An ingenious new spot from German Ad Agency Jung von Matt/Elbe, with their digital advert 'Hidden Hotties' for FHM magazine. The clip is the perfect time waster while you are at work, as the clever advert appears to only feature some boring graphs and charts, but by tilting your video display the hidden images become visible. Sexy girls and a juvenile gag are always a good choice for any on-line campaigns hopes for going viral.
Credits:
Advertising Agency: Jung von Matt/Elbe, Germany
Creative Directors: Jo Marie Farwick, Tobias Grimm, Jens Pfau
Director: Sascha Hanke
Art Director: Steffen König
Copywriters: Fabian Koeniger, Ali Antzar
Animation: Niels Münter
Production: Markenfilm
Music: Audioforce