Honda Odyssey "A Man is Still A Man"

Brilliant new ad campaign for the Honda Odyssey, A Man is Still A Man is a non-commissioned web video created Raging Artists,LA. Features the music of David Della Santa, song lyrics by Raging Artists and vocals by Pismo. Take note ad creatives, this how you advertise a mini-van.
Credits:
“A Family Man is Still a Man.” It all started with this phrase, and plans for evolved an experimental piece that would offer an alternative perspective for minivan buyers. The RA team – all minivan-driving dads themselves – envisioned a day off in the life of an Odyssey driver. The story, as written, conveyed a day filled with fun, spontaneity, and yes, responsibility. But unlike so many depictions of family life, this one would show that husbands and dads embrace their lives and that car seats and brotherhood can coexist in harmony. Director Tim Damon immediately sparked to idea and jumped on board, with the caveat that everyone take full advantage of the liberties afforded by non-commissioned work: have a lot of fun, push some buttons, and abandon any “car spot” conventions. The result is a spirited journey somewhat reminiscent of “Hot Tub Time Machine” in its whirlwind pacing and fun-loving bromantic attitude. After all, “A Family Man is Still a Man."

Advertising Agency: Raging Artists/LA, USA
Creative Directors: Justo Diaz, Hesh Rephun, Ernie Noh
Associate Creative Director: Justin Young
Production Company: Square Planet
Director / Cameraman: Tim Damon
Producer: Kendra Wester
Song: Day of the Hunter
Music Company: Volume Music + Sound/SF
Composer: David Della Santa
Lyrics: Raging Artists
Vocal: Pismo
Audio Post Company: M Squared Productions
Mixer: Mark Pitchford
Editorial Company: Raging Artists
Editor: Brendon DeVore
Digital Color Correction: New Hat/Santa Monica
Digital Colorist: Bob Festa
via: Ads Of The World

Volkswagen Family Friendly Spots Are Unbeatable

With the overwhelming success of Volkswagen's 'The Force' Super Bowl ad, the German car company is continuing to target their key demographic with another family oriented TV spot. This latest ad titled 'Piñata' is set at a child's birthday party where the strength of the 2011 Tiguan is related through an unbreakable SUV shaped VW piñata. The result is a great metaphor for the European automakers brand and reputation for producing well built cars. Now that's Das Advertising.

Credits:
Agency:Deutsch Los Angeles
Chief Creative Officer:Mark Hunter
Group Creative Director/Copywriter:Eric Springer
Group Creative Director/Art Director:Michael Kadin
EVP/Director of Integrated Production:Vic Palumbo
SVP, Director of Broadcast Production:Victoria Guenier
Senior Producer:Jim Haight
Production Company:Biscuit Filmworks
Director:Noam Murro
Director of Photography:Simon Duggan
Executive Producer:Shawn Lacy
Editorial:Cut & Run
Editor:Steve Gandolfi
Assistant Editor:Isaac Chen
Executive Producer:Michelle Burke
Producer:Christie Price
Post Facility:CO3
Colorist:Stefan Sonnenfeld
Visual Effects Company:Brickyard
Online/VFX:Mandy Sorenson

Lamborghini Aventador "Triumph" Ad Film is a Relentless Force

Luxury sports car companies like Lamborghini and Ferrari have such an iconic brand they really don't have to advertise, as few of us will ever be able to purchase such a vehicle. So when the Italian automaker does choose to make a rare appearance in the commercial advertising game, it's usually done for vanity or to launch a new model. Either way you know it's going to special and this spot is no exception. Stark landscape imagery and dark music are the backdrop to this 3 minute epic film ad, that features the new Lamborghini Aventador race through a treacherous desert.

Credits:
Advertising Agency: Philipp und Keuntje, Hamburg, Germany
Creative Directors: Diether Kerner, Soenke Schmidt
Copywriters: Sandra Eichner, Adrienne Tonner
Art Director: Rouven Steiman
Agency Producer: Felicitas Stahnke
Consultant: Steffen Schwab
Production: Sehsucht GmbH Hamburg, Germany
Service Production: Slim Pictures L.A,
USA Director: Ole Peters
DOP: Jordan Valenti Aerial
DOP: Kurt Soderling
Pilot: Lance Strumpf
Precision Car Driver: Rich Rutherford
Set Supervisor: Timo von Wittken
Concept Design: Anja von Harsdorf
Art Department Post: Anja von Harsdorf, Axel Brötje, Niklas Ohlson
Head Of 3D: Timo von Wittken
3D Artists: Maurice Panisch, Peter Balicki, Hannes Geiger, Felix Geremus, Vitaly Grossmann, Christian Keller, Stefan Galleithner, Christian Schnellhammer
Head of Compositing: Florian Zachau
2D Artists/Compositing: Yacoob Essack, Markus Gratl
Mattepainting Artist: Marco Iozzi
Technical Director: Martin Chatterjee
Editor: Stephan Wever
Executive Producer: Martin Woelke
Producer: Andreas Coutsoumbelis, Jan Tiller
Music: DamienDamien
Sound Design: Supreme Music

Feel the 'Dominoes' Effect in the New Citroen Car Ad

The most difficult task for ad agencies in producing automobile advertisements is coming up with cool new shots of cars simply driving. The fortunate thing is that car ads have huge budgets, which usually results in impressive special effects, as they utilize the latest in CGI technology, often outdoing Hollywood blockbusters. And this new French car ad titled 'dominoes', created by acclaimed production company Psyop and Paris based ad agency Agence H have successfully delivered a cool new spot in the often tired car ad genre.

Citroën – Dominoes from Psyop on Vimeo.
Credits:
Ad Agency: Agence H, Paris and Psyop

Nissan Juke Ad featuring a Sport Illustrarted Swimsuit Model Has Lots of 'Curb Appeal'

Nissan and Sports Illustrated have teamed up to create a new ad campaign called 'Model vs Model' that stars some of the sports magazines famous Swimsuit beauties for 2011. In the funniest of the campaigns commercials, the spot 'Curb Appeal', demonstrates some creative albeit juvenile automotive market research, resulting in hilarious moments of self restraint by the participants.


Credits:
Advertising Agency: TBWA\Chiat\Day
Chief Creative Officer: Rob Schwartz
Group Creative Director: Margaret Keene, Chris Adams
Creative Director: Tito Melega
Copywriters: Alex Grossman, Steve Bolton
Art Director: Dave Estrada

'This Unpredictable Life' Ad by Honda is a Sweet Ride

As part of their European ad campaign Honda have created a 3d animated spot to launch their latest Jazz car model. The 60 second whimsical spot reads like a Dr. Sues book, as the ad film takes you on a dream like journey though a persons life and the endless possibilities that we create for ourselves.


Credits:
Agency: Wieden and Kennedy London
Creative Directors: Sam Heath, Chris Groom

Hyundai says "Snap Out Of It" and Watch their New 2011 Super Bowl Ads

A recent trend by Super Bowl advertisers is to slowly release their spots during the 2 week build up to the big game. The Hyundai commercial was previewed during the AFC Championship game as the Korean automaker is hoping to get a lot of use of their 2011 Super Bowl ads by releasing the conspiracy themed campaign 'Snap Out Of It' and their 2 new spots titled 'Sheep' and 'Children'. The ads are a bold departure from Hyundai's prior Super Bowl commercial that featured Minnesota Vikings Brett Favre as Father Time, as this years intriguing 'Snap Out Of It' ad campaign also includes companion on-line short film ads that explain Hyundai's compact car conspiracy theory.

Audi A4 'Robot' Ad Has Heart

Cute robots have always proven popular in TV and film, and advertising is no exception. In Audi's latest ad campaign for their Spanish auto market, they introduce us to an adorable antiquated robot of their own. The commercial features the toy robot in awe of his more technologically advanced brethren, as it sets up the European automaker's metaphor for the toy car and their newest Audi A4. The spot is perfectly executed with the addition of the Tin Man's classic song from The Wizard of Oz 'If I Only Had A Heart'.



Credits:
Advertising Agency: DDB, Barcelona, Spain
Executive Creative Director: Alberto Astorga
Creative Directors: Alfredo Binefa, Jaume Badia, Alejandro Arriagada
Art Director: Jaume Badia
Copywriters: Alberto Astorga, Alfredo Binefa, Alejandro Arriagada
Production Company: Agosto
Director: Nacho Gayan

MINI Car Ad Goes Big In 'MINI vs Monster'

Automaker MINI's latest ad campaign gets help from the iconic Monster Truck brand in this over the top new spot. Created to be played in movie theaters, the ad was shot in 3D and features some great visuals of the stunt. Surprisingly the commercial is pretty funny too, albeit a little campy with some of the crowd shots, but then again it is at a Monster Truck Show.


Credits:
Agency:BSUR, Amsterdam
Client:MINI
Creative Director:Jason Schragger
Copywriter:Gian Carlo Lanfranco
Art Director:Rolando Cordova
Post Production Producer:Niels Scheide
Agency Producer:Niko Koot
Planning Supervisor:Jeffre Jackson
Planning Supervisor:Stein Janssen
Production Company:Camp David
Director:Robert Jitzmark
Producer:Anna Adamson
Post Production Company:Glassworks
Producer:Hannah McDonald
Offline Editor:Gregers Dohn
Lead 2D Artist:Morten Vinther
2D Artist:Caio Sorrentino
Lead 3D Artist:Markus Lauterbach
3D Artist:Tim Bolland
Grading:Ben Rogers
Music:Massive Music
Project Manager:Cris Kos
Song Title:Bleeding Heart
Music Composer:N. Berings
Lyrics:N. Berings
Audio Studio:Stopp
Audio Design:Martin Dahl