Smirnoff's "Purity" Commercial featuring Manchester United

Nylon Studios recently joined forces with JWT, Collider and Animal Logic to create a new spot for the Smirnoff Purity campaign featuring players from UK football team, Manchester United. The spot features a football game that is played both under water and above utilizing explosive sound effects to reinforce the action on screen, as their collaboration one again results in some of the most cutting edge special effects and sound design in the advertising world.

Agency: JWT Sydney
Client Contact: Jeffrey Lemon
Account Management: Penny Sarfati, Jasmin Bedir, Natalie Van Beurden
Creative team: Angus Hennah (ECD), Simon Armour, Blair Kimber
Music/sound design: Nylon Studios
Agency Producers: Gerry Hamill, Renata Barbosa
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