention and continues the story of Ford kinetic Design.
Agency: Ogilvy
Director: Vaughan Arnell
Production Company: Serious Pictures (UK) & Ready to Shoot (Lisbon)
Post Production: Drew Downes @ MPC
Editor: Leo King @ Cut and Run
Composer: Morgan Van Dam
Title of song in TV spot: Halfway Home

US Air Force It's Not Science Fiction Csar Ad


Title: Csar
Client: United States Air Force

Agency: GSD&M Idea City, Austin
Executive Creative Director: Mark Taylor
Group Creative Directors: Tom Gilmore, Rich Tlapek
Art Director: Christopher Colton
Writer: Travis Waid
Executive Producer: Monique Veillette
Producer: Aaron Kovan
Account Service: Lee Pilz, Norah Rudyk
Marketplace Planning: John D’Acierno, Madhavi Reese


Live Action Production Company: MJZ, Los Angeles
Live Action Producer: Paul Manix
Director: Phil Joanou

VFX Company: MassMarket, Los Angeles
Executive Producer: Christine Schneider
Producer: Blythe Dalton
Designer: Richard Lee
Storyboard Artist: Keith Thompson
Matte Painter: Tim Matney
Lead Flame: Thibault Debaveye
Flame: John Shirley
Flame Assistant: Marcelo Pasqualino
Lead Desktop Compositor: Lane Jolly
Previz: Joe Jones, Tony Vela
Modelers: Andy Kim, Wendy Klein, Sean Durnan, Matt Berenty, Clay Osmus
Rigger: John Riggs
Animators: Joon Lee, Colin Cromwell, Yvain Gnabro
Texture: Andy Kim, Wendy Klein, Sean Durnan, Matt Berenty, Clay Osmus
Lighters: Kyle Cassidy, Katie Yoon, Jin Chong
Lead Roto: Jeff Kim
Roto: Austin Brown, Melissa Muerta
Trackers: Joanna Goslicka, Colin Cromwell
GFX : Chad Howitt, Joseph Chan
Particles: Keil Gnebba
3D Lead: Mike Dalzell, Andrew Romatz
Environment: Stefano Dubay

Editorial Company: Beast Editorial
Editor : Paul Norling

Music: Singing Serpent

BlackBerry Storm2 "The Perfect Storm" Ad

New commercial for the newest BlackBerry Storm 2 (Verizon Wireless Edition) titled the perfect storm. Spot features the music of Switchfoot song title The Sound.
With Wi-Fi capabilities, tons of apps, and an ultra-responsive touch screen, see why everyones talking about the supercharged new Blackberry Storm2.
Credits:
RSA, Los Angeles
President: Jules Daly
Line Producer: Karen Lin
ANIMATION, VISUAL EFFECTS & EDITORIAL by Digital Domain, Inc.
President of Commercials, Executive Producer: Ed Ulbrich
Executive Producer / Head of Production: Karen Anderson
Visual Effects Supervisor: Jay Barton
CG Supervisor: Ronald D. Herbst
VFX Producer: Chris Fieldhouse
VFX Coordinator: Stephanie Escobar
VFX Coordinator: Nathan Bayne
Flame Artist: Brian Buongiorno
Flame Artist: Brad Scott
Flame Artist: Matthew J.D. Bramante
Nuke Compositor: Sven Dreesbach
Nuke Compositor: Brian Smallwood
Digital Artist: Tim Jones
Digital Artist: Adrian Diamond
Digital Artist: Adrian Graham
Digital Artist: Jun Watanabe
Paint Artist: Daniel Thron
Roto Artist: Hilery Johnson Copeland
Integration Tracker: Scott Gsop Edelstein
Editor: Russ Glasgow
Sound Designer: Steve Rosen @ Sonic Union
Music: Switchfoot “The Sound”

10-11 Grocery Store "Always Open - 1011 Alltaf Opio Ad

Great new commercial for the grocery store chain 1011 in Iceland titled Always Open.

10-11 Always open - 1011...alltaf opio!
Credits:
Advertising Agency: The Vatikan Advertising agency, Gardabaer, Iceland
Creative Director: Gulli Adalsteinsson
Director: Arni Zúri Jónsson
Copywriter: Gulli Adalsteinsson
Aired: November 2009

The VodaFone Christmas Present Commercial

The new VodaFone commercial titled the Christmas Present, gives us a charming young man making it snow for his girlfriend....isn't the spirit of the holidays beautiful.
Credits:
Client: Vodafone, Ireland
Agency: DDFH&B Dublin
Production Company: Outsider
Director: James Rouse
Production company: Outsider
Copywriter: Roisin Keown
Art Director: Peter Snodden
Producer: Steve Elgar
DoP: Alex Melman
Agency Producer: Aisling O'Dwyer
Editor: Neil Smith @ Work
Country: United Kingdom

NESCAFÉ "The Ring" Commercial

New ad for Nescafe Coffee titled The Ring.

Credits - discovered at scaryideas.com
Agency: Storåkers McCann, Stockholm
Copywriter: Hanna Belander
Art Director: Patrik Reuterskiöld
Production Manager: Malin Almqvist
Agency Producer: Colony, Mats Sandin
Production Company: Flodellfilm, Stockholm
Director: Tomas Jonsgården
Producer: Magnus Åkerstedt
DP: Pedro Castro
Editor: Marcus Lindqvist
Post-Production: The Chimney Pot
Sound editor: Frippe Jonsäter @ Ljudligan
Music: Plan8
Production Service Company: Todd Harter @ Bootleggers Inc, Los Angeles
Stylist: Carolina Pepe
Production designer: Darcy Scanlin

JC Penney "Return to the Doghouse" Commercial

The JC Penny Dog House ad is back with the new Return to the Doghouse version this year. This year its personal and the guys cant seem to stay out of the doghouse. Find out what it takes for the Review Board to set them free.

Credits:
Client: JC Penney
Agency: Saatchi & Saatchi New York
Production Company: Hungry Man
Director: Stephen Pearson
EP: Kevin Byrne
Executive Creative Director: Gerry Graf
Creative Director: Josh Rubin, James Cooper
Art Director: Jason Musante
Agency Producer: John Doris & John Swartz
Country: United States of America
DP: John Lindley
Editor: Ian MacKenzie

Mercedes-Benz G-Class Fireworks Ad

Mercedes-Benz celebrates 30 years of the G-Class in their newest commercial with a cool fireworks display.

Credits:
Advertised brand: Mercedes-Benz
Advert title: Fireworks
Advertising Agency: Jung von Matt/Alster Werbeagentur GmbH
Agency website: http://www.jvm.com
Executive Creative Director: Deneke von Weltzien, Armin Jochum
Creative Director: Thimoteus Wagner
Creative Team: Jonas Keller & Daniel Pieracci
Art Director: Jonas Keller
Copywriter: Daniel Pieracci
Agency Producer: Meike van Meegen / Vanessa Fischbeck
Account Supervisor: Christian Hupertz, Yves Rosengart, Alexander Kerkow, Maria Groh
Production Company: MARKENFILM GmbH & Ko KG
Producer: Frauke Weisheit
Director: Dirk Urbaniak
D.O.P/Lighting/Cameraman: Michael Goljanek
Music: Artist/Title: Georg Friedrich Händel
Sound Design/Arrangement: INFECTED Postproduction GmbH, Mikis Meyer
Post Production: INFECTED Postproduction GmbH
Postproduction Producer: Henrik von Müller, Julian Büchner
Flame Artist: Dirk Urbaniak (INFECTED), Niko Papoutsis (Digital Straik)
3D Artist: Christian Keller (INFECTED), Tim Borgmann (Freelancer)
Special Effects: Mathea van Kann, Eddie Dregis, Richard Stanley

Bavaria Beer One Drop of Water Commercial

New commercial ad for Bavaria Beer, one drop of water on a journey to become a Bavaria Beer.
The spot tells the tale of a single drop of water making its way from one of the purest wells in the world to a tap of Bavaria Beer. On its journey, our little drop faces myriad challenges, trying to remain pure amidst tough terrain and bad weather, before it can be mixed with hopps and wheat. He even experiences a very close call with a predatory spider. No spoilers here, though; you have to watch the ad to find out how our valiant hero's journey ends.
Advertising Agency: Selmore, USA
Art Director: Jarr Geerligs
Copywriter: Kim Triesscheijn
Account: Olivier Koning, Floor Schroeiers
Client: Marco van Bilsen, Frenkel Denie, Peer Swinkels, Mathieu Veldhuijzen
VFX: Eight VFX
VFX EP: Baptiste Andrieux
VFX Supervisor: Vania Alban-Zapata
AD, Shoot Supervision and Matte Painting: Yann Mallard
Compositors: Nicolas Cadorette Vigneau, Jean-Marc Demmer, MC
Animators: Freddy Burgos, Chien-I Kao
CG Artists: Giancarlo Lari, Shuichi Nakamara, Mathias Jourdes, Raphael Protti
Digital Integration: Yannick Leblanc
Roto Artists: Marianne Magne, Joe Chiao
VFX Producer: Marsi Frey
Production: Bonkers
Director: Matthijs van Heijningen
Executive Producer: Saskia Kok
Producer: Daan Hofman
Sound: FC Walvisch
Music: Massive Music
Post Production: HecticElectric, MacGyver
Editor: Jono Griffith, Michael Horvers

Guinness Beer "Slide" Newest Commercial

Guinness Beer takes a pint of their finest on "Slide" ride in the newest commercial created by BBDO, New York. Fortune Favors The Bold is the tag line in the Guinness ad.

Credits:
Client: Diageo
Brand: Guinness
Agency: BBDO New York
Production Company: MJZ
Director: Craig Gillsepie
Executive Creative Director: David Lubars/Bill Bruce
Creative Director/ AD / copywriter: Tom Kraemer/Scott Kaplan
Senior Agency Producer: Elise Greice-Pavone
Editor: Kirk Baxter

CANON Freeze Tag Commercial

Great new Canon commercial titled Freeze Tag, where they play a digital version of Freeze Tag. Now this is pretty cool!
An all out game of war using Canon cameras...Canon Cameras were handed out to various people and many of their shots made it in the commercial.
Director: Saman Keshavarz
Producers: Romson Niega, Tom Lee
Associate Producer: Francis Pollara
Cinematographer: Don Burton
Editor: Nate Tam
Sound Editor: Dan Bartolucci
Titles: Andrew Johnson

Visa "Anthem" TV Spot

Visa Go World Winter Olympics 2010, Anthem commercial with Morgan Freeman.

Advertising Agency: TBWA\Chiat\Day Los Angeles, USA
Global Director of Media Arts: Lee Clow
Chief Creative Officer: Rob Schwartz
Executive Creative Director: Patrick O’Neill
Creative Director: Olivier Rabenschlag
Associate Creative Directors: Becca Morton, Gage Clegg
Art Directors: Scott Brown, Clemente Bornacelli
Copywriter: Christine Call
Designer: Helena Skonieczny
Executive Director of Integrated Production: Richard O’Neill
Agency Producers: Rob Saxon, Jane Krull
Assistant Producer: Chris Spencer
Executive Art Producer – Stills: Karen Youngs
Director of Business Affairs: Linda Daubson
Senior Business Manager: Lisa Lipman
Senior Traffic Manager: Jerry Neill
Photographer
Still Photographer – Get Closer: Poby / CPi
Assistant Photographer – Get Closer: Josh Dick

Editorial / Design & Animation: Superfad
Executive Producer: Kevin Batten

Creative Directors: Justin Leibow & Peggy Oei

Head of Production: Angela De Oliveira

Producer: Camille Labouchere

Editor: Charles Jensen
Assistant Editor: Jeff Jenkins
Editorial: Nomad
Executive Producer: Susye Melega

Audi A5 Auto Transporter Ad

The new Audi A5 car transporter commercial takes a couple views to understand at first, but worth it.

Advertising Agency: Bates United, Oslo, Norway
Creative Director / Art Director: Thorbjørn Naug
Copywriter: Ola Øvrelid
Photographer: Gaute Gunnari

New Honda Accord Crosstour "Instruments" Ad

The new Honda Accord Crosstour commercial. "Instruments" relies on atypical, pronounced polygonal animation and rhythmic music to showcase the all-new Honda Accord Crosstour, a modern alternative to the SUV/CUV category. Noteworthy music, a remix of "Fever," helps the spot reveal how lifestyles and experiences, as well as the stuff needed to facilitate these pursuits, fit completely into the Crosstour. "Instruments" and the forthcoming campaign spots began with a few pencil drawings and the directive to create a "look" that had never been seen before. This was accomplished by Andy Hall, Elastic and their team going the opposite direction of where computer animation is headed these days: instead of using super small polygons, these spots use large, pronounced polygons to create vibrant, memorable graphics. They're all about shape and shadow. Though larger polygons could imply retro technology, the lighting effects and movement in these spots are at a level of sophistication that could only be accomplished with today’s computer technology.

Project Name: Honda Accord Crosstour "Instruments"
Running Time: :30
Release Date: 11.15.09
Client: Honda
Advertising Agency: RPA
Chief Creative Officer: David Smith
Creative Director: Pat Mendelson
Writer: Seth Prandini
Art Director: Chuck Blackwell
Executive Producer: Gary Paticoff
Production/Design Company: Elastic
Director: Andy Hall
DP: Toby Irwin
Live Action Producer: David Wolfson
Executive Producer: Jennifer Sofio Hall
Designers: An Nguyen, Henry de Leon, Eunice Kim, Max Ulichney
VFX/Finishing Company: a52
CG Lead: Max Ulichney
3D Artists: Paulo de Almada, Ian Ruhfass, Christina Lee, Rick Glenn, Kevin Culhane, Joe Chiechi
Lead Compositor: Shahana Khan
Rotoscoping: David Hochstadter
Colorist: Angus Wall
Assistant Producer: Heather Johann
Producer: Sarah Haynes
Executive Producer: Jennifer Sofio Hall
Music: HUM
Arrangement by: Alex Kemp & Robert Lopez
Executive Creative Director: Jeff Koz
Creative Director: Alex Kemp
Executive Producer: Debbi Landon

Creative Director, Licensing: Tricia Halloran

Wrigleys Orbit Gum Clean It Up

A stop-motion video featuring animated lips that clean up a rundown home titled Clean It Up. The Wrigley's Orbit Gum spot features the artwork by: Goons, a street artist out of Chicago and music for Keep It Clean by Camera Obscura.

Agency: Evolution Bureau
Client: Orbit
Executive Creative Director: Stephen Goldblatt
Agency Producer: Christine Gomez
Earned Media Director: Craig Batzofin
Artist: Goons
Music: Keep It Clean
Music Company: Camera Obscura
Production Company: Partizan
Executive Producer: Sheila Stepanek
Head Of Production: Ian Bearce
Producer: Charles Spano
Director: Ace Norton
Production Manager: Ross Girard
Director of Photography: Ross Riege
Production Designer: Chelsea Oliver
Animator: Musa Brooker
Animator: Sihanouk Mariona
Animator: Alex Kamer
Animator: Celeste Leipham
Animator: Nancy Parczyk
Animator: Max Winston
Animator:Melissa Goodwin
Color Grade: Steven Drypolcher
VFX: Steven Drypolcher
Sound Design: Rohan Young
Sound Design: Joel Waters
Sound Design Company: Lime Studios
Editor: Isaac Hagy
Editorial Company: Bonnie Brae Editorial

Toshiba Space Chair Project Advert

New commercial advert for Toshiba titled the Space Chair Project. Armchair viewing redefined.

Credits:
Agency: Grey London
Creatives: Andy Amadeo Nils Leanord
Producer: James Covill
Production Company: Hungryman
Director: Andy Amadeo
DP: Harris
Producer: Matt Jones
Editing Company: The Whitehouse
Editor: Russell Ike & Ed Enayat
Post Production: The Mill
Producer: Chris Batten
Colourist: Seamus O’Kane
Lead 2D: Adam Grint
Flame Assist: Da
Kit: Baselight/Flame

Walmart Thanks Our Troops with the Christmas Wish Commercial

Beautiful new ad by Walmart supporting our troops this holiday season, titled the Anthem Christmas Wish.
Anonymous Content Director Andrew Douglas stirs up a moving tribute to U.S. troops for the 2009 holiday season. Anthem Christmas Wish, done for Walmart via Martin Agency, Virginia, stars a group of soldiers returning from an exhausting patrol in the torrid desert heat. As the heroes drop their helmets and packs to the ground, a miracle occurs - snowflakes drift down and soon cover the encampment, injecting the troops with an unmitigated joy. The scene then shifts to a little boy, presumably thousands of miles away, leaving the cozy confines of Santa's workshop. When his mother asks the boy what he wished for, he smiles and says, "Something for Dad."

To recreate arid atmospheres, Douglas shot the spot over a two-day period on Mystery Mesa in Santa Clarita, Calif. A pair of Marine captains and a retired Navy SEAL supervised the shoot to ensure that everything from the look of the uniforms to the handling of weapons reflected military standards and norms. Even the snow was authentic - Anonymous brought in 45 tons of ice, which was shredded and shot skyward to create real powder. Anonymous also created the jovial Christmas scene populated by the boy and his mother.

Walmart created the spot to say thank you to U.S. troops for their brave service. The spot debuted during Game 6 of the World Series, an enormous television event that guaranteed a large audience. Over the next two months, the :30 will run in theaters, online, and during some of the most popular programs on TV, including The Today Show, Good Morning America, and Sunday Night Football. The :60 version will be broadcast on the American Forces Network and Walmart's in-store network.
Credits:
Client: Walmart
Spots Title: Anthem Christmas Wish
Air Date: November 2009
Agency: Martin Agency
CD: Nancy Hannon
Sr. Art Director: Kevin Thoem
ACD/Copywriter: Wade Alger
Broadcast EP: John McAdorey
Assistant Producer: Katie Chirgotis
Prod Company: Anonymous Content
Director: Andrew Douglas
DP: Flor Collins
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Aris McGarry
Editorial: Beast Editorial
Editor: Michael Elliot
Assistant Editor: Joe Rounseville
Producer: Aris McGarry
Post: The Mill
Online Editor: Dan Williams
Colorist: Fergus McCall
Effects: The Mill
VFX Artist: Gavin Wellsman
Producer: Dan Roberts
Audio Post/Sound Design: Sound Lounge
Mixer/Sound Designer: Philip Loeb
Music: Human
Shoot Location: Santa Clarita, CA

Diet Dr Pepper's "Unbelievable" Contest Commercial

The characters shine in a hilarious new stop-motion spot for Diet Dr Pepper, part of the soft drink brand's Unbelievable campaign directed by Bent Image Lab's Ken Lidster in conjunction with Deutsch/LA.
Contest is a follow-up to the first spot done in the 50s-inspired animation style, which premiered last month. The :15 spot returns to the "I Exist!" support group for mythical characters in the middle of a competition to decide who is the most unbelievable figure in the room: Santa Claus or the guy who delivers a "satisfying diet drink." As the characters, Sasquatch, Alien, Leprechaun and the Tooth Fairy look on, the Easter Bunny declares a tie between the nervous contestants.

"There's only one way to settle this!" the Tooth Fairy exclaims, pouring a glass of Diet Dr Pepper for Sasquatch. Just watch it to find out what Sasquatch thinks.

"It's been a lot of fun to develop these characters", Lidster said. "We have worked very closely with Deutsch/LA to develop these well known celebrities. So when creative director Chris Ribeiro gave us another great script, we felt that we really knew the cast's personalities, exactly what they would do. Animating the subtle expressions that make them so real came naturally. The characters really took on lives of their own."

Lidster brings a long history of stop-motion success to this project. Lipton Brisk's Dojo, a stop-motion battle pitting martial arts legend Bruce Lee against the Karate Kid, earned an animation category honor in the 2000 AICP Show and inclusion in the MoMA's film archives. Lidster also directed stop-motion campaigns for brands such as Chips Ahoy!, Kellogg's, Oscar Mayer and Quaker Oats. Bent Image Lab is renowned for retro-inspired visuals, including Office Max (Santa's Helper) with Eddie Steeples, an AFLAC spot featuring Rudolph the Red-Nosed Reindeer, two Alltel holiday campaigns, and two Saturday Night live shorts for Robert Smigel.

"The support group is just a brilliant setting," Lidster said. "It allows us to find out what really makes some of the world's most beloved mythical characters tick. It's clear they've needed an outlet for their existential fears for some time, and we hope to keep the 'I Exist!' group going long enough to help them out."

Bent created duplicates of the sets and triples of the nine-inch-high characters to streamline production. They then shot the stop-motion on high-resolution digital cameras. Certain shots, such as the soda pour, were done on one of the studio's in-house Red cameras, using the Red Ultra Prime lenses.

"You can really see Ken's mastery of character development here with all the non-verbals going on," said Bent Partner/EP Ray Di Carlo. "The whole Bent team's attention to subtle detail helped make this animation so much fun. But it all starts with a great idea and a funny script to play off of. On this project the agency provided both. We're very happy to have such a creative working relationship with Deutsch."
The Credits:
Client: Diet Dr Pepper
Spot Title: Unbelievable - Contest
Air Date: November 2009
Agency: Deutsch, LA
President/Chief Creative Officer: Eric Hirshberg
SVP/Group CD: Chris Ribiero Sr.
Designer: Marius Gedgaudas
Sr. Producer: Tracy Jones
SVP/Group Account Director: Valencia Gayles
Account Director: Helen Murray
Production Co: Bent Image Lab, Portland, OR
Director: Ken Lidster
Executive Producer: Ray Di Carlo
Senior Producer: Tsui Ling Toomer
Producer: Kara Place
Coordinator: Ryan Shanholtzer
Director of Photography: Mark Eifert
Product Shoot Director of Photography: Jay Wesley Jones
Stage Manager: Jim Birkett
Art Director/ Set Designer: Curt Enderle
Art Department Director: Solomon Burbridge
Art Department: Greg Fosmire, Marty Easterday, Kimi Kaplowitz, Mary Blankenburg, Daniel Miller, Huy Vu, Jayme Hansen, Kate Fenker, Brandi Cochrane
Storyboard Artist: Steve Hess
Character Design: Brett Superstar, Steve Hess, Monique Ligons, Colin Batty
Principal Animators: Jerold Howard, Jeff Riley
Editorial Supervisor: JD Dawson
After Effects Supervisor: Tarn Fox
Composite Artists (After Effects): Orland Nutt, Brian Kinkley
Composite Artists (2D): Traci Cook
Post Production Co: Mission Control, Portland, OR
Colorist: Mike Quinn
Audio Post: Lime Studios

New Ford Everest Teddy Bear Lost Keys Commercial

Ford keeps the ball rolling with another great ad created by JWT for the new Ford Everest, titled "Bear".
Sweet new ad for the Ford Everest, where a teddy bear key chain comes to life after the Everest owner drops his keys and embarks on a journey to get the keys back to him.
Credits:
Agency: JWT
Creative Director: Paul Strappini
Art Director: Neil Lindsay
Copywriter: Aadil Dhalech
Producer: Cathy Collins
Production: Luma
Animation Director: Paul Meyer
Team Leader and VFX: Erik Kruger
Lighting and animation: Tim Morer
Modelling and animation: Sue Sauer
VFX and tracking: George Bergh
Tracking: Ryan Crocker
Animation, Lighting: Martin Sen
Animation: Sam Cutler
Matte Painting: Brendan Noeth
Compositng/Flame: Jean du Plessis
Producer: Nikki Shackleford
Director: Greg Rom
Producer: Julia Schnurr

So Sorry Destiny Axe Body Spray Commercial


Axe - So Sorry Destiny
Agency: Ponce - Buenos Aire

Sherlock Holmes “221B” - Movie/Game Promo Trailer

To hype Warner Bros. holiday film Sherlock Holmes, AKQA developed a two-player online game named after the detective's famed Baker St. address.
To celebrate release of Guy Ritchie's new Sherlock Holmes movie, starring Robert Downey Jr. and Jude Law, Warner Bros. Pictures has unveiled the unique two-player online game 221B. This adventure is to be played in the eight weeks leading up to the launch of the film across the UK on Boxing Day, December 26th 2009. In 221B, players team up as Holmes and Watson, who together will chase villains, interact with other characters from the movie, explore locations and make deductions as they journey through eight chapters of intrigue and mystery. www.221B.sh
Credits:
Agency: AKQA, London
Co-Chief Creative Officer : James Hilton
Art Directors: Nick Morland, Shahpour Abbasvand
Creative Development Director : Rick Williams
Senior Creative Developers : David Wiltshire,
Paddy Keane, Thijs Triemstra, Tristan Holman
User Experience Architect: Chris Dowsett
Senior Web Developers: James Turner, Francis Saul
Web Developer: Alex Gemmell: Paul Anderson
Creative Developers: Denis Nemytov, Huy Dinh
Senior Software Engineer : Josh Duck
Senior QA Analyst: Noaman Tareen, Andrew Khamlu
Associate Post Production Assistant: Andy Briscoe
Technical Director: Ben Jones

Game Designers & Co-Creators: Hide & Seek
AI Developers: Existor
Flash Game Developers: Johnny Two Shoes
Video Production and Editing: Spicer Moore

Still Wondering About The Power of Social Media ROI by Socialnomics

Just in case your still wondering about the effectiveness of Social and Digital Media then this clip created by SocialNomics might enlighten you. Interesting statistics from companies like Burger King, Volkswagen, and Ford, who have used the power of social media to effectively increase sales.
Social Media ROI: Socialnomics is by Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies. Music is by Bob Sinclair ("Tennessee")

Volkswagen Polo Rumour's Commercial

Great new commercial for the Volkswagen Polo titled "Rumour", and as you will see from the ad it is full of rumors. Nicely done!

Credits:
Advertising Agency: AGENCY. V., FRANCE,PARIS (SAINT OUEN)
Agency website: http://www.agence-v.com/
Creative Director: CHRISTIAN VINCE
Art Director: Romain Guillon
Copywriter: Pierre Riess
Assistant Art Director: Nicolas MARTIN
Director: Fredrik Bond

Verizon Wireless XMas Misfit Toys Commercial

This new spot for Verizon ups the ante in the carrier's smackdown of AT&T's spotty 3G coverage. Created out of McCann, the spot depicts a hapless iPhone landing on the Island of Misfit Toys (from the Xmas classic Rudolph the Red Nosed Reindeer).

Credits:
Advertised brand: Verizon Wireless
Advert title(s): Misfit Toys
Advertising Agency (Name, City, Country): McCann Erickson, New York, USA
Agency website: http://www.mccannny.com
Chief Creative Officer: Joyce king Thomas
Executive Creative Director: George Dewey
Group Creative Director/Art Director: Marco Cignini
Group Creative Director/ Copywriter: Daniel Donovan
Executive Producer: Michele Ferone
Producer: Daniel Miller
Published/Released (Month, Year): November 8, 2009

"Change Starts With Your Underwear" PACT Underwear Ad

Nice, what else can we say. This is one of the best underwear ads we've had the honor of sharing with everyone at Great-Ads, great work PACT.
This video was a collaboration between Terri Timely Studios and PACT. Terri Timely is the awarding-winning directing duo of Ian Kibbey and Corey Creasy.

Stealth Commercial for the Droid Verison|Google

The Droid has arrived, and so has the new TV spot for the Verison|Google Droid. The commercial was created by New York based mcgarrybowen, nice work guys.

Credits:
Agency: mcgarrybowen, New York
Executive Creative Director: Mark Koelfgen
Executive Creative Director: Warren Eakins
Copywriter: Tiffany Smith
Art Director: Michael Cannova
Head of Broadcast Production: Rosanne Horn
Production Company: MJZ, Los Angeles
Director: Rupert Sanders
Executive Producer: Eric Stern
Director of Photography: Alwin Kuchler
Line Producer: Laurie Boccaccio
Editorial Company: Spot Welders
Editor: Neil Smith
Visual Effects: Asylum
Executive Producer: Michael Pardee
Visual Effects Supervisor: Robert Moggach
Music: Q Department
Sound Designer: Brian Emrich

New Guinness World Ad Bring it to Life Commercial

Guinness Beer launches its most ambitious commercial yet. In a parallel with the way a pint of Guinness is created, the ad shows a group of men bringing "a world to life."
Taking on the extreme challenge of creating this epic ad, Director Johnny Green recruited an elite team including Oscar winning set designer Grant Major and Oscar nominated Director of Photography Wally Pfisher.
Credits:
Advertising Agency: AMV BBDO, UK
Creative: Paul Brazier
Producer: Yvonne Chalkley
Production Company: Knucklehead
Director: Johnny Green
DP: Joost Van Gelder, Wally Pfister
Producers: Tim Katz, Fergus Brown
Editing Company: The Quarry
Editor: Ted Guard
Post Production: The Mill
Producer: Lucy Reid, Ben Stallard
Colourists: Adam Scott, Aubrey Woodiwiss
Shoot Supervisors: Russell Tickner, Michael Gibson
Lead 2D: Rich Roberts
Lead Flame: Rich Roberts, Barnsley, Pete Rypstra
Flame Assist: Gareth Brannan
Lead 3D: Russell Tickner, Jordi Bares
3D: Teemu Eramaa, James Spillman, Andy Nicholas, Rick Thiele, Adrien St. Girons, Laurent Makowski, Ed Shires, Tom Blake, Andy Guest, Aidan Gibbons, Sergio Xisto, Suraj Odedra, Jules Janaud, Francois Roisin
Matte painting: Dave Gibbons, Lee Matthews

Discovery Channel The World Is Just Awesome TV Ad Commercial

The Discovery Channel newest TV spot titled The World is just Awesome. The commercial is pretty awesome too!
Featured in the video are familiar stars of Discovery Channels hit series singing along in very familiar surroundings including Captains Sig Hansen, Phil Harris, Johnathan and Andy Hillstrand and Keith Colburn of DEADLIEST CATCH hauling off crab pots; DIRTY JOBS host Mike Rowe busting throw muck and dirt; MYTHBUSTERS Adam Savage and Jamie Hyneman mischievously experimenting at M5; STORM CHASERS Reed Timmer racing toward the eye of a tornado; Ben Bailey host of the Emmy® award-winning CASH CAB cruising Times Square; SURIVORMANs Les Stroud wading waist deep in swamp waters; and extreme sports fisherman MAN VS FISHs Matt Watson diving on top of a marlin.

In addition to Discovery Channel talent, the new spot includes personalities and places that illustrate the wonders of the world including sixteen year old Zac Sunderland, the youngest person to circumnavigate the world; Dean Kamen, the inventor of the Segway®; the Transformers and Europes massive Hadron Collider, the largest and highest energy particle accelerator. In addition to newsmakers and noteworthy places, the fourth graders of Miami Elementary School in Clinton Township, Michigan make an appearance with their own homegrown version of Boom de Yada.

The original spot premiered in March 2008 and went on to pick up several prestigious industry awards including a Promax, Clio, One Show, International Andy and an Art and Technique of the American Commercial (AICP) Award for musical arrangement.

Credits:
Client: Discovery Channel
Agency: 72andSunny
Creative Director: Glenn Cole
CD/Designer: Bryan Rowles
CD/Copywriter: Jason Norcross
Agency Executive Producer: Sam Baerwald
Agency Producer: Angelo Ferrugia
Production Company: Outsider
Director: James Rouse
Director of Photography: Max Goldman
Producer: Jeremy Barrett
Editorial Company: Mad River Post
Editor: Lucas Eskin
Producer (Editorial): Ann Kirk
VFX: Method
VFX/Online Artist: Alex Kolansinski
VFX Producer: Helena Lee
Music: Beacon Street Studios
Composer: Brian Chapman
Producer (Music): Adrea Lavezzoli
Sound Design: Lime Studios
Mixer: Loren Silber
Telecine: Company 3
Colorist: Stefan Sonnenfeld
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