President Obama Commercial Promo For CollegeClickTV

President Barack Obama encourages students to "Stick With It" in a series of new advertising campaigns for College Click TV. President Obama seems to be appearing, his voice I should say is appearing in many ads and commercials recently. CollegeClickTV.com is hoping to encourage more kids to get a college education by broadcasting soothing pro-college messages by President Obama on network TV.

AdGabber
Three commercials were created using President Obama's voice: Every Child, Stick With It, and Football. Obama reminds us in these ads of the importance of an education and that every child should have that same opportunity.

Cell C Woza WhenEva Funny Commercial

BBDO, Johannesburg has been creating some funny commercials for Cell C in South Africa and the newest commercial Woza "Wheneva" is hilarious.

I know some of you are thinking the idea isn't new, yes wassup comes to mind straight away, but Woza "Wheneva" for Cell C is still funny and I like it.
Brand: Cell C
Agency: Network BBDO, Johannesburg
Production Company: Terraplane
Director: Trevor Clarence
Executive Creative Director: Rob McLennan
Creative Director: Jean Roux Bezuidenhout

Audi Q5 Nightmare Identity Theft Commercial

New Audi Q5 commercial titled Nightmare is one of two advertising campaigns for the Audi Q5 Identity Theft series. Typical Audi and ad agency Venables Bell + Partners fashion this spot is entertaining, have to love the shot at Lexus.
Audi Q5 powered by Quattro commercial "Nightmare," if anyone has the music credits please share.

Client: Audi
Agency: Venables Bell + Partners
Creative: Paul Venables, Erich Pfeifer, Alex Russel, Crystal English
Agency Producer: Mandi Holdorf
Production Company: Smuggler
Director: Guard Brothers
Director of Photography: Max Malkin
Producer: Jeff Miller, Ari Davis
Editorial Company: Final Cut
Editor: Rick Russell
Post Production: The Mill
Executive Producer: Ben Hampshire
Lead Flame Artist: Tara Demarco

New Mercedes Benz GLK Commercial

Mercedes-Benz called on Rhino Creative Director/Visual Effects Supervisor Vico Sharabani to teamed with Paydirt and Merkley+Partners director Iain Mackenzie to create two commercial spots for the new Mercedes Benz GLK, a new smaller, sleeker SUV.

Press Release From Rhino, A Gravity Co.
The spots showcase the agility, beauty, and functionality of the new model, as it navigates the winding streets of old Italy with ease, squeezing between two semis unscathed, and passing through the trunk of a redwood without a splinter. The beautiful footage, shot by Mackenzie, was enhanced through a Flame color correction system that was specifically tailored for Mercedes by Vico and Rhino lead artist Mickey Gorenstein. Gorenstein developed an eye for Flame color correction working at Gravity Visual Effects in Tel Aviv before moving to Rhino.

Vico noted, "Incorporating these color correction techniques enabled some creative exploration of different palettes and textures, giving us more precision and allowing contextual replacements that just wouldn't have been possible in Telecine. Our system enables our Flame artist to color correct isolated images while compositing. It's a more specific process, and a more efficient process, highlighting individual elements and color correcting them independently."

Additionally, because the vignettes were shot at different times of the day in different locations, the Rhino team had to replace the backgrounds, reconstruct the landscapes, adjust the lighting and luminance and color per scene for seamless continuity. "This kind of work comes up frequently in car spots," notes Managing Director, Rick Wagonheim. "The money isn't available anymore for directors to wait for the perfectly sunlit moment to shoot. Ian is a brilliant director and gave us brilliant looking film, but he too is at the mercy of reality, and our job is to create a better reality, another reason for color correcting in Flame."

The ongoing partnership between Rhino, Merkley+Partners and Mercedes-Benz includes two-dozen design-heavy effects spots, many of which Vico was the Creative Director/Visual Effects Supervisor. Rick continues, "Agencies and directors love Vico, first as a creative director for his eye, and secondly for his contribution and collaboration as a visual effects supervisor. He always looks for director-friendly solutions that guarantee great looking film, never encumbering the shoot. Thirdly, everyone loves Vico because he's got a great vibe!"

Rhino's work for Mercedes is the latest in a string of successful ventures for major brands and feature films including recent Golden Globe nominee, The Reader, Dreamworks' comedy, Ghost Town, Soul Men, starring Samuel L. Jackson, and spots for Cadillac, Verizon, Subway, ESPN and Toyota.

Credits:
Spot Title: Mercedes-Benz New Arrival, Narrow
Agency: Merkley + Partners
Exec CD/Partner (New Arrival): Andy Hirsch, Randy Saitta
Group CD (Narrow): Scott Zacaroli, David Fox
Senior Producer: Rachel Novak
Prod Co: Paydirt
Director: Iain Mackenzie
EP: Jonathon Ker
Post/Effects: Rhino
CD: Vico Sharabani
Lead Flame Artist: Micky Gorenstein
Flame Artist(s): Theodore Maniatis, Steve Koenig
Producer: Linda Gallagher
COO/ Sr. EP: Camille Geier
Managing Director: Rick Wagonheim
Editorial: BUG
Editor: Andre Betz
EP: Jane Weintraub

Quentin Tarantino Inglourious Basterds Trailer and Posters

Quentin Tarantino has written, directed, and released the trailer for his latest film: Inglourious Basterds.
Turn up the volume on your speakers, this is one great trailer!













The new movie trailer for Quentin Tarantino's new film Inglourious Basterds looks fantastic, provided of course the site of blood doesn't offend you. These are the first three movie posters for Inglourious Basterds which is set to debut on August 21, 2009 starring Brad Pitt as Lieutenant Aldo Ray.movie poster for quentin tarantino film inglourious basterd

Johnnie Walker Keep Walking CrossRoads

New commercial for Johnnie Walker, Keep Walking titled "Crossroads." The advert created by BBH, London is a brilliant piece of work, creative advertising pulls the consumer into a story or hits on our emotions, this spot does just that for me.

Client: Johnnie Walker
Agency: BBH, London
Creative: Pete Bradley
Agency Producer: Olly Chapman
Production Company: Academy
Director: Walter Stern
Producer: Laura Hegarty
Production Manager: Becki Anderson
Director of Photography: Alwin Kuchler
Editorial Company: The Whitehouse
Editor: Russell Icke
Post Production: The Mill
Lead Flame: Giles Cheetham

The Credit Crisis Visualized Student Thesis Work

The Crisis of Credit Visualized, is simple short created by Jonathan Jarvis a Media Design student at the Art Center College of Design in California.
The Crisis of Credit Visualized Part 1

He created this two part video clip explaining the credit crisis the world finds itself in as part of his thesis work, and does a brilliant job of explaining the economic credit crisis for those of of you how don't fully understand how or why we ended up in this financial mess.
The Crisis Of Credit Visualized Part 2

Created by Jonathan Jarvis, voice by John Levoff, and music by Brandon Au A.K.A. DJ Skwint.
The intention of sharing these clips with you was not about the credit crisis but rather the creative work of these students, the use of animation and music to create this. Great work guys!

Half Life "Escape from City 17" The Purchase Brothers

Escape from City 17 Part 1, a short film written and directed by The Purchase Brothers who are only ages 23 & 25. The Purchase Brothers are Directors with the Toronto based agency Sons & Daughters. Escape from City 17 is based on the Half Life computer game saga by Valve Corporation.

The Purchase Brothers, a two man film directing team from Toronto, caused a YouTube sensation this weekend with the release of the first in a series of shorts based on the well known Half-Life video game. The short, entitled "Escape from City 17" was posted last Friday and zoomed to over 1/2 million hits in a 24 hour period, achieving the number one top-rated video of all time. By the end of the weekend the film had surpassed a million hits with no signs of slowing down. The video yesterday registered No. 1 top viewed in the world. The internet community, and gaming sites all over the world were abuzz with news of the film and the Purchase Brothers' website crashed Friday due to the overwhelming volume of traffic. "Half-Life Escape from City 17" was initially conceived as a single 5 minute piece for the brothers' demo reel which includes other spec projects. The brothers were such avid fans of the Half-Life game that they developed "Escape" into episode 1 of a series and are currently working on episode 2. They worked with a budget of $500 for costumes and props, but the film has the look of a big budget action movie. The two brothers did all filming and post production themselves. Valve Corporation, the developer of the original game, flew the brothers out to Seattle for some face time after viewing the film. Gabe Newell, CEO of Valve , stated, "After seeing some of the dreadful ways that Hollywood has attempted to turn videogames into film, it was great to see how well The Purchase Brothers have brought our game to life. Hollywood could learn a lot from these guys." A sentiment echoed by many fans all over the world in over 10,000 posted comments on YouTube. David and Ian Purchase are represented by Sons and Daughters for commercials.
The above is the official press release on February 17, 2009.

Tony Stewart Old Spice Swagger Commercial

Tony Stewart, Nascar racing champion is the next celebrity to strut the Old Spice Swagger for this new commercial created by Wieden & Kennedy. Tony Stewart was afraid of fast moving escalators as a child apparently. A fan of Stewart I am, but the Old Spice Swagger advert with LL Cool J is the better of the two spots.

Agency: Wieden + Kennedy, Portland
Executive Creative Directors: Mark Fitzloff, Susan Hoffman
Creative Directors: Jason Bagley, Danielle Flagg
Art Director: Eric Baldwin
Agency Producer: Andres Murillo
Assistant Producer: Melanie Fedunok
Production Company: Smuggler, New York
Director: Guy Shelmerdine
Executive Producers: Patrick Milling Smith, Allison Kunzman
Producer: Paula Cohen

De Lijn Travel In Groups Firefly and Penguins Commercials

The Dutch public transport company De Lijn launched a campaign that emphasizes its mission that it is better to travel in groups. Created by the advertising agency Duval Guillaume in Antwerp, these two TV commercials titled "Fireflies" and "Penguins" makes use cute animals to make the point.

Dutch Transport company De Lijn commercial "Fireflies" below "Penguins".

Not to hard to see why Duval Guillaume in Antwerp was nominated as agency of the year at Merit Awards with great work like this.

PEER 1 Is Your Website Ready For A Million Hits Ad Campaign

PEER 1 has created a series of promo videos, in this ad the IT hosting provider PEER 1, a long, boring meeting comes to an sudden end as the company is swamped by a million unexpected website hits.

Some of PEER 1 clients include: millionaire Markus Frind, founder of PlentyofFish.com, Vonage, a leading provider of broadband telephone services with 2.45 million subscriber lines, and Blast Radius, a strategic interactive agency that designs, delivers and optimizes innovative, profitable customer experiences for leading global brands. Judging by some of their clients PEER 1 must be something right, and their advertising campaigns aren't to bad either.

Jordan Brand Field Generals Commercial

New Jordan Brand commercial by Wieden & Kennedy, NY. Lead The Charge,Become Legendary spot features NBA star Chris Paul.

Jordan Brand – Field Generals :60
Agency: Wieden + Kennedy NY
Executive Creative Directors: Todd Waterbury, Kevin Proudfoot
Creative Director: Keith Cartwright
Art Director: Ricardo Viramontes
Copy Writer: Andy Ferguson
Agency Producer: Dan Blaney
Head Of Broadcast: Gary Krieg
Visual Effects: MassMarket, Los Angeles
Executive Producer: Christine Schneider
Producer: Paul Winze
Creative Director: Cedric Nicolas Troyan
Music Track: Tema Di Ali, Ennio Morricone And Gillo Pontecorvo
Production Company: MJZ
Director: Rupert Sanders

Leggo's Tomato Paste Rhapsody in Red Commercial

Australia's Simplot brand Leggo's and ad agency Grey Melbourne creates a great commercial titled "Rhapsody In Red." Tomato's never looked this good, the idea behind the spot of exploding food, tomato's in this case has been done before but who cares, Grey just did it the best with this commercial for Leggo's Paste.

Advertiser: Simplot
Brand: Leggo's
Agency: Grey Melbourne
Production Company: Revolver Film
Director: Bruce Hunt
Executive Creative Director: Ant Shannon
Associate CD / Copywriter: Brendon Guthrie
Head of Art: Tim Holmes
Editor: Drew Thompson @ Guillotine
Agency Producer: Jess Smith
Country: Australia
Account Director: Ben Dalla Riva
Visual Effects and Animation: Fuel
Sound Production: Song Zu

L.A. Weingart Homeless Project by David & Goliath

L.A. based ad agency David & Goliath created a powerful campaign for the Weingart Homeless Center. "Before you turn away, put yourself in my place," photographer Ewan Burns, photographed 12 of the 70,000 homeless people in Los Angelos holding a cardboard sign, they made life-sized cardboard cut outs with the face removed and placed the cutouts near shopping centers in Beverly Hills and Santa Monica.

David & Goliath joined forces with Weingart to raise awareness and make people look at the homeless differently. The Ad Agency's non-traditional approach to this campaign is great, they should be proud of doing something good and very admirable.

Shelter House Of Cards Advert music by RadioHead

RadioHead donated the music for the new Shelter "House Of Cards" commercial, a UK based housing charity. The Shelter ad was created to raise awareness of the fragile UK housing situation. The spot also features Academy Award nominated actress, Samantha Morton who did the voice over, everyone involved in making the commercial donated their time.

Agency: Leo Burnett, London
Creative Director: Jonathan Burley
Copywriters: Daniel Fisher, Pete Gosselin
Art Directors: Richard Brim, Jay Hunt
Production Company: Outsider, London
Directors: Dom and Nic
Post-Production: Framestore
Music: "Videotape" by Radiohead
Voiceover: Samantha Morton
Sound: Grand Central

Hugs Absolut Vodka Commercial

In An Absolut World, Currency will be replaced with acts of kindness is the message in the Absolut Vodka commercial "Hugs," the ad features a classic soundtrack by beloved jazz artist Louis Armstrong. The Absolut Hugs ad was created by TBWA\Chiat\Day, New York. An exert from their press release: the “Hugs” ad is an exercise in restrained buoyancy, presenting a softly-lit parallel universe where affection is coin of the realm, a kiss on the cheek the sanctioned currency. Scored with the Louis Armstrong standard, “A Kiss to Build a Dream On,” it ends with the “In an Absolut world” tag and an understated product shot.

The “Hugs” spot, built as the TV extension of a brand campaign that launched in spring 2007, aired after 10 p.m. Sunday in New York, Los Angeles, Chicago, Boston and 10 other top-20 markets, an ambitious local buy reaching 31 percent of all U.S. TV households.

This week, the ad will be seen in seven local markets, with the particulars of each buy determined by individual stations. If all goes according to plan, Absolut will piece together a second TV buy in the latter half of the year.

Chris Brown Wrigley's Doublemint Gum Commercial Off The Air

The Chris Brown DoubleMint gum commercial featuring the song based on Forever wont be seen on TV anymore. Due to felony charges against Chris Brown, Wrigley's said that they plan to "suspend" the gum commercials featuring the singer.
Wrigley released the following statement regarding Brown: "Wrigley is concerned by the serious allegations made against Chris Brown. We believe Mr. Brown should be afforded the same due process as any citizen. However, we have made the decision to suspend the current advertising featuring Brown and any related marketing communications until the matter is resolved.

Production Company: Laundry
Agency: Translation Marketing
Director: Anthony Liu & PJ Richardson
Producer: Kari Salrin
Associate Producer: Jason Boyd
dp: Michael dallatorre
ad: Graham Rich
Editor: Matt Burberich
Vfx supervisor: Christian Perez
3d animation and tracking: Christian Perez
2d animation + production: Alex Komin, matt burberich, Michael tello, Chris Reilly
Camera and stage: Genesis and Red at Panavision Woodland Hills, CA.

KIA Peer Into A Soul "Mobsters" Full Length Commercial

Have you been wondering what all the hype behind those commercial teasers "Peer Into A Soul" are all about? If you took the time to visit the site peerintoasoul.ca then you know they are commercial teasers for the new KIA Soul. The full length commercial were just released and they are just fantastic. Ad Agency, Publicis Toronto created three commercial for the Soul, Mobsters, The Well, and Cabinmy favorite of the three is Mobsters. Enjoy the spot and be sure to visit the site Peer Into A Soul to see them all.

Credits:
Agency: Publicis, Toronto
Executive Creative Director: Duncan Bruce
Associate Creative Director: Gary Holme
Creative Director: Pat Pirisi
Art Director: Gary Holme
Writer: Pat Pirisi
Producer: Dale Harrison
VP, Brand Director: Tony Ciccia
Account Supervisor: Dan Clark
Director: Mark Gilbert
Production Company: Untitled Films, Toronto
Executive Producer: Peter Davis
Line Producer: Sean Cooley
Director of Photography: Robert Yeoman
Production Designer: Stephen Sumney
Art Director: Gus Black
Editorial: Mick Griffin, Rooster Post Production, Toronto
Producer: Melissa Kahn
Asst. Editor: Jeff Poremba
Music and Sound Design: RMW, Toronto
Composer "Cabin" and "Mobster": Guido Luciani
Composer "Well": Mark Rajakovic
Sound Designer: Paul Sealey
RMW Music Producer: Ted Rosnick

KIA Soul Print Ads for Peer Into A Soul Campaign

The new Kia Soul rolled out their new print ad campaign to go along with the interesting Peer Into A Soul commercial spots. The campaign is brilliant, here are a number of the print ads for the Soul.
New KIA Soul print ads campaign for peer into a soul
KIA Soul advertising commercial campaigns
Client: KIA Canada Inc.
Product: KIA Soul
Agency: Publicis, Toronto
Executive Creative Director: Duncan Bruce
Group Creative Director: Gary Holme
Creative Director: Pat Pirisi
Art Director: Gary Holme
Writer: Pat Pirisi
Producer: Dale Harrison
VP, Brand Director: Tony Ciccia
Account Supervisor: Dan Clark
Photographer: George Simhoni, Westside Studio, Toronto
Digital Imaging: Mark Tyler/STIR

A Valentine's Day Love Song Ad Geek Style

Ever wondered what people in the advertising business do in their time? Thad Papadakis an Art Director with Ignited in L.A., used his creative juices to create an amazing Valentines Day love song for AdWeek journalist Eleftheria Parpis.

Thad credits himself as L.A.'s most romantically adventurous Art Director and Parpis as the world's sexiest advertising journalist. This should go wildly viral and one of the most popular Valentines Day videos within a few days. I love the shot at Bob Garfield that read, "Your ad sucks" and "Now back to me" in the bubble.

oko Media Promo Advert For NewPath Web

Newpath WEB is an award winning online marketing and web design agency with offices in Melbourne, London and the USA. oko Media created a great promotional video for NewPath Web that I just had to share with all of my loyal visitors; I know 90% of you are men. After this I would imagine 90% of you will be inspired to get a web design degree online and make your own video as well and be sure to comeback and read this article on how to avoid making web design sins. Great spot look forward to seeing more from oko Media, oko creates creative advertising for advertisers based in Australia.
NewPath Web, Take A Different Path.



Creative agency: oko media
Production company: www.okomedia.com.au
Director: Toni Andonovski
Cinematographer: Chih Kuang-Tu
Production Manager: Steven Arriagada

Colgate MaxFresh Naughty Boy From India Advert

A new commercial for Colgate MaxFresh created by the ad agency "Rediffusion Y&R" from Mumbai, India. I' m looking forward to seeing more work from these guys, this Colgate MaxFresh commercial is actually pretty good.

Advertising Agency: Rediffusion Y&R, Mumbai, India
Chief Creative Officers: Sagar Mahabaleshwarkar, Ramanuj Shastry
Creative Director: Ambika Nehru
Art Director: Meghana Ogale
Copywriter: Karan Amin
Agency Producer: Kashif Memon
Account Director: Priyanka Chatterjee
Production House: Cutting Edge
Director; Farouk Aljoffery
Producer: Dipinder Sandhu
DOP: Alvin Lee
Editor: Marshal Raj
Music: Ram Sampath
Aired: December 2008

118 118 Who You Gonna Call Commercial Advert

The new 118 118 advert features Ray Parker Jr, singing a version of his classic Ghostbusters song, Who You Gonna Call. The 118 118 commercial is a hilarious ad by The Brooklyn Brothers.


118 Advert Credits:
Creative agency: WCRS & The Brooklyn Brothers
Copywriter: The Brooklyn Brothers
Art director: The Brooklyn Brothers
Planner: WCRS
Media agency: OMD
Production company: The House of Usher
Director: Kinka Usher
Editor: Nick Allix
Post-production: Smoke & Mirrors
Audio post-production: 750 MPH

Woody Harrelson is Charlie Frost for 2012 Movie Viral Promotion

Woody Harrelson as Charlie Frost in a promotional video for Roland Emmerich's movie, 2012. The promo video was released on YouTube and had over a million views in just the first day, now that is how you create a buzz friends! Sony Picturs plans to release the movie November 13, 2009 instead of July in an effort to maximize box-office earnings by releasing the film just before the U.S. Thanksgiving holiday.

2012 the movie is about a researcher who leads a group of people in a fight against the apocalyptic events that were predicted by the ancient Mayan calendar, the film stars John Cusack, Amanda Peet, Thandie Newton, Woody Harrelson, Chiwetel Ejiofor, Oliver Platt and Danny Glover.

Sony Vaio Live Mannequins Take Over Grand Central Station

The Sony VAIO Mannequins took over Grand Central Station in New York City recently, the models were outfitted with the new VAIO Lifestyle PC and the latest fashion collection from ThreeASFOUR as they made their way through Grand Central. Most of the people seemed to enjoy it and some people actually used the laptops as the models posed as mannequins.
Who said creativety is gone in advertising....haaaaaa, ok well it really wasn't that great but still worthy of some attention for creative marketing don't you agree?
Credits:
Client: Sony
Agency: 180 Los Angeles
Executive Creative Director: William Gelner
Creative Director: Joel Rodriguez, John Matejczyk
Art Director: Lindsey Aquino
Copywriter: Graham Douglas
Executive Producer: Peter Cline
Producer: Kate Morrison, Jon Barlow
Event Production: Jack Morton
Director: Arlo Rosner
Production Company: Blacklake Productions
Director of Photography: Tobin Yelland
2nd Unit DP: Ezra Migel
Sound Recordist: Nick Huston
Editor: Gil Seltzer
Music Company: Gone Beyond
Composer: Davin Bugas

Brand Marketing The Good The Bad and The Where

Carlos Mandelbaum, the man behind Carnival of Ideas discusses how advertising is no longer about TV commercials or print ads but more about creating conversations about brands. I find his comments very interesting regarding advertising agencies that are trying to create the brand buzz and how it just isn't happening.
The second clip is a brilliant animation created by Scholz & Friends from Germany who capture the reality of brand marketing and the dramatic shift we are seeing in marketing today. Nice to see some of us are finally getting it.



Scholz & Friends: "Dramatic shift in marketing reality" - aka "A short history of marketing" ...Michael Reissinger on Vimeo.

In the earlier days marketing was easy, in 1965 80% market coverage was achieved with only three 60 second TV spots. In today's new modern world marketing is not so easy anymore, 65% of people feel continuously bombarded with advertising. The Orchestra of Ideas created by Scholz & Friends is nice look at the reality of advertising and brand overload today.
This brilliant video clip about the changes in marketing realities by German ad agency Scholz & Friends, created by Michael Reissinger. Michael notes that it took about 5 weeks to create the video with the help of his animation guy Rafael Ahamad; including all the illustration, typo works and the animation.
He also gives credit to Mighty Marc at earcatcher-music.com who did the special effects and the music.

Troy Polamalu as Mean Joe for Coke Zero Ad

Troy Polamalu as Mean Troy in the new Coke Zero commercial is a newer version of the old Mean Joe Greene Coca Cola commercial with a twist a la Polamalu. I was expecting a little more after seeing and reading all the hype before the spot aired, turned out to be just another commercial with a big name sports celebrity. Copycats never do so well now do they.

Coke Zero Commercial Credits:
Agency: Crispin Porter + Bogusky, Miami
Production Company: Company Films, L.A.
Director: Fred Goss
DoP: Jack Green
Executive Creative Director: Rob Reilly, Andrew Keller
Creative Director: Dave Schiff, Alex Burnard
Art Director: Brian Born
Copywriter: Dave Thomas
Editor: Jason McDonald
Executive Producer: Robert Nackman, Richard Goldstein
Director of Integrated Production: David Rolfe
Group Executive Integrated Producer: Matt Bonin
Integrated Producer: Sloan Schroeder
Line Producer: Bernard Rahill
Post/Effects: Asylum

Crest Whitestrips is Kissing Me In 3D

Get ready for a flurry of new 3D commercials; Crest Whitestrips announced a strategic partnership with Warner Bros. Pictures, launching new Crest Whitestrips Advanced Seal on the red carpet at the Los Angeles world premiere of the new movie "He’s Just Not That Into You". Who doesn't love a sweet kiss? The website promoting Kiss Me In 3D is fun and worth the visit where you can pucker up and enjoy a few different styles of kisses from the lovely Olivia and Fernando. The website was created by Digitas with the help of Warner Brothers, make sure to get your 3D glasses first.Create your own make-out session with Olivia or Fernando, a visitor picks 3 kisses and then sit back and prepare to have your breath blown away in 3D.The press release:
LIGHTS, CAMERA…SMILE! CREST WHITESTRIPS PARTNERS WITH
THE UPCOMING FILM HE’S JUST NOT THAT INTO YOU New Crest Whitestrips Advanced Seal Makes Its Red Carpet Debut

One of this year’s most highly anticipated red carpet premieres will be adorned with A-list celebrities, photographers, bright lights and bright…teeth? Today, Crest Whitestrips announces a strategic partnership with Warner Bros. Pictures, launching new Crest Whitestrips Advanced Seal on the red carpet at the Los Angeles world premiere of He’s Just Not That Into You on February 2, 2009.

Would anyone even know if celebs were wearing new Crest Whitestrips Advanced Seal on the red carpet? The strips feature a groundbreaking adhesive formulation, which temporarily molds the strip to users’ teeth, allowing them to easily talk and even drink water for convenient whitening anywhere, anytime. The secure fit comes off clean after whitening, leaving no mess behind.

Joining the premiere’s red carpet extravaganza is Giuliana Rancic, host of E! News, who will be interviewing attendees and trading “not into you” dating stories with the film’s all-star cast. “I’m really thrilled to be partnering with Crest Whitestrips Advanced Seal and be involved with all the excitement around He’s Just Not That Into You,” says Ms. Rancic. “The new strips are incredible – they mold to my teeth and don’t slip – I can even interview someone while I’m wearing them!”

Including a cameo appearance in the movie itself, Crest Whitestrips has planned a fully integrated marketing campaign around the big-screen adaptation of the New York Times bestseller, including a national online sweepstakes, countrywide theater sampling, Sunday newspaper inserts and platinum sponsorship of the A-list Hollywood premiere.

Beginning in February 2009, Crest Whitestrips Advanced Seal will be available nationwide anywhere Crest products are sold for a suggested retail price of $45.00. Each kit will contain 14 doses of whitening.

Since 2001, the #1 dentist recommended brand and winner of multiple awards, Crest Whitestrips, has helped bring brilliant, beautiful, brighter, whiter smiles to more than 50 million people. These people have made Crest Whitestrips their best beauty secret, transforming their smiles into the must-have accessory of any season. For more information, visit www.whitestrips.com. Or for a fun 3D Crest Whitestrips experience, check out www.KissMein3D.com launching January 30, 2009.

Special thanks to Rachel at American Pop Inc. for sharing this with us.


Alex Baldwin and Hulu "Destroy The World" Commercial

Hulu and Alex Baldwin have an evil plot to destroy the world and seen here through this funny commercial. Crispin, Porter & Bogusky create one of my favorite ads, the spot is this good only because of Baldwin, I don't think it would have worked so well without him.

Credits:
Agency: Crispin Porter + Bogusky
Creative Director: Andrew Keller
Agency Producer: Chad Hoppenwasser
Art Director: DJ Pierce
Copywriter: Justin Ebert
Production Company: Pony Show Entertainment
Director: Peter Berg
Executive Producer: Susan Kirson,
Jeffrey Frankel
Director of Photography: Tobias Schliessler
Producer: Fern Martin
Editorial Company: Mackenzie Cutler
Editor: Ian Mackenzie
Post Production: Company3

Audi A6 The Chase Commercial

The new Audi A6 commercial titled The Chase features Jason Statham.

Commercial Credits:
Title: "Chase"
Agency: Venables, Bell & Partners, San Francisco
Audi A6
Debuted during the 2009 SuperBowl

Best and The Worst Super Bowl Commercials

The hype is over and now we enjoy all the talk of which Super Bowl commercials are the best this year.
At the top of my list is the Budweiser Clydesdale Circus commercial, as expected the Clyesdale horses are the stars of this years Best Super Bowl Ads.

At number 2 well it was a tie, the two spots created by amateur advertising gurus for the the Doritos Crash The SuperBowl Contest.Crash the super bowl power of the crunchthe office crash the super bowl doritos commercial









The Power of the Crunch and The Office commercials created for the Doritos contest were actually much better than most of the ads this year. View the spots here Contest Winners.

Next on my list is the funny Bridgestone Super Bowl commercial titled "Taters" starring Mr. and Mrs. Potato Head.

Rounding out my favorites was the 30 second spot for Cheetos, the spoiled girl attacked by pigeons was just too funny.


As for the worst commercials of the Super Bowl there is just one that takes the Top Spot for worst ad this year. I'm sure most of you will agree the Cash4Gold Super Bowl commercial with MC Hammer and Ed McMahon seemed more like one of those tacky late night infomercials. In case you missed it here it is again.
Other commercials worth mentioning in the worst ads of the game are the GoDaddy commercials. They really are just getting boring and old.

Conan O'Brien Bud Light Super Bowl Ad

The Conan O'Brien Bud Light Budweiser Super Bowl commercial will surely top the Best Ads of The SuperBowl lists this year.



Credits:
Agency: DDB, Chicago
Group Creative Director: Mark Gross
Creative Directors: Chris Roe, Chuck Rachford
Copywriter: Jeff Oswald
Art Director: John Baker
Executive Producer: Will St. Clair
Senior Producer: Kate Hildebrant
Associate Producer: Patty Phassos
Production Company: Hungry Man, New York
Director: Bryan Buckley
Editor: Kevin Zimmerman @ Whitehouse Post
Post: Filmworkers Club
Recording: John Binder, Dave Gerbosi @ Another Country

SuperBowl 2009 Sobe SobeBelieve 3D Commercial

The Sobe SobeBelieve 2D Version of the 3D Monsters vs Aliens Super Bowl Ad with Matt Light, Justin Tuck and ray Lewis.

Matt Light, Justin Tuck, and Ray Lewis put on tights and dance to Tchaikovsky’s “Swan Lake” in the new Sobe Super Bowl XLIII commercial titled "Lizard Lake", SobeBelieve. This is the 2D version of the much anticipated Monsters vs Aliens 3D Super Bowl ad that is going to air during the third quarter of the game, hope you got your 3D glasses for this one.
Not only does the spot star the NFL stars, the Sobe LifeWater spot introduces from movie Lee The Lizard, The Missing Link, Dr. Cockroach, and Bob who star in the movie Monsters vs Aliens.The official version will air Sunday February 1st, 2009 in 3D; the first ever 3D commercial.
Some of the commercial credits go to:
Choreography by: Keith Young, thumbs up to Keith for getting Matt Light to look good dancing.
Character Animation by: Digital Domain
Cinematography by: Rolf Kestermann
Directed by: Peter Arnell


Just as good as the commercial is the making of SoBe's super bowl commercial "Lizard Lake".
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