Luxury sports car companies like Lamborghini and Ferrari have such an iconic brand they really don't have to advertise, as few of us will ever be able to purchase such a vehicle. So when the Italian automaker does choose to make a rare appearance in the commercial advertising game, it's usually done for vanity or to launch a new model. Either way you know it's going to special and this spot is no exception. Stark landscape imagery and dark music are the backdrop to this 3 minute epic film ad, that features the new Lamborghini Aventador race through a treacherous desert.
Credits:
Advertising Agency: Philipp und Keuntje, Hamburg, Germany
Creative Directors: Diether Kerner, Soenke Schmidt
Copywriters: Sandra Eichner, Adrienne Tonner
Art Director: Rouven Steiman
Agency Producer: Felicitas Stahnke
Consultant: Steffen Schwab
Production: Sehsucht GmbH Hamburg, Germany
Service Production: Slim Pictures L.A,
USA Director: Ole Peters
DOP: Jordan Valenti Aerial
DOP: Kurt Soderling
Pilot: Lance Strumpf
Precision Car Driver: Rich Rutherford
Set Supervisor: Timo von Wittken
Concept Design: Anja von Harsdorf
Art Department Post: Anja von Harsdorf, Axel Brötje, Niklas Ohlson
Head Of 3D: Timo von Wittken
3D Artists: Maurice Panisch, Peter Balicki, Hannes Geiger, Felix Geremus, Vitaly Grossmann, Christian Keller, Stefan Galleithner, Christian Schnellhammer
Head of Compositing: Florian Zachau
2D Artists/Compositing: Yacoob Essack, Markus Gratl
Mattepainting Artist: Marco Iozzi
Technical Director: Martin Chatterjee
Editor: Stephan Wever
Executive Producer: Martin Woelke
Producer: Andreas Coutsoumbelis, Jan Tiller
Music: DamienDamien
Sound Design: Supreme Music
