Skittles delivers another one of their great off-beat TV spots with their latest ad 'Fist'. The strange spot features two clueless guys attempt to come up with a plan to get out of a pair of large clenched fists. Much like previous Skittles gags such as the man who turns everything he touches into skittles and the skittle dripping ceiling, this 'Fist' premise is just as absurd and just as entertaining.
Credits:
Advertising Agency: TBWA\Chiat\Day, New York
Chairman/Chief Creative Officer: Mark Figliulo
Creative Director: Jonathan Mackler
Art Director: Jonathan Mackler
Copywriter: Jim LeMaitre
Senior Producer: Jason Souter
Production Co:
Smith and Jones Films
Director: Ulf Johansson
Executive Producer: Philippa Smith
Line Producer: Megan Moore
Director of Photography: Andrzej Sekula
Production Designer: Ramsey Avery
Editorial:
MacKenzie Cutler
Editor: Gavin Cutler
Assistant Editor: Mike Rizzo
Sound Designer: Sam Shaffer
Executive Producer: Melissa Miller
EFX Company: The Mill
Lead Flame Operator/VFX shoot supervisor: Danny Morris
Flame Operators: Keith Sullivan, Randy McEntree
Assistant: Albert Cook
Producer: Dan Roberts
Telecine:
Co3
Colorist: Tim Masick
End Title Graphics: Brand New School
Executive Producer: Ned Brown
Creative Director: Jens Gehlhaar
Producer: Josh Wakefield
Animators: Robin Kim, Peter Murphy
Audio Mix:
Sound Lounge
Mixer: Tom Jucarone
