Swatch Seasons Spot by Crossroads

Crossroads Director Harvey in collaboration with RH Advertising, just completed a beautiful spot for watchmaker Swatch. The :30 Seasons spot, used a number of imaginative techniques to create a surreal and abstract golden snowball fight that appears to take place in the vastness of deep black space.

Seasons opens on what appears to be a shimmering golden meteor whistling toward the camera in slow motion through space and exploding in a cloud of dust and glitter that settles in extreme slow motion on a previously hidden woman, who appears as a stylishly dressed silhouette. The mesmerizing figure then flings a golden snowball into space, setting off a spectacular golden-glittery snowball fight between countless similar gold-silhouetted characters.

The glitter highlights modern snow jackets, amazing directional hairstyles, snow shades and footwear in this happening crowd. The spot closes with a golden snowball whistling toward the camera and exploding into a shower of sparks falling through the blackness to reveal the beautifully lit Perles D'Encre Swatch watch sparkling in the darkness, the fallout of the snowball shimmering around it.

The music, handled by Point Blank, London is a perfect complement to the mysterious snowballs hurdling through space and exploding. Magical twinkles over the exploding snowballs and the Swatch reveal add to the awe of the event and create a wondrous sense that something special and valuable is being revealed.

Post house Envy, worked closely with Harvey in the studio, monitoring the blacked out set and gold glitter snowballs.

"It was a very messy shoot in that glitter covered everyone and everything," stated Harvey. "While technically challenging from various angles, we were able to come up with a number of techniques that simplified and sped up the process."
Client: Swatch
Spot Title: Seasons
Air Date: December 2009

Agency: RH Advertising
CD: Franco Reda
Client Director: Matthew Howells
Client Support: Paula Chapman Weston

Prod Company: Crossroads
Director: Harvey
Producer: Francesca Barnes
EP: Carly Stone

Telecine: Rushes
Colorist: Simone Grattarola

Post Production: Envy, London
Lead VFX: Marcus Dryden
Nuke: Olivia O'Neil
VFX Support/Particle Generation: James Knopp
3D: Howard Bell
Producer: Rachel Stones

Music: Point Blank, London
Composer: Eddie Yanez

Ford Focus Light Graffiti Commercial

Two light beams are attracted to the Ford Focus. As the vehicle drives through the city streets, the light beams playfully interact with it and transform into light graffiti figures of Marilyn Monroe, Paparazzi and hitchhikers who try to attract the attention of the Focus. Shot in Portugal, the film uses the theme of how we all like to attract a little attention and continues the story of Ford kinetic Design.
Agency: Ogilvy
Director: Vaughan Arnell
Production Company: Serious Pictures (UK) & Ready to Shoot (Lisbon)
Post Production: Drew Downes @ MPC
Editor: Leo King @ Cut and Run
Composer: Morgan Van Dam
Title of song in TV spot: Halfway Home

US Air Force It's Not Science Fiction Csar Ad

Title: Csar
Client: United States Air Force

Agency: GSD&M Idea City, Austin
Executive Creative Director: Mark Taylor
Group Creative Directors: Tom Gilmore, Rich Tlapek
Art Director: Christopher Colton
Writer: Travis Waid
Executive Producer: Monique Veillette
Producer: Aaron Kovan
Account Service: Lee Pilz, Norah Rudyk
Marketplace Planning: John D’Acierno, Madhavi Reese

Live Action Production Company: MJZ, Los Angeles
Live Action Producer: Paul Manix
Director: Phil Joanou

VFX Company: MassMarket, Los Angeles
Executive Producer: Christine Schneider
Producer: Blythe Dalton
Designer: Richard Lee
Storyboard Artist: Keith Thompson
Matte Painter: Tim Matney
Lead Flame: Thibault Debaveye
Flame: John Shirley
Flame Assistant: Marcelo Pasqualino
Lead Desktop Compositor: Lane Jolly
Previz: Joe Jones, Tony Vela
Modelers: Andy Kim, Wendy Klein, Sean Durnan, Matt Berenty, Clay Osmus
Rigger: John Riggs
Animators: Joon Lee, Colin Cromwell, Yvain Gnabro
Texture: Andy Kim, Wendy Klein, Sean Durnan, Matt Berenty, Clay Osmus
Lighters: Kyle Cassidy, Katie Yoon, Jin Chong
Lead Roto: Jeff Kim
Roto: Austin Brown, Melissa Muerta
Trackers: Joanna Goslicka, Colin Cromwell
GFX : Chad Howitt, Joseph Chan
Particles: Keil Gnebba
3D Lead: Mike Dalzell, Andrew Romatz
Environment: Stefano Dubay

Editorial Company: Beast Editorial
Editor : Paul Norling

Music: Singing Serpent

BlackBerry Storm2 "The Perfect Storm" Ad

New commercial for the newest BlackBerry Storm 2 (Verizon Wireless Edition) titled the perfect storm. Spot features the music of Switchfoot song title The Sound.
With Wi-Fi capabilities, tons of apps, and an ultra-responsive touch screen, see why everyones talking about the supercharged new Blackberry Storm2.
RSA, Los Angeles
President: Jules Daly
Line Producer: Karen Lin
President of Commercials, Executive Producer: Ed Ulbrich
Executive Producer / Head of Production: Karen Anderson
Visual Effects Supervisor: Jay Barton
CG Supervisor: Ronald D. Herbst
VFX Producer: Chris Fieldhouse
VFX Coordinator: Stephanie Escobar
VFX Coordinator: Nathan Bayne
Flame Artist: Brian Buongiorno
Flame Artist: Brad Scott
Flame Artist: Matthew J.D. Bramante
Nuke Compositor: Sven Dreesbach
Nuke Compositor: Brian Smallwood
Digital Artist: Tim Jones
Digital Artist: Adrian Diamond
Digital Artist: Adrian Graham
Digital Artist: Jun Watanabe
Paint Artist: Daniel Thron
Roto Artist: Hilery Johnson Copeland
Integration Tracker: Scott Gsop Edelstein
Editor: Russ Glasgow
Sound Designer: Steve Rosen @ Sonic Union
Music: Switchfoot “The Sound”

10-11 Grocery Store "Always Open - 1011 Alltaf Opio Ad

Great new commercial for the grocery store chain 1011 in Iceland titled Always Open.

10-11 Always open - 1011...alltaf opio!
Advertising Agency: The Vatikan Advertising agency, Gardabaer, Iceland
Creative Director: Gulli Adalsteinsson
Director: Arni Zúri Jónsson
Copywriter: Gulli Adalsteinsson
Aired: November 2009

The VodaFone Christmas Present Commercial

The new VodaFone commercial titled the Christmas Present, gives us a charming young man making it snow for his girlfriend....isn't the spirit of the holidays beautiful.
Client: Vodafone, Ireland
Agency: DDFH&B Dublin
Production Company: Outsider
Director: James Rouse
Production company: Outsider
Copywriter: Roisin Keown
Art Director: Peter Snodden
Producer: Steve Elgar
DoP: Alex Melman
Agency Producer: Aisling O'Dwyer
Editor: Neil Smith @ Work
Country: United Kingdom

NESCAFÉ "The Ring" Commercial

New ad for Nescafe Coffee titled The Ring.

Credits - discovered at
Agency: Storåkers McCann, Stockholm
Copywriter: Hanna Belander
Art Director: Patrik Reuterskiöld
Production Manager: Malin Almqvist
Agency Producer: Colony, Mats Sandin
Production Company: Flodellfilm, Stockholm
Director: Tomas Jonsgården
Producer: Magnus Åkerstedt
DP: Pedro Castro
Editor: Marcus Lindqvist
Post-Production: The Chimney Pot
Sound editor: Frippe Jonsäter @ Ljudligan
Music: Plan8
Production Service Company: Todd Harter @ Bootleggers Inc, Los Angeles
Stylist: Carolina Pepe
Production designer: Darcy Scanlin

JC Penney "Return to the Doghouse" Commercial

The JC Penny Dog House ad is back with the new Return to the Doghouse version this year. This year its personal and the guys cant seem to stay out of the doghouse. Find out what it takes for the Review Board to set them free.

Client: JC Penney
Agency: Saatchi & Saatchi New York
Production Company: Hungry Man
Director: Stephen Pearson
EP: Kevin Byrne
Executive Creative Director: Gerry Graf
Creative Director: Josh Rubin, James Cooper
Art Director: Jason Musante
Agency Producer: John Doris & John Swartz
Country: United States of America
DP: John Lindley
Editor: Ian MacKenzie

Mercedes-Benz G-Class Fireworks Ad

Mercedes-Benz celebrates 30 years of the G-Class in their newest commercial with a cool fireworks display.

Advertised brand: Mercedes-Benz
Advert title: Fireworks
Advertising Agency: Jung von Matt/Alster Werbeagentur GmbH
Agency website:
Executive Creative Director: Deneke von Weltzien, Armin Jochum
Creative Director: Thimoteus Wagner
Creative Team: Jonas Keller & Daniel Pieracci
Art Director: Jonas Keller
Copywriter: Daniel Pieracci
Agency Producer: Meike van Meegen / Vanessa Fischbeck
Account Supervisor: Christian Hupertz, Yves Rosengart, Alexander Kerkow, Maria Groh
Production Company: MARKENFILM GmbH & Ko KG
Producer: Frauke Weisheit
Director: Dirk Urbaniak
D.O.P/Lighting/Cameraman: Michael Goljanek
Music: Artist/Title: Georg Friedrich Händel
Sound Design/Arrangement: INFECTED Postproduction GmbH, Mikis Meyer
Post Production: INFECTED Postproduction GmbH
Postproduction Producer: Henrik von Müller, Julian Büchner
Flame Artist: Dirk Urbaniak (INFECTED), Niko Papoutsis (Digital Straik)
3D Artist: Christian Keller (INFECTED), Tim Borgmann (Freelancer)
Special Effects: Mathea van Kann, Eddie Dregis, Richard Stanley

Bavaria Beer One Drop of Water Commercial

New commercial ad for Bavaria Beer, one drop of water on a journey to become a Bavaria Beer.
The spot tells the tale of a single drop of water making its way from one of the purest wells in the world to a tap of Bavaria Beer. On its journey, our little drop faces myriad challenges, trying to remain pure amidst tough terrain and bad weather, before it can be mixed with hopps and wheat. He even experiences a very close call with a predatory spider. No spoilers here, though; you have to watch the ad to find out how our valiant hero's journey ends.
Advertising Agency: Selmore, USA
Art Director: Jarr Geerligs
Copywriter: Kim Triesscheijn
Account: Olivier Koning, Floor Schroeiers
Client: Marco van Bilsen, Frenkel Denie, Peer Swinkels, Mathieu Veldhuijzen
VFX: Eight VFX
VFX EP: Baptiste Andrieux
VFX Supervisor: Vania Alban-Zapata
AD, Shoot Supervision and Matte Painting: Yann Mallard
Compositors: Nicolas Cadorette Vigneau, Jean-Marc Demmer, MC
Animators: Freddy Burgos, Chien-I Kao
CG Artists: Giancarlo Lari, Shuichi Nakamara, Mathias Jourdes, Raphael Protti
Digital Integration: Yannick Leblanc
Roto Artists: Marianne Magne, Joe Chiao
VFX Producer: Marsi Frey
Production: Bonkers
Director: Matthijs van Heijningen
Executive Producer: Saskia Kok
Producer: Daan Hofman
Sound: FC Walvisch
Music: Massive Music
Post Production: HecticElectric, MacGyver
Editor: Jono Griffith, Michael Horvers

Guinness Beer "Slide" Newest Commercial

Guinness Beer takes a pint of their finest on "Slide" ride in the newest commercial created by BBDO, New York. Fortune Favors The Bold is the tag line in the Guinness ad.

Client: Diageo
Brand: Guinness
Agency: BBDO New York
Production Company: MJZ
Director: Craig Gillsepie
Executive Creative Director: David Lubars/Bill Bruce
Creative Director/ AD / copywriter: Tom Kraemer/Scott Kaplan
Senior Agency Producer: Elise Greice-Pavone
Editor: Kirk Baxter

CANON Freeze Tag Commercial

Great new Canon commercial titled Freeze Tag, where they play a digital version of Freeze Tag. Now this is pretty cool!
An all out game of war using Canon cameras...Canon Cameras were handed out to various people and many of their shots made it in the commercial.
Director: Saman Keshavarz
Producers: Romson Niega, Tom Lee
Associate Producer: Francis Pollara
Cinematographer: Don Burton
Editor: Nate Tam
Sound Editor: Dan Bartolucci
Titles: Andrew Johnson

Visa "Anthem" TV Spot

Visa Go World Winter Olympics 2010, Anthem commercial with Morgan Freeman.

Advertising Agency: TBWA\Chiat\Day Los Angeles, USA
Global Director of Media Arts: Lee Clow
Chief Creative Officer: Rob Schwartz
Executive Creative Director: Patrick O’Neill
Creative Director: Olivier Rabenschlag
Associate Creative Directors: Becca Morton, Gage Clegg
Art Directors: Scott Brown, Clemente Bornacelli
Copywriter: Christine Call
Designer: Helena Skonieczny
Executive Director of Integrated Production: Richard O’Neill
Agency Producers: Rob Saxon, Jane Krull
Assistant Producer: Chris Spencer
Executive Art Producer – Stills: Karen Youngs
Director of Business Affairs: Linda Daubson
Senior Business Manager: Lisa Lipman
Senior Traffic Manager: Jerry Neill
Still Photographer – Get Closer: Poby / CPi
Assistant Photographer – Get Closer: Josh Dick

Editorial / Design & Animation: Superfad
Executive Producer: Kevin Batten

Creative Directors: Justin Leibow & Peggy Oei

Head of Production: Angela De Oliveira

Producer: Camille Labouchere

Editor: Charles Jensen
Assistant Editor: Jeff Jenkins
Editorial: Nomad
Executive Producer: Susye Melega

Audi A5 Auto Transporter Ad

The new Audi A5 car transporter commercial takes a couple views to understand at first, but worth it.

Advertising Agency: Bates United, Oslo, Norway
Creative Director / Art Director: Thorbjørn Naug
Copywriter: Ola Øvrelid
Photographer: Gaute Gunnari

New Honda Accord Crosstour "Instruments" Ad

The new Honda Accord Crosstour commercial. "Instruments" relies on atypical, pronounced polygonal animation and rhythmic music to showcase the all-new Honda Accord Crosstour, a modern alternative to the SUV/CUV category. Noteworthy music, a remix of "Fever," helps the spot reveal how lifestyles and experiences, as well as the stuff needed to facilitate these pursuits, fit completely into the Crosstour. "Instruments" and the forthcoming campaign spots began with a few pencil drawings and the directive to create a "look" that had never been seen before. This was accomplished by Andy Hall, Elastic and their team going the opposite direction of where computer animation is headed these days: instead of using super small polygons, these spots use large, pronounced polygons to create vibrant, memorable graphics. They're all about shape and shadow. Though larger polygons could imply retro technology, the lighting effects and movement in these spots are at a level of sophistication that could only be accomplished with today’s computer technology.

Project Name: Honda Accord Crosstour "Instruments"
Running Time: :30
Release Date: 11.15.09
Client: Honda
Advertising Agency: RPA
Chief Creative Officer: David Smith
Creative Director: Pat Mendelson
Writer: Seth Prandini
Art Director: Chuck Blackwell
Executive Producer: Gary Paticoff
Production/Design Company: Elastic
Director: Andy Hall
DP: Toby Irwin
Live Action Producer: David Wolfson
Executive Producer: Jennifer Sofio Hall
Designers: An Nguyen, Henry de Leon, Eunice Kim, Max Ulichney
VFX/Finishing Company: a52
CG Lead: Max Ulichney
3D Artists: Paulo de Almada, Ian Ruhfass, Christina Lee, Rick Glenn, Kevin Culhane, Joe Chiechi
Lead Compositor: Shahana Khan
Rotoscoping: David Hochstadter
Colorist: Angus Wall
Assistant Producer: Heather Johann
Producer: Sarah Haynes
Executive Producer: Jennifer Sofio Hall
Music: HUM
Arrangement by: Alex Kemp & Robert Lopez
Executive Creative Director: Jeff Koz
Creative Director: Alex Kemp
Executive Producer: Debbi Landon

Creative Director, Licensing: Tricia Halloran

Wrigleys Orbit Gum Clean It Up

A stop-motion video featuring animated lips that clean up a rundown home titled Clean It Up. The Wrigley's Orbit Gum spot features the artwork by: Goons, a street artist out of Chicago and music for Keep It Clean by Camera Obscura.

Agency: Evolution Bureau
Client: Orbit
Executive Creative Director: Stephen Goldblatt
Agency Producer: Christine Gomez
Earned Media Director: Craig Batzofin
Artist: Goons
Music: Keep It Clean
Music Company: Camera Obscura
Production Company: Partizan
Executive Producer: Sheila Stepanek
Head Of Production: Ian Bearce
Producer: Charles Spano
Director: Ace Norton
Production Manager: Ross Girard
Director of Photography: Ross Riege
Production Designer: Chelsea Oliver
Animator: Musa Brooker
Animator: Sihanouk Mariona
Animator: Alex Kamer
Animator: Celeste Leipham
Animator: Nancy Parczyk
Animator: Max Winston
Animator:Melissa Goodwin
Color Grade: Steven Drypolcher
VFX: Steven Drypolcher
Sound Design: Rohan Young
Sound Design: Joel Waters
Sound Design Company: Lime Studios
Editor: Isaac Hagy
Editorial Company: Bonnie Brae Editorial

Toshiba Space Chair Project Advert

New commercial advert for Toshiba titled the Space Chair Project. Armchair viewing redefined.

Agency: Grey London
Creatives: Andy Amadeo Nils Leanord
Producer: James Covill
Production Company: Hungryman
Director: Andy Amadeo
DP: Harris
Producer: Matt Jones
Editing Company: The Whitehouse
Editor: Russell Ike & Ed Enayat
Post Production: The Mill
Producer: Chris Batten
Colourist: Seamus O’Kane
Lead 2D: Adam Grint
Flame Assist: Da
Kit: Baselight/Flame

Walmart Thanks Our Troops with the Christmas Wish Commercial

Beautiful new ad by Walmart supporting our troops this holiday season, titled the Anthem Christmas Wish.
Anonymous Content Director Andrew Douglas stirs up a moving tribute to U.S. troops for the 2009 holiday season. Anthem Christmas Wish, done for Walmart via Martin Agency, Virginia, stars a group of soldiers returning from an exhausting patrol in the torrid desert heat. As the heroes drop their helmets and packs to the ground, a miracle occurs - snowflakes drift down and soon cover the encampment, injecting the troops with an unmitigated joy. The scene then shifts to a little boy, presumably thousands of miles away, leaving the cozy confines of Santa's workshop. When his mother asks the boy what he wished for, he smiles and says, "Something for Dad."

To recreate arid atmospheres, Douglas shot the spot over a two-day period on Mystery Mesa in Santa Clarita, Calif. A pair of Marine captains and a retired Navy SEAL supervised the shoot to ensure that everything from the look of the uniforms to the handling of weapons reflected military standards and norms. Even the snow was authentic - Anonymous brought in 45 tons of ice, which was shredded and shot skyward to create real powder. Anonymous also created the jovial Christmas scene populated by the boy and his mother.

Walmart created the spot to say thank you to U.S. troops for their brave service. The spot debuted during Game 6 of the World Series, an enormous television event that guaranteed a large audience. Over the next two months, the :30 will run in theaters, online, and during some of the most popular programs on TV, including The Today Show, Good Morning America, and Sunday Night Football. The :60 version will be broadcast on the American Forces Network and Walmart's in-store network.
Client: Walmart
Spots Title: Anthem Christmas Wish
Air Date: November 2009
Agency: Martin Agency
CD: Nancy Hannon
Sr. Art Director: Kevin Thoem
ACD/Copywriter: Wade Alger
Broadcast EP: John McAdorey
Assistant Producer: Katie Chirgotis
Prod Company: Anonymous Content
Director: Andrew Douglas
DP: Flor Collins
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Aris McGarry
Editorial: Beast Editorial
Editor: Michael Elliot
Assistant Editor: Joe Rounseville
Producer: Aris McGarry
Post: The Mill
Online Editor: Dan Williams
Colorist: Fergus McCall
Effects: The Mill
VFX Artist: Gavin Wellsman
Producer: Dan Roberts
Audio Post/Sound Design: Sound Lounge
Mixer/Sound Designer: Philip Loeb
Music: Human
Shoot Location: Santa Clarita, CA

Diet Dr Pepper's "Unbelievable" Contest Commercial

The characters shine in a hilarious new stop-motion spot for Diet Dr Pepper, part of the soft drink brand's Unbelievable campaign directed by Bent Image Lab's Ken Lidster in conjunction with Deutsch/LA.
Contest is a follow-up to the first spot done in the 50s-inspired animation style, which premiered last month. The :15 spot returns to the "I Exist!" support group for mythical characters in the middle of a competition to decide who is the most unbelievable figure in the room: Santa Claus or the guy who delivers a "satisfying diet drink." As the characters, Sasquatch, Alien, Leprechaun and the Tooth Fairy look on, the Easter Bunny declares a tie between the nervous contestants.

"There's only one way to settle this!" the Tooth Fairy exclaims, pouring a glass of Diet Dr Pepper for Sasquatch. Just watch it to find out what Sasquatch thinks.

"It's been a lot of fun to develop these characters", Lidster said. "We have worked very closely with Deutsch/LA to develop these well known celebrities. So when creative director Chris Ribeiro gave us another great script, we felt that we really knew the cast's personalities, exactly what they would do. Animating the subtle expressions that make them so real came naturally. The characters really took on lives of their own."

Lidster brings a long history of stop-motion success to this project. Lipton Brisk's Dojo, a stop-motion battle pitting martial arts legend Bruce Lee against the Karate Kid, earned an animation category honor in the 2000 AICP Show and inclusion in the MoMA's film archives. Lidster also directed stop-motion campaigns for brands such as Chips Ahoy!, Kellogg's, Oscar Mayer and Quaker Oats. Bent Image Lab is renowned for retro-inspired visuals, including Office Max (Santa's Helper) with Eddie Steeples, an AFLAC spot featuring Rudolph the Red-Nosed Reindeer, two Alltel holiday campaigns, and two Saturday Night live shorts for Robert Smigel.

"The support group is just a brilliant setting," Lidster said. "It allows us to find out what really makes some of the world's most beloved mythical characters tick. It's clear they've needed an outlet for their existential fears for some time, and we hope to keep the 'I Exist!' group going long enough to help them out."

Bent created duplicates of the sets and triples of the nine-inch-high characters to streamline production. They then shot the stop-motion on high-resolution digital cameras. Certain shots, such as the soda pour, were done on one of the studio's in-house Red cameras, using the Red Ultra Prime lenses.

"You can really see Ken's mastery of character development here with all the non-verbals going on," said Bent Partner/EP Ray Di Carlo. "The whole Bent team's attention to subtle detail helped make this animation so much fun. But it all starts with a great idea and a funny script to play off of. On this project the agency provided both. We're very happy to have such a creative working relationship with Deutsch."
The Credits:
Client: Diet Dr Pepper
Spot Title: Unbelievable - Contest
Air Date: November 2009
Agency: Deutsch, LA
President/Chief Creative Officer: Eric Hirshberg
SVP/Group CD: Chris Ribiero Sr.
Designer: Marius Gedgaudas
Sr. Producer: Tracy Jones
SVP/Group Account Director: Valencia Gayles
Account Director: Helen Murray
Production Co: Bent Image Lab, Portland, OR
Director: Ken Lidster
Executive Producer: Ray Di Carlo
Senior Producer: Tsui Ling Toomer
Producer: Kara Place
Coordinator: Ryan Shanholtzer
Director of Photography: Mark Eifert
Product Shoot Director of Photography: Jay Wesley Jones
Stage Manager: Jim Birkett
Art Director/ Set Designer: Curt Enderle
Art Department Director: Solomon Burbridge
Art Department: Greg Fosmire, Marty Easterday, Kimi Kaplowitz, Mary Blankenburg, Daniel Miller, Huy Vu, Jayme Hansen, Kate Fenker, Brandi Cochrane
Storyboard Artist: Steve Hess
Character Design: Brett Superstar, Steve Hess, Monique Ligons, Colin Batty
Principal Animators: Jerold Howard, Jeff Riley
Editorial Supervisor: JD Dawson
After Effects Supervisor: Tarn Fox
Composite Artists (After Effects): Orland Nutt, Brian Kinkley
Composite Artists (2D): Traci Cook
Post Production Co: Mission Control, Portland, OR
Colorist: Mike Quinn
Audio Post: Lime Studios

New Ford Everest Teddy Bear Lost Keys Commercial

Ford keeps the ball rolling with another great ad created by JWT for the new Ford Everest, titled "Bear".
Sweet new ad for the Ford Everest, where a teddy bear key chain comes to life after the Everest owner drops his keys and embarks on a journey to get the keys back to him.
Agency: JWT
Creative Director: Paul Strappini
Art Director: Neil Lindsay
Copywriter: Aadil Dhalech
Producer: Cathy Collins
Production: Luma
Animation Director: Paul Meyer
Team Leader and VFX: Erik Kruger
Lighting and animation: Tim Morer
Modelling and animation: Sue Sauer
VFX and tracking: George Bergh
Tracking: Ryan Crocker
Animation, Lighting: Martin Sen
Animation: Sam Cutler
Matte Painting: Brendan Noeth
Compositng/Flame: Jean du Plessis
Producer: Nikki Shackleford
Director: Greg Rom
Producer: Julia Schnurr

So Sorry Destiny Axe Body Spray Commercial

Axe - So Sorry Destiny
Agency: Ponce - Buenos Aire

Sherlock Holmes “221B” - Movie/Game Promo Trailer

To hype Warner Bros. holiday film Sherlock Holmes, AKQA developed a two-player online game named after the detective's famed Baker St. address.
To celebrate release of Guy Ritchie's new Sherlock Holmes movie, starring Robert Downey Jr. and Jude Law, Warner Bros. Pictures has unveiled the unique two-player online game 221B. This adventure is to be played in the eight weeks leading up to the launch of the film across the UK on Boxing Day, December 26th 2009. In 221B, players team up as Holmes and Watson, who together will chase villains, interact with other characters from the movie, explore locations and make deductions as they journey through eight chapters of intrigue and mystery.
Agency: AKQA, London
Co-Chief Creative Officer : James Hilton
Art Directors: Nick Morland, Shahpour Abbasvand
Creative Development Director : Rick Williams
Senior Creative Developers : David Wiltshire,
Paddy Keane, Thijs Triemstra, Tristan Holman
User Experience Architect: Chris Dowsett
Senior Web Developers: James Turner, Francis Saul
Web Developer: Alex Gemmell: Paul Anderson
Creative Developers: Denis Nemytov, Huy Dinh
Senior Software Engineer : Josh Duck
Senior QA Analyst: Noaman Tareen, Andrew Khamlu
Associate Post Production Assistant: Andy Briscoe
Technical Director: Ben Jones

Game Designers & Co-Creators: Hide & Seek
AI Developers: Existor
Flash Game Developers: Johnny Two Shoes
Video Production and Editing: Spicer Moore

Still Wondering About The Power of Social Media ROI by Socialnomics

Just in case your still wondering about the effectiveness of Social and Digital Media then this clip created by SocialNomics might enlighten you. Interesting statistics from companies like Burger King, Volkswagen, and Ford, who have used the power of social media to effectively increase sales.
Social Media ROI: Socialnomics is by Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies. Music is by Bob Sinclair ("Tennessee")

Volkswagen Polo Rumour's Commercial

Great new commercial for the Volkswagen Polo titled "Rumour", and as you will see from the ad it is full of rumors. Nicely done!

Agency website:
Creative Director: CHRISTIAN VINCE
Art Director: Romain Guillon
Copywriter: Pierre Riess
Assistant Art Director: Nicolas MARTIN
Director: Fredrik Bond

Verizon Wireless XMas Misfit Toys Commercial

This new spot for Verizon ups the ante in the carrier's smackdown of AT&T's spotty 3G coverage. Created out of McCann, the spot depicts a hapless iPhone landing on the Island of Misfit Toys (from the Xmas classic Rudolph the Red Nosed Reindeer).

Advertised brand: Verizon Wireless
Advert title(s): Misfit Toys
Advertising Agency (Name, City, Country): McCann Erickson, New York, USA
Agency website:
Chief Creative Officer: Joyce king Thomas
Executive Creative Director: George Dewey
Group Creative Director/Art Director: Marco Cignini
Group Creative Director/ Copywriter: Daniel Donovan
Executive Producer: Michele Ferone
Producer: Daniel Miller
Published/Released (Month, Year): November 8, 2009

"Change Starts With Your Underwear" PACT Underwear Ad

Nice, what else can we say. This is one of the best underwear ads we've had the honor of sharing with everyone at Great-Ads, great work PACT.
This video was a collaboration between Terri Timely Studios and PACT. Terri Timely is the awarding-winning directing duo of Ian Kibbey and Corey Creasy.

Stealth Commercial for the Droid Verison|Google

The Droid has arrived, and so has the new TV spot for the Verison|Google Droid. The commercial was created by New York based mcgarrybowen, nice work guys.

Agency: mcgarrybowen, New York
Executive Creative Director: Mark Koelfgen
Executive Creative Director: Warren Eakins
Copywriter: Tiffany Smith
Art Director: Michael Cannova
Head of Broadcast Production: Rosanne Horn
Production Company: MJZ, Los Angeles
Director: Rupert Sanders
Executive Producer: Eric Stern
Director of Photography: Alwin Kuchler
Line Producer: Laurie Boccaccio
Editorial Company: Spot Welders
Editor: Neil Smith
Visual Effects: Asylum
Executive Producer: Michael Pardee
Visual Effects Supervisor: Robert Moggach
Music: Q Department
Sound Designer: Brian Emrich

New Guinness World Ad Bring it to Life Commercial

Guinness Beer launches its most ambitious commercial yet. In a parallel with the way a pint of Guinness is created, the ad shows a group of men bringing "a world to life."
Taking on the extreme challenge of creating this epic ad, Director Johnny Green recruited an elite team including Oscar winning set designer Grant Major and Oscar nominated Director of Photography Wally Pfisher.
Advertising Agency: AMV BBDO, UK
Creative: Paul Brazier
Producer: Yvonne Chalkley
Production Company: Knucklehead
Director: Johnny Green
DP: Joost Van Gelder, Wally Pfister
Producers: Tim Katz, Fergus Brown
Editing Company: The Quarry
Editor: Ted Guard
Post Production: The Mill
Producer: Lucy Reid, Ben Stallard
Colourists: Adam Scott, Aubrey Woodiwiss
Shoot Supervisors: Russell Tickner, Michael Gibson
Lead 2D: Rich Roberts
Lead Flame: Rich Roberts, Barnsley, Pete Rypstra
Flame Assist: Gareth Brannan
Lead 3D: Russell Tickner, Jordi Bares
3D: Teemu Eramaa, James Spillman, Andy Nicholas, Rick Thiele, Adrien St. Girons, Laurent Makowski, Ed Shires, Tom Blake, Andy Guest, Aidan Gibbons, Sergio Xisto, Suraj Odedra, Jules Janaud, Francois Roisin
Matte painting: Dave Gibbons, Lee Matthews

Discovery Channel The World Is Just Awesome TV Ad Commercial

The Discovery Channel newest TV spot titled The World is just Awesome. The commercial is pretty awesome too!
Featured in the video are familiar stars of Discovery Channels hit series singing along in very familiar surroundings including Captains Sig Hansen, Phil Harris, Johnathan and Andy Hillstrand and Keith Colburn of DEADLIEST CATCH hauling off crab pots; DIRTY JOBS host Mike Rowe busting throw muck and dirt; MYTHBUSTERS Adam Savage and Jamie Hyneman mischievously experimenting at M5; STORM CHASERS Reed Timmer racing toward the eye of a tornado; Ben Bailey host of the Emmy® award-winning CASH CAB cruising Times Square; SURIVORMANs Les Stroud wading waist deep in swamp waters; and extreme sports fisherman MAN VS FISHs Matt Watson diving on top of a marlin.

In addition to Discovery Channel talent, the new spot includes personalities and places that illustrate the wonders of the world including sixteen year old Zac Sunderland, the youngest person to circumnavigate the world; Dean Kamen, the inventor of the Segway®; the Transformers and Europes massive Hadron Collider, the largest and highest energy particle accelerator. In addition to newsmakers and noteworthy places, the fourth graders of Miami Elementary School in Clinton Township, Michigan make an appearance with their own homegrown version of Boom de Yada.

The original spot premiered in March 2008 and went on to pick up several prestigious industry awards including a Promax, Clio, One Show, International Andy and an Art and Technique of the American Commercial (AICP) Award for musical arrangement.

Client: Discovery Channel
Agency: 72andSunny
Creative Director: Glenn Cole
CD/Designer: Bryan Rowles
CD/Copywriter: Jason Norcross
Agency Executive Producer: Sam Baerwald
Agency Producer: Angelo Ferrugia
Production Company: Outsider
Director: James Rouse
Director of Photography: Max Goldman
Producer: Jeremy Barrett
Editorial Company: Mad River Post
Editor: Lucas Eskin
Producer (Editorial): Ann Kirk
VFX: Method
VFX/Online Artist: Alex Kolansinski
VFX Producer: Helena Lee
Music: Beacon Street Studios
Composer: Brian Chapman
Producer (Music): Adrea Lavezzoli
Sound Design: Lime Studios
Mixer: Loren Silber
Telecine: Company 3
Colorist: Stefan Sonnenfeld

Apple Mac vs PC Switcher Cams Windows 7 Ad - Banner Ads

New banner ad campaign for Apple's Mac vs PC commercials, expect to see this ad on popular websites. Titled Apple Switcher Cams.
Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Creative Director: Jason Sperling
Associate Creative Director: Chuck Monn , Kevin Tenglin
Senior Art Director: Jamie Reilly
Senior Copy Writer: Pete Figel
Agency Producers: Anne Oburgh, R.J. Pomeroy
Interactive Producers: David Simpson, Kathryn Berthume
Interactive Designers: Ryan Conlan, Danny Duran
Production Co: Epoch Films
Director: Phil Morrison
DP: Peter Donahue
Editorial Co: Beast Editing Company, Inc
Editor: Andrew Cahn
Post Co: Company 3
Artist: Brian Robinson

Sony VAIO Feel Something TV Spot


What if technology could make you feel…
The TV execution is a tribute to the five senses. The spot opens with the campaign line, ”What if technology could make you feel…” then cuts in a rapid-fire pace through a series of moments featuring people surrendering to sensory experiences—whether it’s getting lost in the sensation of the wind through one’s hair or the simple, unexpected impact of a tear trailing down a face. The spot resolves on the ending of the campaign line, “…more human.” Shot on location in São Paulo, the commercial was helmed by renowned Brazilian director Bia Flecha of Brasileira Filmes.
Thanks to Ads Of The World for making the spot available.
Advertising Agency: Ignited, EL Segundo, California, USA
Executive Creative Director: Mike Wolfsohn
Group Creative Director: Tom Gilmartin
Art Director: Vince Soliven
Copywriter: Lori Ellison
Design Director: Oogie Lee
Director: Bia Flecha
Producer: Diego Espana

The Michelin Man and the Evil Gas Pump Commercial

Sorry folks, another ad bites the dust.

The Michelin Man makes an appearance in the great new commercial TV ad for Michelin Tires titled the Evil Gas Pump.
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