State Farm "Empire State of Mind" 9/11 Tribute in HD

To commemorate the 10th anniversary of 9/11, State Farm Insurance partnered with director Spike Lee to film a tribute thanking the heroes of New York. 150 school children (ages 8-11) from the New York City area visited four firehouses and thanked the firefighters through song. The moving piece features James Davis Jr. and The Children of New York City singing the song "Empire State of Mind."
Credits:
Empire State of Mind TV campaign created by DDB Chicago
Chief creative officer: Ewan Paterson
Group creative director: Barry Burdiak
Creative directors: John Hayes and Geoff McCartney
Director of integrated production: Diane Jackson
Executive producer: Scott Kemper
Music producer: Eric David Johnson
Music production manager: Linda Bres
Broadcast talent manager: Rubye Hardy.
Director: Spike Lee via Pony Show Entertainment
Executive producers: Susan Kirson and Jeffrey Frankel
Director of photography: Ellen Kuras
Producer Fern Martin.
Editor: Hank Corwin Lost Planet
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