Agency: Goodby, Silverstein & Partners, San Francisco
Executive Creative Directors: Rick Condos, Hunter Hindman
Associate Creative Director: Marc Sobier
Copywriter: Michelle Hirschberg
Art Director: Tim Semple
Agency Producers: Maggie O'Brien, Margaret McLaughlin
Production Company: B-Reel Films, New York/Stockholm
Director: Tom Malmros
Creative Directors: Petter Westlund, Seth Weisfeld
Executive Producers: Niklas Lindstrom, Nicole Muniz