MINI Car Ad Goes Big In 'MINI vs Monster'

Automaker MINI's latest ad campaign gets help from the iconic Monster Truck brand in this over the top new spot. Created to be played in movie theaters, the ad was shot in 3D and features some great visuals of the stunt. Surprisingly the commercial is pretty funny too, albeit a little campy with some of the crowd shots, but then again it is at a Monster Truck Show.


Credits:
Agency:BSUR, Amsterdam
Client:MINI
Creative Director:Jason Schragger
Copywriter:Gian Carlo Lanfranco
Art Director:Rolando Cordova
Post Production Producer:Niels Scheide
Agency Producer:Niko Koot
Planning Supervisor:Jeffre Jackson
Planning Supervisor:Stein Janssen
Production Company:Camp David
Director:Robert Jitzmark
Producer:Anna Adamson
Post Production Company:Glassworks
Producer:Hannah McDonald
Offline Editor:Gregers Dohn
Lead 2D Artist:Morten Vinther
2D Artist:Caio Sorrentino
Lead 3D Artist:Markus Lauterbach
3D Artist:Tim Bolland
Grading:Ben Rogers
Music:Massive Music
Project Manager:Cris Kos
Song Title:Bleeding Heart
Music Composer:N. Berings
Lyrics:N. Berings
Audio Studio:Stopp
Audio Design:Martin Dahl