Enjoy The Ride In Huggies Little Movers Diaper Ad 'Movers'

Not too many diaper commercials come along where you actually take notice but this latest ad from Huggies is a very visually appealing spot. Ad agency JWT, New York created the impressive effects by layering still shots in a 3D styled composition. This effect has been seen in many other commercials and films but it really serves itself well with this ad's message "enjoy the ride", in that everything appears to stand still when a toddler is on a playful yet destructive rampage. The whimsical song is "Let's Dance Together Till Morning" by Paul Reeves.


Credits:
Agency: JWT, New York
Executive Creative Director: Walt Connelly
Creative Director: Richie Glickman
Art Director: David Suarez
Copywriter: Daniel Gonzalez
Head of Art: Aaron Padin
Title Animation: Chadwick Whitehead
Director of Integrated Production: Clair Grupp
Director of Brand Production: Joe Calabrese
Senior Integrated Producer: Owen Katz
Assistant Producer: Mike McLoughlin
Business Director: Karyn Rockwell
Account Executives: Aissatou Balde, Raymond Lynch
Production Company: MJZ
Director: Fredrik Bond
Executive Producer: Lisa Margulis
Senior Executive Producer: Jeff Scruton
Producer: Nicholas Wrathall
DP: Hoyte van Hoytema
Visual Effects and Editorial: MassMarket, New York
Executive Producers: Rich Rama, Justin Lane
Producer: Nancy Nina Hwang
Associate Producers: Marcus Lansdell, Justin Romero
Editor: Cass Vanini
Lead Flame: David Parker
Senior Flame: Jamie Scott
CG Supervisor: Damon Ciarelli
CG Lead: Andy Jones
CG: Todd Akita, Jonah Friedman, Soo Hee Han, Xuan Siefert
CG Modeler: Tom Cushwa
CG Previz: Ian Brauner
Tracking Lead: Joerg Liebold
Tracking: Denis Trutanic
Flame: Joanne Unger
Junior Flame: Jeen Lee, Adam Flynn
Audio Post: JWTwo
Sound Mixer: Andy Green
Music Producer: Dan Burt
Audio Producer: Greg Tiefenbrun
Animation Company: Buck, New York
Executive Producer: Kate Treacy, Anne Skopas
Producer: Kevin Hall
Creative Director: Orion Tait
CG Supervisor: Lars Holmgren
3D Generalist: Kevin Couture, Arvid Volz, Dave Soto
CG Lead/Modeling/Comping: Ryan O'Phelan