The Olympic Athlete A Look Inside GE TV Ad


New commercial for GE takes a look inside a 2012 Olympic Athlete.

The human body is an amazing thing. Olympic athletes perform feats that require power, speed, grace, and unimaginable coordination. Take a deeper look -- past the cheering crowds and the gold medals -- and see inside the body of an Olympic athlete.


In this video GE's advanced imaging technology lets you see how a swimmer generates the power needed to shave .1 seconds off his time, how a biker's arm muscles strain to help propel him forward, and how a runner's leg strides toward the finish line. These candid images demonstrate why biceps need triceps, how a shoulder creates torque, and why a longer muscle is a swifter muscle -- insights that can be insightful for Olympic training.
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