Credits Via Creativity-Online.com
Team Detroit and Firstborn return with a new Customizer website from Ford , which lets users design their dream Mustang. An evolution of the original Customizer launched in 2009, the site lets you play with a Mustang V6, GT, Boss 302 or Shelby GT500. Users can change up backgrounds, add accessories and different angles.
A requisite social media add-on also lets you upload and share your designs, and even enter them into "battle" with others, a new feature.
And if you really want to get serious, you can download a PDF design of your customized vehicle and get into a conversation with your nearest Ford dealer to make your dream into a reality.
The 2009 version of the Customizer, from Wunderman/Team Detroit and Firstborn, allowed visitors to collaborate with friends on design projects, by giving it a "video-game" feel.
Ad Agency: Team Detroit
Client: Ford
Digital Production: Firstborn
Check out the Ford Mustang Customizer here