What If Da Vinci, Van Gogh and Degas Had ShutterStock?

What if Leonardo Da Vinci, Vincent Van Gogh and Edgard Degas would have known about shutterstock. Their masterpieces would just might have looked different. A new print ad campaign for the European market with a strong visual impact promoting the richness and variety of the Shutterstock image library.

Tagline: "From Scratch To Masterpiece. Shutterstock"

Credits:
Ad Agency: plan.net
Country: France
Client: Shutterstock
Creative Director: Peter De Meurichy
Art Director: Evelyne Erviti
Copywriter: Nicolas RICHARD

Lexus Print Ad Comes To Life With An Ipad

Lexus and ad agency Team One develop "CinePrint" technology and bring print ads to new level by merging print and digital media. A print ad that ran in the Oct. 15 Sports Illustrated magazine for the 2013 Lexus ES roars to life when you place it over an iPad that has the Web page Lexus.com/stunning loaded. The video above demonstrates just how impressive this is as the engine revs, the headlights flash, the wheels spin and the background pulses with color, while to listen to a rockin musical soundtrack.

Credits:
Ad Agency: Team One
CinePrint™ technology developed by Lexus.

Our Favorite Super Women Check Their Breast For ALCC

Four of our favorite female Super Hero's: Wonder Woman, She Hulk, Storm and Catwoman check their breast for a Breast Cancer print ad campaign for ALCC (Associação da Luta Contra o Cancer. The Heroines originally published back in 2011 in Mozambique with the tagline, "When we talk about breast cancer, there’s no women or superwomen. Everybody has to do the self-examination monthly. Fight with us against the enemy and, when in doubt, talk with your doctor" are too good to leave buried in the archives.

Credits:
Ad Agency: DDB Mozambique.
Creative directors: Anderson Lima, Zeca de Oliveira.
Creatives: Sara Vale, Christiano Vendramine, Erick Vasconcelos.
Illustrator: Maísa Chaves.
Graphic producers: Faruk Issufo, Mauro Mussagy.
Planner: Cristiana Oliveira.
Account team: Vasco Rocha, Christine Ramela and Fernanda Neves.
Media: Khida Ismael.

Killer Jeans Are Real Water Savers

A new print ad campaign for Killer Jeans claims to be a real "Water Saver". The ads include a bold statement that Water Saver Jeans save 80% of water, and thanks to doing so "I can water a nursery for an entire week, shower longer with my man, make infinite ice cubes for my MojitoPartay and provide water for an entire village in East Africa". The other two ads from the campaign created by the ad agency Karan Rawat, make similar statements about water and what you can do with it thanks to their jeans. Thumbs up to them if these are facts and not just more greenwashing.

Credits:
Agency: Karan Rawat
Brand: Killer Jeans
Advertising Agency: Karan Rawat, Mumbai, India
Executive Creative Directors: Karan Rawat, Rohit Malkani
National Creative Directors: Amit Akali, Malvika Mehra
Creative Directors: Shiv Parmeshwaran, Vijay Subramani
Art Directors: Karan Rawat, Suhas Panchal, Shiv Parmeshwaran
Copywriter: Karan Rawat, Arjun Kumar
Client Servicing: Ramiya Nambiar, Kamiya Wahi
Photographer: Prasad Naik
Stylist: Arjun Bhasin
Producer: Fusion Films

Coca-Cola FM Uses An iPhone and Turns A Magazine Into An Amplifier

Creative new print campaign promoting Coca-Cola FM (Coke’s online radio platform) ad agency JWT, Brazil take a simple yet brilliant idea and create an amplifier using a magazine cover and an iPhone.

Attached to the cover of Capricho Magazine, the art allows readers to turn the magazine into an amplifier. Simply roll up the magazine and plug the iPhone tuned into the Coca-Cola FM application in the space provided. The final format causes the sound waves to travel in two different directions at the same time, intensifying the stereo sound effect created by the attached device. The next step is to enjoy the music.

Credits:
Title: Amplifier
Client: Coca-Cola
Product: Coca-Cola FM
Ad Agency: JWT, Brazil
Chief Creative Officer: John Ricardo
Executive Creative Director: John Ricardo and Roberto Fernandez
Editor: Leandro Pinheiro
Art Directors: Andrea Pissarro, Rodrigo Adam
Creative Direction: Angela Bassichetti
Planning: Fernand Alphen, Isabella Mulholland
Contact: Ana Hernandez, Felipe Giacon, Luana Ferreira
Media: Aline Fashion, Tullio Nicastro, Stella Lopes, Ana Alberine, Fabiana Ramos
Customer Approval: Patricia Pieranti, Adriana Knackfuss, Gian Martinez, Javier Mezza, Luciana Féres, Adriano and Rafael Prandini Ciavdar
Art Buyer: Paula Ferrari
Graphic Producer: Flávio Schaefer

Samsung S3 vs Apple iPhone 5 Print ad Style

Samsung SIII previews a print ad "It Doesn't Take A Genius...The Next Big Thing Is Already Here"

...and an Apple supporters come right back with a parody ad in support of the iPhone 5.

via: Time Sears

Lil Lets "Giggle" and "Horny" Print Ads

As part of a brand re-launch, Lil-Lets has created a new campaign aimed at encouraging women to embrace their femininity.

Women’s bodies work in amazing ways and Lil-Lets knows why women feel the way they do during their cycle. The new campaign positively embraces this knowledge and shares it with an unexpected edge that may surprise women themselves.

Using striking headlines and intriguing insights including ‘HORNY’ which reveals that “if your period makes you feel a bit horny, it’s because your body knows an orgasm is one of the best, natural ways to ease the discomfort of cramps”, the campaign hopes to connect with today’s woman and recruit a new younger generation to the brand, as well as appealing to loyalists.

The press campaign will appear in women’s monthlies and weeklies. The digital campaign features True and False questions linking to an interactive Body iQ quiz that tests the nation’s knowledge of how the body works, including everything from orgasms to the shopping gene.

Clodagh Ward, Director of Marketing at Lil-Lets, said; “At Lil-Lets we are passionate about celebrating femininity and all there is to love about being a woman. The campaign devised by Leagas Delaney brings this vision to life and underpins what we are all about – we know that periods are a natural part of a woman’s life and we are in tune with how it makes you feel.”

Nigel Roberts, Creative Director at Leagas Delaney, said; “We wanted to create a campaign that was different to the category. Candid references to why your body works the way it does during your period has grown-up honesty to it.”

The press ads will feature new packaging and highlight key products outside of their heritage in tampons, including applicator tampons and towels.

Credits:
Creative Director: Nigel Roberts
Associate Creative Director: Timo Klaarenbeek
Art Director: Chris Felstead
Copywriter: Adam Arber
Digital Art Director: Kalle Everland
Digital Copywriter: Will Pike
Account Director: Layla Potter
Agency Producer: Alexa Easterby/Ben McMullen/Amy Chalkley
Photographer: Jo Metson Scott

Jane Pain | What You Can't See Is All You Want To See

The Copyranter never lets us down when it comes to discovering some of the most "unique" ad campaigns.

Headline: "What you can´t see is all you want to see."

It's such a simple trick, but it does turns the usual boring beauty shot lingerie campaign into something provocative.

Jane Pain is a high-end Spanish brand of lingerie, bathing suits, and accessories.

The photography is by Natasha Ygel.

The campaign won the 2012 Lapiz de Oro, Argentina's highest advertising prize, and the Gran Prix de Bronce Clarín.

What do think? Creative? Or cringe-inducing?
via: CopyRanter

Credits:
Client: Jane Pain Lingerie
Photography by: Natasha Ygel

Sexy New Mentos Look We Have Gum Print Ads

Mentos found just the right product placement for their Pure Fresh gum. Isn't advertising great? The sexy butt cover up ad above will run in Maxim Magazine (where else would they run it?). The "Wardrobe Malfunction" and "Pants" will run in InTouch, People and Us Weekly magazines.

If you enjoy butt-vertising, then "11 Random Ads From Behind" is for you.

Credits:
Ad Agency: The Martin Agency
Executive Creative Director: Joe Alexander
Creative Director, Copywriter: Mike Lear
Associate Creative Director, Art Director: Dustin Artz
Senior Art Producer: Cindy Hicks
Executive Print Producer: Jenny Schoenherr
Senior Strategic Planner: Kevin Rothermel
Senior Account Executive: Stephanie Shaw
Account Executive: Beau Brown
Photographer: Todd Wright
Talent: modelogic [Wilhelmina]
Creative Imaging: Alice Blue
via:AdFreak

Ford Poke's Fun Of Men Who Drive Minivans

A new print ad campaign for the automotive giant Ford makes fun of the everyday minivan man, and suggests they "Don't Be The Minivan Guy." Ford appears to be implying that if you drive the new sporty Ford S-Max Minivan you'll be cool. Correct me if I'm wrong but, isn't the S-Max still a minivan?

Credits:
Advertising Agency: BBR Saatchi & Saatchi, Israel
Agency CEO: Yossi Lubaton
Deputy Agency ECD: Yoram Levi
Chief Creative Officer: Nadav Pressman
Creative Director: Eran Nir
Copywriter: Ronen Levin
Art Director: Kamil Mekhti
Account group head: Nir Federbush
Account supervisor: Yogev Weiss
Account executive: Aiv Mishan
VP Planning: Gilly Sasson
Planner: Gilad Kremer
Photoshop: Yaniv Shahar
VP Production: Dorit Gvili
Producer: Bosmat Marmarely

Michael Phelps for new Louis Vuitton Ad Campaign

Michael Phelps sports his speedo and a relaxing pose for one of new print ad campaigns for Louis Vuitton. He looks just as good in the second ad wearing a suit. The photo's were shot by Annie Leibovitz.

Credits:
Client: Louis Vuitton
Photography: Annie Leibovitz

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Images In Real Time From The Olympics | Getty Images

Getty Images Editorial. Images In Real-Time from the Olympics

A pretty cool print ad campaign by YandR for Getty Images and their awesome work in capturing images that will last a lifetime at the 2012 London Olympics.

Credits:
Advertising Agency: YandR, Tel Aviv, Israel
Chief Creative Officer: Benni Bronski
Creative Director: Sagi Blumberg
Art Director: Gil aviyam
Copywriter: Lior Cohen
Executive Client Director: Daniel Meirovich
Account Supervisor: Aviv Ben-Zikri
Account Manager: Mali Cusnir
Executive Producer: Shira Robas

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11 Random Print Ads From Behind | Butt-Vertising

11. An EasyTone ReeTone Butt Ad

Reetone, Easytone shoes help tone your butt and legs with every step, created by advertising agency DDB, Berlin.

10. The Tattooed Butt

This is an ad campaign for the 2012 Literature Festival named VMO, Aarhus Literature Festival. The name that is tatooed on the girl is a famous danish author.Advertising Agency: ChristinaFaaborg, Aarhus, Denmark.

9. An Exposed Butt...that's actually the heels of the feet

Sexy Heels by Samantha, Advertising Agency: dentsuINDIO, Philippines

8. An American Apparel Shoe Butt Lift

Photographer/Art Director: Tony Kelly, Styling: In House team, Models: Danielle Alcaraz, Angel.

7. QR Code Butt-Vertising

Reveal Candice's secret, Victoria's Secret, Sexier than skin created by the Miami Ad School, New York, USA and Creative by Viktor Angwald.

6. The Partially Exposed Butt Ad

Now you can buy online, Maxshop by Advertising Agency: Special, Auckland, New Zealanld.

5. A Clean Butt is a Good Butt

Levi's Red Tab Jeans Shower Ad created by Ad Agency: OgilvyOne, Singapore.

4. A Police Woman's Butt is A Safe Butt

Practice safe sex. Sleep with a cop ad created by the Agency: Black Sheep, Miami, USA.

3. The Tastefully Done Full On Butt Print Ad

Adanac Glass, Invisible showers print ad created by the ad agency Juniper Park, USA.

2. A Zero Degree Butt Tease Print Ad

Zero Degrees Slim Fit ad was created by the ad agency Euro RSCG, South Africa.

1. and one fine Sparkling Perrier of a Butt ad

The Perrier Beach ad is the work of Advertising Agency Ogilvy Paris, France.

Oreo Cookie Mars Rover Lands

Aug 5 | Mars Rover Lands,Red creme currently unavailable.

Credits:
Advertising Agency: Draftfcb, USA
Executive Creative Director: Gary Resch
Creative Director: Megan Sheehan
Group Creative Director: Jill Applebaum
Copywriter: Noel Potts
Art Directors: Jackie Anzaldi, Jared Isle, Mike Lubrano
Executive Producer: Anthony Nelson

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Target “Be Yourself, Together” Print Ad

Target's wedding gift registry print ad campaign normally wouldn't gather too much attention unless you are a bubbling bride to be and you really love shopping at Target, but a print ad featuring a gay couple that appeared on Targets wedding gift registry back in June is now spreading its wings and taking off online. Ah the power of the internet.

Tagline:

Be Yourself, Together.
Build a target wedding gift registry as unique as the two of you.

"SuperMan Man Of Steel" Preview Teaser Poster

A preview teaser movie poster was released at Comic-Con 2012 for the much anticipated "SuperMan Man Of Steel" movie.

Man of Steel stars Henry Cavill as Clark Kent and Amy Adams as Lois Lane. It features Kevin Costner and Diane Lane as Mr. and Mrs. Kent and Laurence Fishburne as Perry White. Superman's mother Lara Lor-Van is being played by Ayelet Zurer, and his father, Jor-El, will be played by Russell Crowe. Man of Steel is directed by Zack Snyder.

The Ray-Ban Instagram Limited Edition

Ray-Ban introduces the the Instagram Limited Edition. Yup everything looks better with Instagram.

"Everything looks better with Instagram".
A cross-marketing product launch to make the world (and you) look better.

Credits:
AD: Mauricio Thomsen
CW: Eduardo Dall' Oglio

The Oreo Gay Pride Rainbow Cookie

Oreo celebrates Gay Pride with the Pride Rainbow Cookie, and forget all the controversy surrounding this across the internet....it's one sweet looking cookie!

Credits:
Agency: DraftFCB New York
Client: Oreo
Creative Director: Jill Applebaum
Agency: 360i
Creative Director: Megan Sheehan
Copywriter: Noel Potts
Art Director: Jared Isle
Art Director: Mike Lubrano
Art Director: Jackie Anzaldi

A Gatorade G Moment with Eli Manning

Eli Manning and Gatorade give it to the doubters with a reminder of Eli's two Super Bowl Championships in this print ad that will run in Sports Illustrated.

Credits:
Client: Gatorade
Ad: G Moment: “Eli Manning”
Executive Creative Director: Patrick O’Neill
Group Creative Director: Brent Anderson
Group Creative Director: Steve Howard
Art Director: Paulo Cruz

Copy Writer: Evan Brown
Group Planning Director: Scott MacMaster
Jr. Planner: Adam Wiese
Worldwide Managing Director: Nick Drake
Account Director: Blake Crosbie
Management Supervisor: Hope Bubnar
Assistant Account Executive: Ralph Lee
Sports Marketing: Lexi Vonderlieth
Project Manager: Karen Thomas
Print Producer: Kerri Sparkman
Art Producer: Sabrina Bajaj
Copy Editor: George Wolfe, Katherine Howells
Director of eGraphics: Darren Murray
Production Coordinator: Bob Hezlep
Retouching Artist: Rick Lagorreta

Olivia Munn Peta Billboard Ad

Olivia Munn wears nothing but her birthday suit in a new PETA anti-fur print ads and the giant billboard in LA.