AT&T 'Spring' Ad Has Finally Arrived

Spring time has sprung early for the new AT&T ad campaign. Created by ad agency BBDO's Atlanta and New York offices, this beautifully shot ad and it's slogan "coverage means everything", features some cool visuals of blooming flowers that eventually cover entire cities. Along with the cheerful soundtrack, this feel good advert can't help but make you excited about the upcoming season.


Credits:
Agency:BBDO Atlanta
Chief Creative Officer:David Lubars
Agency:BBDO New York
Chief Creative Officer:Bobby Pearce
VP Creative Director:Stephen McMennamy
Senior Creative Director:Jean Robaire
Senior Copywriter:Patrick Lindsay
Art Director:Alex Pacion
Senior Producer:Jenny Russo Novak
EVP Management Director:Doug Walker
Production Company:Rabbit
Director:TWiN
Executive Producer:Douglas Howell
Executive Producer:Joby Barnhart
Producer:Zac Zimmerman
Director of Photography:Nicolas Karakatsanis
Editorial:Arcade Edit
Editor:Paul Martinez
Assistant Editor:Will Hasell
Editorial Executive Producer:Damien Stevens
Editorial Producer:Ali Reed
VFX:The Mill
VFX Supervisor:Agnus Kneale
VFX Producer:Boo Wong
Graphics:Spontaneous