Throwback New Pepsi Commercial Ad Debuts on X-Factor "Tonight Is the Night"

The new Pepsi commercial is a collection of some the most popular Pepsi ads from the past, featuring clips of Pepsi ads with Michael Jackson, Ray Charles, Mariah Carey, Kanye West and Britney Spears..."Who's Next?" Tagline "Where there's Pepsi, there's music." The spot above is one of two set to debut September 21, 2011 on Simon Cowell's X Factor, the second ad features Kevin McHale, who plays Artie Abrams on "Glee," McHale tells viewers, "With Pepsi you'll experience the show in ways you have never imagined. ... So, get ready to be part of music history."
The Pepsi ad also features the song "Tonight Is The Night" by Outasight.
Credits:
Ad Agency: TBWA/Chiat/Day with Content Collective and Ghost Robot partnering on the spot with Kevin McHale.

Infamous Pepsi Ad 'Concert' featuring Michael Jackson

Filmed as a live concert sequel to the previous Michael Jackson and Pepsi collaboration 'The Street', this Pepsi commercial will always be known as the one where Michael Jackson's hair caught on fire. The incident occurred in front of 5000 concert goers as the pyrotechnics untimely exploded on top of Jackson. The much publicized accident only added fuel to the media frenzy that already surrounded Michael Jackson at the time and ultimately helped build incredible hype for the Pepsi spot before it even aired back in 1984. Despite the incident this spot should be remembered as a forerunner in commercial endorsement deals, as it lead the way for future pop stars such as Brittney Spears, Mariah Carey and even Madonna to capitalize on the trend.

This Is It Michael Jackson Final Finished Version by Spike Lee

Legendary director Spike Lee chose Smoke & Mirrors New York (SMNY) to do post and VFX work for a special postmortem tribute to Michael Jackson. The video is a stirring montage of images spanning the King of Pop's lifetime and is set to the sounds of This Is It, a track that is two decades old.

"When Spike (Lee) asked us to be involved in a secret project, of course we said yes. It was a huge compliment to SMNY, as he could have chosen anyone to help him achieve his vision," noted Smoke & Mirrors CD Sean Broughton. "We knew this would not only be a fun project, but a heartfelt goodbye to the King of Pop."

This project is the latest in a long line of music videos for which SMNY has handled the VFX, and a fluid process has been installed to handle the workflow. Nick Seresin led the team of artists at the SMNY facility, working tirelessly to finish on a tight deadline. The crew used Autodesk's Flame to create seemingly three-dimensional movements to Lee's deftly chosen assortment of videos and photos spanning fifty years, from Jackson's childhood to his live performances to his interactions with his hoards of fans.

As they refined the edit, more photos became available and every department at SMNY came together to expertly rotoscope and matte paint to achieve Lee's vision and ensure delivery. To bring all the different film and archive mediums together, SMNY employed its new Da Vinci grading solution, helmed by the legendary Ben Eagleton, to do a masterful grade of the final work. The finished product is a joyous celebration of the singer's life; a careful mixture of slowed-down video, treated still shots and classic reels that pay homage to Jackson's life.

Credits:
Song Title: This Is It
Air Date: December 2009
Prod Company: 40 Acres and a Mule
Director: Spike Lee
Director of Photography: Malik Sayeed
Editor: Barry A. Brown
Producer(s): Spike Lee, Butch Robinson
Additional Camera: Kerwin Devonish, Rick Sarmiento
Post/Effects: Smoke & Mirrors NY
Lead Flame Artist: Nic Seresin
Flame Artist: Stephanie Isaacson, Sam Caine, Sean Broughton, Philip Akka
Flame Assistant: Ross Vincent
3D Artist: Steve Parish, Mike Donovan, Wei Louie, Serkan Ertekin, Greg Calas
Producer: Lauren Shawe
Color Correction: Smoke & Mirrors, NY
Colorist: Ben Eagleton
Producer: Lauren Shawe
Color Correction: The Mill
Colorist: Damian van der Cruyssen
Music: Michael Jackson
Shoot Location: Gary, Indiana

Michael Jackson "This Is It" Movie Promo Trailer

The Official Movie promo trailer for Michael Jackson "This Is It". Movie will be in theaters everywhere October 28. Sony Pictures has created a website promoting the late King Of Pop's movie, here at The Official MJ This Is It Website.

Release Date: 28 October 2009 (USA)
Distributor: Sony Pictures Entertainment
Director: Kenny Ortega
Producers: Paul Gongaware, Randy Phillips
Cast: Michael Jackson, Orianthi
Genre: Music

Michael Jackson Pepsi commercial I'll Be There & Billy Jean

A look back at the Michael Jackson Pepsi commercials from the 1980's. In the first ad MJ sings I'll Be There at the piano. The second commercial is the Michael Jackson Pepsi Generation Billy Jean TV ad that was incredibly popular in the late 80's.The Pepsi Generation Billy Jean Commercial.
God Bless you Michael, thank you for leaving the world with all your wonderful music.