New MasterCard Tango Priceless Ad

The "Tango" is the newest commercial from the Mastercard Priceless ad campaign.
The ritual of preparation. The handmade shoes, designer dress and classic shave. All of these things are worthless without the courage to step out onto the floor and reignite your passion. The exhilaration of dancing the Argentine Tango with the locals of Buenos Aires? Priceless.

Credits:
Directors: Lynn Fox
Agency: McCann Erickson
Production Company: Furlined

MasterCard Priceless Commercial / Ad The Bodyguard with Mr. T

Credits:
Advertising Agency: McCann Erickson, NY, USA
CCO: Joyce King Thomas
Group CD: Vann Graves
Copywriter: Kate Lummus
Producer: Jonathan Shipman
Prod Co: Bob Industries, Santa Monica
Director: Harry Cocciolo
DP: Stefan Czapsky
EPs: TK Knowles, John O'Grady, Chuck Ryant
Editorial Co: Final Cut NY
Editor: Stephane Dumonceau
Post/Effects Co: Absolute Post
Lead VFX Artists: James "Krispy" Cornwell, Aniello Zampella
VFX Artist: Krissy Nordella
EP: Sally Heath
Producer: Nirad "Bugs" Russell

Bonnie Tyler and MasterCard Thanking You Straight From The Heart Advert

New commercial ad for MasterCard featuring Bonnie Tyler singing a new version of "Total Eclipse of the Heart" as she floats in the sky. MasterCard, Thanking You Straight From The Heart.
Credits:
Brand: Mastercard
Agency: McCann-Erickson London
Agency Country: UK
Agency Producer: Stephen Worely
Creative Director: Matt Crabtree; Simon Hepton
Director: Neil Gorringe
Production: Moxie Pictures
Producer: Jessica Esnor
Director of Photography: Ben Davis
Editor: Adam Spivey

MasterCard Priceless Right to Play Commercial

Modeled by a team of socially committed Canadian athletes from a wide range of sports, Roots will present, for the first time, its Canada Collection By Roots. A portion of proceeds from all purchases of the collection will benefit Right To Play, the Canadian-based humanitarian organization that improves the lives of children around the world suffering from war, poverty, and disease. Almost 700,000 children in 23 countries benefit from Right To Play programs each week.

The Canada Collection by Roots will be sold in all Roots stores in Canada starting Nov. 6 and will be the focus of a major MasterCard TV ad campaign. Filmed in Africa, the commercial highlights the organizations work and explains how it will benefit from the Canada Collection By Roots.

Credits:
Agency: Maclaren Mccann, Toronto
Agency Producer: Sarah Michener
Art Director: Robert Kingston

Production Company: Soma Films, Australia
Director: Sean Meehan
Executive Producer: Sam Mcgarry

Editor: David Baxter, Panic And Bob Editing
Visual Effects: David Whiteson, Crush Inc.

Music: Deschamps, Toronto

MasterCard "Priceless" Pep Talk and TimeLine Commercials

The Mastercard priceless advertising campaign has thrilled us with some wonderful commercials, and they continue too. The two newest Matercard commercials: Pep Talk and TimeLine truly are priceless. If you are familiar with Bobby Orr then "TimeLine" will send shivers down your spine as it cronicles the career and injuries of Bobby Orr throughout his NHL career. The second Priceless TV spot entitled "Pep Talk" is just as good, I must warn you that if you have never played the game or been around hockey players you wont get the idea; for us that have: Priceless!


Above MasterCard Pep Talk Priceless commercial, and below the Bobby Orr TimeLine commercial.



Agency: MacLaren McCann, Toronto
Group Creative Director / Art Director: Robert Kingston
Group Creative Director / Writer: Wade Hesson
V.P./ Dir. of Broadcast Services: Franca Piacente
Producer: Angy Loftus
Group Account Director: Ryan Timms
Account Executive: Emily MacLaurin-King
Production Company: Suneeva, Toronto
Director: Laurence Thrush
Executive Producers: Geoff Cornish, Michi Lepik-Stahl
Producer: Gene Walker
Director of Photography: Gary Young
Editorial: Panic and Bob, Toronto
Editor: David Baxter
Visual Effects: Crush, Toronto
Lead Compositer: David Whiteson
Compositor: Pat Moore
Executive Producer: Jo-ann Cook
Producer: Debbie Cooke
Music (Timeline): Vapor, Toronto