The AXE Effect | Girl vs. Zombie An AXE Halloween Horror Film

Here is a favorite Halloween thriller from your friends at AXE. Even the walking dead come out smelling great with the AXE Effect in play. You gore and horror buffs, see if you can catch all the references.

Lynx Excite "My Angel Girlfriend" Commercial

The angels have fallen once again in the newest advert for Lynx Excite entitled My Angel Girlfriend.
Credits:
Advertising Agency: BBH, London, United Kingdom
Creative Director: Dominic Goldman, David Kolbusz
Art Director: David Kolbusz, Dominic Goldman
Copywriter: David Kolbusz, Dominic Goldman
Producer: Chris Watling
Team Manager: Jennifer Omran
Team Director: Keir Mather
Production Company: Moxie Pictures
Director: Frank Todaro
Producer: Alicia Farren
Director of Photography: Richard Mott
Post Production: The Mill
Editor: Bill Smedley
Editing House: Work Post
Sound: Aaron Reynolds, Ed Downham
Sound Company: Wave Studios

New Lynx/Axe Spot Uses Shortcut Scrubbing In Viral Ad

Tired of the all the Lynx/Axe viral spots yet, well this one created by Razorfish uses a cool effect called "shortcut scrubbing." Razorfish says it's the first time it's ever been used in an ad, view the spot to see the interactive instructions. Play this video, click on the timeline and press 5 7 3 8 to get the Lynx Effect. Good stuff.Keep your eye on the clown in background too.

New Axe Music Star From Brazil

The new Axe Music star commercial from Brazil. "Get Back What Music Stars Have Taken Away From You".

Agency: Ponce, Buenos Aires
General Creative Directors: Hernan Ibarra, Walter Aregger, Hernan Ponce
Art Director: Hernan Cerdeiro
Copywriter: Ariel Serkin
Chief Agency Producer: Roberto Carsillo
Agency Producer: Selva Dinelli

Production Company: Rebolucion, Buenos Aires
Director: Armando Bo
Executive Producer: Patricio Alvarez Casado
Producer: Axel Linari
DP: Javier Julia
Art Director: Daniel Gimelberg
Editor: Patricio Pena
Post-Production: Pickle
Music: Animal Music
Sound: No Problem

Axe Detailer Shower Tool Commercial New Release

The Axe Detailer Shower Tool. BBH, New York and Axe have done it again, another great commercial for the popular Axe brand. This creative commercial features a guy going through a human car wash, fantastic idea to introduce the new Axe Detailer Shower Tool.

The Axe Detailer commercial features the song "Take Me Baby" by Jimi Tenor, sure be to as popular as the Axe Bullet commercial titled Don't Let Opportunity Pass You By, that featured the song by The Seeds, "Can't Seem To Make You Mine".

Axe Detailer Shower Tool Commercial, enjoy!

Released: July 2008
Avertiser: AXE
Brand name: Axe Detailer
Agency: BBH New York


Credits:
Client: Axe
Agency: BBH, New York
Executive Creative Director: Kevin Roddy
Group Creative Director: Matt Ian, Amee Shah
Copywriter: Adam Reeves
Art Director: Craig Smith, John Foster
Senior Agency Producer: Jessica Dierauer
Production Company: Smuggler
Director: Stylewar
Executive Producer: Patrick Milling-Smith, Brian Carmody
Line Producer: Jeff Miller
Director of Photography: Jallo Faber
Editorial Company: PS 260
Editor: Maury Loeb
Music Artist: Jimi Tenor
Song: Take Me Baby

Axe Body Language "Desire" Commercial

Axe Body Language commercial, this Axe commercial is called "Desire". Yet another great commercial from Axe and the Axe Body Language campaign.




For more Axe Commercials visit here.

Axe Body Language Commercial

Axe Body Spray by Unilever has just released the new Axe Body Language commercials. I had high praise for the Axe Bullet "Don't Let Opportunity Pass You By" campaign, that featured the great song by The Seeds, "Can't Seem To Make You Mine".
Let us know what you think of the new Axe Body Language commercials. Axe has gone with a clever ad slogan for this one: "Reading Body Language". 3 Axe commercials were done in this TV ad campaign: Desire, Oedipus, and Self Esteem.



Axe Body Language developed in Buenos Aires, by creative directors Hernan Ibarra, Walter Aregger and Hernan Ponce.
Copywriters/art directors: Rafael Santamarina and Juan Manuel Montero.
Ad Agency producer: Selva Dinelli.

Axe At The Cottage - Lonely Girls - You're Needed At The Cottage

Zig, Canada and Axe Body Spray pull off another teaser of an advertising campaign."Axe Body Spray - You're Needed At The Cottage". Just in time for the cottage season, Axe Body Spray and a few lovely lonely ladies set in beautiful Canadian country. Simply great advertising.



Advertising Agency: Zig, Canada
Executive Creative Director: Martin Beauvais
Art Director: Craig Ferguson
Copywriter: Steven Barr
Producers: Anna Tricinci
Team Leader: Rhonda McCabe
Strategic Planner: Subtej Nijjar

Axe Bullet - Newest Commercial The Best One Yet

From The Axe Effect to The New Axe Bullet, Don't Let Opportunity Pass You By
Every once in awhile a great commercial hits us and the world just loves it. For me it was the song that hit me more than the Axe Bullet. It is simply a great commercial...Two thumbs up to the Axe Bullet

This is the greatest commercial from Axe I have seen yet. If you are wondering about the song in this commercial it is "Can't seem to make you mine" by "The Seeds".

The Axe Effect, Random Selection Of These Great Ads

You really don't need me to say anything, I'm sure you agree that The Axe Effect is one of the greatest advertising campaigns ever created. Great Ads, The Axe Effect

New Axe Dry Pulse Commercial "Quake"

The new Axe Quake Commercial


One thousand pulsations without perspiration. Impressive ad for the new fragrance from Axe, Dry Pulse.
Thanks to illegaladvertising.com for discovering this great ad.

The Axe Effect Ad Campaign Goes Political

Imagine The Power of AxeAdvertising Agency: BBH, New York, USA
Creative Directors: Rosie Arnold, Adrian Rossi, Alex Grieve, Pelle Sjoenell, Calle Sjoenell
Spoof or not, I love this. Just imagine how powerful the Axe Effect can be when Hilary Clinton goes for Obama or John MacCain!